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‘Tesla killers’ are celebrating 7-year anniversary since Model S debut

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In just a few weeks, Tesla’s first mass-produced vehicle (Model S) will be celebrating 7 years on the road. Back in June 2012, people would scoff when you would mention Tesla, “Who’s going to buy an electric car, let alone a luxury electric car??” 

A lot has changed since then. The company has sold over 260,000 Model S’ globally since its debut and it has yet to be dethroned as the longest-range electric vehicle on the road. After analysts and naysayers starting paying attention to Tesla in late 2012 (hint: Model S was Motor Trend Car of the Year in 2012), another narrative took shape, The Germans will squash these California guys, just wait a few years.

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So here we are, 7 years later. Audi has just released its first real EV, the e-tron, and Mercedes is in the process of launching their counterpart, the EQC, BMW is nowhere to be found. While the e-tron and the EQC are meaningful ploys to keep Audi and Mercedes customers from fleeing to Tesla, they seem underwhelming and late. The e-tron is equipped with a massive 95 kWh battery, but only erks out 204-miles of EPA range, and the EQC is estimated to land somewhere in between 200-220 miles with an 80 kWh battery.

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Elon Musk at the Model S delivery ceremony, June 22, 2012. (AP Photo/Paul Sakuma, File)

Let’s be clear, no one is a bigger fan of automakers entering the EV space. Audi’s e-tron should be considered an overture for the upcoming Audi and Porsche co-developed electric vehicles, which will sport one of the first 800V systems, longer range, and more efficient motors. But one thing is clear here, Tesla is still miles and years ahead of the Germans. Porsche’s upcoming Taycan would have been quite competitive with the 2018 Model S, but with the Model S’s latest platform update sporting 370-miles out of a 100 kWh battery, Tesla’s lead becomes more and more apparent. Things haven’t panned out as 2013 wall street envisioned.

Batteries, Motors, Capacity, and more!

Tesla’s latest range increases are certainly impressive, but it’s important to know where these increases are coming from: motor technology. Tesla has been developing their own motors for 15 years and has a massive lead on existing OEMs and suppliers. From the outside, Tesla’s famed Gigafactory with Panasonic makes it appear as though their battery-cells are the secret sauce, but battery suppliers have been working on lithium-ion technology far longer than Tesla. To find where Tesla is truly leading with battery technology turn to the company’s thermal management systems and packaging of the cells. While Tesla’s cells aren’t the most exciting things on earth (modified-2170 cells), their early investment into production capabilities has allowed them to lower costs and scale battery production in conjunction with vehicle demand.

Tesla’s been ahead of the game since the start and is positioned to stay ahead for many years. Do you think the German automakers or others will ever catch up to Tesla? If so, when and who? Let me know in the comments.

Christian Prenzler is currently the VP of Business Development at Teslarati, leading strategic partnerships, content development, email newsletters, and subscription programs. Additionally, Christian thoroughly enjoys investigating pivotal moments in the emerging mobility sector and sharing these stories with Teslarati's readers. He has been closely following and writing on Tesla and disruptive technology for over seven years. You can contact Christian here: christian@teslarati.com

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Tesla gathers Cybercab fleet in Gigafactory Texas

Images and video of the Cybercab fleet were shared by longtime Giga Texas observer Joe Tegtmeyer in posts on social media platform X.

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Credit: Credit: @JoeTegtmeyer/X

Tesla appears to be assembling a growing number of Cybercabs at Gigafactory Texas as preparations continue for the vehicle’s mass production. Recent footage shared online has shown over 30 Cybercabs being transported by trucks or staged near testing areas at the facility.

The images and video were shared by longtime Giga Texas observer and drone operator Joe Tegtmeyer in posts on social media platform X.

Interestingly enough, Tegtmeyer noted that many of the Cybercabs being loaded onto transport trucks were still equipped with steering wheels. This suggests that the vehicles are likely testing units rather than the final driverless configuration expected for the company’s Robotaxi service.

The vehicles could potentially be headed to testing sites across the United States as Tesla prepares to expand its Robotaxi fleet.

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Additional footage captured at Gigafactory Texas also showed the Cybercab’s side and rear camera washer system operating as vehicles were being loaded onto transport trucks.

The growing number of Cybercabs at Giga Texas comes amidst the company’s announcement that the first production Cybercab has been produced at the facility. Full Cybercab production is expected to begin in April.

