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Ford invests $700 million in EV plant, adds 300 jobs related to electric F-150

The new manufacturing center at the Dearborn-based Rouge Center, once complete, will add 300 jobs and is part of a $700 million investment in building the all-new F-150 lineup, including the first-ever F-150 PowerBoost hybrid. The new jobs will support battery assembly and production of the F-150 PowerBoost hybrid and fully electric F-150.

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Ford has announced a $700 million investment into a new facility at its Rouge complex in Dearborn, Michigan, which will support battery assembly and the production of the hybrid and fully electric versions of the F-150 pickup. The project will add 300 jobs to Ford’s production efforts.

“We are proud to once again build and innovate for the future here at the Rouge with the debut of our all-new F-150 and the construction of a modern new manufacturing center,” Bill Ford Jr., executive chairman, said in a statement on Thursday morning.

“This year’s COVID-19 crisis made it clear why it is so important for companies like Ford to help keep our U.S. manufacturing base strong and help our country get back to work,” Ford Jr. added.

The Rouge Electric Vehicle Center, as it is being called by the Detroit Free Press, indicated that 300 additional jobs would go toward the efforts that will produce the F-150 PowerBoost hybrid and the fully-electric version of the pickup.

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The automaker is currently building the redesigned model of the 2021 F-150 at the Rouge Complex and its Kansas City Assembly plant. Plans for the truck to begin arriving at dealerships in November have been announced.

The spike in jobs that the project will produce for Ford will be a significant boost to the company internally and externally. Not only will the automaker be able to hire a substantial amount of new faces to help with the electric offensive, but it will also give Ford a taste of what electric vehicle production could provide for the company.

A Ford F-150 EV prototype. (Credit: Ford Motor Company)

Ford has plans to unveil the F-150 electric and the Mustang Mach-E, but it currently does not have a fully electric vehicle available to consumers. As more drivers are convinced that EVs are a better option, the market share for battery-powered cars has increased in 2020 compared to 2019. A report from the Edison Electric Institute showed that the market share of electric vehicles has risen .2% in March 2020 compared to the same month in 2019.

The commitment to new employment opportunities and investment plans also aligns with a four-year deal that Ford reached with UAW last year.

“When we had our agreement in the fall with the UAW, this was part of our total plan,” Ford’s Chief Manufacturing and Labor Affairs Officer, Gary Johnson, said. “From a manufacturing standpoint, I didn’t have any discussions with the current administration. It was all part of our UAW national contract.”

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Ford mentioned that it had a large-scale plan to invest more funds into future projects, but this was the first time the company had ever mentioned locations or specific additions.

The new vehicles will utilize Ford’s already-existing body and paint shop, Johnson said. However, the new building should be completed “sometime next Summer.”

Joey has been a journalist covering electric mobility at TESLARATI since August 2019. In his spare time, Joey is playing golf, watching MMA, or cheering on any of his favorite sports teams, including the Baltimore Ravens and Orioles, Miami Heat, Washington Capitals, and Penn State Nittany Lions. You can get in touch with joey at joey@teslarati.com. He is also on X @KlenderJoey. If you're looking for great Tesla accessories, check out shop.teslarati.com

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Elon Musk confirms Tesla Semi will enter high-volume production this year

Musk shared his update in a post on social media platform X.

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Credit: Tesla

Elon Musk has confirmed that Tesla will begin high-volume production of the Class 8 all-electric Semi this year. 

He shared his update in a post on social media platform X.

Musk confirms Tesla Semi production ramp

Tesla CEO Elon Musk reaffirmed on X that the Semi is finally moving into volume production, posting on Sunday that “Tesla Semi starts high volume production this year.”

The update comes as Tesla refreshed its Semi lineup on its official website, an apparent hint that the program is transitioning from limited pilots into wider commercial deployment. As per Tesla’s official website, two variants of the Semi will be offered to consumers: Standard and Long Range.

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The Standard trim offers up to 325 miles of range with an energy consumption rating of 1.7 kWh per mile and a gross combination weight rating of 82,000 pounds. The Long Range version pushes driving range to 500 miles, with Tesla noting a higher curb weight of about 23,000 pounds, likely due to a larger battery pack.

Both trims support fast charging, with Tesla stating that the Semi can recover up to 60% of its range in 30 minutes using compatible charging infrastructure.

Broader Tesla Semi rollout

Tesla has already delivered production Semi units to select partners, including snack and beverage giant PepsiCo as well as logistics behemoth DHL, which confirmed that its truck operates daily in California, traveling roughly 100 miles per day and requiring charging just about once a week.

