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Tesla posts full 2023 Holiday Update features, with some welcome extras

Credit: Tesla /https://x.com/Tesla/X

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When the release notes of Tesla’s 2023 Holiday Update were posted online, many quickly observed that the features being rolled out in update 2023.44.25 were mostly quality-of-life improvements. This, as well as the lack of new “useful” features, resulted in several Tesla owners complaining on social media about the “lackluster” 2023 Holiday Update. 

Amidst the complaints, Tesla software tracker Teslascope clarified that the 2023 Holiday Update release notes do not include specific changes for vehicles that are running Full Self-Driving Beta. The firm also noted that there might be more features coming.

Tesla CEO Elon Musk, while responding to a post on X expressing owners’ discontent about the 2023 Holiday Update release notes, also admitted that the EV maker could have done better. “We need to step up our game,” Musk wrote

Musk’s post appears to have given Tesla’s software team a push, as the electric vehicle maker has posted the contents of the 2023 Holiday Update on its official X account. As could be seen in the electric vehicle maker’s post, the 2023 Holiday Update appears to have been buffed with several new features. 

Apart from the features that have already been leaked, Tesla also noted in its post that the 2023 Holiday Update will include Custom Lock Sounds, which is a fun feature that could replace the horn lock sound of a vehicle with another sound. An image shown by Tesla teases sounds like a screaming goat, a jingle, and a duck’s quack, among others. 

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Tesla also announced that passengers in the rear seats would now be able to play games on the rear touchscreen. This should go very well with Tesla Arcade’s added compatibility with PS4, PS5, and Xbox Controllers, as well as Rear Screen Bluetooth Headsets, which would likely be appreciated by parents who tend to go on long trips with their children. 

Perhaps most notable in Tesla’s 2023 Holiday Update announcement, however, is the addition of High Fidelity Park Assist, which allows compatible vehicles to display a 3D reconstruction of their surroundings while parking. This is quite similar to the 360-degree camera parking system found in other vehicles, which also provides a real-time view of a car’s surroundings when parking. 

A look at social media posts from EV enthusiasts indicates that the 2023 Holiday Update — with its new features — is now being viewed more favorably by Tesla owners. Some Tesla owners proved particularly excited about High Fidelity Park Assist, while others have shared their appreciation of the whimsical nature of features like Custom Horn Sounds, among others. 

Don’t hesitate to contact us with news tips. Just send a message to simon@teslarati.com to give us a heads-up.

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Simon is an experienced automotive reporter with a passion for electric cars and clean energy. Fascinated by the world envisioned by Elon Musk, he hopes to make it to Mars (at least as a tourist) someday. For stories or tips--or even to just say a simple hello--send a message to his email, simon@teslarati.com or his handle on X, @ResidentSponge.

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Tesla eyes two new states for Robotaxi

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Credit: @TerrapinTerpene/X

Tesla has officially shown that it is eyeing two new states for Robotaxi operation in the U.S., as it hopes to add the new areas to its ever-growing list of places where the suite is either active or in the testing phase.

Tesla first launched its Robotaxi suite in Austin, Texas, in late June. It expanded the suite to the San Francisco Bay Area just a month later. Since then, it has not launched any public rides in any other states, but it has gained several approvals for early testing.

Tesla officially launches Robotaxi service with no driver

In preparation for operation in new states, Tesla routinely lists job postings on its Careers website, which helps align potential employees with opportunities ahead of regulatory approvals. This is a strategy that allows Tesla to start operations immediately upon licensing for testing.

Tesla started hiring Vehicle Operators for Autopilot in Arizona and Nevada months before the company gained any sort of approvals from state governments for Robotaxi. However, those approvals eventually came in the form of testing licenses, which allow the company to perform validation ahead of its public launch.

Tesla begins validating Robotaxi in a new area, hinting at expansion

Now, Tesla has posted job listings for Vehicle Operators for Autopilot in two new states: Colorado and Illinois. The Colorado job listing is located in Aurora, a suburb of Denver. Tesla is looking for Robotaxi operators in Chicago as well.

