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SpaceX on a roll with latest small satellite launch contract wins

SpaceX continues to reel in new launch contracts for its nascent Smallsat Program. (SpaceX)

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Rideshare organize Exolaunch has announced a multi-spacecraft launch contract with SpaceX, continuing a streak of success enjoyed by the launch company’s Smallsat Program over the last several months.

While Exolaunch declined to confirm the mass of the payload or the number of satellites it manifested on a SpaceX Smallsat Program launch, the German company has likely arranged for 5-10 customer satellites to travel to orbit on Falcon 9. Known as a launch services provider, Exolaunch is effectively a middleman company tasked with connecting small satellites – typically cubesats in the 1-50 kg (1-125 lb) range – to rideshare launch opportunities on much larger rockets.

At face value, SpaceX’s Smallsat Program offers an extremely poor deal for individual cubesat owners on the market for launch services. However, through a growing number of flight-proven organizers like Exolaunch, Nanoracks, and others, markets and actual hardware are being developed to give the many hundreds or thousands of potential customers a cheap and reliable way to space. Uncertainties undoubtedly remain but SpaceX appears to be well on its way to securing a range of relatively valuable keystone customers, potentially becoming the go-to option for smallsat launches.

While it sounds deceptively simple, it’s looking more and more like SpaceX’s Smallsat Program has been an extremely strategic and forward-looking play, setting the company up to be a bit like the spaceflight equivalent of an ocean freight provider. Effectively the invisible backbone of the global economy, modern shipping is incredibly efficient and effective in large part because of the adoption of standardized shipping containers.

Just like oceanic shipping, the cost of transporting an entire shipping container is uneconomical for the vast majority of customers in search of logistics services. Instead, 3rd parties typically acquire space and then sell portions of each container’s volume inside to smaller customers. Companies like Exolaunch, Nanoracks, and more are essentially trying to become those third parties, albeit in a world where the standard shipping container has yet to be developed.

Exolaunch’s Exopod deployer, likely the size of a very small mini-fridge.

Exolaunch’s ‘Exopod’ is one of several such orbital-shipping-crates-in-waiting and will fly on SpaceX’s first dedicated rideshare mission, scheduled to launch no earlier than (NET) December 2020. Critically, providers like Exolaunch – tasked with deploying multiple customer satellites in orbit – can require an overall payload heavy enough for SpaceX’s pricing to be spectacularly competitive. Assuming an Exopod is ~50 kg and can store four 3U cubesats weighing ~10 kg each, Exolaunch would have to pay SpaceX just ~$1M to launch a full pod.

Add a 25% overhead for Exolaunch’s own costs and those four satellites could reach orbit for something like ~$300,000 apiece. In reality, it’s likely possibly for costs to be even lower, but it serves to show how 3rd-party service providers can offer prices lower than the launch company’s own catalog.

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The Vigoride space tug. (Momentus)

Aside from Exolaunch, SpaceX has won several smallsat launch contracts from Nanoracks (partially a services provider like Exolaunch), Momentus (a space tug company with more than a dozen of its own satellite customers), Kepler (an Internet of Things satellite constellation company), as well as several smaller orders. SpaceX’s growing relationship with Momentus is particularly interesting as the latter company’s goal is to develop cheap orbital tugs, deploying satellites at the exact orbits they want even if launched as part of a rideshare. Momentus has already bought slots for its Vigoride space tugs on five SpaceX rideshare launches, beginning as early as December 2020.

Ultimately, while the economics of rideshare launches on vehicles as large as Falcon 9 remain extremely unforgiving, SpaceX appears to be in it for the long haul and has certainly won an impressive number of launch contracts in just the last few months. SpaceX’s first Smallsat Program rideshare could happen as early as June 2020, hitching a ride on one of the two-dozen internal Starlink missions planned this year. The first dedicated rideshare is working towards its own December 2020 launch debut.

Eric Ralph is Teslarati's senior spaceflight reporter and has been covering the industry in some capacity for almost half a decade, largely spurred in 2016 by a trip to Mexico to watch Elon Musk reveal SpaceX's plans for Mars in person. Aside from spreading interest and excitement about spaceflight far and wide, his primary goal is to cover humanity's ongoing efforts to expand beyond Earth to the Moon, Mars, and elsewhere.

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Tesla loses Model Y program manager in second blow in single day

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Credit: Tesla Manufacturing

Tesla has lost its Model Y Program Manager, he announced on LinkedIn, marking the second major departure from the company today.

Emmanuel Lamacchia has been in the role for 4 years and 7 months, responsible for the rollout of the all-electric crossover in several markets.

The Model Y became the best-selling vehicle in the world for two years under Lamacchia’s watch, making this a huge loss for the company. However, it seems the decision was made under Lamacchia’s own initiative.

He confirmed his decision on LinkedIn:

“After 8 incredible years, I’m moving on from Tesla.

What a journey it’s been… from leading NPI for Model 3 and Model Y variants to becoming the Vehicle Program Manager for Model Y, the best-selling car in the world!

Leading the All-New Model Y launch was the highlight: converting all 4 factories across 3 continents in just 2 weeks. Something that had never been done before in the auto industry.

