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Tesla Top 5 Week in Review: Model 3 “Founders Series”, a test drive gone wrong, Tesla insurance, and more
The news this week out of Tesla focused a lot on the Q4 earnings call and the 2016 annual financial report, with overall good numbers and analyst reactions. Part of that confidence came from the anticipated production of the new Model 3, which will be released to employees first as part of a feedback loop. In other areas, an overnight test drive program for prospective buyers turned bad when a driver behind a P100D lost control and crashed. Generally, Teslas score in the highest levels of automotive safety, which is why Tesla may be considering offering customers a package where purchase costs, insurance, and maintenance are bundled together. And, finally, more good news poured out of Nevada, where the Tesla Gigafactory is under construction. All that and more: read on, Teslarati fans….
Tesla beats Wall St. estimates: $7 billion revenue; record Model S, X orders; Model 3 production starts in July
Tesla released its 2016 Q4 financial results and shareholders letter as well as its annual 2016 overall financial report. With Q4 earnings loss of $.69 per share, Tesla came in at the lower end of the estimate spectrum. Revenue was $2.28 billion versus an estimate of $2.13 billion. For the full year 2016, revenues were up 73% from 2015 at $7 billion. Q4 Model S and X vehicles came in at record high sales numbers. In the days prior to the financial announcement, Tesla stock values had soared to nearly all-time highs.
Tesla Model 3 Design Studio expected in June, “Founders Series” will go to employees first
The Tesla Model 3 configurator is about three or four months away, according to Tesla CEO Elon Musk. Model will be released incrementally for testing and feedback. First deliveries will be offered to employees as part of an internal “feedback loop” to generate information before customers experience the car. Following the employee offering, west coast Tesla owners with geographic proximity to the Fremont factory will have the next opportunity to experience the Model 3. After that, the geographical expansion will continue to other regions and other lucky new Tesla customers.
Tesla’s “overnight test drive” program ends badly for one P100D driver
Last summer, a registration form appeared on the Tesla website in which prospective buyers could apply for an overnight test drive program. A prospective customer near Canmore, Alberta was behind the wheel of a P100D, which is Tesla’s fastest production car, when it crashed into guardrails. Authorized Tesla body shop Contemporary Coachworks declined to release background information regarding the incident, including the Tesla’s speed at the time of impact. Pictures taken afterward do seem to show significant damage, which leads one to wonder what insurance costs will look like for the test run. Maybe the next top featured story of the week isn’t just coincidence….
Tesla looks to bundle insurance policy into the purchase of a car
In Asia, Tesla offers a package to customers that includes the costs of purchase, insurance, and maintenance. That’s a model that Tesla would like to bring to the U.S., according to company information provided this week. This package may be offered in conjunction with external insurance providers or as in-house option. Providing insurance, in addition to other essential coverage, would be another way that Tesla would disrupt a business-as-usual set of practices from top automakers. The company has the capacity to offer this bundled package because Teslas have a strong safety record, which underlies the usual perils inherent in car insurance.
Nevada official says Tesla Gigafactory has over 1,000 workers and is hiring 150-200 more each month
At at time when the talk of the nations is jobs, jobs, Tesla’s job creation numbers at its Gigafactory in northern Nevada are one bright moment in an otherwise stagnant employment scene across the country. With hiring levels at about 150 to 200 more every month, Executive Director Steve Hill told the Senate Finance Committee last week during a budget review meeting that the California-based electric carmaker and energy company may be able to have 3,200 workers by March, 2018. Job creation at the Gigafactory reinforces Tesla’s original commitments when Nevada provided a $1.3 billion tax incentive package to Tesla at a time when the company’s name recognition was quite low.
News
Tesla China January wholesale sales rise 9% year-on-year
Tesla reported January wholesale sales of 69,129 China-made vehicles, as per data released by the China Passenger Car Association.
Tesla China reported January wholesale sales of 69,129 Giga Shanghai-made vehicles, as per data released by the China Passenger Car Association (CPCA). The figure includes both domestic sales and exports from Gigafactory Shanghai.
The total represented a 9.32% increase from January last year but a 28.86% decline from December’s 97,171 units.
China EV market trends
The CPCA estimated that China’s passenger new energy vehicle wholesale volume reached about 900,000 units in January, up 1% year-on-year but down 42% from December. Demand has been pressured by the start-of-year slow season, a 5% additional purchase tax cost, and uncertainty around the transition of vehicle trade-in subsidies, as noted in a report from CNEV Post.
Market leader BYD sold 210,051 NEVs in January, down 30.11% year-on-year and 50.04% month-on-month, as per data released on February 1. Tesla China’s year-over-year growth then is quite interesting, as the company’s vehicles seem to be selling very well despite headwinds in the market.
Tesla China’s strategies
To counter weaker seasonal demand, Tesla China launched a low-interest financing program on January 6, offering up to seven-year terms on select produced vehicles. The move marked the first time an automaker offered financing of that length in the Chinese market.
Several rivals, including Xiaomi, Li Auto, XPeng, and NIO, later introduced similar incentives. Tesla China then further increased promotions on January 26 by reinstating insurance subsidies for the Model 3 sedan. The CPCA is expected to release Tesla’s China retail sales and export breakdown later this month.
