News
AAA launches car-sharing service starting with 250 Prius in Berkeley, CA
AAA is extending its services into the car-sharing market as a hedge to its core business, roadside assistance for owners. The company’s innovation lab is launching a car-sharing company called ‘Gig’ to provide drivers with easy access to vehicles in Berkeley and Oakland, Calif. Unlike other car-sharing companies, Gig isn’t affiliated with any manufacturer, but will be launching exclusively with a fleet of Toyota Prius Cs.
All of Gig’s 250 Prius Cs are equipped with bike racks and are set to be deployed on April 30th in Oakland. Customers can download the Gig app to setup their profile and register for the service, by uploading a photo of their driver license and including payment information.
DID YOU KNOW? Uber had the chance to do the right thing with tipping but if failed
AAA’s innovation lab, called A3 Ventures, is based out of Oakland, CA and helps the company discover new business models, products, and services. While A3 Ventures is just launching Gig in Oakland and the Berkeley area right now, the organization plans to extend the car-sharing service into more regions. “It’s extending AAA’s core focus of enabling mobility,” said Mike Hetke, EVP and chief innovation officer at AAA Northern California, Nevada & Utah.

Employees ready the new AAA Gig Car Share fleet of Toyota Prius c hybrids at their lot in West Oakland, Calif., on Thursday, April 13, 2017. The 250-car fleet serving Oakland and Berkeley will launch on April 30. (Jane Tyska/Bay Area News Group)
According to a study by The University of California – Berkeley, car-sharing programs like Gig can remove roughly 10 cars off the road for each car they deploy. As Oakland, CA continues to be bogged down with traffic; the area residents will almost certainly support the new program. While rented cars aren’t limited to driving only thing Oakland, they do have to be returned within the “HomeZone” which is set to cover most of Oakland and Berkeley.
Gig Pricing and Features
Gig vehicles will include gas, insurance, parking, and 24/7 support starting on April 30th. Pricing starts at $15/hr, $85/day, or $2.50/mile whichever is cheaper. The company’s software will dynamically shift between pricing models in order to provide the lowest cost for the consumer. Gig’s pricing seems to be more complex than other car-sharing programs, but in the end, the unique model may save the customer more money on faster or shorter trips. GM’s car-sharing company Maven includes the same features and starts at $8/hr, but usual reservations require a 1.5 or 2-hour minimum. AAA members will get a 10% discount on the program. New registrants can get $85 in driving credits with the code, “HEYGIG” until April 30th.
This post was originally published on NextMobility
News
Tesla loses Model Y program manager in second blow in single day
Tesla has lost its Model Y Program Manager, he announced on LinkedIn, marking the second major departure from the company today.
Emmanuel Lamacchia has been in the role for 4 years and 7 months, responsible for the rollout of the all-electric crossover in several markets.
The Model Y became the best-selling vehicle in the world for two years under Lamacchia’s watch, making this a huge loss for the company. However, it seems the decision was made under Lamacchia’s own initiative.
He confirmed his decision on LinkedIn:
“After 8 incredible years, I’m moving on from Tesla.
What a journey it’s been… from leading NPI for Model 3 and Model Y variants to becoming the Vehicle Program Manager for Model Y, the best-selling car in the world!
Leading the All-New Model Y launch was the highlight: converting all 4 factories across 3 continents in just 2 weeks. Something that had never been done before in the auto industry.
To the teams who made this possible: you should be incredibly proud. This achievement belongs to you: the engineers, designers, buyers, and associates in Fremont, Shanghai, Berlin, and Austin who turned an impossible timeline into reality.
Grateful to the leaders who trusted me with programs that stretched my capabilities and to the cross-functional partners who showed me that great solutions come from collaboration, not hierarchy.
Tesla taught me how to move fast without breaking things and how to scale from prototypes to millions of units.
Excited for what’s next. More to share soon.”
It marks the second major program loss for Tesla today, as it also bid farewell to Cybertruck and Model 3 Program Manager Siddhant Awasthi, who said he left voluntarily in “one of the hardest decisions of his life.”
Lamacchia was at Tesla for just a shade under eight years, and previously worked for Rolls-Royce for roughly the same amount of time.
After the loss of both Lamacchia and Awasthi today, Tesla has lost a handful of key executives in 2025, including:
- David Imai, Director of Design
- David Lau, VP of Software Engineering
- Mark Westfall, Head of Mechanical Engineering
- Prashant Menon, Regional Director in India
- Vineet Mehta, Head of Battery Architecture
- Omead Afshar, VP/Head of Sales and Manufacturing in North America
- Milan Kovac, Head of Optimus Team
- Jenna Ferrua, Director of HR
- Troy Jones, VP of Sales, Service, and Delivery
- Pete Bannon, VP of Hardware Engineering
- Piero Landolfi, Director of Service
News
Tesla prepares to expand Giga Texas with new Optimus production plant
Drone operator Joe Tegtmeyer recognized Tesla construction crews performing ground leveling and clearing efforts at the plant earlier today.
