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Tesla hailed as brand that ‘defines American luxury’ by noted auto magazine
Veteran auto publication Motor Trend has boldly hailed Tesla as the brand that defines American luxury today, overtaking brands like Cadillac and Lincoln in the process. The California-based electric car maker was able to accomplish this simply because among the automakers in the US today, it is the one that is looking forward, not simply looking at what rivals are doing.
During its heyday, Cadillac was esteemed as an American company that stood true to its slogan: “Standard of the World,” as shown in its iconic tailfin designs that ran parallel with the advent of the jet age in the late 1940s. Lincoln, on the other hand, pretty much epitomized the American way of building cars, with big engines, big bodies, and imaginative designs. During these times, Cadillac and Lincoln blazed the trail for American luxury automobiles, and their vehicles were amazing.
That is, until the two brands started emulating European luxury automakers. Over the past three decades, Cadillac’s vehicles pretty much turned into cars that were heavily inspired by companies like BMW. Lincoln ended up building rebadged versions of vehicles from Ford and Mercury. According to the 69-year-old publication, it was at this point that the “soul of American luxury escaped Detroit.” That soul has now settled in California, where electric car maker Tesla produces its vehicles.
Motor Trend notes that similar to Cadillac and Lincoln in their prime, Tesla is an American automaker that foreign rivals are trying to emulate. The publication cited several examples of this, including the Porsche Taycan, the Polestar 2, the Audi e-tron, and the Mercedes EQC. With technology being “the new luxury,” it is difficult to argue against Tesla, which leads the auto industry with tech as shown in its over-the-air software updates.
One thing that truly separates Tesla from the pack is its boldness in turning its back from convention. This is evident in the company’s designs for its vehicles, which were created from a clean sheet of paper, as well as from CEO Elon Musk’s vision of a hyper-automated car factory. Granted, some of these plans have resulted in trouble for the company (the Model 3’s “production hell” comes to mind), but Tesla has nonetheless managed to grow as a carmaker that makes some of the best, no-compromise electric vehicles in the market.
Daring, bold, and unapologetically different, Tesla presents the American auto industry with a company that has every characteristic of a trailblazer. It has earned its own set of scars over the years, and there are bound to be more in the future. But with every vehicle it launches, with every Gigafactory that is built, the company becomes just a bit more experienced, just a bit more refined. It has already forced larger automakers to take electric cars seriously, and if it continues at its current pace, it will likely disrupt other markets like the trucking and ride-sharing industry as well.
Motor Trend has acknowledged Tesla’s electric cars in the past. Back in December 2012, the publication awarded its prestigious Car of the Year Award to the Tesla Model S, noting that the all-electric car (which did not even have features like Autopilot then) was “proof positive that America can still make (great) things. Motor Trend racecar driver Randy Pobst was also instrumental in fine-tuning the capabilities of the “release version” of the Model 3 Performance’s Track Mode. After being tuned by Pobst, the Model 3 Performance was able to beat the track time of the 2011 Ferrari 458 Italia around the “Streets” of Willow Springs International Raceway in CA.
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Tesla Supercharger network delivers record 6.7 TWh in 2025
The network now exceeds 75,000 stalls globally, and it supports even non-Tesla vehicles across several key markets.
Tesla’s Supercharger Network had its biggest year ever in 2025, delivering a record 6.7 TWh of electricity to vehicles worldwide.
To celebrate its busy year, the official @TeslaCharging account shared an infographic showing the Supercharger Network’s growth from near-zero in 2012 to this year’s impressive milestone.
Record 6.7 TWh delivered in 2025
The bar chart shows steady Supercharger energy delivery increases since 2012. Based on the graphic, the Supercharger Network started small in the mid-2010s and accelerated sharply after 2019, when the Model 3 was going mainstream.
Each year from 2020 onward showed significantly more energy delivery, with 2025’s four quarters combining for the highest total yet at 6.7 TWh.
This energy powered millions of charging sessions across Tesla’s growing fleet of vehicles worldwide. The network now exceeds 75,000 stalls globally, and it supports even non-Tesla vehicles across several key markets. This makes the Supercharger Network loved not just by Tesla owners but EV drivers as a whole.
Resilience after Supercharger team changes
2025’s record energy delivery comes despite earlier 2024 layoffs on the Supercharger team, which sparked concerns about the system’s expansion pace. Max de Zegher, Tesla Director of Charging North America, also highlighted that “Outside China, Superchargers delivered more energy than all other fast chargers combined.”
