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Elon Musk is a genius, but Tesla’s fate is ‘sealed’ over sluggish sales, claims Bob Lutz

(Credit: Megan Gale/Twitter)

Published

7 years ago

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It appears that former GM Vice Chairman Bob Lutz has done a 180-degree-turn on Tesla. Just a month after praising the Model 3’s improving quality and the company’s leadership, the former GM executive changed gears, declaring Tesla’s impending doom over what he argued was the company’s “hopeless” situation. 

Lutz’s most recent comments came in an interview with German-language Swiss news outlet Handelszeitung, where he discussed his working relationship with the late Lee Iacocca, as well as his views on the advent of electric propulsion. Lutz stated that he has always been a proponent of EVs, and in this sense, he is right. The Chevrolet Volt, GM’s most successful hybrid vehicle to date, after all, was brought to the market in no small part due to Lutz. “I am convinced of the electrification. The electric motor will prevail in the industry,” he said. 

Speaking about Tesla, Lutz admitted that the company’s CEO, Elon Musk, is a brilliant, strong leader. Nevertheless, Lutz also argued that just like other intelligent people, there are things that Musk does not know, and one of these is running a car company. 

“He is brilliant, a genius. But like many very intelligent people, he does not know what he does not know. He does not know how a car company has to be run. He does not have the financial side under control. That’s why Tesla is in very bad shape. Elon got into trouble and did not listen to people who know each other. That’s the danger with such a kind of leader,” Lutz said. 

When asked by the publication if he does not believe in Tesla’s success, Lutz proved even more dismissive. Similar to his previous comments about Tesla prior to his Model 3 observations last month, Lutz argued that Tesla is in dire straits. The former GM Vice Chairman blasted Tesla’s lineup, from the aging Model S, the “ugly” Model X, and the Model 3, which is allegedly seeing a problem in demand. 

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“The fate of Tesla is sealed. The situation is almost hopeless, given the losses they are currently writing. Demand has given way. Tesla had 400,000 pre-orders for the Model 3. In fact, they only sold 80,000 or 90,000 of them, and they have trouble selling more. The Model S is now ten years old, and sales are sluggish. The same picture shows the Model X, the SUV with the wing doors – that’s an ugly vehicle anyway. Tesla will have about a year until each of the big global auto companies has its own fleet of electric vehicles on offer. These cars will be as good or even better than Tesla’s,” he said. 

The Tesla Model S, Model X, and Model 3.

Tesla, for its part, has issued a response to Bob Lutz’s comments, politely pointing out that Model 3 deliveries reached 77,550 units worldwide in Q2 2019 alone. Tesla has delivered 145,000 Model 3 in 2018 alone, and 128,450 more have been delivered in 2019 as of the end of the second quarter. Overall, that’s a total of 273,450 Model 3 delivered, making the upper end of Lutz’s Model 3 sales estimates just around 183,000 units off. The company also reiterated CEO Elon Musk’s point that Model 3 demand continues to be healthy. 

Quite interestingly, even Lutz’s latest negative comments against Tesla did not have any references to the build quality of the company’s vehicles. This is in line with his conclusions on his post at motoring website Road & Track last month, where he stated that “While I continue to be critical of Tesla’s business model and Musk’s strategy, it was impossible to find fault with the visual quality of that Model 3. It looked like a fiberglass model as seen in design, before the production go-ahead. In those models, the panels are not assembled: it’s all one surface, and the separations are simulated by a routed groove.”

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Simon is an experienced automotive reporter with a passion for electric cars and clean energy. Fascinated by the world envisioned by Elon Musk, he hopes to make it to Mars (at least as a tourist) someday. For stories or tips--or even to just say a simple hello--send a message to his email, simon@teslarati.com or his handle on X, @ResidentSponge.

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Elon Musk says your Tesla will start to learn your individual preferences

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3 hours ago

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July 18, 2026

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Credit: Tesla

Elon Musk said today on X that Teslas will start to learn your individual preferences. This is something that he seemed to hint toward earlier this month when he said parking was by far the biggest reason drivers intervene with Full Self-Driving.

