Connect with us

News

BMW to launch 40 self-driving city cars in prep. for ride sharing service

Published

on

BMW is the latest car company to jump into the race to build an autonomous ride sharing service. The Bavarian automaker announced that it will have 40 self-driving cars operating on the streets of Munich next year and will expand the program to other cities shortly thereafter. “There is a trained test driver behind the wheel of every car,” Klaus Buettner, BMW’s Vice President in charge of Autonomous Driving said.

The objective is for BMW to become a major player in the pay-per-use ride sharing market created by Uber. In fact, Uber may have done as much or more to disrupt the automotive industry as Elon Musk and Tesla. It has no factories, distribution network, charging infrastructure, or service centers. Creating a phone app that lets drivers and customers communicate with one another, Uber has been able shop itself at a valuation approximately double that of Tesla Motors.

Why? The investment community foresees a time in the not too distant future when private ownership of automobiles will be a thing of the past. Today, about half the people in the world live in cities. By 2050, experts expect that number to climb to 70% as hundreds of millions of people flock to urban areas. There simply will be no place for private cars in the cities of the future. Congestion will overwhelm commuters.

Autonomous cars will be a very viable solution. A private car is in use only about 5% of the time but a self-driving car can be in use around the clock. The math suggests one autonomous car could potentially move as many people as 20 conventional cars, which would allow the number of cars on city streets to be slashed by 95%. That estimate is probably overly optimistic, but reducing the number of cars by a factor of 10 is likely feasible.

Advertisement

Unlike Uber, BMW intends to own all the cars in its pay-per-use fleet. “Uber and Lyft do not operate their own fleets of cars. Owning the fleet means you can make offers that Lyft and others are unable to provide. For example providing car sharing for a specific community only,” BMW’s Chief Executive Harald Krueger says.

BMW is just one of many companies chasing the pay-for-use mobility model.In October, Tesla announced its own ride sharing service — the Tesla Network — which the Silicon Valley automaker expects to reveal details for next year.

Does BMW have an edge that will help it shoulder its way toward the front of the field? Yes, says Tony Douglas, Head of Strategy for BMW’s mobility services says. “We had 14,000 people sign up in 4 days, in a market already served by Zipcar, Uber, Lyft and Car2go. Someone else spent the money to educate the market and then we came in with a cool product. We will not be the largest, but we can be the coolest.”

Advertisement

"I write about technology and the coming zero emissions revolution."

Advertisement
Comments

Lifestyle

Tesla saves its passengers again – This time after a 300-foot cliff fall in Malibu

A Tesla Model 3 fell 300 feet off a Malibu cliff and both passengers survived.

Published

on

By

A Tesla Model 3 plunged roughly 300 feet off a cliff on Mulholland Highway in Malibu on Friday morning, May 29, 2026, and both occupants survived. The crash was reported at approximately 7:30 a.m. near the 2500 block of Mulholland Highway, triggering a multi-agency rescue operation involving Malibu Search and Rescue, the Los Angeles County Fire Department, the California Highway Patrol, and McCormick Ambulance.

When first responders arrived, the male driver was outside the vehicle shouting for help while the female passenger remained pinned inside the Tesla. Rescue crews rappelled down the cliffside on ropes to reach the wreckage. A flight medic was lowered by helicopter to begin treating both victims, and the driver was hoisted up to the roadway before crews used the Jaws of Life to free the trapped passenger. Both were airlifted to a local trauma center with moderate injuries despite a remarkable result for a fall that steep.

The outcome is not surprising, considering Model 3 earned an overall 5-star rating from NHTSA in every category and sub-category, and recorded the lowest probability of injury of any car ever evaluated by the U.S. New Car Assessment Program. The absence of a traditional engine in the front of the vehicle creates a longer crumple zone that absorbs impact energy before it reaches occupants, and the battery pack running along the floor gives the car an unusually low center of gravity that reinforces structural rigidity.

Advertisement

This is not the first time a Tesla has kept passengers alive after going off a cliff. A Tesla Model Y carrying a family of four survived a plunge off a cliff at Devil’s Slide near San Francisco in January 2023, with two adults and two children walking away from a 250-foot fall. That incident drew widespread attention to how the structural integrity of Tesla’s electric platform performs in extreme crash scenarios that most vehicles would not survive.

Tesla Model Y driver who drove off cliff with family attempts to avoid criminal conviction

Continue Reading

News

Tesla Full Self-Driving expansion in Europe continues with new addition

Published

on

Credit: Tesla

Tesla Full Self-Driving (Supervised) has taken yet another significant step forward in Europe. On May 29, Estonia became the third European Union country to approve the advanced driver-assistance technology, following approvals in the Netherlands and Lithuania.