Longtime Tesla owner and FSD tester Whole Mars Catalog noted the achievement as proof of continued momentum post-layoffs. At the time of the Supercharger team’s layoffs in 2024, numerous critics were claiming that Elon Musk was halting the network’s expansion altogether, and that the team only remained because the adults in the room convinced the juvenile CEO to relent.
Such a scenario, at least based on the graphic posted by the Tesla Charging team on X, seems highly implausible.
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Tesla targets production increase at Giga Berlin in 2026
Plant manager André Thierig confirmed the facility’s stable outlook to the DPA, noting that Giga Berlin implemented no layoffs or shutdowns amid challenging market conditions.
Tesla is looking positively toward 2026 with plans for further growth at its Grünheide factory in Germany, following steady quarterly increases throughout 2025.
Plant manager André Thierig confirmed the facility’s stable outlook to the Deutsche Presse-Agentur (DPA), noting that Giga Berlin implemented no layoffs or shutdowns despite challenging market conditions.
Giga Berlin’s steady progress
Thierig stated that Giga Berlin’s production actually rose in every quarter of 2025 as planned, stating: “This gives us a positive outlook for the new year, and we expect further growth.” The factory currently supplies over 30 markets, with Canada recently being added due to cost advantages.
Giga Berlin’s expansion is still underway, with the first partial approval for capacity growth being secured. Preparations for a second partial approval are underway, though the implementation of more production capacity would still depend on decisions from Tesla’s US leadership.
Over the year, updates to Giga Berlin’s infrastructure were also initiated. These include the relocation of the Fangschleuse train station and the construction of a new road. Tesla is also planning to start battery cell production in Germany starting 2027, targeting up to 8 GWh annually.
Resilience amid market challenges
Despite a 48% drop in German registrations, Tesla maintained Giga Berlin’s stability. Thierig highlighted this, stating that “We were able to secure jobs here and were never affected by production shutdowns or job cuts like other industrial sites in Germany.”
Thierig also spoke positively towards the German government’s plans to support households, especially those with low and middle incomes, in the purchase and leasing of electric vehicles this 2026. “In our opinion, it is important that the announcement is implemented very quickly so that consumers really know exactly what is coming and when,” the Giga Berlin manager noted.
Giga Berlin currently employs around 11,000 workers, and it produces about 5,000 Model Y vehicles per week, as noted in an Ecomento report. The facility produces the Model Y Premium variants, the Model Y Standard, and the Model Y Performance.
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Tesla revamped Semi spotted, insane 1.2 MW charging video releases
These developments highlight Tesla’s ongoing refinements to the vehicle’s design and infrastructure.
Tesla is gearing up for high-volume Semi production in 2026, with the Class 8 all-electric truck’s revamped variant being spotted in the wild recently. Official footage from Tesla also showed the Semi achieving an impressive 1.2 MW charging rate on a charger.
These developments highlight Tesla’s ongoing refinements to the vehicle’s design and infrastructure.
Revamped Tesla Semi sighting
Tesla Semi advocate @HinrichsZane, who has been chronicling the progress of the vehicle’s Nevada factory, recently captured exclusive drone footage of the refreshed Class 8 truck at a Megacharger stall near Giga Nevada. The white unit features a full-width front light bar similar to the Model Y and the Cybercab, shorter side windows, a cleared fairing area likely for an additional camera, and diamond plate traction strips on the steps.
Overall, the revamped Semi looks ready for production and release. The sighting marks one of the first real-life views of the Class 8 all-electric truck’s updated design, with most improvements, such as potential 4680 cells and enhanced internals, being hidden from view.
1.2 MW charging speed and a new connector
The official Tesla Semi account on X also shared an official video of Tesla engineers hitting 1.2 MW sustained charging on a Megacharger, demonstrating the vehicle’s capability for extremely rapid charging. Tesla Semi program lead Dan Priestley confirmed in a later post on X that the test occurred at a dedicated site, noting that chargers at the Semi factory in Nevada are also 1.2 MW capable.
The short video featured a revamped design for the Semi’s charging port, which seems more sleek and akin to the NACS port found in Tesla’s other vehicles. It also showed the Tesla engineers cheering as the vehicle achieved 1.2 MW during its charging session. Dan Priestley explained the Semi’s updated charging plug in a post on X.
“The connector on the prior Semi was an early version (v2.4) of MCS. Not ‘proprietary’ as anyone could have used it. We couldn’t wait for final design to have >1MW capability, so we ran with what had been developed thus far. New Semi has latest MCS that is set to be standard,” the executive wrote in a post on X.
Check out the Tesla Semi’s sighting at the Nevada factory in the video below.
Tesla Supercharger network delivers record 6.7 TWh in 2025
Tesla targets production increase at Giga Berlin in 2026