These postings hint toward Tesla’s continuing efforts to expand Robotaxi to new places. Earlier this year, CEO Elon Musk said the company would like to have Robotaxi available to at least half of the U.S. population.

It has expanded significantly since its initial launch in late June, but it is still a far way off from where Tesla would like it to be by year’s end.

So far, Tesla has job listings for Autopilot Vehicle Operators in Arizona, California, Texas, Florida, Colorado, Nevada, and Illinois.

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Tesla launched an ad for Elon Musk’s pay package on Paramount+

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Credit: Tesla

Tesla’s advertising strategy has taken a drastic turn as the company’s upcoming Shareholder Meeting will feature perhaps the most crucial vote in its history: the approval of CEO Elon Musk’s new pay package.

For years, the issue of Tesla’s advertising and marketing strategy has been a major point of conversation for investors in fans. It seems to be split right down the middle, with half wanting Tesla to set aside some money for advertising. The other half, just the opposite.

Tesla has been transparent that the money it would spend on advertising, marketing, and public relations is better set aside for the development of future products.

However, it has recently adopted a different tone in advertising, pushing some commercials on social media platforms like X and Instagram.

For the first time, an ad was seen on streaming services like Paramount+, but it wasn’t promoting Tesla’s products directly. Instead, it was more of a message for shareholders to vote on Musk’s pay package, something Tesla feels is a necessity:

“The future of Tesla is in your hands,” the ad reads at the end. It seems as if Tesla is taking whatever steps it needs to accomplish the task of getting Musk a new pay package and retaining him as its CEO.

On September 5, Tesla officially outlined its plans for a CEO Performance Award for Musk. It would require him to lift Tesla’s market capitalization to about $8.5 trillion, up from the $1.36 trillion it sits at today.

Elon Musk’s new pay plan ties trillionaire status to Tesla’s $8.5 trillion valuation

It is obvious that Tesla is really hoping to get the pay package passed and is willing to shift some of its budget to encourage shareholders to vote.

However, there are some interesting perspectives on the move, and it’s sort of strange to see Tesla not advertising its vehicles or products, but only its pay package that would get its CEO paid.

Some of those who saw the ad are questioning the strategy:

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Tesla Robotaxi testing in Arizona is ramping up quickly

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Credit: Tesla

Tesla is validating Robotaxi in a new area, and as the company has continued to gain some additional permissions to begin testing in new states, it seems its Full Self-Driving-based ride-hailing project is moving toward a larger footprint.

Two Robotaxi units with LiDAR validation equipment were spotted in Gilbert, Arizona, recently, showing that Tesla is aiming to launch its ride-hailing service in the state soon:

Another unit was spotted in Tempe, Arizona:

These types of validation vehicles have been spotted in several areas ahead of their launch as a public ride-hailing service for passengers. Tesla first launched Robotaxi in Austin, Texas, back in late June, and since then, it has expanded to the Bay Area of California.

However, Tesla has continued to attempt to expand Robotaxi to other areas as well, including Nevada and Arizona. It has also been working toward approvals in other states based on job postings, as Tesla is hiring for Autopilot Vehicle Operators in New York and Florida, as well.

The expansion of the Robotaxi ride-hailing service has been an effort that Tesla has been spending a lot of time on over the past few months. CEO Elon Musk said the expansion aims to bring Robotaxi to at least half of the U.S. population by the end of the year, but there is still plenty of work to be done.

Tesla Robotaxi heads to a new major Texas city for the first time

Tesla did make its Robotaxi app public in recent months, allowing more members of the public to experience the suite for themselves, as long as they could get to Austin or the Bay Area.

In the coming months, it seems more apparent that Tesla will take a broader focus on expanding Robotaxi, especially with the fact that these validation vehicles are being spotted throughout different parts of the United States.

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