Tesla Europe announced the news on X, confirming the expansion has continued across the continent that, at one time, seemed to be taking its sweet old time giving any approval to the FSD suite.

Advertisement

Estonia’s Transport Administration (Transpordiamet) granted the approval by recognizing the type certification issued by the Dutch vehicle authority RDW. This mutual recognition mechanism, enabled by EU regulations, allows other member states to fast-track deployment without repeating extensive local testing.

The Estonian authority noted that Tesla’s FSD had undergone rigorous evaluation on European roads for approximately 18 months before the initial Dutch approval in April 2026.

FSD Supervised remains classified as a Level 2 advanced driver-assistance system (ADAS). Drivers must maintain full attention, keep their hands on the wheel, and stay ready to intervene at any moment.

The system assists with tasks such as automatic lane changes, navigation through city streets, and responding to traffic objects, but it does not constitute full autonomy. Estonian officials emphasized this distinction, underscoring that safety responsibility lies entirely with the driver.

Advertisement

The rapid progression across the Baltic region highlights Tesla’s strategic approach to European expansion. The Netherlands provided the foundational type approval in April, unlocking doors for neighboring countries.

Lithuania followed swiftly in mid-May, with rollout beginning shortly thereafter. Estonia’s decision, coming just days later, demonstrates how smaller, digitally progressive nations are accelerating adoption.

Tesla owners in Estonia can expect an over-the-air software update in the coming weeks, bringing the latest FSD capabilities to compatible vehicles

This expansion builds on Tesla’s global momentum. FSD Supervised is now available in 11 countries worldwide, including the United States, Canada, Australia, and South Korea. In Europe, the approvals signal growing regulatory confidence in Tesla’s vision-based AI approach, which relies on cameras and neural networks rather than lidar or radar-heavy alternatives used by some competitors.

Advertisement

For Tesla, these European milestones are more than symbolic. They validate years of data collection and software iteration while opening new revenue streams through FSD subscriptions and purchases.

As the company continues refining its AI models with real-world miles from diverse driving environments, including Estonia’s variable winter conditions, the dataset grows richer, potentially benefiting global users.

Continue Reading

Elon Musk

Elon Musk strikes down reports on SpaceX IPO rumors

Published

on

Credit: Grok

Elon Musk has firmly denied recent media reports suggesting that SpaceX has reduced its target valuation for an upcoming initial public offering.

The denial came directly from the SpaceX and Tesla frontman on his social media platform X, where he responded with a single word, “False,” to a post from ZeroHedge that cited Bloomberg sources.

This swift rebuttal underscores Musk’s ongoing effort to manage speculation surrounding one of the most anticipated market debuts in recent history.

According to the disputed reports, SpaceX had lowered its IPO valuation goal to at least $1.8 trillion from previous ambitions exceeding $2 trillion.

The claims emerged amid growing anticipation for the company’s confidential S-1 filing, which positions it for a potential public listing as early as June.

Some had pointed to strong revenue growth, particularly from the Starlink satellite internet service, which contributed heavily to the firm’s 2025 figures of $18.7 billion. Yet challenges persist in other areas, including substantial investments and losses tied to ambitious projects like Starship development and artificial intelligence initiatives, which plan to make life multiplanetary eventually.

Advertisement

Musk’s response highlights a pattern in which he actively counters what he views as inaccurate portrayals of his companies’ trajectories.

SpaceX, already valued privately at extraordinary levels, stands as a cornerstone of Musk’s empire alongside Tesla and xAI. The entrepreneur has long emphasized the transformative potential of reusable rockets and global broadband access, factors that fuel investor enthusiasm despite operational hurdles.

By rejecting the valuation downgrade narrative, Musk signals confidence in SpaceX’s fundamentals and its readiness for public markets on terms favorable to its long-term vision. People have been waiting a very long time to invest in SpaceX, and the valuation, as well as the introductory share price, is not going to need adjusting.

They’ll have plenty of suitors.

Advertisement

SpaceX just filed for the IPO everyone was waiting for

This episode reflects broader dynamics in the technology sector, where rumors often swirl around high-profile entities. Musk’s direct engagement with media narratives serves to maintain transparency and control the narrative around his ventures.

As SpaceX prepares for greater scrutiny in public markets, the founder’s denial reinforces optimism about its prospects. Supporters argue that the company’s innovative edge positions it for enduring success, far beyond short-term valuation debates. With the denial now public, attention turns to forthcoming regulatory filings that could provide clearer insights into SpaceX’s strategy and financial health.

The coming weeks promise to reveal more about how SpaceX will transition into a publicly traded powerhouse.

Advertisement
Continue Reading