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‘Deceptive’ LA Times Article Stuns Elon Musk

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150601latimesMedia companies have been going through continuous upheaval for the last 10 years,  as newspapers and magazines find ways to provide online value to readers and advertisers. No real context or value was provided recently via the LA Times on Elon Musk’s empire.

To paraphrase Elon Musk, he thought the article was very misleading and context was slim as the piece provides a picture of heavy  government dependence on subsidies for his three companies.

Here’s an example of Hirsch’s context on the initial seed money to start SpaceX:

Hirsh: Musk and his investors have also put large sums of private capital into the companies.

Large sums, seriously? You write for the LA Times, not TMZ.

If you read the piece, the LA Times article is full of facts and exact money figures of government credits and subsidies that has helped Elon Musk’s three companies over the last 13 years.

So how can you not include that Elon Musk provided up to $100 million dollars of his own money to start SpaceX –and more later– and somewhere around $19 million, approximately, with two investment rounds for Tesla Motors when the electric carmaker was working out of a garage in Palo Alto.

This screed was something like 1500 words, he had some room for other figures but chose to leave them out.

So as the article talks about his empire,  Hirsch provides no real context to the industries tied to Musk’s companies. One of SpaceX’s competitors is Boeing and the little company out of Seattle, Wash. has received a LOT of government incentives and subsidies, but no facts or figures from Hirsch.

In early 2000s, this is what Boeing received from Washington state as it played hardball on a new plant (from Good Jobs First, citations at the link’s bottom):

Governor Gary Locke got his way, and Boeing ended up with a package of research & development tax credits and cuts in Business & Occupation taxes (the state’s substitute for a corporate income tax), sales taxes and property taxes that together were estimated to be worth $3.2 billion over 20 years.

Or, in 2014, German carmaker Volkswagen received $230 million from Tennessee to help fund a $600 million plant expansion in Chattanooga, expected to create 2,000 jobs. Tesla expects the gigafactory to produce 5,000 jobs when fully operational, in comparison.

Musk spoke to CNBC yesterday and touched on many topics, but he made sure to point out the biggest welfare queen (king?).

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“The incentives that Tesla and Solar City are tiny, compared to what the Oil and Gas industry receives every year,” Musk said. “If you add up all the past and future, it’s a drop in the bucket compared to what the oil and gas industry gets every year.”

Hirsch couldn’t find room for the the oil and gas industry’s subsidies from the Energy Policy Act of 2005, which gave the industry $1.9 billion a year in subsidies, 2014 dollars.

In California, Musk also mentioned to CNBC that the California zero emission vehicle credits program started twenty years ago when Musk’s empire was a dorm room in Canada.

You could expect a two-dimensional article post from SeekingAlpha, but not the LA Times. Hirsch seems guilty of missing badly on context and having a narrative with no “Opinion” label anywhere.

Food for thought:

Elon Musk

Elon Musk gives a timeline for SpaceX’s first Starship catch attempt

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SpaceX Starship V3 from Starbase, Texas on April 14, 2026

SpaceX CEO Elon Musk announced today that the company will likely attempt to catch the Starship upper stage with its launch tower arms “in a few months.”

In a post on X, Musk wrote, “Looks like we will probably catch the ship with the tower in a few months. If there had been a tower out to sea where we practiced landing the ship, it would have been caught.” He added that the first reflight of a Starship vehicle is expected by the end of 2026 or early 2027, describing it as “a fork in the road of history for consciousness reaching the stars.”

Musk’s prediction comes amid ongoing progress toward full reusability of the Starship system, a two-stage rocket designed for rapid turnaround and dramatically lower launch costs. Catching the upper stage, known simply as “ship,” with the Mechazilla tower’s mechanical arms would mark a major milestone. It would allow both stages to return directly to the launch site for quick refurbishment and reuse, eliminating the need for ocean recovery.

Musk has previously signaled plans for a ship catch. In July, shortly after SpaceX’s wildly successful Starship 13 mission, he stated that the company would attempt to catch the ship with the tower on the next flight unless problems emerged in the mission data review. Earlier comments also outline conditions such as successful soft ocean landings before attempting a land recovery to minimize risk.

SpaceX has solved Starship’s biggest challenge, Elon Musk says

The latest update from Musk adjusts this timeline to a few months, reflecting the iterative nature of the test campaign.

SpaceX has already demonstrated the tower catch technique successfully with the Super Heavy booster on a couple of occasions. The first successful booster catch occurred during Flight 5 in October 2024, when the massive first stage returned to the Starbase pad in Texas and was plucked from the air by the tower arms.

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Additional catches followed on later flights, including Flight 7, proving the concept for the booster and building confidence in the system as a whole.

Achieving a similar catch for the upper stage would represent a significant step forward. The ship returns from much higher speeds and greater heat loads after orbital or near-orbital flight. Success would advance SpaceX’s goal of full and rapid reusability, potentially reducing the cost of access to orbit by a factor of 100 or more and supporting ambitions for frequent satellite deployments, lunar missions, and eventual Mars flights.

