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SpaceX’s record-breaking Falcon 9 booster returns to port
SpaceX’s latest record-breaking Falcon 9 booster has returned to port after completing its 13th launch and landing.
Falcon 9 B1060 lifted off for the first time in June 2020 with the US military’s third next-generation GPS III satellite safely cocooned inside a payload fairing. Unlike B1054, which the US Air Force required SpaceX to expend after their first GPS III satellite launch, the military allowed the company to attempt to recover booster B1060. That first successful recovery would unknowingly pave the way for a future of firsts and for an exceptionally productive career.
After GPS III SV03, B1060 occasionally supported commercial launches like Turkey’s Turksat 5A geostationary communications satellite and one of SpaceX’s own Transporter rideshare missions, but the booster has primarily been assigned to Starlink launches. In early 2021, the booster smashed SpaceX’s internal turnaround record and spent just 27 days on the ground between its fourth and fifth launches – halving the 54-day record set by NASA’s Space Shuttle, the only other orbital-class rocket that has ever been repeatedly reused.
B1060 has singlehandedly supported the launch of 550 Starlink satellites weighing more than 150 metric tons (>330,000 lb). Altogether, it’s helped launch more than 640 satellites with a collective weight around 165 tons. After its June 17th launch of Starlink 4-19, it’s also supported more orbital-class launches and landings – 13 – than any other Falcon booster, although Falcon 9 B1051 and B1058 are close behind with 12 launches apiece.
According to senior SpaceX engineers and executives that recently provided exclusive interviews to Aviation Week, the company no longer believes it will need to fly Falcon 9 boosters more than 15 times each, with the implication being that Starship – a next-generation, fully-reusable rocket – will soon begin to take over. Once a Falcon 9 booster (now likely to be B1060) completes its 15th launch, SpaceX intends to take it out of service and perform extensive inspections. If the data gathered is encouraging, it will certify all current and future Falcon boosters for 15 launches each.
It’s unclear if that 15-flight target is a firm cap or if exceptionally productive boosters like B1060, B1051, and B1058 will be allowed to continue pushing the envelope of reuse on future Starlink missions. At their current rate of launch, there’s a good chance that all three could complete 15 launches before the end of 2022. Slightly older and more tempermental, booster B1049 will reportedly be expended after its eleventh launch sometime later this year. If SpaceX’s plan is to full remove boosters from service after Flight 15, the company’s fleet of regularly flying boosters could plummet from 12 to 8 around around the end of 2022 or early 2023.
Following B1060’s June 21st port return, Falcon 9 booster B1061 sailed into port on SpaceX’s other East Coast drone ship on June 22nd after SpaceX launched Starlink 4-19 and Globalstar FM15 (B1061’s latest mission) 36 hours apart the weekend prior. That kind of rapid-fire cadence will likely become a regular occurrence in the second half of 2022 if SpaceX continues to launch an average of once per week, and the company is showing no signs of slowing.
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Starlink goes mainstream with first-ever SpaceX Super Bowl advertisement
SpaceX used the Super Bowl broadcast to promote Starlink, pitching the service as fast, affordable broadband available across much of the world.
SpaceX aired its first-ever Super Bowl commercial on Sunday, marking a rare move into mass-market advertising as it seeks to broaden adoption of its Starlink satellite internet service.
Starlink Super Bowl advertisement
SpaceX used the Super Bowl broadcast to promote Starlink, pitching the service as fast, affordable broadband available across much of the world.
The advertisement highlighted Starlink’s global coverage and emphasized simplified customer onboarding, stating that users can sign up for service in minutes through the company’s website or by phone in the United States.
The campaign comes as SpaceX accelerates Starlink’s commercial expansion. The satellite internet service grew its global user base in 2025 to over 9 million subscribers and entered several dozen additional markets, as per company statements.
Starlink growth and momentum
Starlink has seen notable success in numerous regions across the globe. Brazil, in particular, has become one of Starlink’s largest growth regions, recently surpassing one million users, as per Ookla data. The company has also expanded beyond residential broadband into aviation connectivity and its emerging direct-to-cellular service.
Starlink has recently offered aggressive promotions in select regions, including discounted or free hardware, waived installation fees, and reduced monthly pricing. Some regions even include free Starlink Mini for select subscribers. In parallel, SpaceX has introduced AI-driven tools to streamline customer sign-ups and service selection.
