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SpaceX’s busiest month of launches ever is just around the corner
With the turn of the new year, SpaceX has just entered what could become the busiest few weeks of Falcon 9 launches in the company’s history, breaking previous records for the most launches it has performed in a single month.
As of now, SpaceX is already scheduled to perform the first orbital and suborbital launches of 2020 – a definite sign of things to come if the company’s plans hold firm over the next 12 months. First up is Starlink-2, SpaceX’s third 60-satellite launch and second launch of upgraded Starlink v1.0 spacecraft, scheduled to launch no earlier than January 6th after a recent three-day delay.
Perhaps less than five days after that orbital launch attempt, SpaceX and NASA have scheduled Crew Dragon’s In-Flight Abort (IFA) test around 8 am ET (13:00 UTC), January 11th – set to be the spacecraft’s second launch on Falcon 9. Even then, that’s just the first half of SpaceX’s planned January 2020 launch manifest, potentially paving the way for a new internal record if schedules don’t slip.
In the nine and a half years Falcon 9 has been operational, SpaceX has averaged a bit less than 1.5 launches per month. However, the company only truly came into its own as a launch provider in 2017 and has since launched an impressive 52 orbital launches, meaning that almost 69% of the Falcon family’s launches have been completed in less than 36 months – a period representing just 30% of its operational life.
In those last three exceptionally busy years, averaging more than 17 launches annually, SpaceX has had only three instances where it launched three Falcon 9s in the same month – June 2017, October 2017, and December 2018.
On top of Starlink-2 and Crew Dragon’s IFA test, SpaceX has two additional 60-satellite Starlink v1.0 launches scheduled this month – Starlink-3 in mid-January and Starlink-4 near the end of the month. Especially in light of Starlink-2’s delays from December 30th to January 3rd and finally January 6th, it will be a challenge for Starlink-4 to remain in January, but there is definitely a chance.
While Crew Dragon’s In-Flight Abort test is suborbital, SpaceX would still set a record for the number of Falcon (9) launches performed in a single month if it can launch all four aforementioned missions in January 2020. In fact, given that Starlink-2 is now scheduled to launch no earlier than January 6th, SpaceX will actually need to launch a rocket every ~6 days to complete its tentative manifest – an impressive feat that would translate to more than 60 launches annually if extended throughout 2020.
Although nearly impossible if SpaceX is only able to rely on its Cape Canaveral Air Force Station (CCAFS) LC-40 pad for commercial launches, such a cadence might actually be well within reach if SpaceX can supplement LC-40 with a monthly or bimonthly launch from its Kennedy Space Center LC-39A pad. Primarily meant to support Crew Dragon, Cargo Dragon 2, and Falcon Heavy launches, Pad 39A nevertheless can and did host numerous Falcon 9 satellite launches in 2017, and some recent FCC filings indicate that SpaceX is considering additional commercial launches from 39A in 2020.
In fact, including Crew Dragon’s IFA and a Falcon Heavy launch for the USAF scheduled in late-2020, Pad 39A is already scheduled to support as many as five launches for NASA and the Air Force. If, say, SpaceX schedules and additional five commercial Falcon 9 missions from Pad 39A in 2020, LC-40 can get away with one Falcon 9 launch every two weeks – already well within reach as long as the rockets and payloads are ready.
SpaceX currently has plans to launch as many as 36-38 separate orbital missions in 2020, a number that perfectly aligns with the possibility of a few commercial missions launching from Pad 39A this year. In short, SpaceX is on track to potentially kick off 2020 with its busiest month of rocket launches ever – a perfect sign of the company’s equally ambitious plans for the rest of the year.
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Tesla has officially shown that it is eyeing two new states for Robotaxi operation in the U.S., as it hopes to add the new areas to its ever-growing list of places where the suite is either active or in the testing phase.
Tesla first launched its Robotaxi suite in Austin, Texas, in late June. It expanded the suite to the San Francisco Bay Area just a month later. Since then, it has not launched any public rides in any other states, but it has gained several approvals for early testing.
In preparation for operation in new states, Tesla routinely lists job postings on its Careers website, which helps align potential employees with opportunities ahead of regulatory approvals. This is a strategy that allows Tesla to start operations immediately upon licensing for testing.
Tesla started hiring Vehicle Operators for Autopilot in Arizona and Nevada months before the company gained any sort of approvals from state governments for Robotaxi. However, those approvals eventually came in the form of testing licenses, which allow the company to perform validation ahead of its public launch.
Tesla begins validating Robotaxi in a new area, hinting at expansion
Now, Tesla has posted job listings for Vehicle Operators for Autopilot in two new states: Colorado and Illinois. The Colorado job listing is located in Aurora, a suburb of Denver. Tesla is looking for Robotaxi operators in Chicago as well.
These postings hint toward Tesla’s continuing efforts to expand Robotaxi to new places. Earlier this year, CEO Elon Musk said the company would like to have Robotaxi available to at least half of the U.S. population.