Musk has long emphasized that true reusability, refueling rather than discarding hardware, is essential for making humanity a multi-planetary species.

As SpaceX continues refining Starship through successive test flights, the coming months will test whether the ambitious catch timeline can be met. The combination of prior booster successes and improving ship landing precision suggests the company is steadily closing in on this historic capability.

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SpaceX achieves incredible milestone with Starlink program

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Credit: SpaceX

SpaceX has achieved an incredible milestone by launching its 11,000th Starlink satellite into orbit.

This accomplishment occurred during the Starlink Group 17-50 mission, which lifted off on August 19 at 04:01 UTC from Space Launch Complex 4 East at Vandenberg Space Force Base in California.

A Falcon 9 rocket carried 24 Starlink V2 Mini satellites on this flight, successfully deploying them into low Earth orbit approximately one hour after liftoff. The first stage booster, identified as B1097 on its twelfth flight, landed successfully on the droneship Of Course I Still Love You in the Pacific Ocean.

According to tracking data compiled around that date, this deployment brought the total number of Starlink satellites in orbit to just over 11,000.

The Starlink program began with test satellites known as Tintin A and B, launched on February 22, 2018. The first operational batch of 60 Starlink satellites followed on May 24, 2019, when a Falcon 9 rocket lifted off from Cape Canaveral. Those initial satellites marked the start of a rapid expansion that has continued for more than seven years.

SpaceX has conducted hundreds of dedicated Starlink missions since then, routinely launching batches of 20 to 30 satellites at a time using reusable Falcon 9 rockets. By mid-2026, the company had already surpassed 12,000 total satellites launched across all versions, with continuous replacements for units that deorbit as designed to manage space debris.

Looking ahead, SpaceX continues to expand the Starlink constellation to enhance global broadband coverage, capacity, and speed. The network already serves millions of users across more than 160 countries and supports applications ranging from residential internet to maritime, aviation, and emergency services.

Future plans center on next-generation hardware, including larger V3 satellites capable of delivering substantially higher throughput, which require the increased payload capacity of the Starship vehicle currently under development and testing.

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In July, SpaceX submitted an application to the Federal Communications Commission seeking authority for a Gen3 constellation of up to 100,000 satellites. These spacecraft would operate in very low Earth orbit shells at altitudes near 325 kilometers and 475 kilometers. The filing requests use of existing Ku, Ka, V, and E band spectrum along with new greenfield W and D band frequencies between 92 and 275 GHz.

SpaceX states that the expanded system aims to deliver multi-gigabit symmetrical broadband to consumers, enterprises, governments, and billions of AI-powered devices worldwide while handling a majority of global internet traffic. Approval and subsequent deployment would depend on regulatory review and the operational readiness of Starship for high-volume launches.

This ambitious scale reflects SpaceX’s ongoing commitment to providing ubiquitous high-speed connectivity from space.

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Tesla is opening Cybercab rides to a select few

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Credit: Tesla

Tesla has opened a new sweepstakes to allow the public to be among the first to take an initial ride in a Cybercab. This all-electric, steering-wheel-less, pedal-less vehicle is the centerpiece of the company’s autonomous ride-hailing platform, Robotaxi.

There are two ways Tesla fans can get to Austin to take part in the first public rides of the Cybercab: by riding on the Robotaxi platform by August 23, or by mailing a very specific entry to their Headquarters at Gigafactory Texas.

Tesla announced the latter portion of the sweepstakes last night:

Tesla will give one entry into the sweepstakes if you mail a 3″ by 5″ piece of paper with your full name, mailing address, telephone number, email address, and date of birth to their address:

Tesla, Robotaxi Sweeps Event

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1 Tesla Road,

Austin, TX 78725

There is a limit of one entry per stamped envelope. You can send as many as you’d like, but they must be in separate envelopes.

The company’s unique strategy to give people the opportunity to ride in a Cybercab before pretty much anyone else outside of the company is a hilarious but spot-on representation of how Tesla operates. In classic fashion, they had the perfect response to the event:

Cybercab will launch later this month, it appears, especially as it plans to announce the winners of the sweepstakes on August 25. The car has already been operating internally, as employees have been able to utilize the Cybercab for rides in some capacity, something it announced earlier this month.

Tesla weirdly confirms Cybercab employee rides, a huge milestone

Moving forward, the big goal is to get Cybercab out on the roads and integrated into the public Robotaxi fleet, one that will pick up real-world ride-hailers and give them a ride from Point A to Point B.

No matter which way you cut it, it appears Tesla is close to putting a vehicle with no steering wheel and no pedals on the road to help people travel autonomously.

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You can ride along with us in our first Cybercab ride from the We, Robot event in October 2024. The video is embedded below:

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