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SpaceX’s 100-launch target is more realistic than it seems

(Richard Angle)

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SpaceX is less than a month into 2023, but CEO Elon Musk’s wildly ambitious goal of 100 launches in one year is already looking doable.

Announced last August, Musk’s 100-launch 2023 target followed goals of 52and then 60 – Falcon rocket launches in 2022. Both 2022 goals were incredibly ambitious, with 60 requiring SpaceX to almost double its previous annual launch record. But for the first time in its history, SpaceX not only met – but exceeded – its executives’ forecasts. The company launched 61 times in 2022, tying a four-decade-old Soviet record for the most launches of a single family of rockets in one year. Anywhere close to 100 Falcon launches in 2023 would crush that record.

Prior to 2022, however, SpaceX infamously struggled to hit the high bars set by its ever-optimistic executives.

SpaceX’s next launch will be its 14th in two months – an average of 84 launches per year if the company can sustain it. (Richard Angle)

High achievements; higher bars

In September 2017, Musk predicted [PDF] that SpaceX would launch 20 times in 2017 and 30 times in 2018. SpaceX eventually launched 18 times in 2017 and 21 times in 2018. In September 2019, COO Gwynne Shotwell predicted that SpaceX would launch up to 18 times by the end of the year. The company would only launch 13 Falcon rockets in 2019 – the only time in the last 12 years that SpaceX’s launch cadence has dropped year-over-year.

At the same conference, Shotwell – typically viewed as the adult in the room relative to Musk’s more chaotic management style – also estimated that SpaceX would launch up to 24 Starlink missions in 2020. SpaceX went on to launch 26 times total in 2020, 15 of which were for Starlink. Finally, in October 2020, CEO Elon Musk revealed a target of 48 SpaceX launches in 2021. Instead, SpaceX launched 31 Falcon rockets – an impressive accomplishment by any measure but still far from its internal target.

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Only in 2022 did all of the puzzle pieces finally click together. Representing the payoff from years of buildup, SpaceX doubled the production of Falcon rocket stages and Starlink satellites, dramatically increased the availability of its drone ships and launch pads, and launched once every six days without a single failure.

(6)0 to 100

Ever the glutton for self-punishment, Musk responded to SpaceX’s success by raising 2023’s bar two-thirds higher than 2022’s in August. Instead of jinxing the company, SpaceX somehow sustained its high cadence through the end of the year and slightly surpassed Musk’s 60-launch goal.

In fact, the pace of SpaceX launches accelerated throughout 2022. SpaceX launched 13 times in the first quarter of 2022. In the fourth quarter of 2022, SpaceX launched 18 times – an increase of almost 40%. The same trend is visible on a smaller scale. In December 2021, SpaceX launched five times in one month for the first time in its history. SpaceX launched seven times (also a first) in December 2022.

One exceptional month does not necessarily translate into an exceptional year. However, SpaceX is on track to launch seven times in January 2023, implying that it could be the company’s new normal. When SpaceX first launched five times in one month in December 2021, it seemed unlikely that that would become its new normal. But SpaceX ultimately averaged more than five launches per month throughout 2022.

Time will tell if SpaceX can do the seemingly impossible twice in a row. For now, the company is off to a great start.

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Eric Ralph is Teslarati's senior spaceflight reporter and has been covering the industry in some capacity for almost half a decade, largely spurred in 2016 by a trip to Mexico to watch Elon Musk reveal SpaceX's plans for Mars in person. Aside from spreading interest and excitement about spaceflight far and wide, his primary goal is to cover humanity's ongoing efforts to expand beyond Earth to the Moon, Mars, and elsewhere.

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SpaceX reportedly mulling IPO, eyeing largest of all time: report

“I do want to try to figure out some way for Tesla shareholders to participate in SpaceX. I’ve been giving a lot of thought to how to give people access to SpaceX stock,” Musk said.

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Credit: SpaceX

SpaceX is reportedly mulling an initial public offering, eyeing what would be the largest valuation at the time of availability of all time, a new report from Bloomberg said on Tuesday.

It is one of many reports involving one of Elon Musk’s companies and a massive market move, as this is not the first time we have seen reports of an IPO by SpaceX. Musk himself has also dispelled other reports in the past of a similar nature, including an xAI funding round.

SpaceX and Musk have yet to comment on the report. In the past, untrue reports were promptly replied to by the CEO; this has not yet gained any response, which is a good sign in terms of credibility.

Musk has discussed a potential IPO for SpaceX in recent months, as the November 6 shareholder meeting, as he commented on the “downsides” of having a public company, like litigation exposure, quarterly reporting pressures, and other inconveniences.

Nevertheless, Musk has also said he wants there to be a way for Tesla shareholders to get in on the action. At the meeting in early November, he said:

“I do want to try to figure out some way for Tesla shareholders to participate in SpaceX. I’ve been giving a lot of thought to how to give people access to SpaceX stock.”