The company has also partnered with Uber Freight, as noted in a Benzinga report, with Tesla executives previously describing the agreement as a way for fleet operators to experience the Semi’s lower operating and maintenance costs firsthand.

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With Musk now publicly committing to high-volume production, the Semi appears poised to move beyond pilot programs and into scaled commercial use, an important step in Tesla’s wider push to electrify heavy-duty and long-range trucking.

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Tesla tops France reliability rankings, beating Toyota for the first time

The milestone was celebrated by CEO Elon Musk on social media platform X.

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Credit: Tesla

Tesla has overtaken Toyota to become France’s most reliable car brand in 2025, as per a new nationwide reliability ranking published by Auto Plus magazine.

The milestone was celebrated by CEO Elon Musk on social media platform X.

Tesla tops reliability ranking in France

Tesla ranked first overall in Auto Plus’ 2025 reliability study, surpassing long-time benchmark Toyota across all powertrain types, including gasoline, hybrid, and electric vehicles.

The ranking, published on February 6, 2026, evaluated early problems reported in 2025 on vehicles registered in France since January 1, 2018, with fewer than 150,000 kilometers on the odometer, as noted by a Numerama report. This marked Tesla’s first appearance in the magazine’s reliability rankings, which was enabled by the company’s growing vehicle population in the French market.

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According to the publication, Tesla vehicles showed no recurring major defects beyond isolated suspension arm issues, which are covered under the company’s four-year or 80,000-kilometer warranty. Other reported issues were described as minor, including occasional screen glitches and door handle concerns.

Why this ranking differs from earlier criticism

Tesla’s top placement contrasts sharply with past assessments from the German Automobile Club (ADAC), which previously ranked the Model 3 and Model Y low in its technical inspection reports. Auto Plus noted that those inspections were focused heavily on factors such as brake disc wear, which are not necessarily the best benchmarks for overall vehicle reliability.

By focusing instead on real-world reliability data and early ownership issues, Auto Plus’ methodology offered a broader picture of how vehicles perform over time rather than how individual components age under inspection standards. The publication emphasized that electric vehicles, with far fewer moving parts than combustion-engine cars, are not inherently less reliable.

While the ranking supports the case that electric vehicles can match or exceed the reliability of traditional brands, the magazine acknowledged limitations in its analysis. Still, Tesla’s debut at the top of the list underscores how perceptions of EV durability are shifting as more long-term data becomes available in major automotive markets like France.

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Tesla’s Sweden standoff draws UAW support as unions widen pressure campaign

In a post shared on social media, the United Auto Workers stated that it stands with IF Metall workers who are striking against Tesla Sweden.

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Credit: Tesla Europe and Middle East/X

The United Auto Workers (UAW) has publicly expressed solidarity with Swedish union IF Metall as its strike against Tesla continues, adding international attention to the extended labor dispute in the European country. 

UAW supports IF Metall’s strike

In a post shared on social media, the United Auto Workers stated that it stands with IF Metall workers who are striking against Tesla Sweden. UAW Region 8 Director Tim Smith stated that the union fully supports IF Metall’s efforts to secure a collective bargaining agreement with the automaker.

“UAW stands with IF Metall workers on strike against Tesla, fighting for a collective bargaining agreement. UAW Region 8 Director Tim Smith pledged the UAW’s full support and solidarity,” the UAW International Union stated in its post

IF Metall launched its strike against Tesla Sweden in late 2023 over the electric car maker’s refusal to sign a collective agreement. The action has since been supported by other unions through sympathy strikes affecting ports, logistics, and service operations.

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Tesla Sweden has maintained that it complies with Swedish labor laws and offers competitive pay and benefits, though the company has not publicly commented on the UAW’s latest show of support.

Tesla owners get union attention

Pro-union groups in Sweden have recently expanded their outreach beyond Tesla’s facilities and workforce. Activists have begun distributing informational leaflets against the EV maker directly on Tesla vehicles parked across Stockholm, as per a report from Swedish outlet Dagens Arbete.

The yellow slips, designed to resemble parking notices, urge regular Tesla owners to pressure the company into signing a collective agreement. Organizers involved in the effort have argued that the leaflets are intended to simply inform consumers rather than single out individual owners. When owners are present, however, activists stated that they explain the dispute verbally.

Tesla has not issued a public response regarding the leaflet distribution campaign as of writing.

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