To the teams who made this possible: you should be incredibly proud. This achievement belongs to you: the engineers, designers, buyers, and associates in Fremont, Shanghai, Berlin, and Austin who turned an impossible timeline into reality.

Grateful to the leaders who trusted me with programs that stretched my capabilities and to the cross-functional partners who showed me that great solutions come from collaboration, not hierarchy.

Tesla taught me how to move fast without breaking things and how to scale from prototypes to millions of units.

Excited for what’s next. More to share soon.”

It marks the second major program loss for Tesla today, as it also bid farewell to Cybertruck and Model 3 Program Manager Siddhant Awasthi, who said he left voluntarily in “one of the hardest decisions of his life.”

Tesla Cybertruck and Model 3 program manager steps down

Lamacchia was at Tesla for just a shade under eight years, and previously worked for Rolls-Royce for roughly the same amount of time.

After the loss of both Lamacchia and Awasthi today, Tesla has lost a handful of key executives in 2025, including:

  • David Imai, Director of Design
  • David Lau, VP of Software Engineering
  • Mark Westfall, Head of Mechanical Engineering
  • Prashant Menon, Regional Director in India
  • Vineet Mehta, Head of Battery Architecture
  • Omead Afshar, VP/Head of Sales and Manufacturing in North America
  • Milan Kovac, Head of Optimus Team
  • Jenna Ferrua, Director of HR
  • Troy Jones, VP of Sales, Service, and Delivery
  • Pete Bannon, VP of Hardware Engineering
  • Piero Landolfi, Director of Service
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Tesla prepares to expand Giga Texas with new Optimus production plant

Drone operator Joe Tegtmeyer recognized Tesla construction crews performing ground leveling and clearing efforts at the plant earlier today.

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Credit: Tesla Optimus | X

Tesla is preparing to expand Gigafactory Texas once again with a brand new facility that will house the eventual manufacturing efforts for Optimus, its humanoid robot.

It is already building some units on a Pilot line at the Fremont Factory in Northern California, but Tesla is planning to build the vast majority of its Optimus project at Gigafactory Texas.

Tesla Optimus gets its latest job, and it’s not in the company’s factories

It will build one million units per year in Fremont, but CEO Elon Musk said the company would build 10 million units every year in Texas at a new building at Giga Texas.

Musk said:

“I think there could be tens of billions of Optimus robots out there. Um, now obviously it’s very important we pay close attention to safety here. Then a 10 million unit uh per year production line here the I don’t know where we’re going to put the 100 million unit production line. on Mars. Maybe on Mars, I don’t know.”

Evidently, Tesla is ready to begin thinking about the production efforts of Optimus beyond a theoretical standpoint and is starting to prepare for the construction of the manufacturing plant on Giga Texas property.

Drone operator Joe Tegtmeyer recognized Tesla construction crews performing ground leveling and clearing efforts at the plant earlier today:

Production is still slated for 2027, at least at Gigafactory Texas. As previously mentioned, the company is building some units in Fremont for the time being, at least until subsequent versions of the Optimus project advance.

Tesla has done a great job of advancing Optimus forward, but it also has truly grand expectations for the project.

Musk said it could potentially be the biggest product in the history of the planet, as it will revolutionize the way humans perform tasks, probably eliminating monotonous tasks from everyday life.

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Tesla reveals its first Semi customer after launch

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Credit: Tesla

Tesla revealed its first customer for the all-electric Semi truck after it launches next year. Who it truly is should not be a surprise.

The Semi is going to finally start deliveries to new companies outside of Tesla’s pilot program starting in 2026. The company has been building a dedicated production facility in Reno, Nevada, that has finally taken shape, but Tesla was evidently not finished with the Semi’s development.

Tesla shares rare peek at Semi factory’s interior

Last week at the Annual Shareholder Meeting, Tesla said it had implemented some new designs into the Semi, helping with efficiency, updating its design, and making it a more suitable vehicle for hauling loads, as the changes also helped increase payload.

Tesla has obtained a lengthy list of companies that have committed to implementing the Semi in their own fleets, hoping to bring their logistics lineups up to date with electric powertrains and autonomous technologies.

While it is already operating a pilot program with PepsiCo. and Frito-Lay, Tesla will expand to other businesses, primarily using it internally after its launch.

Head of the Semi program at Tesla, Dan Priestley, said the company would be the first user of the vehicle after its launch next year. It has been using it to a certain extent, but the company has not been able to completely abandon gas haulers.

Instead, it will implement the Semi into its fleet for more sustainable vehicle logistics starting next year:

Tesla has already received orders for the Semi from a variety of large companies, including Walmart, Sysco, Anheuser-Busch, UPS, DHL, J.B. Hunt, among others.

Many analysts see the Tesla Semi as a major contributor to future growth and increasing value within the company, especially from a Wall Street perspective. Some firms say the Semi is one of several near and medium-term contributors to the company increasing its market cap.

Cantor Fitzgerald is just one of those firms, as last week it explicitly listed the Semi as a catalyst.

Analyst Andres Sheppard said, “Overall, we remain bullish on TSLA over the medium to long term. We continue to see meaningful future upside from Energy Storage & Deployment, FSD, Robotaxis/Cybercab, Semis, and Optimus Bots.”

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