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Porsche says it may spawn other EVs off of the Mission E platform

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Scalability is the new paradigm in the car business. In order to build cars that are the lowest possible cost, manufacturers strive to make as many parts off of common platform as possible. When building vehicles derived from a common chassis, wheelbase and width may increase or contract, but the rigidity needed to pass various crash tests should remain the same. Even details like the placement and size of air conditioning ducts in the dashboard need to be standardized to reduce manufacturing costs.

Michael Steiner, member of Porsche’s executive board for research and development, has revealed that scalability has been designed into the chassis for the Mission E – the German automaker’s first foray into the electric vehicle segment.

“The conceptual design of the Mission E once again gives us technically the potential to do more with this platform, and also we think about if the battery electric business will be fast growing and we think that the whole business will change, most probably pretty fast at some trigger point. That should be not the only battery electric car,” Steiner says. “In general we think what could be a second or third step, and also in terms of the platform of Mission E there is no reason why this has to be only a one body-style platform,” Steiner added, according to CarScoops.

Asked about whether an electric SUV could follow the Mission E, Steiner said that such a car was certainly possible “with some modifications” to the Mission E platform. He suggested it could share technologies with Audi’s upcoming all electric Q6 SUV. But first, Porsche needs to see how the Mission E performs in the marketplace and what the demand for premium electric cars will be. Italian supercar maker Lamborghini is also looking to enter the electric vehicle space with its own all-electric hypercar built off of Porsche’s Mission E platform.

Scalability is a key factor for another potential Tesla competitor — Faraday Future. It says the same chassis that was used to make the silly FFZero1 concept car for CES last January can be stretched or shortened to serve as the basis of a family car, an SUV, a minivan, or any other vehicle customers want. Furthermore, its modular battery design will allow the company to add or subtract battery cells to meet the power needs of various models.

Tesla is also focused on scalability. The Model X was supposed to be manufactured on the same chassis as the Model S, but events took over and it turned out to be just a cousin to the Model S rather than a clone. But Tesla has taken the lessons learned from the Model X to heart and used them to make the upcoming Model 3 more suitable for efficient production. We have already heard there will be a Model Y crossover/SUV that will be built on the same chassis as the Model 3. The Silicon Valley automaker has also been reducing the number of available options on its fleet of vehicles. Just last week, we reported that Tesla has quietly removed two color options as well as the 60 kWh battery on the Model X, as the company aims to streamline production on its fleet of vehicles.

Nobody knows what the future of automobiles will be. Gas prices and emissions regulations could cause consumers to decide they want vehicles that are like nothing available today. Typically, it takes 5 years to bring an entirely new model to market. In the coming years, car companies may need to get new products to market more quickly and will rely on scalable platforms to achieve that. Whether its Porsche, Faraday Future, or Tesla, the ability to react quickly to changes in the marketplace may make the difference between profitability and financial ruin.

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"I write about technology and the coming zero emissions revolution."

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Elon Musk

Elon Musk updates the SpaceX timeline for Mars

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Rendering of a colonized Mars by way of SpaceX
Rendering of a colonized Mars by way of SpaceX

Elon Musk has updated his timeline for when humans will walk on Mars and for when ships will simply get there.

The objective of getting to Mars has been one of Musk’s biggest goals since becoming a serial entrepreneur and realizing that time on Earth is limited. Musk has said several times he hopes to die on Mars, and not by impact.

Musk now believes that people will be on Mars in “roughly 5 to 7 years.” He said that a Mars lander will get there “a few years sooner.”

The response from Musk comes after NASA Administrator Jared Isaacman said that SpaceX’s biggest priority is the Moon and not Mars. Because of this, Isaacman conceded that he believes nuclear power and propulsion investments will provide “potentially the pathway with the fewest miracles required to put four people on Mars in the next 10 to 15 years.”

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Of course, this is what NASA can do through taxpayer funding and nuclear investments, he added.

Musk’s grand ambitions are much more optimistic than most, and it is certainly a double-edged sword. This is not the first time timelines for Mars have been somewhat lofty, especially to those normal thinkers like you and me, not super geniuses like Musk.

