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Tesla Gigafactory Nevada battery cell production line (Photo: Super Factories) Tesla Gigafactory Nevada battery cell production line (Photo: Super Factories)

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Tesla’s cobalt-free efforts are being closely watched by LG Chem, Samsung ahead of Battery Day

Tesla Gigafactory Nevada battery cell production line (Credit: Super Factories)

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It appears that it is not only the electric vehicle community that is eagerly anticipating Tesla’s upcoming Battery Day event. Considering the company’s place in the EV movement, as well as its efforts in pursuing a cobalt-free solution for batteries, industry leaders like Samsung and LG Chem are reportedly watching Tesla and its battery announcements closely.

Battery Day has been mentioned by Elon Musk multiple times in the past, and last month, the company noted that the highly-anticipated event will be held on September 22. The CEO has informed analysts that Battery Day will include a “big reveal” of developments in Tesla’s battery efforts. The effects of such developments on the battery supply chain are also expected to be discussed. 

Tesla has kept details of Battery Day secret, though industry officials have noted that details on new cobalt-free batteries will be revealed at the upcoming event. Tesla has been working on reducing its batteries’ cobalt content for years, as evidenced by a study from a German firm that determined that Model 3 batteries have 75% less cobalt than the cells used by companies like Volkswagen. In the second-quarter earnings call, Elon Musk noted that eventually, cobalt will be phased out completely. 

EV battery makers such as LG Chem and Samsung have mostly favored nickel manganese cobalt (NMC) or nickel cobalt aluminum (NCA) batteries over cobalt-free lithium iron phosphate (LFP) chemistry due to their higher energy density, which allows vehicles to travel longer distances. LFP batteries are more environmentally-friendly and cost-effective, but they tend to be limited when it comes to range. This status quo seems poised to change with Battery Day, at least if speculations prove accurate. 

Reports have emerged stating that CATL, one of Tesla’s battery partners in China, has begun supplying LPF batteries for the electric car maker’s locally-produced Model 3. Elon Musk emphasized this in the Q2 2020 earnings call, when he stated that Tesla will be boosting volume production in China of LFP battery packs for the Model 3. By the end of July, Panasonic, Tesla’s longtime battery partner, informed Reuters that it will be commercializing a cobalt-free battery in two to three years for the electric car maker. 

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Amidst these reports, industry leaders like LG Chem and Samsung are now facing what could very well be a crossroads with their battery strategy. If Tesla has come up with a way to solve the shortcomings of LFP batteries, there is a good chance that the battery industry could also start moving away from cobalt. Tesla, after all, is one of the world’s leading electric car maker, and its EV and energy storage business are both undergoing an aggressive expansion. Cobalt is also a controversial material to begin with, thanks to questionable mining practices in areas such as the Congo.

Tesla Gigafactory Nevada battery cell production line (Credit: Super Factories)

That being said, LG Chem has stated that it still believes that NMC chemistry will remain the mainstream in the global market due to its energy density advantages. “Though we are producing LFP batteries too, these have their shortcomings in energy density and weight. We believe NCM will remain the mainstream in the global EV battery market,” the company stated during its second-quarter conference call. 

Samsung SDI was on the same page, stating that it will be focusing on NCA technology. Citing an industry official who requested anonymity, The Korea Times noted that Samsung is paying close attention to what Tesla will be announcing and unveiling on Battery Day. 

“Many battery firms have tried to upgrade the energy density of LFP chemistry, but they have yet to have meaningful outcomes. Tesla is now saying it is increasing its reliance on LFP batteries and is anticipated to come up with information on new cobalt-free batteries during Battery Day.  This can either mean that Tesla and CATL have come up with technology to improve the efficiency of LFP batteries or unprecedented technology in removing cobalt,” he said. “Since either way will likely affect the industrial trend, domestic companies are paying attention to what Tesla will reveal during the event,” the industry insider stated. 

Tesla’s Battery Day event is expected to be held on September 22, 2020. A live audience is expected to be present, though the event will also be live-streamed. 

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Simon is an experienced automotive reporter with a passion for electric cars and clean energy. Fascinated by the world envisioned by Elon Musk, he hopes to make it to Mars (at least as a tourist) someday. For stories or tips--or even to just say a simple hello--send a message to his email, simon@teslarati.com or his handle on X, @ResidentSponge.

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Tesla to make app change for easier communication following Service

“Looking into it. After a service visit is complete, we close the in-app messaging option after 2 hours. We will change this to 24hours or more.”

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tesla service
Credit: Tesla

Tesla will enhance the ability to communicate through the mobile app with Service after work has been done on your car.

One of the biggest weaknesses of Tesla’s automotive division has been Service, as Service Centers are not necessarily plentiful, and wait times, in some regions of the country, are over a month in duration.

Getting in touch with Service after a car has work done to it is also difficult. Calling showrooms in some regions has proven to be difficult to enable direct communication between the customer and the company.

If something is not resolved properly, Tesla keeps the in-app messaging option active for two hours after the service visit is complete.

However, that doesn’t resolve everything, as some issues may arise again more than two hours later. Then the issue of communication presents itself once again.

Tesla is going to extend that time frame to a day or more, according to Raj Jegannathan, Tesla’s AI/IT-Infra, Cybersecurity, IT Apps & Vehicle Service VP.

Tesla has made several changes over the past few years to attempt to improve its Service. Recently, for Collision repair, it started offering a $45-per-day loaner program with free FSD, free tolls, and free Supercharging.

It also recently started sharing local and regional leader contact information so customers have the ability to reach out when they have complaints or disagree with warranty claims, changes in estimates, or initial diagnostics.

