General Motors (GM) has announced some crucial details about its upcoming Ultra Cruise autonomous driving system.
With the mass proliferation of autonomous driving, thanks largely to Tesla, more and more companies have begun working on their own systems. This includes GM, which has already released its Super Cruise system but has now released details about its next iteration, Ultra Cruise.
In the design process of autonomous systems, two leaders with two very different design philosophies have emerged. Tesla is the first, heavily relying on AI while focusing on visual sensor systems to guide the vehicle. This has been seen most clearly in Tesla’s upcoming hardware 4, which eliminates ultra-sonic sensors, instead opting to dramatically increase the quality of the visual sensing systems around the vehicle. The second camp is currently headed by Mercedes.
Mercedes has taken the complete opposite approach to Tesla. While still relying on AI guidance, Mercedes uses a combination of three different sensor arrays, visual, ultra-sonic, and LiDAR, to help guide the vehicle.
That takes us to GM’s Ultra Cruise, which was revealed in detail today. Much like Mercedes, GM has chosen to use three sensor arrays; visual, ultra-sonic, and LiDAR. Further emulating the premium German auto group, GM’s system “will have a 360-degree view of the vehicle,” according to the automaker.
According to GM, this architecture allows redundancy and sensor specialization, whereby each sensor group will help focus on a single task. The camera and short-range ultra-sonic radar systems focus on object detection, primarily at low speeds and in urban environments. These systems will help the vehicle detect other vehicles, traffic signals and signs, and pedestrians. At higher speeds, the long-range radar and LiDAR systems also come into play, helping to detect vehicles and road features from further away.
GM also points out that, thanks to the capabilities of radar and LiDAR systems in poor visibility conditions, the system benefits from better overall uptime. GM aims to create an autonomous driving system allowing hands-free driving in 95% of situations.
As for the Tesla approach, the leader in autonomous driving certainly has credibility in its design. According to Tesla’s blog post about removing the ultra-sonic sensor capabilities from its vehicles, “Tesla Vision” equipped vehicles perform just as well, if not better, in tests like the pedestrian automatic emergency braking (AEB) test. Though it should be noted that the lack of secondary sensors is also likely to help reduce vehicle manufacturing costs.
Ultra Cruise will first be available on the upcoming Cadillac Celestiq. Still, with a growing number of vehicles coming with GM’s Super Cruise, it’s likely only a matter of time before the more advanced ADAS system makes its way to mass market offerings as well.
“GM’s fundamental strategy for all ADAS features, including Ultra Cruise, is safely deploying these technologies,” said Jason Ditman, GM chief engineer, Ultra Cruise. “A deep knowledge of what Ultra Cruise is capable of, along with the detailed picture provided by its sensors, will help us understand when Ultra Cruise can be engaged and when to hand control back to the driver. We believe consistent, clear operation can help build drivers’ confidence in Ultra Cruise.”
With more and more automakers entering the autonomous driving space every year, it will be interesting to see which architecture they choose to invest in. But what could prove to be the defining trait is which system performs better in the real world. And as of now, it isn’t immediately clear who the victor is.
What do you think of the article? Do you have any comments, questions, or concerns? Shoot me an email at william@teslarati.com. You can also reach me on Twitter @WilliamWritin. If you have news tips, email us at tips@teslarati.com!
Elon Musk
Elon Musk says Tesla Robotaxi launch will force companies to license Full Self-Driving
“The automakers keep being told that this isn’t real or that just buying some hardware from Nvidia will solve it. As Tesla robotaxis become widespread and their other solutions don’t work, they will naturally turn to us.”
Tesla CEO Elon Musk says the automaker’s Robotaxi platform launch later this month will essentially force other companies to license Full Self-Driving to achieve their own goals of achieving autonomy.
Musk’s statement comes as a video captured today showed the first Tesla Robotaxi test mules on public streets in Austin, Texas, just one day after the City officially listed the company as an autonomous vehicle operator.
A prediction by investing YouTube and Tesla community member Dave Lee stated that “at least one automaker by end of year” will license Full Self-Driving from the Musk-led company, as it will give rivals the confidence to use the software to run their own self-driving operations.
Lee detailed his theory by stating that the company that chooses to commit to FSD licensing will not be able to integrate the hardware and sell those units immediately. Instead, it will take two years or so to solve the engineering and design applications.
First Tesla driverless robotaxi spotted in the wild in Austin, TX
Musk revealed his true thoughts on other automakers’ attempts at vehicle autonomy, and said many are being told that Robotaxi is not real or that they can solve their problems with hardware orders to Nvidia.
He went on to say that companies will be forced to turn to Tesla at some point or another, because Robotaxi will be widespread and their solutions to figuring out an effective deployment will prove to be failures:
“The automakers keep being told that this isn’t real or that just buying some hardware from Nvidia will solve it. As Tesla robotaxis become widespread and their other solutions don’t work, they will naturally turn to us.”
The automakers keep being told that this isn’t real or that just buying some hardware from Nvidia will solve it.
As Tesla robotaxis become widespread and their other solutions don’t work, they will naturally turn to us.
— Elon Musk (@elonmusk) June 10, 2025
Musk has not been shy to respond to speculation regarding the video of the Robotaxi, which was shared on X earlier today. This is perhaps one of the more fiery things he revealed. He seems ultra-confident in what Tesla will prove and achieve in the near future with the launch of the Robotaxi platform.
Many believe it will be rolled out this month. Bloomberg reported recently that Tesla was internally aiming for June 12. The company has not directly responded to these rumors.