Musk made the comment in response to notable Tesla influencer Whole Mars, who said that his vehicle will sometimes disobey the settings he has enabled for his car. He responded to the post, stating that “The car will start to remember your specific interventions and match each person’s individual preferences.”

This is something that could be perhaps one of the biggest ways Tesla could minimize or even work closer toward eliminating interventions altogether. While FSD does a lot of things really well, many people intervene a vast majority of the time not due to major or critical safety errors.

Instead, many take over because the car is doing something that they do not like as a preference; it might park in a parking spot that is not preferred by the driver, it might linger too long in the left lane on the highway (a personal favorite), or it could even take a route that the driver does not like.

These all lead to interventions, but they are not triggered by a major safety issue. Instead, it’s just preference.

READ OUR REVIEW OF TESLA’S LATEST FSD VERSION:

Tesla Full Self-Driving v14.3.5 Early Impressions: new features and early performance

If Teslas could start to learn the personal preferences of the person who owns them, interventions will truly begin to be less frequent. Some of this is already pretty evident, in my opinion. Teslas use a neural network to learn behaviors and accumulate data to improve performance.

For months now, we’ve tracked FSD’s performance at “Except Right Turn” stop signs, something that is very common in Pennsylvania, but many of our readers located in other parts of the U.S. have never heard of. FSD handles one Except Right Turn stop sign very well, one that I travel past frequently. Others that I do not navigate through as often do not have as confident a performance. It seems like the cars might already be doing this to an extent.

That example is also for something that is a street sign and not necessarily a driver preference; however, I still feel it is worth mentioning because it only handles that commonly passed Except Right Turn stop sign with true confidence. Others it still seems to struggle with.

This could be one of Tesla’s big moves toward full autonomy, and it could be a pathway to truly unsupervised driving. Every day, millions of cars on the road travel at a human driver’s personal preferences with no incident. Why can’t autonomous vehicles still cater to a passenger’s preferences while being autonomous? Tesla seems to have the idea that it would be possible.

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Ron DeSantis calls out media bias in Tesla crash coverage

Published

6 hours ago

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July 18, 2026

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Credit: ABC News

Florida Governor Ron DeSantis has sharply criticized legacy media outlets for what he describes as selective and biased reporting on vehicle accidents involving Tesla. In a recent X post, DeSantis questioned why headlines routinely spotlight the Tesla brand in crash stories, even when human error is the clear cause, while similar incidents with other automakers often receive generic treatment.

A prime example is the June 19, 2026, fatal crash in Katy, Texas. A Tesla Model 3 driven by Michael Butler struck a brick home at high speed, killing 76-year-old Martha Avila inside. Initial reports and headlines prominently featured “Tesla crash” and referenced the driver’s claim that an automated driving-assistance system was engaged.

Many outlets quickly speculated that Full Self-Driving or Autopilot were the cause of the crash, immediately blaming the suites for the accident shortly after it happened.

However, Tesla responded shortly after the accident with vehicle data that showed Butler manually overrode the system by pressing the accelerator to 100 percent, reaching 73 MPH in a residential area, more than double the speed limit. The accelerator remained floored after impact.

Tesla finally clarifies fatal Texas crash, confirms driver manually overrode acceleration

The National Transportation Safety Board (NTSB) later confirmed these findings, and Butler now faces manslaughter charges. His phone searches also included queries like “Tesla FSD too timid,” suggesting he may have intervened aggressively. Despite this, many headlines continued to center Tesla’s technology rather than the driver’s actions.

DeSantis highlighted a Washington Post headline, which was labeled, “Newly released photo shows wreckage of Tesla crash that killed grandmother.”

The subheadline noted the driver overrode assistance and floored the accelerator, yet the brand name dominated the framing. He asked whether legacy outlets typically name the make of a car in routine crashes or reserve that treatment for Tesla to push a narrative.

This pattern appears widespread. Crashes involving Ford, Chevrolet, or Toyota vehicles frequently appear as “pickup truck slams into home” or “fatal car crash kills pedestrian” without brand specifics, especially absent new technology angles.