Tesla creates clever solution to simplify and improve its Service

However, this is only available at a few showrooms and is currently a pilot program.

These improvements are aimed at resolving communication breakdown, which appears to be a problem that many owners experience.

Tesla is one of the few companies that also operates a fleet of Mobile Repair vehicles, which will perform service at your house or place of business. However, the size of it has gone down by 11 percent year over year.

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Tesla is overhauling its Full Self-Driving subscription for easier access

The subscription model is more accessible to many owners, as it is reasonably priced and offers the option to take a month off from using it if they are interested in saving money.

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Credit: Tesla

Tesla is overhauling its Full Self-Driving subscription and how it markets it to customers after several owners and fans of the company complained about the accessibility of the monthly access to its driver assistance suite.

Tesla Full Self-Driving is the automaker’s semi-autonomous driving suite, which is widely regarded as the most robust and capable on the market today. Owners can purchase the suite outright for $8,000, or they can subscribe to the program for $99 per month, an option it enabled a few years ago.

However, it is not super easy to subscribe to the subscription model, nor is it even recognized on the company’s Online Design Studio. Without some research or prior knowledge, a consumer might not even know they could pay monthly to experience Full Self-Driving.

That is set to change, according to Tesla’s AI/IT Infrastructure, Cybersecurity, IT Apps, and Vehicle Service head Raj Jegannathan, who said the company is planning to change that.

Instead of having customers only have the option to pay outright for the suite, Tesla is now planning to offer the subscription model in its Online Design Studio, making it easier to activate that option:

It will be the second major change Tesla makes to how it sells Full Self-Driving to customers, the first being videos of real-life operation of FSD in the Design Studio. Previously, the site only showed animations of Full Self-Driving’s capabilities.

Tesla added the videos of FSD handling some tricky situations, as well as general operation of the suite, to the Design Studio in recent weeks.

Tesla makes big change to encourage Full Self-Driving purchases

The subscription model is more accessible to many owners, as it is reasonably priced and offers the option to take a month off from using it if they are interested in saving money.

Many cannot justify paying for the suite outright, especially as it adds $8,000 to the cost of their car. After they experience its capabilities for themselves, they might.

Both moves appear to be an effort to increase the take rate of Full Self-Driving, particularly as autonomy takes center stage at Tesla.

With the rollout of Robotaxi and some teased capabilities of the upcoming v14 iteration of Full Self-Driving, Tesla is gearing up to continue advancing its self-driving technology.

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Tesla talks Semi ramp, Optimus, Robotaxi rollout, FSD with Wall Street firm

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Credit: Tesla

Tesla (NASDAQ: TSLA) recently talked about a variety of topics with Wall Street firm Piper Sandler, as the firm released a new note on Friday about their meeting with the company’s Investor Relations team.

According to the note from Piper Sandler, Tesla talked in detail about the Semi program, Optimus, and its potential valuation given its capabilities, the rollout of Robotaxi in Austin, and Full Self-Driving progress in the United States.

Tesla Semi Ramp

The Tesla Semi is set to enter mass production in 2026 at a dedicated factory near the company’s Gigafactory in Reno, Nevada.

The Semi has already been in pilot program testing, as Tesla has partnered with a few companies, like Frito-Lay and PepsiCo., to perform regional logistics. It has been met with excellent reviews from drivers, and it has helped give Tesla a good idea of what to expect when it makes its way to more companies in the coming years.

Piper Sandler said that it is evident Tesla is preparing for a “major ramp,” but it is keeping its expectations low:

“We’ve never expected much from this product, but we’d love to be proven wrong (Tesla is clearly prepping for a major ramp).”

Tesla Optimus and its value internally and externally

Optimus has been working in Tesla factories for some time, but its expectations as a product offering outside of the company internally have major implications.

Its role within Tesla factories, for now, is relatively low, but Optimus is still doing things to assist. By this time next year, Piper Sandler said Optimus should have bigger responsibilities:

“By this time in 2026, Optimus should be moving/staging parts within Tesla’s facilities.”

Outside of Tesla, Optimus could be a major beneficiary for companies as it could be a more affordable way to handle tedious tasks and manual labor. The firm believes that if Optimus can work 18-hour shifts, a cost of $100,000 per unit “would be justified.”

Tesla Robotaxi Expansion

The big focus of the firm with Robotaxi was Tesla’s expansion of the geofence in Austin this week. It was substantial, bringing the Robotaxi’s total service area to around 170 square miles, up from the roughly 90 square miles that rival Waymo is offering in the city.

Tesla Robotaxi geofence expansion enters Plaid Mode and includes a surprise

Tesla has doubled its geofence three times since its launch in late June, and it also revealed that its fleet of vehicles has expanded by 50 percent. It did not give a solid number of how many vehicles are operating in the fleet.

Tesla Full Self-Driving v14 launch

Tesla’s Full Self-Driving suite is set to have a fresh version, v14, rolled out in either September or October, and there are some pretty high expectations for it.

CEO Elon Musk said:

“The FSD release in about 6 weeks will be a dramatic gain with a 10X higher parameter count and many other improvements. It’s going through training & testing now. Once we confirm real-world safety of FSD 14, which we think will be amazing, the car will nag you much less.”

There is also some expectation that v14 could be the public release of what Tesla is running in Austin for Robotaxi. The firm confirmed this in their note by stating it “should enable Tesla owners to use software that is on par with Robotaxis in Austin.”

The only real hold up would be regulator skepticism, but Tesla can alleviate this with strong data.

The firm maintained its ‘Overweight’ rating and the $400 price target it holds on the stock.

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