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Tesla Motors is no longer a startup, reassures shareholders

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tesla elon musk happy june 2012

Tesla-Model-S-Sunset-MarinaCovering the news with Tesla Motors is always an interesting exercise, to put it mildly. The electric lifestyle Californian startup releases a steady flow of news covering the automotive industry, making incursions in the energy world, ruffling feathers with automotive lobby groups, and showing weary companies the ways of things to come. The last shareholder meeting gives us a rundown on what is happening at Tesla.

A lot of electric miles

Congratulations to the Teslarati, you have driven more than 344 million miles with no fatalities. The accidents, which the press was more than willing to spin a negative twist on, were not Tesla’s direct fault. But more to the point, this moves the status of our beloved trendsetter from startup to a fully fledged established company. In many ways, Tesla Motors is giving us a glimpse of how future companies will operate. They will require strong and far-reaching visions, answer real needs, with a business model that goes beyond the simplistic bottom line philosophy we’ve endured until now.

More than one Gigafactory

The gigafactory story we wrote a few months ago was picked up by mainstream news and shed evidence that Tesla was always much more than a carmaker. If one gigafactory is good, many are even better. With the company’s current production capacity constraints, due to its low supply of lithium-ion battery cells, Elon Musk hinted at more than one Gigafactory. Can you see utilities fretting over this one? Not only will Tesla Motors worry battery makers worldwide, but will give utilities more gray hair than they anticipated with more battery factories tied to the grid with alternative energy.

As far as Panasonic’s jitters, Tesla still believes it can bring down the costs of its lithium-ion cells by 30-percent cost, which Musk said Panasonic agrees with. The target is still 500,000 electric vehicles (EV) by 2020.

Did anyone catch the real news? Elon Musk said Tesla would able to change anode and cathode material quickly in the Gigafactory, instead of continuing the same lithium-ion chemistry.

Model S price… decrease

Now don’t get your hopes too high, the price decrease won’t be much, about $5,000, but enough to bring the Model S below $100,000. Still, this warrant kudos from a company who has only been producing its first ever designed car from the grounds up for a few short years, outselling any other cars in its category.

Roadster gets an upgrade!

Tesla Roadster RedBy far my favorite news, my favorite car, the Roadster will get an upgrade this year. Unfortunately, its replacement is still uncertain, but would nonetheless be based on the next-generation III platform

Musk stays at the helm, for now

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We’ve always felt Elon Musk would stay a few more years at the helm of Tesla Motors before retiring as Chairman and focusing on SpaceX. It makes the most sense, as Tesla is now a well establish company, spanning many industries. The next challenge is Space X. He said he would continue as CEO for at least four or five more years, at least through a volume production of the third-generation car.

Model X, mid-2015, third generation following

As far as the company’s third car, the Model X will be available during the second quarter of 2015. The other good news is that the third generation is still targeted at around $35,000 with a 200-mile range. We can expect it to be available around the late 2016.

Toyota needs Tesla, not the other way around

One of the debates I’ve enjoyed over the years was whether Toyota needs Tesla or the other way around. Even though Tesla reached the end of its business venture with the Toyota RAV4 EV drivetrain, Musk revealed Toyota was coming back for more. Even though Toyota insists on hydrogen fuel cell technology, the company is still interested in using Tesla’s electric powertrain for a high volume deal . Don’t bet on this happening any time time soon. Tesla has a hard time keeping up with production . He did mention we should hear more in about two years, once production constraints had eased.

Model E?

So long Model E. Despite Ford’s public recognition, Tesla Motors feels the company would sue for using it. The company is looking at other names and Musk said: “I think we’ve got something that might be…good, might work out pretty well”.

We wanted to offer Model T, for the Teslarati, but we feel Ford again might not like this… So how about Model Cev for cool EV, or Model B, simply for Beautiful?

 

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New drone video shows Tesla’s Optimus Factory reaching a turning point

New drone footage shows Tesla’s dedicated Optimus factory steel frame nearing completion at Giga Texas.

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Tesla’s dedicated Optimus factory at Gigafactory Texas is closing in on a finished steel frame, according to drone footage posted Thursday afternoon by longtime site observer Joe Tegtmeyer. In the video, Tegtmeyer said structural steel assembly is now about five column grids away from reaching the building’s north perimeter beam, putting the primary skeleton in its final stretch roughly six months after Tesla broke ground on the North Campus site in late March.

Tegtmeyer’s footage shows concrete already going in on three upper floors while crews continue laying rebar and pouring grade beam footings at ground level. That kind of parallel work, steel rising at one end of the site while concrete sets at the other, is a scheduling approach Tesla used at the original Giga Texas building and appears to be repeating here to save time before the plant’s targeted 2027 production start.

Teslarati has tracked the building’s progress since Tesla confirmed construction was officially underway in May, when the first steel structure went up on what was then bare, reclaimed land. The facility is part of a more than 5.2 million square foot expansion of Giga Texas’s North Campus that Tesla has said will eventually run nearly the length of the existing vehicle factory, over 4,000 feet, while sitting somewhat narrower. Musk has pegged the long term output target at 10 million Optimus units a year once the line is running at full capacity, a volume that would dwarf the one million unit pilot line Tesla is standing up separately at its Fremont, California factory.

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Tesla Giga Texas to feature massive Optimus V4 production line

The Texas facility sits alongside another major buildout on the same campus. Terafab, the joint Tesla and SpaceX chip fabrication plant that will eventually supply the silicon running Optimus units in the field. Housing robot assembly and chip production on the same grounds is a deliberate supply chain decision, cutting down on the shipping and lead time that would otherwise sit between the two.