News
Tesla’s Apple CarPlay ambitions are not dead, they’re still in the works
For what it’s worth, as a Tesla owner, I don’t particularly see the need for CarPlay, as I have found the in-car system that the company has developed to be superior. However, many people are in love with CarPlay simply because, when it’s in a car that is capable, it is really great.
Tesla’s Apple CarPlay ambitions appeared to be dead in the water after a large amount of speculation late last year that the company would add the user interface seemed to cool down after several weeks of reports.
However, it appears that CarPlay might make its way to Tesla vehicles after all, as a recent report seems to indicate that it is still being worked on by software teams for the company.
The real question is whether it is truly needed or if it is just a want by so many owners that Tesla is listening and deciding to proceed with its development.
Back in November, Bloomberg reported that Tesla was in the process of testing Apple CarPlay within its vehicles, which was a major development considering the company had resisted adopting UIs outside of its own for many years.
Nearly one-third of car buyers considered the lack of CarPlay as a deal-breaker when buying their cars, a study from McKinsey & Co. outlined. This could be a driving decision in Tesla’s inability to abandon the development of CarPlay in its vehicles, especially as it lost a major advantage that appealed to consumers last year: the $7,500 EV tax credit.
Tesla owners propose interesting theory about Apple CarPlay and EV tax credit
Although we saw little to no movement on it since the November speculation, Tesla is now reportedly in the process of still developing the user interface. Mark Gurman, a Bloomberg writer with a weekly newsletter, stated that CarPlay is “still in the works” at Tesla and that more concrete information will be available “soon” regarding its development.
While Tesla already has a very capable and widely accepted user interface, CarPlay would still be an advantage, considering many people have used it in their vehicles for years. Just like smartphones, many people get comfortable with an operating system or style and are resistant to using a new one. This could be a big reason for Tesla attempting to get it in their own cars.
Tesla gets updated “Apple CarPlay” hack that can work on new models
For what it’s worth, as a Tesla owner, I don’t particularly see the need for CarPlay, as I have found the in-car system that the company has developed to be superior. However, many people are in love with CarPlay simply because, when it’s in a car that is capable, it is really great.
It holds one distinct advantage over Tesla’s UI in my opinion, and that’s the ability to read and respond to text messages, which is something that is available within a Tesla, but is not as user-friendly.
With that being said, I would still give CarPlay a shot in my Tesla. I didn’t particularly enjoy it in my Bronco Sport, but that was because Ford’s software was a bit laggy with it. If it were as smooth as Tesla’s UI, which I think it would be, it could be a really great addition to the vehicle.
News
Tesla brings closure to Model Y moniker with launch of new trim level
With the launch of a new trim level for the Model Y last night, something almost went unnoticed — the loss of a moniker that Tesla just recently added to a couple of its variants of the all-electric crossover.
Tesla launched the Model Y All-Wheel-Drive last night, competitively priced at $41,990, but void of the luxurious features that are available within the Premium trims.
Upon examination of the car, one thing was missing, and it was noticeable: Tesla dropped the use of the “Standard” moniker to identify its entry-level offerings of the Model Y.
The Standard Model Y vehicles were introduced late last year, primarily to lower the entry price after the U.S. EV tax credit changes were made. Tesla stripped some features like the panoramic glass roof, premium audio, ambient lighting, acoustic-lined glass, and some of the storage.
Last night, it simply switched the configurations away from “Standard” and simply as the Model Y Rear-Wheel-Drive and Model Y All-Wheel-Drive.
There are three plausible reasons for this move, and while it is minor, there must be an answer for why Tesla chose to abandon the name, yet keep the “Premium” in its upper-level offerings.
“Standard” carried a negative connotation in marketing
Words like “Standard” can subtly imply “basic,” “bare-bones,” or “cheap” to consumers, especially when directly contrasted with “Premium” on the configurator or website. Dropping it avoids making the entry-level Model Y feel inferior or low-end, even though it’s designed for affordability.
Tesla likely wanted the base trim to sound neutral and spec-focused (e.g., just “RWD” highlights drivetrain rather than feature level), while “Premium” continues to signal desirable upgrades, encouraging upsells to higher-margin variants.
Simplifying the overall naming structure for less confusion
The initial “Standard vs. Premium” split (plus Performance) created a somewhat clunky hierarchy, especially as Tesla added more variants like Standard Long Range in some markets or the new AWD base.
Removing “Standard” streamlines things to a more straightforward progression (RWD → AWD → Premium RWD/AWD → Performance), making the lineup easier to understand at a glance. This aligns with Tesla’s history of iterative naming tweaks to reduce buyer hesitation.
Elevating brand perception and protecting perceived value
Keeping “Premium” reinforces that the bulk of the Model Y lineup (especially the popular Long Range models) remains a premium product with desirable features like better noise insulation, upgraded interiors, and tech.
Eliminating “Standard” prevents any dilution of the Tesla brand’s upscale image—particularly important in a competitive EV market—while the entry-level variants can quietly exist as accessible “RWD/AWD” options without drawing attention to them being decontented versions.
You can check out the differences between the “Standard” and “Premium” Model Y vehicles below:
@teslarati There are some BIG differences between the Tesla Model Y Standard and Tesla Model Y Premium #tesla #teslamodely ♬ Sia – Xeptemper




