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Tesla pitches cheaper Model S 60 to Model 3 reservation holders
Tesla is suggesting that some Model 3 reservation holders might want to consider having a full-sized Model S now instead of waiting potentially 2 more years for the smaller car, especially if the price is competitive.
When Tesla announced the revival of the 60 kWh battery pack for the Model S last week, it also introduced a cheaper alternative for those that have been on the fence of buying a Tesla due to cost. A Model S 60 today costs $66,000. Figure in the federal tax credit and the net cost of the car is $56,000.
That announcement came at a time when the company is pushing ahead with plans to bring its new Model 3 to market. That Model 3 will have at least 215 miles of range with a starting base price of $35,000. Many expect a fully optioned version of the Model 3 to cost $50,000 or more. That means customers will soon have a choice between a base Model S 60 or a fully optioned Model 3 for nearly the same money.
Tesla says the its new marketing strategy is in response to customer demand. “We’ve heard from a number of people who would like to buy a Model S, but can more easily afford it only at a lower price point,” said Tesla spokesperson Alexis Georgeson.
By introducing a new, lower priced entry level Model S, Tesla has given customers an intriguing choice — drive a full size electric car that has been continuously improved and upgraded for almost 5 years now or wait for the smaller but more cutting edge Model 3. It’s a delicious conundrum to have.
On the Tesla Motors Club forum, user Travel SD80 posted a copy of an e-mail he got from Tesla recently.
Hello xxx,
We are thrilled to have just launched the new Model S 60 and as a valued model 3 reservation holder I wanted to personally reach out to invite you to University Town Center Showroom to experience Model S 60 and 60D. It is a wonderful opportunity to get into a custom designed Tesla with payments starting at $667/mth before gas and tax incentive savings. Depending on your current vehicle trade-in value the monthly payment could be even lower.
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-We know how excited you are to receive your Model 3 and wanted to ensure you had the chance to work with myself and our team to explore the options of getting into a Tesla even sooner. Please let me know if I can arrange a test drive experience for you or answer any questions. We would also be happy to review your current trade-in options as well. We are here to help you build your dream car and continue our mission to accelerate the transition to sustainable transport.
Please feel free to reach our UTC Showroom Manager, xxx, at xxx or call 858.xxx.
Some people think a well equipped Model 3 with dual motors, larger battery, Autopilot enabled, and the added cost for including Supercharger access may sell for as much as $50,000. And by the time it is delivered, the federal tax credit may have expired. Tesla is asking, “Which would you prefer? A car today for $56,000 or a car two years from now for $50,000?”
Cast your vote now in our 24 hour poll.
Today's Would You Rather – https://t.co/tiSP6gPVFf
— TESLARATI (@Teslarati) June 16, 2016
Source: EV Obsession
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Tesla has started to deploy the 2026 Summer Update to owners across its fleet, and among the biggest changes are improvements to Navigation, a new startup animation for the Model 3 and Model Y, Caraoke scoring, and new capabilities for Grok.
As the update has started making its way to some cars, we can now see a few of the features operating in real-time. We will show you what some of the new features look like in this article, along with some additional details on what changed.
Not all of the new features in the 2026 Summer Update have quite made an appearance, but some of them have, so we’ll show those here:
New Animation Screen for 3/Y
Tesla is rolling out a new startup animation for Tesla Model 3 and Model Y owners. This is present in Launch Edition and Performance Model 3 and Model Y, but other trim levels do not have anything like this.
The new animation screen on Model 3/Y with the 2026 Summer Update
Apparently color will also be customizable: pic.twitter.com/wSdwggtG3S
— TESLARATI (@Teslarati) July 27, 2026
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Owners can adjust the color associated with the startup animation to suit their preferences. It is a surprise that more automakers do not focus on this animation for their vehicles; it can be a great first impression piece and make the car immediately feel more luxurious.
Tesla has included this on more premium trims, but it is nice to see it on the Model 3 and Model Y.
Grok Improvements
Grok can now adjust more things in the car outside of the Navigation system. Now, drivers can adjust anything from climate to driving settings by simply speaking to the AI assistant in the car:
@Tesla‘s AI assistant (Grok) with its new vehicle commands in action.
