Tesla, LiveOne announce new subscriptions and pricing after amended deal

Credit: Tesla

Tesla and LiveOne are bringing new subscription pricing to the EVs after an amended deal landed in early October, which adjusted how the two companies would do business.

Tesla has put LiveOne in its vehicles for some time using Slacker, its radio and music streaming product. However, an amended deal between Tesla and LiveOne that the two companies announced on October 1 saw six new terms come to fruition:

1. Effective Oct 1, 2024: Tesla replaces streaming button with LiveOne’s in perpetuity
2. LiveOne 2.0 launches, providing subscribers access to music on all devices
3. 1.9 million subscribers can convert to Premium/Plus services
4. Potential 3x increase in Average Revenue Per User (ARPU)
5. As of Dec 1, 2024, Tesla will no longer subsidize LiveOne products to some of its customers, however, LiveOne will offer all Tesla customers discounted LiveOne music packages
6. Tesla will continue to pay LiveOne monthly for grandfathered users in perpetuity

You can read more about that here:

Now that the new deal has taken place, LiveOne announced pricing for the various subscriptions, which will come in the tiers of LiveOne Plus and LiveOne Plus Premium.

Not a Tesla App first noticed the pricing details.

The first two tier levels are virtually identical. The only difference is, with the Premium tier, you will be able to listen to music on demand and offline, without an internet connection.

Here are the things included in the subscription tiers:

LiveOne Plus

  • Take your Tesla music history and rating anywhere you go with the LiveOne app
  • Ad-free music
  • Unlimited song skips
  • Maximum audio quality
  • Hundreds of expertly crafted music stations
  • Podcasts, audiobooks + videos

LiveOne Plus Premium

  • Listen on demand + offline
  • Take your Tesla music history and rating anywhere you go with the LiveOne app
  • Ad-free music
  • Unlimited song skips
  • Maximum audio quality
  • Hundreds of expertly crafted music stations
  • Podcasts, audiobooks + videos

LiveOne Tier Pricing

LiveOne Plus

  • $3.99/mo
  • $34.99/yr (Exclusive Tesla pricing)

LiveOne Plus Premium

  • $9.99/mo (Exclusive Tesla pricing)
  • $99.99/yr (Exclusive Tesla pricing)
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Please email me with questions and comments at joey@teslarati.com. I’d love to chat! You can also reach me on Twitter @KlenderJoey, or if you have news tips, you can email us at tips@teslarati.com.

Joey Klender: Joey has been a journalist covering electric mobility at TESLARATI since August 2019. In his time at TESLARATI, Joey has broken several big stories, including the first images of the Tesla Model S Plaid, the imminent release of the 4680 Model Y through EPA certification, and several expansions to the Lucid AMP-1 factory in Arizona, to name a few. His stories have been featured in several publications, including Yahoo! Finance, Fox News, CNET, and Seeking Alpha. In his spare time, Joey is playing golf, watching MMA, or cheering on any of his favorite sports teams, including the Baltimore Ravens and Orioles, Miami Heat, Washington Capitals, and Penn State Nittany Lions. You can get in touch with joey at joey@teslarati.com. He is also on Twitter @KlenderJoey.
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