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Toyota goes electric: president steps up to lead new EV division

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Toyota now understands how important all-electric vehicles are to the future of their company… so important, in fact, that they’ve designated the company’s president to lead the charge, along with two executive vice presidents and the chief engineer of its Prius team.

Toyota Motor Corporation has announced that President Akio Toyoda will join Mitsuhisa Kato, Shigeki Terashi, and Koji Toyoshima, respectively, to lead the EV strategy unit in a new commitment to its electric car division. Representatives from group suppliers Denso Corp., Aisin Seiki Co. and Toyota Industries Corp. will offer guidance and support. The move comes after Toyota’s entrenched mission to foreground hydrogen fuel cell vehicles alongside hybrids, a lead which the rest of the automotive industry has failed to follow.

ALSO SEE: Tesla Model S vs. Toyota Mirai Comparison

President Akio Toyoda, grandson of the company’s founder Kiichiro Toyoda, has been leading the automaker since 2009. “By putting the president and vice presidents in charge of the department, we plan to speed up development of electric cars,” said Toyota spokeswoman Kayo Doi. “The president will directly oversee the department’s operations to enable decisions to be made quickly and nimbly.”

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Toyota’s decision is a response to regulatory moves, especially in China and Europe, that favor battery-electric cars as part of alternative energy strategies. Led by Tesla Motors, Toyota’s competitors have been heavily promoting their viable zero-emission vehicles. Volkswagen, Nissan, Daimler, and BMW have all been in the electric car news lately, especially in discussions about the pro’s and con’s of collaborative lithium-ion battery production.

Until recently, Toyota has hesitated at the idea of battery electric vehicles. A deal gone bad to jointly build the RAV4 Electric with Tesla in 2014 left residual tensions led to a supposed competition between the Toyota fuel cell car and the Tesla Model S. Toyota didn’t fare very well, and, since then, Toyota has touted its new Prius Prime plug-in hybrid.

Nikkei reported earlier this month of Toyota’s plans to “bolster development of batteries” through the company’s battery material research department, as well its intention to acquire batteries from outside sources in order to keep costs of its future EVs competitive. This shows the incremental shift in Toyota’s perspective about all-electric vehicles, which was based on previous Toyota strong beliefs that EVs would never become mainstream due to the high cost of batteries and limited driving range.

Earlier this month, Toyota said it will develop cars with up to 15 percent greater range and battery life in the next few years. But can it catch up with the Tesla, which is now considered the ultimate connected car?

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Carolyn Fortuna is a writer and researcher with a Ph.D. in education from the University of Rhode Island. She brings a social justice perspective to environmental issues. Please follow me on Twitter and Facebook and Google+

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Elon Musk confirms Tesla Semi will enter high-volume production this year

Musk shared his update in a post on social media platform X.

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Credit: Tesla

Elon Musk has confirmed that Tesla will begin high-volume production of the Class 8 all-electric Semi this year. 

He shared his update in a post on social media platform X.

Musk confirms Tesla Semi production ramp

Tesla CEO Elon Musk reaffirmed on X that the Semi is finally moving into volume production, posting on Sunday that “Tesla Semi starts high volume production this year.”

The update comes as Tesla refreshed its Semi lineup on its official website, an apparent hint that the program is transitioning from limited pilots into wider commercial deployment. As per Tesla’s official website, two variants of the Semi will be offered to consumers: Standard and Long Range.

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The Standard trim offers up to 325 miles of range with an energy consumption rating of 1.7 kWh per mile and a gross combination weight rating of 82,000 pounds. The Long Range version pushes driving range to 500 miles, with Tesla noting a higher curb weight of about 23,000 pounds, likely due to a larger battery pack.

Both trims support fast charging, with Tesla stating that the Semi can recover up to 60% of its range in 30 minutes using compatible charging infrastructure.

Broader Tesla Semi rollout

Tesla has already delivered production Semi units to select partners, including snack and beverage giant PepsiCo as well as logistics behemoth DHL, which confirmed that its truck operates daily in California, traveling roughly 100 miles per day and requiring charging just about once a week.

The company has also partnered with Uber Freight, as noted in a Benzinga report, with Tesla executives previously describing the agreement as a way for fleet operators to experience the Semi’s lower operating and maintenance costs firsthand.