High-profile Ford F-150 or Chevy Silverado incidents tied to large sales volumes often escape brand-callout scrutiny. In contrast, Tesla stories consistently lead with the manufacturer, amplifying perceptions of risk despite data showing strong overall safety performance:

Tesla’s own 2025 Impact Report indicates vehicles using FSD logged 0.19 major incidents per million miles, roughly eight times fewer than the U.S. average. Models like the Model Y also rank among the safest in IIHS and NHTSA testing for occupant protection. Critics argue disproportionate coverage ignores these statistics and driver behavior factors, such as younger or more aggressive Tesla owners in some studies.

DeSantis frames this as part of a broader political agenda against innovative American companies like Tesla. By consistently naming Tesla while downplaying others, media outlets risk eroding public trust and shaping perceptions detached from the evidence of human error in most cases.

As autonomous technology evolves across the industry, consistent and factual reporting will be essential to separate real safety concerns from narrative-driven coverage.

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Tesla enters two new markets on two different continents in one week

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1 day ago

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July 17, 2026

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Tesla entered two new markets this week by advancing its presence in Latvia (Europe) and officially launching operations in Uruguay (South America), marking a rapid dual-continent expansion.

These moves underscore the company’s strategy to tap into emerging EV markets with supportive policies, renewable energy grids, and growing demand for sustainable transport.

Latvia: Strengthening the Baltic Footprint

In Latvia, Tesla has built on its earlier registration of Tesla Latvia SIA in late 2025 with recent steps toward full operations, including job postings for a service center and representation in Riga. This aligns with broader Baltic expansion following Lithuania’s model of pop-up stores and service centers.

EV penetration in Latvia stands at around 7 percent for BEVs in new passenger car registrations. 2025 data showed 1,602 BEVs out of about 22,500 total, or 7.1 percent, with combined plug-ins nearing 19 percent. Growth has been steady but below the European average, supported by government subsidies and infrastructure development. Tesla models like the Model 3 lead local EV registrations.

Vehicles for the Latvian market will likely be sourced from Gigafactory Berlin or Gigafactory Shanghai. Charging infrastructure is robust for the region as well, with over 400- 2,000 public points, with Tesla Superchargers in Riga, Jūrmala, and along Via Baltica routes offering up to 250 kW.

Uruguay: Third South American Country

Tesla teased its Uruguay arrival with “Estamos llegando,” or, “We are arriving,” on social media, followed by an official presentation scheduled for mid-July.

The company established Tesla Uruguay SAS, homologated Model 3 and Model Y (three versions each), and appointed local leadership. This makes Uruguay Tesla’s third official South American market after Chile and Colombia.

Uruguay boasts one of Latin America’s highest EV penetrations, with battery-electric vehicles exceeding 20 percent market share recently, driven by tax incentives, high fuel prices, and a nearly 95-100 percent renewable electricity grid. Hundreds of Teslas already operate via grey imports, but official sales bring warranties, service, and support.

Vehicles will be imported from Gigafactory Shanghai, enabling competitive pricing for Model 3 and Model Y. Charging plans include Supercharger development alongside existing infrastructure, leveraging the country’s green energy advantage for affordable operation.

Tesla Superchargers follow Model 3 and Model Y to South American country

Tesla’s Dual Continent Expansion

Tesla’s simultaneous push into Latvia and Uruguay demonstrates efficient scaling: prioritizing service and infrastructure first, then direct sales in high-potential niches. In Europe, it fills Baltic gaps; in Latin America, it counters Chinese dominance while leveraging renewables.

This dual move signals Tesla’s ambition to accelerate global EV adoption amid varying regional paces. By addressing local needs, like subsidies in Latvia or incentives and green grids in Uruguay, Tesla not only boosts volumes but advances its mission of sustainable energy.

For investors and consumers, it highlights resilience and opportunity in diverse markets, potentially paving the way for further growth in underserved regions. With strong fundamentals in both, these entries could yield long-term gains as EV transitions mature worldwide.

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