SpaceX Board has set a Mars bonus for Elon Musk

In fact, the SpaceX and Tesla frontman has said on at least a dozen occasions that we could be on Mars in the coming years. Musk said 2020 would be the big year as early as 2009. In 2020, he was “highly confident” of a landing in 2026, and had even said 2024 in a best-case scenario.

The point is, the range has varied, and it’s anyone’s guess when we’ll get there. This latest adjustment to the timeline is typical of Musk, and while the Moon has seemingly taken priority over Mars, it is still worth mentioning that the ultimate goal is to make life multiplanetary, and it starts potentially with the Red Planet.

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Investor's Corner

SpaceX gets an absolutely crazy price target after rough IPO

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Credit: SpaceX

SpaceX (NASDAQ: SPCX) got an absolutely crazy price target rating from Raymond James after the company experienced a tough first few weeks following its Initial Public Offering (IPO).

Despite the tumultuous start, SpaceX has plenty of believers, and the company’s massively successful Starship launch last Friday, its 13th test flight of the massive rocket, went so smoothly that Raymond James analysts pushed its price target on the company to roughly 7 times its current trading level.

SpaceX Starship just nailed something it’s never done before

The firm officially put a “Strong Buy” rating and an $800 price target on the stock. It currently trades at around $113. Its all-time high is $225.64, reaching this trading level shortly after shares first went public.

Raymond James’ price target is tied to the firm’s confidence after Starship’s 13th test flight. Analysts at the firm said it was an incremental step that reduces engineering risks, citing the widely successful heat shield test that CEO Elon Musk recently detailed, the smooth deployment of Starlink V3 satellites, and a successful in-space engine relight.

SpaceX also managed to see Starship splash down safely in the Indian Ocean, while the Super Heavy Booster fell down to the Gulf of America with no incidents.

It is interesting to see these launches have such a tremendous impact on the stock and what investors think of it. After SpaceX initially delayed the Starship launch last week, shares fell tremendously. Most probably did not realize that the stand-down is a standard practice, especially if everything is not perfect.

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The mission was initially aborted due to an issue with Raptor engines. This was resolved, and Starship launched last Friday after another delay on Thursday, which was caused by weather.

Now that analysts have seen what SpaceX launches are capable of and how impressive the feat is, firms are adjusting their price targets accordingly, making it known that they have high expectations for the space exploration company.

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Elon Musk

Elon Musk responds to Volvo’s latest LiDAR decision

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(Credit: Tesla)

Tesla CEO Elon Musk has responded to reports that Volvo is officially discontinuing the LiDAR sensor on two of its cars.

Volvo announced that it would officially scrap LiDAR systems on its EX90 and ES90 vehicles in various markets. In Norway, owners will get a €1,800 compensation for features that will never arrive due to this decision. There will be no option to remove the unit from vehicles, either.

The issue stems from Volvo’s supplier, Luminar, and its bankruptcy filing. Luminar will no longer be able to supply LiDAR units to Volvo for the EX90 and ES90, effectively axing any use the unit has on vehicles. Volvo will phase out the data collection processes via the LiDAR system, and it will not be utilized whatsoever.

Musk saw the story on X and responded, stating:

“I did try to warn them. Humans drive using neural nets and optical sensors. Same is true for robot cars.”

Musk has been publicly vocal about his disdain for LiDAR systems, once calling them “a fool’s errand,” as he has consistently kept the outlook that they are not needed for effective self-driving.

The typical example used as evidence for this by Musk is humans themselves: made with only eyes and memories, humans are capable of navigating a car by using what they can see and what they’ve personally experienced on the road.

Elon Musk argues lidar and radar make self driving cars more dangerous

“Same is true for robot cars,” Musk says, as Teslas have eight exterior cameras that help see everything surrounding the vehicle, and a neural network that analyzes behavior and tendencies with every mile driven.

Tesla is a vision-only self-driving company that ditched sensors and radar several years ago in favor of cameras. Behind this effort, the company has established a reputation for having one of the most robust self-driving platforms in the world.

Musk’s big bet with Tesla on its self-driving program’s strategy has widely paid off. Other companies continue to utilize things like LiDAR, radar, and sensors for effective self-driving, but Tesla has shown that there is more than one way to give consumers a strong and accurate driver assistance suite.

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The real question is: who will be the first company to take Musk’s advice and attempt a self-driving platform based on cameras only, or even license FSD for themselves?

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