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With Musk now publicly committing to high-volume production, the Semi appears poised to move beyond pilot programs and into scaled commercial use, an important step in Tesla’s wider push to electrify heavy-duty and long-range trucking.

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Tesla tops France reliability rankings, beating Toyota for the first time

The milestone was celebrated by CEO Elon Musk on social media platform X.

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Credit: Tesla

Tesla has overtaken Toyota to become France’s most reliable car brand in 2025, as per a new nationwide reliability ranking published by Auto Plus magazine.

The milestone was celebrated by CEO Elon Musk on social media platform X.

Tesla tops reliability ranking in France

Tesla ranked first overall in Auto Plus’ 2025 reliability study, surpassing long-time benchmark Toyota across all powertrain types, including gasoline, hybrid, and electric vehicles.

The ranking, published on February 6, 2026, evaluated early problems reported in 2025 on vehicles registered in France since January 1, 2018, with fewer than 150,000 kilometers on the odometer, as noted by a Numerama report. This marked Tesla’s first appearance in the magazine’s reliability rankings, which was enabled by the company’s growing vehicle population in the French market.

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According to the publication, Tesla vehicles showed no recurring major defects beyond isolated suspension arm issues, which are covered under the company’s four-year or 80,000-kilometer warranty. Other reported issues were described as minor, including occasional screen glitches and door handle concerns.

Why this ranking differs from earlier criticism

Tesla’s top placement contrasts sharply with past assessments from the German Automobile Club (ADAC), which previously ranked the Model 3 and Model Y low in its technical inspection reports. Auto Plus noted that those inspections were focused heavily on factors such as brake disc wear, which are not necessarily the best benchmarks for overall vehicle reliability.

By focusing instead on real-world reliability data and early ownership issues, Auto Plus’ methodology offered a broader picture of how vehicles perform over time rather than how individual components age under inspection standards. The publication emphasized that electric vehicles, with far fewer moving parts than combustion-engine cars, are not inherently less reliable.

While the ranking supports the case that electric vehicles can match or exceed the reliability of traditional brands, the magazine acknowledged limitations in its analysis. Still, Tesla’s debut at the top of the list underscores how perceptions of EV durability are shifting as more long-term data becomes available in major automotive markets like France.

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Tesla’s Sweden standoff draws UAW support as unions widen pressure campaign

In a post shared on social media, the United Auto Workers stated that it stands with IF Metall workers who are striking against Tesla Sweden.

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Credit: Tesla Europe and Middle East/X

The United Auto Workers (UAW) has publicly expressed solidarity with Swedish union IF Metall as its strike against Tesla continues, adding international attention to the extended labor dispute in the European country. 

UAW supports IF Metall’s strike

In a post shared on social media, the United Auto Workers stated that it stands with IF Metall workers who are striking against Tesla Sweden. UAW Region 8 Director Tim Smith stated that the union fully supports IF Metall’s efforts to secure a collective bargaining agreement with the automaker.

“UAW stands with IF Metall workers on strike against Tesla, fighting for a collective bargaining agreement. UAW Region 8 Director Tim Smith pledged the UAW’s full support and solidarity,” the UAW International Union stated in its post

IF Metall launched its strike against Tesla Sweden in late 2023 over the electric car maker’s refusal to sign a collective agreement. The action has since been supported by other unions through sympathy strikes affecting ports, logistics, and service operations.

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Tesla Sweden has maintained that it complies with Swedish labor laws and offers competitive pay and benefits, though the company has not publicly commented on the UAW’s latest show of support.

Tesla owners get union attention

Pro-union groups in Sweden have recently expanded their outreach beyond Tesla’s facilities and workforce. Activists have begun distributing informational leaflets against the EV maker directly on Tesla vehicles parked across Stockholm, as per a report from Swedish outlet Dagens Arbete.

The yellow slips, designed to resemble parking notices, urge regular Tesla owners to pressure the company into signing a collective agreement. Organizers involved in the effort have argued that the leaflets are intended to simply inform consumers rather than single out individual owners. When owners are present, however, activists stated that they explain the dispute verbally.

Tesla has not issued a public response regarding the leaflet distribution campaign as of writing.

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