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Tesla Motors is no longer a startup, reassures shareholders

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tesla elon musk happy june 2012

Tesla-Model-S-Sunset-MarinaCovering the news with Tesla Motors is always an interesting exercise, to put it mildly. The electric lifestyle Californian startup releases a steady flow of news covering the automotive industry, making incursions in the energy world, ruffling feathers with automotive lobby groups, and showing weary companies the ways of things to come. The last shareholder meeting gives us a rundown on what is happening at Tesla.

A lot of electric miles

Congratulations to the Teslarati, you have driven more than 344 million miles with no fatalities. The accidents, which the press was more than willing to spin a negative twist on, were not Tesla’s direct fault. But more to the point, this moves the status of our beloved trendsetter from startup to a fully fledged established company. In many ways, Tesla Motors is giving us a glimpse of how future companies will operate. They will require strong and far-reaching visions, answer real needs, with a business model that goes beyond the simplistic bottom line philosophy we’ve endured until now.

More than one Gigafactory

The gigafactory story we wrote a few months ago was picked up by mainstream news and shed evidence that Tesla was always much more than a carmaker. If one gigafactory is good, many are even better. With the company’s current production capacity constraints, due to its low supply of lithium-ion battery cells, Elon Musk hinted at more than one Gigafactory. Can you see utilities fretting over this one? Not only will Tesla Motors worry battery makers worldwide, but will give utilities more gray hair than they anticipated with more battery factories tied to the grid with alternative energy.

As far as Panasonic’s jitters, Tesla still believes it can bring down the costs of its lithium-ion cells by 30-percent cost, which Musk said Panasonic agrees with. The target is still 500,000 electric vehicles (EV) by 2020.

Did anyone catch the real news? Elon Musk said Tesla would able to change anode and cathode material quickly in the Gigafactory, instead of continuing the same lithium-ion chemistry.

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Model S price… decrease

Now don’t get your hopes too high, the price decrease won’t be much, about $5,000, but enough to bring the Model S below $100,000. Still, this warrant kudos from a company who has only been producing its first ever designed car from the grounds up for a few short years, outselling any other cars in its category.

Roadster gets an upgrade!

Tesla Roadster RedBy far my favorite news, my favorite car, the Roadster will get an upgrade this year. Unfortunately, its replacement is still uncertain, but would nonetheless be based on the next-generation III platform

Musk stays at the helm, for now

We’ve always felt Elon Musk would stay a few more years at the helm of Tesla Motors before retiring as Chairman and focusing on SpaceX. It makes the most sense, as Tesla is now a well establish company, spanning many industries. The next challenge is Space X. He said he would continue as CEO for at least four or five more years, at least through a volume production of the third-generation car.

Model X, mid-2015, third generation following

As far as the company’s third car, the Model X will be available during the second quarter of 2015. The other good news is that the third generation is still targeted at around $35,000 with a 200-mile range. We can expect it to be available around the late 2016.

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Toyota needs Tesla, not the other way around

One of the debates I’ve enjoyed over the years was whether Toyota needs Tesla or the other way around. Even though Tesla reached the end of its business venture with the Toyota RAV4 EV drivetrain, Musk revealed Toyota was coming back for more. Even though Toyota insists on hydrogen fuel cell technology, the company is still interested in using Tesla’s electric powertrain for a high volume deal . Don’t bet on this happening any time time soon. Tesla has a hard time keeping up with production . He did mention we should hear more in about two years, once production constraints had eased.

Model E?

So long Model E. Despite Ford’s public recognition, Tesla Motors feels the company would sue for using it. The company is looking at other names and Musk said: “I think we’ve got something that might be…good, might work out pretty well”.

We wanted to offer Model T, for the Teslarati, but we feel Ford again might not like this… So how about Model Cev for cool EV, or Model B, simply for Beautiful?

 

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Tesla Roadster unveiling gets pushed again, but new event details emerge

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Credit: Dan Burkland

Tesla has reportedly pushed the unveiling of the Roadster once again, but there are also evidently new details about the event that the company plans to show off.

The Information reported this morning that Tesla will now unveil, for the second time, the next-generation Roadster in August, a further delay from the multiple timeline that the company had previously stated.

The report has not been confirmed or denied by Tesla at any capacity.

It also states the unveiling event will take place in Texas, the same place that Tesla executives revealed in May would be the place of manufacture for the company’s highly-anticipated supercar, which boasts a top speed of over 250 MPH and 650 miles of range, according to its website.

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Tesla is also expected to showcase the SpaceX package, which will be used for faster acceleration and potentially hovering capabilities, at the unveiling event, the report states. Musk has always planned for this to happen, but now it seems it is more realistic than ever

The Roadster has had its unveiling date and manufacturing date pushed back on many occasions. It was set to start production in 2020, but the COVID-19 pandemic crippled supply chain operations, forcing Tesla to push its timeline back considerably.

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However, COVID has been over for some time, and Tesla has still not managed to successfully schedule and execute an unveiling event, which is something fans and enthusiasts, as well as those who have put down a $50,000 deposit, have been waiting for.

