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SpaceX president teases Starship’s game-changing Starlink launch capabilities
SpaceX President and COO Gwynne Shotwell teased new information detailing the wealth of benefits that the next-generation Starship launch vehicle could bring for the deployment of the company’s Starlink internet satellite constellation.
Speaking at the Baron 2019 Investment Conference on October 25th, the SpaceX executive touched on a broad range of topics according to CNBC reporter Michael Sheetz. Baron did webcast most of the conference’s main events, of which all but Shotwell’s have been archived, but it looks like CNBC may have been the only media outlet given access in an official capacity.
Regardless, based on their reporting on Shotwell’s dialogue with Baron Funds CEO/CIO Ron Baron, the SpaceX executive was unprecedentedly candid and was more than happy to voice direct criticism of competitors like OneWeb, ULA, and Blue Origin.
Beyond Shotwell’s clear confidence that Starlink’s satellite technology is far beyond OneWeb and years ahead of Amazon’s Project Kuiper clone, she also touched on yet another strength: SpaceX’s very own vertically-integrated launch systems. OneWeb plans to launch the vast majority of its Phase 1 constellation on Arianespace’s commercial Soyuz rockets, with the launch contract alone expected to cost more than $1B for ~700 satellites.
SpaceX, on the other hand, owns, builds, and operates its own rocket factory and high-performance orbital launch vehicles and is the only company on Earth to have successfully fielded reusable rockets. In short, although Starlink’s voracious need for launch capacity will undoubtedly require some major direct investments, a large portion of SpaceX’s Starlink launch costs can be perceived as little more than the cost of propellant, work-hours, and recovery fleet operations. Boosters (and hopefully fairings) can be reused ad nauseum and so long as SpaceX sticks to its promise to put customer missions first, the practical opportunity cost of each Starlink launch should be close to zero.
In a perfect scenario, the only material cost of Starlink launches should be the satellites themselves and each expendable Falcon upper stage, which SpaceX has no plans to recover. Speaking prior to Starlink’s 60-satellite “v0.9” launch debut, SpaceX CEO Elon Musk stated that each prototype spacecraft ended up costing more to launch than to build, despite the fact that their first launch flew on a twice-flown Falcon 9 booster.
In fewer words, Musk thus implied that each Starlink satellite likely already costs significantly less than $500,000 even before SpaceX has begun to reap the full benefits of economies of scale. In fact, based on official 2016 figures that estimated the cost of each BFR booster/ship at less than $4M and Musk’s estimate that Starship could cut Starlink launch costs by a factor of 5, the cost of Starlink v0.9 production could have actually been as low as ~$350,000 apiece, with launch costs on the order of ~$20M.
Speaking a little over five months after Musk, Shotwell revealed that a single Starship-Super Heavy launch should be able to place at least 400 Starlink satellites in orbit – a combined payload mass of ~120 metric tons (265,000 lb). Even if the cost of a Starship launch remained identical to Starlink v0.9’s flight-proven Falcon 9, packing almost seven times as many Starlink satellites would singlehandedly cut the relative cost of launch per satellite by more than the 5X figure Musk noted.
In light of this new figure of 400 satellites per individual Starship launch, it’s far easier to understand why SpaceX took the otherwise ludicrous step of reserving space for tens of thousands more Starlink satellites. Even if SpaceX arrives at a worst-case-scenario and is only able to launch Starship-Super Heavy once every 4-8 weeks for the first several years, that could translate to 2400-4800 Starlink satellites placed in orbit every year. Given that 120 tons to LEO is well within Starship’s theoretical capabilities without orbital refueling, it’s entirely possible that Starship could surpass Falcon 9’s Starlink mass-to-orbit almost immediately after it completes its first orbital launch and recovery: a single Starship launch would be equivalent to almost 7 Falcon 9 missions.
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Elon Musk flew under the radar with his recent purchase of a $1 billion energy company, according to Federal Trade Commission (FTC) documents.
Transaction number 202612350 listed Tesla and SpaceX frontman Elon Musk as the acquiring party and CF APR Super Holdings LLC as the seller, with New APR Energy, LLC as the acquired entity. The deal, which closed without public announcement, came to light on May 14.
BREAKING: Elon Musk acquires Jacksonville power company APR Energy in a deal valued at more than $1,000,000,000.00.
— Polymarket Money (@PolymarketMoney) July 15, 2026
Analysts inferred the deal’s scale from minority stakeholder disclosures, including one report of a 5 percent interest sold for approximately $50.4 million. Fortress Investment Group had purchased APR’s assets in late 2024, rebranded the operation as New APR Energy, and subsequently transferred ownership to Musk.
APR Energy specializes in rapidly deployable power infrastructure. The company maintains one of the world’s largest fleets of mobile gas and diesel turbines, with more than 1.1 gigawatts of generation capacity. Its modular units, which are often trailer-mounted, enable turnkey installations ranging from 20 MW to over 500 MW.
APR provides full engineering, procurement, construction, operation, and maintenance services for behind-the-meter power plants, serving everything from data centers, utilities, and industrial clients.
The firm has expanded aggressively to meet surging demand, recently adding turbines and deploying over 100 MW for a major AI hyperscaler. Its solutions bridge critical gaps where grid interconnections face delays of two to five years, according to Yahoo.
