Bentley Motors plans to transform marketing partners to support its full EV portfolio

Bentley Motors plans to overhaul its agency partners in marketing to prepare for its EV transition. The luxury car maker wants to transform its entire marketing communication strategy to support Bentley Motors’ fully electric product portfolio.  Bentley is working specifically with iX, PHD, Set Creative, and SIMON+SIMON on its marketing transformation. London-based iX will handle … Continue reading Bentley Motors plans to transform marketing partners to support its full EV portfolio