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SpaceX to Resume Falcon 9 Launch Attempt on Friday
The oft delayed launch of an SES communications satellite is now scheduled for Friday, March 4. The launch window opens at 6:35 pm.
The attempt to launch an SES-9 communications satellite into geosynchronous orbit has been fraught with frustrating delays and last minute glitches. Some of the problems have been out of SpaceX’s control. On Sunday, a tug boat towing a barge blundered into the launch zone about 30 miles offshore. SpaceX issues warnings to marine traffic well in advance of any launch activity, but in this case the tug boat operator either didn’t get the message, didn’t read the message, or just decided to ignore the message.
The launch was delayed 34 minutes until the tug cleared the area, but by then some of the liquid oxygen on board the rocket had warmed up enough to cause problems. The rocket engines temporarily fired in the final seconds of the t minus countdown but shut down 1 second before liftoff.
@SpaceX Launch aborted on low thrust alarm. Rising oxygen temps due to hold for boat and helium bubble triggered alarm.
— Elon Musk (@elonmusk) February 29, 2016
The launch was rescheduled for Wednesday, but that didn’t happen either, due to high winds aloft.
Pushing launch to Friday due to extreme high altitude wind shear. Hits like a sledgehammer when going up supersonic pic.twitter.com/Gr8T5upaLd
— Elon Musk (@elonmusk) March 1, 2016
But some of SpaceX woes are due to its own determination to recover the Falcon 9 rocket if at all possible. Recovering rockets for re-use is a central element of the SpaceX business plan. It hopes to be able to keep its bids on future launches lower than the competition by spending less money on building rockets.
As Wired explains in an article dated March 2, bringing a rocket back successfully requires extra fuel. The Merlin engines that power the Falcon 9 rocket burn kerosene. But there is no oxygen in space, so every rocket has to bring its own oxygen supply with it. Liquid oxygen is 1000 times more dense than oxygen gas, but to get to its liquid state, it must be cooled to less than -297.3 degrees Fahrenheit.
The SES-9 mission requires far more power than a mission to the International Space Station. The ISS orbits about 300 miles above the earth. A geosynchronous satellite like the SES-9 has to be placed more than 24,000 miles high in order to stay in the same place relative to the earth. Boosting a 12,000+ pound payload that high and then recovering the rocket that put it there requires all the power that can be found.
That’s why SpaceX supercools its oxygen to -340 degrees Fahrenheit. The extra cooling makes the liquid oxygen denser, giving the rocket about 10% more power. But handling the supercooled liquid is tricky stuff that requires extra insulation on board to keep it from boiling off. That’s why the straying tug boat on Sunday night caused such a problem.
SpaceX has now rescheduled the launch for Friday, March 4. The launch window opens at 6:35 pm ET. The weather forecast is favorable. SpaceX admits the odds are against a successful recovery of the first stage rocket, but long odds have never been known to stop Elon Musk before.
Photo credit: SpaceX
News
Tesla Cybercab uses a unique strategy for picking up the right rider
Tesla Cybercab is using a unique strategy for picking up the correct rider, which is a crucial part of ride-hailing to ensure people end up in the right place and are charged the correct price.
Cybercab will utilize an RGB strip in its front light bar that will illuminate in a variety of different colors to mark itself.
This identifying mark will also appear in the Robotaxi app, giving riders in the same location a notable distinction in an effort to avoid any confusion regarding who should get in each vehicle.
🚨 Tesla is using different light bar colors to help riders understand which vehicle is theirs
Pretty cool strategy pic.twitter.com/eGMpEMeRpc
— TESLARATI (@Teslarati) August 27, 2026
Other ride-hailing services use similar strategies: Lyft and Uber rides are recognizable through driver identity, vehicle type and color, as well as license plate. Waymo will display the rider’s initials on top of the vehicle, letting them know that the specific vehicle for them has arrived.
Tesla’s strategy is unique and interesting, but there are some flaws. Cybercab’s main purpose is aimed toward being an autonomous ride for all, including those who have disabilities like being blind or even color blind.
Tesla will likely have something in the pipeline for those who cannot see colors or have limited vision. There will definitely be multiple ways to identify which vehicle is the one that “you” specifically ordered.
Cybercab is set to start giving public rides next Thursday, September 3, in Austin, as it announced a dedicated event last week and invited many members of the Tesla community.
Additionally, members of the public will be invited as well. Tesla has been offering employee rides in Cybercab for nearly two months.
News
Tesla ends in-house wrap service that always seemed like a short-term program
Tesla has said goodbye to one customization option for its vehicles: the wrap service it launched several years ago.