The vehicle is expected to play a central role in Tesla’s Robotaxi ambitions as the company looks to expand autonomous ride-hailing operations beyond its early deployments using Model Y vehicles.

Tesla has also linked Cybercab production to its proposed Unboxed manufacturing process, which assembles large vehicle modules separately before integrating them. The approach is intended to reduce production costs and accelerate output.

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Musk has also noted that the Cybercab’s ramp will likely begin slowly due to the number of new components and manufacturing steps involved. However, he stated that once the process matures, Cybercab production could scale quickly.

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Elon Musk’s xAI, creator of Grok and Grokipedia, celebrates its third birthday

xAI Memphis highlighted several of its milestones over the years in its celebratory post. 

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Credit: xAI

Elon Musk’s artificial intelligence startup xAI has marked its third anniversary. The update was shared in a post from the xAI Memphis account on social media platform X.

xAI Memphis highlighted several of its milestones over the years in its celebratory post

As per xAI, it has built three massive data centers in the city, launched a coherent cluster of 330,000 GBs, created over 3,000 jobs, and paid over $30 million in taxes to local communities.

xAI’s Memphis operation has become a key part of the company’s infrastructure as the company works to train and deploy its Grok artificial intelligence models. Elon Musk has been quite optimistic about Grok’s potential, noting in the past that the large language model might have a shot at achieving artificial general intelligence (AGI). 

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xAI’s Memphis’ crown jewel is its Colossus supercomputer cluster. The project was announced in 2024 and has since become the home of one of the world’s largest AI compute facilities. The first phase of Colossus reached its initial 100,000 GPU operational milestone in just 122 days, or just about four months.

Industry figures such as Nvidia CEO Jensen Huang have praised the facility, noting that projects of similar scale typically take two to four years to complete.

xAI has cited Memphis’ central location, skilled workforce, and industrial infrastructure as key reasons for selecting the city as the home of its AI training operations. The company has also emphasized plans to expand the site further as it scales compute capacity for Grok and future AI models.

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Tesla Sweden’s Megapack Supercharger near Arlanda continues to aggravate IF Metall union

The charging site, located in Arlandastad outside Stockholm, appears to be operating despite ongoing union blockade measures tied to Tesla’s labor dispute in the country.

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Credit: Tesla Charging/X

Tesla Sweden’s Megapack-powered Supercharger station near Arlanda Airport has continued to aggravate Swedish labor union IF Metall. The charging site, located in Arlandastad outside Stockholm, appears to be operating despite ongoing union blockade measures tied to Tesla’s labor dispute in the country.

Comments about the site were shared by IF Metall representatives in remarks to Swedish publication CarUp.

The Arlandastad location includes eight Tesla Superchargers powered by a Megapack battery system. Unlike traditional charging stations that rely on direct grid connections, the site uses a large battery installation to store electricity and power the chargers.

According to the Swedish publication, the setup allowed the station to come online despite sympathy measures from Sweden’s electricians’ union, which has attempted to prevent companies from cooperating with Tesla as part of the broader labor conflict.

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IF Metall press manager Jesper Pettersson indicated that the union was not aware that the Superchargers had already been connected and activated.

“We do not know the details around this. But it is further proof of how Tesla systematically finds loopholes to circumvent the sympathy measures through active strikebreaking. Every time this happens it gives us reason to sharpen our conflict measures,” Pettersson said.

Union representatives also noted that the Megapack appears to be charged using electrical cables routed through nearby terrain, though the exact power source remains under review.

The Megapack-powered site has then prompted questions from Swedish labor unions about how electricity is being supplied to the system.

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IF Metall has submitted a report to Sweden’s Energy Market Inspectorate asking the regulator to review whether the electricity supply arrangement complies with national regulations. The Megapack is reportedly charged using electricity from a local company, though the provider has not been publicly identified.

Peter Lydell, an ombudsman at IF Metall, previously stated that Swedish law limits electricity trading to companies with proper authorization.

“The legislation states that only companies that engage in electricity trading may supply electricity to other parties. You may not supply electricity without a permit, then you are engaging in illegal electricity trading. That is why we have reported this… 

“This is about a company that helps Tesla circumvent the conflict measures that exist. It is clear that it is troublesome and it can also have consequences,” Lydell said.

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IF Metall and Tesla Sweden’s conflict has been going on for over two years now. 

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