Additionally, he added:

“Maybe at some point., SpaceX should become a public company despite all the downsides of being public.”

Musk has been historically reluctant to take SpaceX public, at times stating it could become a barrier to colonizing Mars. That does not mean it will not happen.

Bloomberg’s report cites multiple unidentified sources who are familiar with the matter. They indicate to the publication that SpaceX wants to go public in mid-to-late 2026, and it wants to raise $30 billion at a valuation of around $1.5 trillion.

This is not the first time SpaceX has discussed an IPO; we reported on it nine years ago. We hope it is true, as the community has spoken for a long time about having access to SpaceX stock. Legendary investor Ron Baron is one of the lucky few to be a SpaceX investor, and said it, along with Tesla, is a “lifetime investment.”

Tesla bull Ron Baron reveals $100M SpaceX investment, sees 3-5x return on TSLA

The primary driver of SpaceX’s value is Starlink, the company’s satellite internet service. Starlink contributes 60-70 percent of SpaceX’s revenue, meaning it is the primary value engine. Launch services, like Falcon 9 contracts, and the development of Starship, also play supporting roles.

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SpaceX reaches incredible milestone with Starlink program

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Credit: SpaceX

SpaceX reached an incredible milestone with its Starlink program with a launch last night, as the 3,000th satellite of the year was launched into low Earth orbit.

On Monday, SpaceX also achieved its 32nd flight with a single Falcon 9 rocket from NASA’s Kennedy Space Center.

The mission was Starlink 6-92, and it utilized the Falcon 9 B1067 for the 32nd time this year, the most-used Falcon booster. The flight delivered SpaceX’s 3000th Starlink satellite of the year, a massive achievement.

There were 29 Starlink satellites launched and deployed into LEO during this particular mission:

SpaceX has a current goal of certifying its Falcon boosters for 40 missions apiece, according to Spaceflight Now.

The flight was the 350th orbital launch from the nearby SLC-40, and the 3,000 satellites that have been successfully launched this year continue to contribute to the company’s goal of having 12,000 satellites contributing to global internet coverage.

There are over five million users of Starlink, the latest data shows.

Following the launch and stage separation, the Falcon 9 booster completed its mission with a perfect landing on the ‘Just Read the Instructions’ droneship.

The mission was the 575th overall Falcon 9 launch, highlighting SpaceX’s operational tempo, which continues to be accelerated. The company averages two missions per week, and underscores CEO Elon Musk’s vision of a multi-planetary future, where reliable connectivity is crucial for remote work, education, and emergency response.

As Starlink expands and works toward that elusive and crucial 12,000 satellite goal, missions like 6-92 pave the way for innovations in telecommunications and enable more internet access to people across the globe.

With regulatory approvals in over 100 countries and millions of current subscribers, SpaceX continues to democratize space, proving that reusability is not just feasible, but it’s also revolutionary.

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Tesla expands new Full Self-Driving program in Europe

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Credit: Tesla Europe & Middle East/X

Tesla expanded its new Full Self-Driving program, which gives people the opportunity to experience the company’s suite, in Europe.

Tesla recently launched an opportunity for Europeans to experience Full Self-Driving, not in their personal vehicles, but through a new ride-along program that initially launched in Italy, France, and Germany back in late November.

People could experience it by booking a reservation with a local Tesla showroom, but timeslots quickly filled up, making it difficult to keep up with demand. Tesla expanded the program and offered some additional times, but it also had its sights set on getting the program out to new markets.

It finally achieved that on December 9, as it launched rides in Denmark and Switzerland, adding the fourth and fifth countries to the program.

Tesla confirmed the arrival of the program to Denmark and Switzerland on X:

The program, while a major contributor to Tesla’s butts in seats strategy, is truly another way for the company to leverage its fans in an effort to work through the regulatory hurdles it is facing in Europe.

Tesla has faced significant red tape in the region, and although it has tested the FSD suite and been able to launch this ride-along program, it is still having some tremendous issues convincing regulatory agencies to allow it to give it to customers.

CEO Elon Musk has worked with regulators, but admitted the process has been “insanely painful.”

The most recent development with FSD and its potential use in Europe dealt with the Dutch approval authority, known as the RDW.

Tesla says Europe could finally get FSD in 2026, and Dutch regulator RDW is key

Tesla said it believes some regulations are “outdated and rules-based,” which makes the suite ineligible for use in the European jurisdiction.

The RDW is working with Tesla to gain approval sometime early next year, but there are no guarantees. However, Tesla’s angle with the ride-along program seems to be that if it can push consumers to experience it and have a positive time, it should be easier for it to gain its footing across Europe with regulatory agencies.

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