Tesla is preparing to expand Gigafactory Texas once again with a brand new facility that will house the eventual manufacturing efforts for Optimus, its humanoid robot.
It is already building some units on a Pilot line at the Fremont Factory in Northern California, but Tesla is planning to build the vast majority of its Optimus project at Gigafactory Texas.
Tesla Optimus gets its latest job, and it’s not in the company’s factories
It will build one million units per year in Fremont, but CEO Elon Musk said the company would build 10 million units every year in Texas at a new building at Giga Texas.
Musk said:
“I think there could be tens of billions of Optimus robots out there. Um, now obviously it’s very important we pay close attention to safety here. Then a 10 million unit uh per year production line here the I don’t know where we’re going to put the 100 million unit production line. on Mars. Maybe on Mars, I don’t know.”
Evidently, Tesla is ready to begin thinking about the production efforts of Optimus beyond a theoretical standpoint and is starting to prepare for the construction of the manufacturing plant on Giga Texas property.
Drone operator Joe Tegtmeyer recognized Tesla construction crews performing ground leveling and clearing efforts at the plant earlier today:
Giga Texas News!
A brand-new, stand-alone factory is starting construction! This follows the Shareholders meeting & info that a 10-million-per-year @Tesla_Optimus production facility “on the Giga Texas campus” will be built & enter into production in 2027!
Here are some… pic.twitter.com/7ig5DohfOt
— Joe Tegtmeyer 🚀 🤠🛸😎 (@JoeTegtmeyer) November 10, 2025
Production is still slated for 2027, at least at Gigafactory Texas. As previously mentioned, the company is building some units in Fremont for the time being, at least until subsequent versions of the Optimus project advance.
Tesla has done a great job of advancing Optimus forward, but it also has truly grand expectations for the project.
Musk said it could potentially be the biggest product in the history of the planet, as it will revolutionize the way humans perform tasks, probably eliminating monotonous tasks from everyday life.
News
Tesla reveals its first Semi customer after launch
Tesla revealed its first customer for the all-electric Semi truck after it launches next year. Who it truly is should not be a surprise.
The Semi is going to finally start deliveries to new companies outside of Tesla’s pilot program starting in 2026. The company has been building a dedicated production facility in Reno, Nevada, that has finally taken shape, but Tesla was evidently not finished with the Semi’s development.
Last week at the Annual Shareholder Meeting, Tesla said it had implemented some new designs into the Semi, helping with efficiency, updating its design, and making it a more suitable vehicle for hauling loads, as the changes also helped increase payload.
Tesla has obtained a lengthy list of companies that have committed to implementing the Semi in their own fleets, hoping to bring their logistics lineups up to date with electric powertrains and autonomous technologies.
While it is already operating a pilot program with PepsiCo. and Frito-Lay, Tesla will expand to other businesses, primarily using it internally after its launch.
Head of the Semi program at Tesla, Dan Priestley, said the company would be the first user of the vehicle after its launch next year. It has been using it to a certain extent, but the company has not been able to completely abandon gas haulers.
Instead, it will implement the Semi into its fleet for more sustainable vehicle logistics starting next year:
Tesla will be the first customer as we electrify our supply chain. This includes Texas operations.
— Dan Priestley (@danWpriestley) November 7, 2025
Tesla has already received orders for the Semi from a variety of large companies, including Walmart, Sysco, Anheuser-Busch, UPS, DHL, J.B. Hunt, among others.
Many analysts see the Tesla Semi as a major contributor to future growth and increasing value within the company, especially from a Wall Street perspective. Some firms say the Semi is one of several near and medium-term contributors to the company increasing its market cap.
Cantor Fitzgerald is just one of those firms, as last week it explicitly listed the Semi as a catalyst.
Analyst Andres Sheppard said, “Overall, we remain bullish on TSLA over the medium to long term. We continue to see meaningful future upside from Energy Storage & Deployment, FSD, Robotaxis/Cybercab, Semis, and Optimus Bots.”
-
News3 days agoTesla shares rare peek at Semi factory’s interior
-
Elon Musk3 days agoTesla says texting and driving capability is coming ‘in a month or two’
-
News2 days agoTesla makes online ordering even easier
-
News2 days agoTesla Model Y Performance set for new market entrance in Q1
-
News3 days agoTesla Cybercab production starts Q2 2026, Elon Musk confirms
-
News4 days agoTesla China expecting full FSD approval in Q1 2026: Elon Musk
-
News4 days agoTesla Model Y Performance is rapidly moving toward customer deliveries
-
News1 day agoTesla is launching a crazy new Rental program with cheap daily rates