The acquisition means something more for Musk. As he continues to expand projects in artificial intelligence, especially xAI, his AI venture, there is a greater need to supply energy-intensive supercomputing clusters, including the Colossus project, with what they need: reliable and high-capacity power.
Ownership of APR provides immediate access to flexible generation assets that can be deployed adjacent to data centers, reducing dependence on a strained infrastructure. It also complements Tesla’s energy storage business, so Musk will be able to pull from his own entities to address the rapid scaling demands of AI training and compute.
Tesla had a petition protesting a recall to fix a potential issue with 2017-2023 Model Y and Model 3 vehicles’ headlights was denied, as the National Highway Traffic Safety Administration (NHTSA) disagreed with the company’s opinion of things.
The recall covers approximately 19,917 Model Y and Model 3 vehicles built from 2017 to 2023. Tesla initially submitted a noncompliance report for the headlights on these vehicles on March 15, 2024. Tesla then petitioned for an exemption from the fix, which violated FMVSS No. 108 (40 CFR 571.108), arguing that the “noncompliance is inconsequential as it relates to motor vehicle safety.
🚨 Tesla was denied a petition by the NHTSA to avoid a recall of 19,900 2017-2023 Model 3 and Model Y vehicles.
The NHTSA found that the vehicles’ headlights may exceed maximum lighting levels. Tesla argued it was inconsequential and did not require a recall. pic.twitter.com/m8Jmm1teLL
— TESLARATI (@Teslarati) July 16, 2026
The NHTSA disagreed, stating that Tesla’s conclusion that the headlights do not increase any risk was not an opinion it shared. The agency said it disagreed with Tesla’s assumption that glare is not increased to surrounding traffic. This issue could be highlighted even more in certain weather conditions.
Tesla will be required to remedy the issue, the NHTSA ruled:
“In consideration of the foregoing, NHTSA has decided that Tesla has not met its burden of persuasion that the subject FMVSS No. 108 noncompliance is inconsequential to motor vehicle safety. Accordingly, Tesla’s petition is hereby denied, and Tesla is consequently obligated to provide notification of and free remedy for that noncompliance under 49 U.S.C. 30118 and 30120.”
The issue here appears to be the angle of the headlights and the brightness they emit during operation. The NHTSA report states that:
“Tesla’s headlamp supplier, Marelli Automotive Lighting, tested 25 right-hand and 25 left-hand lamps, and for this sample, found the maximum photometric intensity measured in the 10°U to 90°U and 90°L to 90°R zone was between 136.2 cd and 230.1 cd for the right-hand lamps and between 117.5 cd and 160.3 cd for the left-hand lamps. According to Tesla, these tests revealed that the photometric intensity of the right-hand and left-hand headlamp lower beam on the subject vehicles may measure as much as 230.1 cd in the 10°U to 90°U and 90°L to 90°R zone, exceeding the maximum photometric intensity by 105.1 cd. Additionally, Tesla states that a left-hand lamp tested by a Transport Canada recognized laboratory measured a maximum of 171.27 cd in the 10°U to 90°U and 90°L to 90°R zone. Despite these measurements exceeding the allowed photometric maximum of 125 cd, Tesla believes that the subject noncompliance is inconsequential to motor vehicle safety.”
Tesla also argued at some points that the headlights had not been deemed responsible for any complaints, accidents, or injuries related to the noncompliance.
Lifestyle
NTSB findings on fatal Tesla crash tell a very different story
The NTSB confirmed the driver, not Tesla’s FSD, caused the fatal Texas house crash.
The National Transportation Safety Board released preliminary findings Wednesday confirming that a Tesla driver, not the vehicle’s software, caused a fatal crash in Katy, Texas in June. The driver, 44-year-old Michael Butler, had engaged Full Self-Driving Supervised mode on Rose Hollow Lane, a residential street with a 30 mph speed limit, before manually overriding the system by pressing the accelerator pedal all the way to 100%. Data recovered from the 2025 Tesla Model 3 showed the vehicle was traveling over 70 miles per hour when it struck a home and killed 76-year-old Martha Avila, who was inside. Weather was clear, the road was dry, and it was daylight.
Texas man charged in fatal Tesla crash where he blamed Autopilot
Butler told authorities he had passed out at the wheel. But security camera footage obtained by the NTSB told a different story, and showed the car accelerating through an intersection before leaving the road entirely. Police also found that Butler’s phone had Google searches including the terms “Tesla FSD not aggressive enough 2026” and “Tesla FSD too timid,” raising serious questions about how he was using the system before the crash. Butler has since been charged with manslaughter. The victim’s family has filed a lawsuit against both Butler and Tesla, alleging negligence.
The NTSB findings aligned directly with what Tesla VP of AI Software Ashok Elluswamy had already stated publicly on X in the weeks after the crash, writing that “the driver manually overrode self-driving by pressing the accelerator all the way to 100%.” The data confirmed his account.
Yup. In this case, the driver manually overrode self-driving by pressing the accelerator all the way to 100% of the accel pedal in this residential area. They reached a speed of 73 mph during the crash, and had the accelerator pressed even after the crash.
— Ashok Elluswamy (@aelluswamy) June 22, 2026
Elon Musk secretly acquires $1B energy company to power the AI future
Tesla has to fix a big problem with its old headlights, NHTSA says