The Super Bowl appearance hints at a notable shift for Starlink, which previously relied largely on organic growth and enterprise contracts. The ad suggests SpaceX is positioning Starlink as a mainstream alternative to traditional broadband providers.
Tesla engineers deflected calls from Apple on a daily basis while the tech giant was developing its now-defunct electric vehicle program, which was known as “Project Titan.”
Back in 2022 and 2023, Apple was developing an EV in a top-secret internal fashion, hoping to launch it by 2028 with a fully autonomous driving suite.
However, Apple bailed on the project in early 2024, as Project Titan abandoned the project in an email to over 2,000 employees. The company had backtracked its expectations for the vehicle on several occasions, initially hoping to launch it with no human driving controls and only with an autonomous driving suite.
Apple canceling its EV has drawn a wide array of reactions across tech
It then planned for a 2028 launch with “limited autonomous driving.” But it seemed to be a bit of a concession at that point; Apple was not prepared to take on industry giants like Tesla.
Wedbush’s Dan Ives noted in a communication to investors that, “The writing was on the wall for Apple with a much different EV landscape forming that would have made this an uphill battle. Most of these Project Titan engineers are now all focused on AI at Apple, which is the right move.”
Apple did all it could to develop a competitive EV that would attract car buyers, including attempting to poach top talent from Tesla.
In a new podcast interview with Tesla CEO Elon Musk, it was revealed that Apple had been calling Tesla engineers nonstop during its development of the now-defunct project. Musk said the engineers “just unplugged their phones.”
Musk said in full:
“They were carpet bombing Tesla with recruiting calls. Engineers just unplugged their phones. Their opening offer without any interview would be double the compensation at Tesla.”
Interestingly, Apple had acquired some ex-Tesla employees for its project, like Senior Director of Engineering Dr. Michael Schwekutsch, who eventually left for Archer Aviation.
Tesla took no legal action against Apple for attempting to poach its employees, as it has with other companies. It came after EV rival Rivian in mid-2020, after stating an “alarming pattern” of poaching employees was noticed.
There are a lot of Tesla bulls out there who have astronomical expectations for the company, especially as its arm of reach has gone well past automotive and energy and entered artificial intelligence and robotics.
However, some of the most bullish Tesla investors believe the company could become worth $100 trillion, and CEO Elon Musk does not believe that number is completely out of the question, even if it sounds almost ridiculous.
To put that number into perspective, the top ten most valuable companies in the world — NVIDIA, Apple, Alphabet, Microsoft, Amazon, TSMC, Meta, Saudi Aramco, Broadcom, and Tesla — are worth roughly $26 trillion.
Will Tesla join the fold? Predicting a triple merger with SpaceX and xAI
Cathie Wood of ARK Invest believes the number is reasonable considering Tesla’s long-reaching industry ambitions:
“…in the world of AI, what do you have to have to win? You have to have proprietary data, and think about all the proprietary data he has, different kinds of proprietary data. Tesla, the language of the road; Neuralink, multiomics data; nobody else has that data. X, nobody else has that data either. I could see $100 trillion. I think it’s going to happen because of convergence. I think Tesla is the leading candidate [for $100 trillion] for the reason I just said.”
Musk said late last year that all of his companies seem to be “heading toward convergence,” and it’s started to come to fruition. Tesla invested in xAI, as revealed in its Q4 Earnings Shareholder Deck, and SpaceX recently acquired xAI, marking the first step in the potential for a massive umbrella of companies under Musk’s watch.
SpaceX officially acquires xAI, merging rockets with AI expertise
Now that it is happening, it seems Musk is even more enthusiastic about a massive valuation that would swell to nearly four-times the value of the top ten most valuable companies in the world currently, as he said on X, the idea of a $100 trillion valuation is “not impossible.”
It’s not impossible
— Elon Musk (@elonmusk) February 6, 2026
Tesla is not just a car company. With its many projects, including the launch of Robotaxi, the progress of the Optimus robot, and its AI ambitions, it has the potential to continue gaining value at an accelerating rate.
Musk’s comments show his confidence in Tesla’s numerous projects, especially as some begin to mature and some head toward their initial stages.
Starlink goes mainstream with first-ever SpaceX Super Bowl advertisement
Tesla engineers deflected calls from this tech giant’s now-defunct EV project