The vehicle was close to completion last year, but Musk truly wanted Lars Moravy and Franz von Holzhausen to push the limits of the Roadster. In July of last year, Moravy said:

“Roadster is definitely in development. We did talk about it last Sunday night. We are gearing up for a super cool demo. It’s going to be mind-blowing; We showed Elon some cool demos last week of the tech we’ve been working on, and he got a little excited.”

It is important to note two things: Tesla has not confirmed these details, and the company has regularly pushed these dates back. Until Tesla sends out formal invitations with a concrete date, taking any unveiling event reports with a grain of salt is a good idea.

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Tesla Model 3 has a tasty Supercharging incentive, but it’s ending soon

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Credit: Tesla

Tesla is offering a tasty Supercharging incentive on certain Model 3 trims, but the company has officially put a concrete end date on it, so those interested should act fast.

Tesla is offering Free Supercharging for One Year on the Model 3 Premium and Performance trims, the top two offerings of the all-electric sedan. There are three trims of the Model 3 that will have the Free Supercharging offer attached:

  • Premium Rear-Wheel-Drive – $42,490
  • Premium All-Wheel-Drive – $47,490
  • Performance – $54,990

Tesla has now announced that this offer will expire on June 15, giving potential buyers about ten days to take advantage of the incentive.

This could be an additional incentive for car buyers to transition to electric vehicles. Many states are showing gas prices well over $4 per gallon, with the national average currently sitting at $4.22, according to AAA.

Tesla Model 3 wins Edmunds’ Best EV of 2026 award

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A free year of Supercharging miles would allow people to charge and travel for free, other than routine maintenance, which is already incredibly cheap compared to a gas car.

At Tesla Superchargers, peak rates, meaning prices between 8 a.m. and 10 p.m., average between $0.45 and $0.60. One year of driving at an average of 12,000 miles would cost between $1,000 and $1,500 at $0.50 per kWh. It’s a pretty good deal.

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Supercharging prices have also increased recently:

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Tesla has used Free Supercharging to move units in the past, and it’s a great strategy for those who plan to use the car for longer commutes, cross-country drives, or do not have reliable access to home charging.

It should be noted that Tesla recommends that Supercharging be used at a minimum to preserve the life of the battery, as fast-charging is more stressful on the cells.

However, some people might not have an option, so the Free Supercharging incentive could truly be a great reason for many people to charge their cars.

The Supercharging incentive is short-term, and it is pretty rare that Tesla utilizes it, so once this offer is gone, we probably will not see it on the Model 3 for some time.

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Ferrari CEO’s self-driving stance echoes Elon Musk’s — sort of

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Credit: Tesla | Ferrari

Ferrari CEO Benedetto Vigna revealed that the Italian automaker’s future will not involve self-driving, a point that echoes that of Tesla CEO Elon Musk’s — sort of.

You might be thinking, “Are you insane? Musk has been so incredibly hellbent on delivering self-driving vehicles to the public, so much so that he has even hinted that Tesla won’t need the ever-popular and widely-requested Model Y L in the U.S.

However, when it comes to electric supercars with high-performance specs and lofty price tags, Vigna’s stance is exactly what Musk wants for Tesla’s own hypercar project, the Tesla Roadster.

In a new interview with Australian media outlet Drive, Vigna made it clear that Ferrari’s ambitions for the future do not involve autonomy, simply because the company’s cars are not designed for anything but manual, spirited driving.

He said:

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“We will not make fully autonomous cars — loud and clear. We want the people to have fun, not the [computer] chips. We want to have a steering wheel and a man or a woman behind the steering wheel. Otherwise, why do you buy a Ferrari?”

This seems to be a reasonable assertion. Ferraris are not made for daily commutes, cross-country road trips, or bumper-to-bumper traffic. They’re made for fast, spirited driving, and many of their buyers will only put a few thousand miles on them throughout their lifetime. True, exciting, fun driving is meant to be done manually.

That is not to say Full Self-Driving or other semi-autonomous suites are not “fun,” but they are meant to take the stress out of driving. They are made for the daily commutes, the rush hour traffic, and the parking lots and garages. It’s made to take the stress out of driving.

Tesla Full Self-Driving attempts 150-mile stress test: the good and the bad

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Musk had stated in an interview in early 2026 that the Roadster would also be geared toward fun, manually-controlled driving. On the Moonshots podcast with Peter Diamandis, Musk said about the Roadster:

“This is not a…safety is not the main goal. If you buy a Ferrari, safety is not the number one goal. I say, if safety is your number one goal, do not buy the Roadster…We’ll aspire not to kill anyone in this car. It’ll be the best of the last of the human-driven cars. The best of the last.”

There are cars out there that simply are meant to be driven by humans, and Ferraris and Roadsters are a few of them. Ferrari has no true advantage in developing self-driving; their cars sell at low volumes with high price tags, and their performance specs and engineering are all geared toward spirited driving.

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