After launching an in-house wrap service in August 2020 for the first time in China. In the U.S., it launched in October 2023. Tesla continued to expand the program and adjust it with better pricing and fewer options for the Cybertruck.
By December 2023, it was giving owners of the Model 3, Model Y, and the Cybertruck the opportunity to give their vehicle a fresh look with a vinyl wrap.
Tesla revamps in-house vinyl wrap service with better pricing
It was only available in five locations: Costa Mesa, Oceanside, Santa Clara, West Covina, all in California, and Seattle, Washington.
However, Tesla made some big adjustments to its shop, and the wrap service is officially gone:
Tesla has made a LOT of changes to its online shop recently — price increases, price cuts, new options, and several products being removed entirely.
Some of the biggest increases are wheel covers. 👀
📈 PRICE INCREASES
• 2017-2023 | Model 3 Aero Wheel Cover — Style: Refresh…— Phoenix Self-Driving 🐦🔥 (@PhoenixFSD) August 25, 2026
Wraps are very popular across the Tesla lineup, especially since the company offers relatively few colors. Many choose to wrap their Teslas with interesting colors, patterns, or even finishes, turning their cars from glossy to satin or matte.
However, Tesla’s wrap service was so limited geographically that it never really had a chance to get off the ground or compete with local shops. Every area in the United States is now overflowing with detailing shops, mobile detailers, and other automotive specialists, many of whom perform wrap services.
Tesla’s service was confined to the Pacific time zone and only spanned across two states. It was never going to be something Tesla was a major competitor in, nor was it going to disrupt the wrapping industry. Now that the program has ended, it seems pretty ideal to believe it was always going to be a short-term thing.
Along with the wrap service, Tesla removed several other products, but nothing too crazy. The Model 3 Door Pocket and Cupholder Liners, the Model S 19″ Magnetite Wheel and Winter Tire Package, Model X/Y Ski/Snowboard Carrier for Hitch Rack, Tesla’s Electric Summer Party Tee, and the Electric Summer Tee were the other items the company totally eliminated from its online shop.
News
Tesla Robotaxi fleet gets a brain upgrade ahead of Cybercab launch event
Tesla’s Robotaxi service now runs longer hours nationwide as its unsupervised fleet quietly grows larger.
Tesla’s Robotaxi service just got easier to catch, with the company’s official Robotaxi account noting that rides are now available from 6 a.m. to 10 p.m., seven days a week, across its operating footprint. The account also said its unsupervised fleet is “a lot bigger” than before, though without specifics. The bigger change is what Tesla says upgraded intelligence in vehicle distribution and routing is what’s actually cutting wait times, not a new Full Self-Driving version.
While Tesla did not name the team behind the upgrade, the language points to its AI and fleet software group rather than the driving stack itself. Vehicle distribution and routing in Robotaxi has functioned mostly as a dispatch problem with the software deciding which idle car goes to which rider, and how far it has to travel to get there. “Upgraded intelligence” suggests a smarter version of that dispatch logic, likely using demand forecasting to position idle cars near where riders are about to request them rather than reacting once a request comes in. Tesla’s AI division has built similar prediction systems for other parts of the business, including the neural networks that power FSD itself, so applying that same approach to fleet logistics would be a natural extension rather than a new discipline for the team.
Robotaxi now runs 6am to 10pm, 7 days/week
Unsupervised fleet is a lot bigger
Also, upgraded intelligence in vehicle distribution & routing means you wait less pic.twitter.com/UFZ4bqg2dZ
— Tesla Robotaxi (@robotaxi) August 26, 2026
Tesla is also about a week away from a separate robotaxi milestone. The company plans to launch Cybercab, its purpose built two seat robotaxi with no steering wheel or pedals, in Austin on September 3. Cybercab has been giving employees rides on public and private roads for weeks, and the September event is expected to fold those vehicles into the existing Robotaxi fleet within days of the launch.
Thank you so much @Tesla for inviting us to the Cybercab launch in Austin! 🤠 pic.twitter.com/F1rAR8zd5O
— TESLARATI (@Teslarati) August 22, 2026
Austin previously ran Robotaxi from 6 a.m. to 2 a.m. as of last September, a schedule set before the service expanded into Dallas, Houston, Miami, Tampa, Orlando and the Bay Area. Wednesday’s post did not specify whether that extended overnight window still applies in Austin specifically or whether 6 a.m. to 10 p.m. is now the standard across every market. Tesla’s post, visible on its official Robotaxi account, framed the change simply as fewer riders waiting around for a car.
Whether the wider hours hold once Cybercab enters the fleet next week is the next thing worth watching. Tesla has tended to expand Robotaxi in increments, first geofence, then hours, then fleet size, and each step so far has arrived without much advance notice.