Tesla has discussed on several occasions that it is in talks with an automaker about licensing Full Self-Driving, but it has never revealed who. The company first revealed discussions with another automaker in early 2024 when Elon Musk said:
“We’re in conversations with one major automaker regarding licensing FSD. It really just becomes a case of having them use the same cameras and inference computer and licensing our software. Once it becomes obvious that if you don’t have this (FSD) in a car, nobody wants your car. It’s a smart car… The people don’t understand all cars will need to be smart cars, or you will not sell, or nobody would buy it. Once that becomes obvious, I think licensing becomes not optional.”
Tesla confirms it is in talks with major automaker for potential FSD licensing
Many, including us, suspected that Ford was the company that Tesla was speaking of due to Musk’s relationship with Jim Farley, which resulted in the legacy automaker being the first major car company to adopt Tesla’s North American Charging Standard (NACS), which gave them access to the Supercharging Network.
This catalyzed an onslaught of companies choosing to make the same move as Tesla had truly set itself apart in terms of charging infrastructure.
Companies may be forced to make a similar decision if it can make the same type of statement with the rollout of Robotaxi.
Elon Musk
Tesla CEO Elon Musk reveals new details about Robotaxi rollout
The first Tesla Robotaxi unit was spotted in Austin earlier today, and CEO Elon Musk is revealing some cool new details.
Tesla CEO Elon Musk has revealed new details about the company’s relatively imminent rollout of the Robotaxi platform as the suspected launch date of June 12 continues to near.
Earlier today, the first video showing the first driverless Tesla Robotaxi in Austin was shared on X, just a day after the City officially listed the company as an autonomous vehicle operator on its website. Tesla is listed as a company in the “Testing” phase.
🚨 BREAKING: The first Tesla Robotaxi has been spotted in Austin!
It’s has the word “Robotaxi” inscribed on the side, and it’s very clear that there is nobody in the driver’s seat.
It does appear that someone is in the passenger’s seat. https://t.co/6BdTfd4B8p pic.twitter.com/dygWCeQ5kZ
— TESLARATI (@Teslarati) June 10, 2025
The initial details of the Robotaxi are being revealed by Musk, who is carefully releasing small tidbits that seem to show the capabilities of the entire Tesla fleet, and not necessarily just the vehicles that will be involved in the initial rollout in Austin.
First Tesla driverless robotaxi spotted in the wild in Austin, TX
His first tidbit is one that many Tesla owners and fans will already know: many Teslas are capable of this driveless performance, but Full Self-Driving is not yet refined to the point where the software is quite ready to handle it. Current versions are robust, but not prepared for driverless navigation. The hardware, however, will enable Teslas to be Robotaxis, even if they’re already purchased by owners:
These are unmodified Tesla cars coming straight from the factory, meaning that every Tesla coming out of our factories is capable of unsupervised self-driving! https://t.co/n94ln0Uas6
— Elon Musk (@elonmusk) June 10, 2025
This is one of the biggest advantages Tesla has over other vehicle makers. Simply put, the Over-the-Air software updates that will roll out to FSD users will eventually make their cars into Robotaxis as well.
However, Musk shed some details on the version of FSD that is being run in these new Robotaxis that were spotted. Musk said that the version these Robotaxis are running is a new version, but will soon “merge to main branch.”
There is also an even newer version that has four times the parameters as this newer version that the test-stage Robotaxis are using, but Musk admits that this needs significant refinement before it is released to the public.
It’s a new version of software, but will merge to main branch soon.
We have a more advanced model in alpha stage that has ~4X the params, but still requires a lot of polishing.
That’s probably ready for deploy in a few months.
— Elon Musk (@elonmusk) June 10, 2025
As of now, Tesla is simply teasing the actual launch date of the Robotaxi program, but Bloomberg reported earlier this month that it will occur on June 12.
News
First Tesla driverless robotaxi spotted in the wild in Austin, TX
The short clip suggests that Tesla may be ramping up its preparations for its robotaxi rollout in Austin.
A recent video posted on X has provided a first look at Tesla’s driverless robotaxi, which is expected to be deployed in Austin, Texas, this month. The vehicle was a new Tesla Model Y, which was followed by what appeared to be a manned chase car.
The short clip suggests that Tesla may be ramping up its preparations for its robotaxi rollout in Austin.
The First Robotaxi Sighting
It was evident from the short clip that the Tesla robotaxi was operating completely driverless. In the video, which was posted on X by @TerrapinTerpene, the driverless Tesla could be seen confidently making a turn. The vehicle looked and behaved like any other car on the road, save for the fact that there was no one in the driver’s seat.
Interestingly enough, the short video also provided a teaser on where Tesla will place its “robotaxi” logo on its self-driving cars. Based on the video, the robotaxis’ logo will be tastefully placed on the front doors, making the vehicles look sleek and clean.
Initial Rollout Imminent
Recent reports have suggested that Tesla is already starting the testing phase of its robotaxi service in Austin, Texas. Expectations are also high that Tesla’s initial fleet of self-driving vehicles will be utilizing a lot of teleoperation to ensure that they operate as safely as possible.
Updates to Austin’s official website recently have hinted at Tesla’s robotaxi launch. Just this Monday, Tesla was listed as an autonomous vehicle (AV) operator on Austin’s official Department of Motor Vehicles (DMV). Other AV operators listed on the site are Waymo and Zoox, among others.
Elon Musk, for his part, has noted that by the end of June, the public in Austin should be ready to take rides in Tesla robotaxis without an invitation. He also noted in late May that Tesla has been busy testing driverless cars on Austin’s city streets without any incidents.
Elon Musk says Tesla Robotaxi launch will force companies to license Full Self-Driving
Tesla CEO Elon Musk reveals new details about Robotaxi rollout
First Tesla driverless robotaxi spotted in the wild in Austin, TX
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