Tesla has not given an updated timeline beyond its previously stated goal of bringing high volume Optimus production online at the site in the summer of 2027. Fremont’s smaller pilot line began mass producing the current Gen 3 robot in January, with that plant expected to build tens of thousands of units this year primarily to generate the real world data Tesla needs to refine the robot’s software before Giga Texas ramps up. Six months of visible construction progress, tracked almost entirely through Tegtmeyer’s recurring drone flights, gives the clearest outside look yet at how seriously Tesla is treating that 2027 deadline.

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Tesla and SpaceX take “Terafab” Trademark fight to Federal Court

Tesla and SpaceX sue a small Illinois firm after cease and desist letters over Terafab.

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SpaceX Terafab rendering

Tesla and SpaceX are asking a federal judge to rule that their planned Terafab chip factory does not infringe a small Illinois company’s trademark, a request that arrives only after months of quiet negotiation broke down this summer.

The dispute traces to May 18, when Tesla filed three U.S. trademark applications for “Terafab” and “Tesla Terafab,” covering semiconductor chips and related chip making services. TERA-print LLC, a nanotechnology company that has held a federal trademark for “Tera-Fab” since 2021, responded five days later with a cease and desist letter. According to the lawsuit, first reported by Reuters, TERA-print argued that Tesla and SpaceX’s use of “Terafab” would confuse consumers familiar with its own trademark, which covers a desktop photolithography printer sold to researchers for sensor and bioengineering work.

What stands out in the filing is the timing of TERA-print’s own paperwork. One day before sending that cease and desist letter, on May 22, TERA-print applied to expand its existing registration to cover semiconductor materials, silicon chips, nanoelectronic devices and AI design services, categories it had not previously claimed. Tesla and SpaceX call that filing opportunistic in their complaint, noting it arrived two months after Tesla’s public Terafab announcement and just days after Tesla’s own trademark applications went in.

Elon Musk launches TERAFAB: The $25B Tesla-SpaceXAI chip factory that will rewire the AI industry

By June 10, TERA-print was threatening to sue for federal trademark infringement, false designation of origin and unfair competition, the complaint states. Rather than wait to be sued, Tesla, SpaceX and SpaceXAI met with TERA-print six separate times between June and August trying to resolve the dispute directly. Those talks collapsed, and the companies filed for declaratory judgment this week in the U.S. District Court for the Western District of Texas, asking a judge to find that “Terafab” does not infringe TERA-print’s mark before TERA-print can file a claim of its own.

TERA-print isn’t backing down. The company told PCMag it discussed a settlement with Tesla as recently as September 2 and feels misled by what it called Tesla’s professed interest in settling. Its CTO, Andrey Ivankin, said TERA-print holds a Defense Department contract to fabricate semiconductors and partially owns Mattiq Inc., an AI company built on TERA-print’s products, and that the company will vigorously defend its rights.

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Tesla and SpaceX argue the overlap is superficial. Terafab is planned as a $16.8 billion complex spanning roughly 100 million square feet at the Grimes County site SpaceX confirmed last month, built to produce chips for Optimus robots, Tesla’s AI computing needs and SpaceX’s orbital data center ambitions, a scale and purpose the companies say no reasonable consumer would confuse with a tabletop lab printer. TERA-print’s product line has stayed focused on lithography tools for biological and sensor research since it registered its mark in 2021.

The trademark fight is the second legal dispute tied to the Terafab project in the past week, following a separate SpaceX suit aimed at keeping company records about the facility out of public view, as KBTX reported. Whether construction proceeds under the Terafab name now depends on a federal judge in Austin.

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NHTSA just escalated its Tesla Cybercab investigation in a big way

NHTSA escalated its Cybercab audit into a sworn Special Order with a September 30 deadline.

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Federal regulators have moved from asking Tesla questions about its Cybercab to demanding sworn answers. The National Highway Traffic Safety Administration issued a Special Order that requires a Tesla officer to sign an affidavit attesting to the completeness of the company’s responses, with a deadline of September 30.

The order builds on Audit Query AQ26002, which NHTSA opened on September 3, the same day Tesla began commercial Cybercab service in Austin. Teslarati covered that initial inquiry when it surfaced, noting the agency wanted to understand how Tesla certified a vehicle with no permanently attached steering wheel, pedals, or mirrors as compliant with Federal Motor Vehicle Safety Standards. A Special Order is a different tool and converts a fact finding review into a legally enforceable demand, the same mechanism NHTSA used against Tesla in 2023 during its Autopilot investigation.

Several of the 21 requests target a specific gap in Cybercab’s design. One asks whether Tesla used temporarily attached human controls at any point to help certify the vehicle, and if so, which standards depended on that equipment being present. Another quotes an existing rule directly: “The service brakes shall be activated by means of a foot control.” Cybercab has no foot pedal. NHTSA wants a detailed explanation of how the vehicle satisfies that requirement, and how it complies without the kind of exemption granted to Zoox in July under Part 555, the regulatory pathway built for steering wheel free vehicles.

The order does not claim Cybercab is unsafe or that Tesla broke a rule. It requires Tesla to explain, under oath, the reasoning behind decisions the company already made when it self-certified the vehicle. That distinction matters, but so does the exposure. Motor1’s reporting, summarized here, put potential civil penalty exposure as high as $139 million if NHTSA later finds the certification was flawed, on top of whatever criminal risk comes with a false sworn statement.

Tesla has not said publicly how it plans to respond. Cybercab is still carrying passengers in Austin through the Robotaxi app while the September 30 deadline approaches, and the company has continued expanding the vehicle’s footprint even as the regulatory question remains open. The Special Order does not pause any of that and just sets a date by which Tesla has to put its certification logic on the record, with a company officer’s name attached to it.

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