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SpaceX’s upgraded Starship factory begins to take shape in South Texas
After a few months of foundation work, SpaceX has begun assembling the first section of a vast new Starship manufacturing building that will eventually replace a series of tents also known as ‘sprung structures’.
SpaceX and its contractors began erecting those tents in late 2019 after a mostly successful series of tests involving Starhopper – a steel rocket built on an unprotected concrete lot – and shortly before a less successful attempt at testing the first truly Starship-esque prototype. Inside and around those new tents, SpaceX took steps to significantly upgrade its Starship production methods and assembly facilities, ultimately settling on a process that is still very familiar more than two years later.
Nonetheless, in typical SpaceX fashion, the company appears to have outgrown those tents and set its sights on constructing a brand new Starship manufacturing facility – traditional roof and all – that will likely replace most or all temporary Starbase structures in the near future.
As previously discussed on Teslarati, documents submitted to a Florida water management agency have already revealed plans for a similar East Coast Starship factory and shed light on what the first unofficially named ‘Starfactory’ might look like in Texas.
“According to RGV Aerial Photography, SpaceX…aims to replace all of Starbase’s tents with a single 300,000 square-foot (~28,000 square-meter) building that will be about 18 meters (60 ft) tall and likely measure around 800 feet (250m) long and 400 feet (120m) wide. Starbase’s tents are roughly the same height, but their tented roofs mean that only a fraction of that height can be used for ring work and only a fraction of the floor space for taller nose work.
In comparison, a 300,000 square-foot building would have almost two and half times as much covered floor space as Starbase’s three tents – all of which can theoretically be used for ring and nose section assembly. In fact, with a mostly flat 18-meter roof, SpaceX could feasibly expand most ‘stacks’ by a ring or two, which would reduce the number of sections (and thus stacking operations) needed to assemble a ship or booster.”
Teslarati.com – March 4th, 2022
A month and a half later, SpaceX (or its contractors) began raising the first steel beams of the new building and made significant progress in just a handful of days. The first vertical beam was erected on April 19th. Around 48 hours later, several roof beams measuring a good 200+ feet (60+ meters) wide were assembled out of smaller pieces and installed on top of the structure’s vertical beams. As-is, the structure likely represents a good view of the front profile of the first of three new Starship production buildings that will eventually be joined to form one giant, monolithic rocket factory.
Notably, the skeleton of the building appears to be closer to 40-50 feet tall instead of the 60 feet predicted – short enough that it likely won’t allow SpaceX to increase the height of the different sections of stacked steel rings that make up most of Starship and Super Heavy. It’s possible that another level will be added for utilities and bridge cranes but the framework currently being installed will likely cap the height of Starship sections at five standard rings (9m/30ft tall). It’s not impossible that yet-to-be-constructed sections of the new factory will be taller, but that would run counter to SpaceX’s established method of production, in which Starship sections move through multiple tents throughout assembly and outfitting.
Construction of the new factory began adjacent to Starbase’s existing tents. As work progresses and the framework turns into a real building, it remains to be seen if SpaceX will use the first building to trial a number of production upgrades, fill it with new Starship production equipment under the same paradigm as existing methods, or physically relocate an existing assembly line inside it.
Tesla recently received its largest order for the all-electric Semi from Einride, a Swedish transport service, for 500 units, a groundbreaking invoice to receive before the first deliveries begin.
Even more remarkable, Einride CEO Roozbeh Charli said in a recent interview that he expects his company to take delivery of all 500 — the entire order — before the end of 2027. He even expects to have 75 Tesla Semi units in the Einride fleet before the end of this year.
🚨 Einride CEO Roozbeh Charli on the Tesla Semi partnership:
“If we start with the Amazon announcement that we did earlier this year, that was on the back of having gone through a proving period together with them and proving out our technology. Then we took that next step in… pic.twitter.com/oazkXjwoig
— TESLARATI (@Teslarati) August 28, 2026
Charli said the Tesla partnership was part of a broader push, along with its earlier partnership with Amazon. Einride is assisting Amazon with the use of its Saga AI platform, which helps eliminate questions about budgeting and forecasting for logistics companies.
The Semi, as well as Tesla’s production and subsequent delivery of the units to Einride, will help the company “to have a good supply of vehicles that we can deploy on the [Saga AI] platform,” Charli said. “Tesla is also a relationship we’ve had for a while, and as the Tesla Semi deliveries are firming up, we decided to do a larger commitment to that and deploy that on our platform.”