Set the climate, your destination and vehicle settings all in one go! pic.twitter.com/0bBTqaAk6G
— Not a Tesla App (@NotATeslaApp) July 28, 2026
You don’t even have to push a button, either. Instead, you can just say “Hey, Grok,” if you have it enabled. That feature rolled out with the 2026 Spring Update just a few months back.
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This is a great feature, especially pertinent for the Robotaxi platform, as there will be no buttons inside the Cybercab when it eventually starts giving rides to the public. It also broadens Grok’s capabilities, which were relatively limited in terms of vehicle setting adjustments beforehand.
Tesla briefly offered one Robotaxi part in its Parts Catalog for your personal car, only to remove it just a short time after it was first noticed.
Tesla’s Robotaxi camera washer apparatus was briefly available for purchase on the company’s Online Parts Catalog. The camera washer was first noticed on Model Y Robotaxi vehicles about six months ago in Austin.
🚨 Tesla looks to have installed Camera Washers on the side repeater cameras on Robotaxis in Austin
pic.twitter.com/xemRtDtlRR— TESLARATI (@Teslarati) January 23, 2026
First noticed by Not a Tesla App, the Camera Washer entries appeared for the new “Juniper” Model Y under a category called “Halo,” which has also now disappeared. Interestingly, Halo probably is related to Tesla’s internal “Project Halo,” which was a project that aimed to retrofit customer-owned Model Ys into functional Robotaxis.
This hardware addition would likely be required for the vehicle to operate as a Robotaxi, as the Camera Washer seems to be a non-negotiable part of the vision-based system Tesla utilizes for self-driving efforts.
However, this part has since been removed and is no longer visible on the EPC.
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Now the true question lingers: Why would Tesla add this Camera Washer to the Model Y parts catalog? Is it planning to make it available for owners to utilize on their own cars for personal use, or will it become a prerequisite for Robotaxi operation in customer-owned cars?
While discussing the upgrade options for Hardware 3 vehicles during the Q1 Earnings Call, Tesla CEO Elon Musk had said that the company could establish small, satellite shops that would upgrade cameras and self-driving computers. Perhaps this same strategy could be utilized for vehicles that want to be included in Robotaxi but do not have the correct hardware.
AI4 is currently represented as capable of unsupervised self-driving, and the same was said about HW3 at one point, only for Tesla to admit last quarter that it would, unfortunately, not be possible. Perhaps AI4 vehicles might need this camera washer as a prerequisite, just as HW3 cars will need that camera and computer upgrade.
This could be the first hint of that’s where we are headed.
Tesla has started rolling out a broader change to the ride experience for its Robotaxi fleet by silencing turn signals, but the change is certainly polarizing.
Tesla has generally made it clear that its purpose-built ride-hailing platform, Robotaxi, will cater to the rider in nearly every way possible. This includes having climate preferences, music, and other personal settings loaded up in the car as the rider enters.
But Tesla is taking it a step further by muting turn signal chimes altogether, a change that appears to be a way to make the ride more peaceful:
Tesla has finally turned off the blinker/turn signal noises in their Model Y Robotaxis.
This is a small update, but will definitely be noticeable for riders. It didn’t really make much sense to leave the turn signal sound on when it’s Unsupervised. pic.twitter.com/ITwx60PAMO
— Sawyer Merritt (@SawyerMerritt) July 27, 2026
However, there are a handful of people who are not thrilled about this change. Turn signals are a conditioned part of the human mind for those who ride in a car regularly.
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Taking a turn without one feels strange and odd, and not hearing it click while activated could set off some alarms for riders, who might use the noise as confirmation that other drivers know of their intention to turn.
I kind of like it being on, threw me off when riding with Zoox who has had it disabled
— Dan Burkland (@DBurkland) July 27, 2026
Turn signal noises are still audible in customer cars, so if you use FSD in your personal vehicle, you will still hear the turn signal.
The move is certainly one that is unique, but not one that separates it from other ride-sharing services. In a normal car, the clicking sound confirms to the driver that the blinker is active. In a fully driverless Robotaxi, that feedback serves no purpose for passengers, other than peace of mind.
Tesla Summer Update begins rolling out: a look at the new features
Tesla briefly offered this Robotaxi part for your personal car