It has expanded significantly since its initial launch in late June, but it is still a far way off from where Tesla would like it to be by year’s end.
So far, Tesla has job listings for Autopilot Vehicle Operators in Arizona, California, Texas, Florida, Colorado, Nevada, and Illinois.
Tesla’s advertising strategy has taken a drastic turn as the company’s upcoming Shareholder Meeting will feature perhaps the most crucial vote in its history: the approval of CEO Elon Musk’s new pay package.
For years, the issue of Tesla’s advertising and marketing strategy has been a major point of conversation for investors in fans. It seems to be split right down the middle, with half wanting Tesla to set aside some money for advertising. The other half, just the opposite.
Tesla has been transparent that the money it would spend on advertising, marketing, and public relations is better set aside for the development of future products.
However, it has recently adopted a different tone in advertising, pushing some commercials on social media platforms like X and Instagram.
For the first time, an ad was seen on streaming services like Paramount+, but it wasn’t promoting Tesla’s products directly. Instead, it was more of a message for shareholders to vote on Musk’s pay package, something Tesla feels is a necessity:
Well this is a first. Tesla is running paid ads on Paramount+ encouraging people to vote their $TSLA shares ahead of the annual shareholder meeting on November 6th.
“Tesla is on the precipice of its next wave of transformations growth, and we need your support; We urge you to… pic.twitter.com/FTo5eFQJRZ
— Sawyer Merritt (@SawyerMerritt) October 14, 2025
“The future of Tesla is in your hands,” the ad reads at the end. It seems as if Tesla is taking whatever steps it needs to accomplish the task of getting Musk a new pay package and retaining him as its CEO.
On September 5, Tesla officially outlined its plans for a CEO Performance Award for Musk. It would require him to lift Tesla’s market capitalization to about $8.5 trillion, up from the $1.36 trillion it sits at today.
Elon Musk’s new pay plan ties trillionaire status to Tesla’s $8.5 trillion valuation
It is obvious that Tesla is really hoping to get the pay package passed and is willing to shift some of its budget to encourage shareholders to vote.
However, there are some interesting perspectives on the move, and it’s sort of strange to see Tesla not advertising its vehicles or products, but only its pay package that would get its CEO paid.
Some of those who saw the ad are questioning the strategy:
Definitely a sign of desperation for $TSLA. They wouldn’t need to beg for votes if the BOD just did their job and held Elon accountable for his actions in the past. His blatant disregard for Tesla’s brand and the actions he takes in the public eye are exactly why I voted NO.
— squawksquare (@squawksquare) October 14, 2025
Doesn’t this taste wrong to anyone else?
No ads for the business? Only for the CEOs pay package?
— Schrodinger’s Wealth (@BosCybertruck) October 14, 2025
Tesla is validating Robotaxi in a new area, and as the company has continued to gain some additional permissions to begin testing in new states, it seems its Full Self-Driving-based ride-hailing project is moving toward a larger footprint.
Two Robotaxi units with LiDAR validation equipment were spotted in Gilbert, Arizona, recently, showing that Tesla is aiming to launch its ride-hailing service in the state soon:
TESLA ROBOTAXI SPOTTED VALIDATING IN GILBERT, AZ! :0 pic.twitter.com/kqtQEBwl8Y
— Greggertruck (@greggertruck) October 11, 2025
Another unit was spotted in Tempe, Arizona:
Spotted this one and another one behind it in Tempe, AZ. I also saw a pair driving from Mesa to Tempe. Looks like they’re validating the entire east valley. I haven’t seen any in the west valley yet. pic.twitter.com/gFWTHhmBLT
— TechCat (@elviswjr) October 12, 2025
These types of validation vehicles have been spotted in several areas ahead of their launch as a public ride-hailing service for passengers. Tesla first launched Robotaxi in Austin, Texas, back in late June, and since then, it has expanded to the Bay Area of California.
However, Tesla has continued to attempt to expand Robotaxi to other areas as well, including Nevada and Arizona. It has also been working toward approvals in other states based on job postings, as Tesla is hiring for Autopilot Vehicle Operators in New York and Florida, as well.
The expansion of the Robotaxi ride-hailing service has been an effort that Tesla has been spending a lot of time on over the past few months. CEO Elon Musk said the expansion aims to bring Robotaxi to at least half of the U.S. population by the end of the year, but there is still plenty of work to be done.
Tesla Robotaxi heads to a new major Texas city for the first time
Tesla did make its Robotaxi app public in recent months, allowing more members of the public to experience the suite for themselves, as long as they could get to Austin or the Bay Area.
In the coming months, it seems more apparent that Tesla will take a broader focus on expanding Robotaxi, especially with the fact that these validation vehicles are being spotted throughout different parts of the United States.
Tesla eyes two new states for Robotaxi
Tesla launched an ad for Elon Musk’s pay package on Paramount+
Tesla Robotaxi testing in Arizona is ramping up quickly
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