In its initial announcement, Einride said it anticipated taking delivery of the trucks over the next two years, but now it appears the company is expecting all 500 units within the next 16 months.
Built at a dedicated factory in Sparks, Nevada, the Tesla Semi has been perhaps the biggest and most intensive testing process the company has ever had for a single vehicle model. For the past several years, Tesla has been working with many companies, most notably Frito-Lay and PepsiCo, to gain knowledge on the performance on regional routes.
Tesla plans to launch the Semi officially on September 24, five months after production started ramping.
Additionally, drivers have said they are happy about the Semi’s performance and that its numerous safety and productivity features have made their jobs and routes much easier.
Tesla Cybercab is using a unique strategy for picking up the correct rider, which is a crucial part of ride-hailing to ensure people end up in the right place and are charged the correct price.
Cybercab will utilize an RGB strip in its front light bar that will illuminate in a variety of different colors to mark itself.
This identifying mark will also appear in the Robotaxi app, giving riders in the same location a notable distinction in an effort to avoid any confusion regarding who should get in each vehicle.
🚨 Tesla is using different light bar colors to help riders understand which vehicle is theirs
Pretty cool strategy pic.twitter.com/eGMpEMeRpc
— TESLARATI (@Teslarati) August 27, 2026
Other ride-hailing services use similar strategies: Lyft and Uber rides are recognizable through driver identity, vehicle type and color, as well as license plate. Waymo will display the rider’s initials on top of the vehicle, letting them know that the specific vehicle for them has arrived.
Tesla’s strategy is unique and interesting, but there are some flaws. Cybercab’s main purpose is aimed toward being an autonomous ride for all, including those who have disabilities like being blind or even color blind.
Tesla will likely have something in the pipeline for those who cannot see colors or have limited vision. There will definitely be multiple ways to identify which vehicle is the one that “you” specifically ordered.
Cybercab is set to start giving public rides next Thursday, September 3, in Austin, as it announced a dedicated event last week and invited many members of the Tesla community.
Additionally, members of the public will be invited as well. Tesla has been offering employee rides in Cybercab for nearly two months.
Tesla has said goodbye to one customization option for its vehicles: the wrap service it launched several years ago.
After launching an in-house wrap service in August 2020 for the first time in China. In the U.S., it launched in October 2023. Tesla continued to expand the program and adjust it with better pricing and fewer options for the Cybertruck.
By December 2023, it was giving owners of the Model 3, Model Y, and the Cybertruck the opportunity to give their vehicle a fresh look with a vinyl wrap.
Tesla revamps in-house vinyl wrap service with better pricing
It was only available in five locations: Costa Mesa, Oceanside, Santa Clara, West Covina, all in California, and Seattle, Washington.
However, Tesla made some big adjustments to its shop, and the wrap service is officially gone:
Tesla has made a LOT of changes to its online shop recently — price increases, price cuts, new options, and several products being removed entirely.
Some of the biggest increases are wheel covers. 👀
📈 PRICE INCREASES
• 2017-2023 | Model 3 Aero Wheel Cover — Style: Refresh…— Phoenix Self-Driving 🐦🔥 (@PhoenixFSD) August 25, 2026
Wraps are very popular across the Tesla lineup, especially since the company offers relatively few colors. Many choose to wrap their Teslas with interesting colors, patterns, or even finishes, turning their cars from glossy to satin or matte.
However, Tesla’s wrap service was so limited geographically that it never really had a chance to get off the ground or compete with local shops. Every area in the United States is now overflowing with detailing shops, mobile detailers, and other automotive specialists, many of whom perform wrap services.
Tesla’s service was confined to the Pacific time zone and only spanned across two states. It was never going to be something Tesla was a major competitor in, nor was it going to disrupt the wrapping industry. Now that the program has ended, it seems pretty ideal to believe it was always going to be a short-term thing.
Along with the wrap service, Tesla removed several other products, but nothing too crazy. The Model 3 Door Pocket and Cupholder Liners, the Model S 19″ Magnetite Wheel and Winter Tire Package, Model X/Y Ski/Snowboard Carrier for Hitch Rack, Tesla’s Electric Summer Party Tee, and the Electric Summer Tee were the other items the company totally eliminated from its online shop.
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