This week on Teslanomics, Ben Sullins drills into the data supporting the number of Tesla vehicles sold over time and the growth rate of Tesla Service Centers, in an effort to better understand how Model 3 could impact the quality and speed of service Tesla is able to provide moving forward.
Ben took crowd sourced data published at the Tesla Motors Club forum which included the number of service centers added by Tesla each quarter, plus the number of Tesla vehicles sold by quarter for each region, and dropped it into a spreadsheet for analysis. By overlaying the quantity of Tesla Service Centers over the number of fleet vehicles added over time, Ben was able to analyze the rate of growth, for each, and determine how they compared relative to one another.
Breaking down the data by region revealed that Tesla had been matching up new Service Center installations with vehicles sales. First, the two growth metrics have historically matched up very closely. This makes sense since Tesla has customer reservation data, insight to sales and deliveries, and can better understand where Service Centers are needed. Tesla is well aware of the impending flood of Model 3 vehicles to come, and continues to scale out construction of its Service Center teams.
Finally, Tesla continues to break the mold of traditional automotive manufacturing by looking beyond physical service centers. Tesla has had the mobile Ranger Service team available for years, performing minor repairs in customer garages, workplace parking lots, and similar remote locations.
Looking towards the future, Tesla plans to utilize its Ranger Service for as many repairs as possible. According to Tesla, 80% of services are so minor in nature that they can be performed remotely.
“Ahead of the Model 3 launch, we are re-engineering and expanding our operations as we anticipate the needs of a much larger family of Tesla owners. In service, since more than 80% of our repairs are so minor that they can be done remotely, we are expanding our mobile repair service that allows Tesla to make vehicle repairs at an owner’s home or office. In February, we opened a 168,000 square foot vehicle delivery center in Hong Kong; and we plan to accelerate expansion of the Supercharger network this year, starting with doubling our number of North American Supercharger locations in 2017.”
To get a better understanding of whether this is all smoke and mirrors, or if there truly is substance behind the curtain, Ben drilled into the number of Tesla service job postings which he also plotted by region. The map shows quite a broad distribution of jobs across the globe.
Whether or not Tesla will be able to deliver quality service, and at a reasonable price ahead of Model 3 production, is anyone’s guess. But, so far, analysis by Teslanomics seems to point to a successful ramp up of service offerings to come.
Check out the full video below and let us know what you think about Tesla’s ability to service the masses after Model 3 comes online.