Connect with us

News

Musk talks Tesla Model 3 giveaway and Martian food firm on Reddit AMA

Published

on

In a recently held Reddit AMA session, Kimbal Musk shared a number of details about his fully-loaded Tesla Model 3, revealing some unique aspects of the electric car he is giving away as part of his nonprofit’s latest fundraiser.

According to Elon Musk’s brother, Kimbal, his blue Tesla is quite special in the way that it is quite literally one of the first Model 3s to be made. Being VIN#006, Kimbal stated that his car was manufactured rather differently than most Model 3s on the road today. Musk also expressed his fondness for his vehicle, calling it one of the most beautiful cars in the world.

“The most special thing about my Model 3 that I’m giving away is that it is one of the first ever made. The early models are made a lot by hand, and it is one of the most beautiful cars in the world. It is so special to imagine someone out there having one of the first Model 3s in the world,” Musk said in his AMA.

While most of Kimbal’s Reddit AMA was dedicated to his food and farming programs, he did mention Big Green’s Model 3 raffle again. Responding to a member of the online community who asked if his Model 3 would include any special items, Kimbal candidly stated that there would indeed be other freebies for the lucky winner of his nonprofit’s fundraiser. What’s more, Musk stated that he would be happy to sign the electric car, effectively making his Model 3 even more unique.

Advertisement

“I would be happy to sign the car. Some freebies ideas will be announced soon as well.”

Showing a dash of classic Musk humor, Kimbal quipped that after he gives away his personal Model 3, he is planning to start walking more.

On a rather humorous note, Kimbal revealed that he had an opportunity to send a special package with Starman during the Falcon Heavy’s maiden flight. According to Kimbal, he was supposed to write a letter that would be placed together with the Roadster’s other cargo, but he ended up struggling with what he really wanted to say. Thus, he ultimately just decided to watch his older brother’s electric car get launched into space.

“I had an opportunity to send a letter up, but when I sat down to write it, I really struggled on what to say. In the end, I decided to just take the whole thing in and enjoy the launch,” Kimbal wrote in his AMA.

Kimbal also responded to a query asking if he would help his brother’s Mars colonization plan with his mastery of organic farming and food production. While Kimbal seemed careful to not divulge any concrete information about a partnership with SpaceX, he did joke about what he would call his Martian food company. According to Musk, his Martian firm will be called “All your food are belong to us!”

Advertisement

Kimbal’s joke about his Martian food firm is a direct reference to Zero Wing, a game for the Sega Genesis released in 1992. The game, which was originally in Japanese, was ported to the West, though its dialogue featured some of the most iconic instances of English mistranslations in gaming history, the most prominent of which was the meme-worthy sentence “All your base are belong to us.”

As we noted in a recent report, Kimbal Musk is giving away his personal early edition Model 3 to a lucky donor for Big Green, his nonprofit food literacy program for children in public schools. Anyone interested in acquiring the rare, signed Model 3 could put in donations for the nonprofit, with as little as $10 translating to 100 entries for the mass market electric car. Those interested in joining Kimbal’s Model 3 raffle can click here.

Simon is an experienced automotive reporter with a passion for electric cars and clean energy. Fascinated by the world envisioned by Elon Musk, he hopes to make it to Mars (at least as a tourist) someday. For stories or tips--or even to just say a simple hello--send a message to his email, simon@teslarati.com or his handle on X, @ResidentSponge.

Advertisement
Comments

Elon Musk

Tesla is ramping up its advertising strategy on social media

Tesla has long stood out in the automotive world for its unconventional approach to advertising—or, more accurately, its near-total avoidance of it. For over a decade, the company spent virtually nothing on traditional marketing.

Published

on

tesla cybertruck
Tesla CEO Elon Musk unveils futuristic Cybertruck in Los Angeles, Nov. 21, 2019 (Photo: Teslarati)

Tesla seems to be ramping up its advertising strategy on social media once again. Marketing and advertising have not been a major focus of Tesla’s, something that has brought some criticism to the company from its fans.

However, the company looks to be making adjustments to that narrative, as it has at times in the past, as ads were spotted on several different platforms over the past few days.

On Facebook and YouTube, ads were spotted that were evidently placed by Tesla. On Facebook, Tesla was advertising Full Self-Driving, and on YouTube, an ad for its Energy Division was spotted:

Tesla has long stood out in the automotive world for its unconventional approach to advertising—or, more accurately, its near-total avoidance of it. For over a decade, the company spent virtually nothing on traditional marketing.

In 2022, Tesla’s U.S. ad spend was roughly $152,000, a rounding error compared to General Motors’ $3.6 billion the following year.

Traditional automakers averaged about $495 per vehicle on ads; Tesla spent $0. CEOElon Musk’s stance was explicit: “Tesla does not advertise or pay for endorsements,” he posted on X in 2019. “Instead, we use that money to make the product great.”

Advertisement

The strategy relied on word-of-mouth from delighted owners, Elon’s massive X following, viral product launches, media frenzy, and customer referrals. A great product, Musk argued, sells itself. It does not need Super Bowl spots or billboards. Resources poured into R&D instead, with Tesla investing nearly $3,000 per car, far more than rivals.

Tesla counters jab at lack of advertising with perfect response

This reluctance wasn’t arrogance; it was philosophy, and Musk made it clear that the money was better spent on the product. Heavy spending on ads was seen as wasteful when innovation and authenticity drove organic demand. Shareholder calls for marketing budgets were ignored.

The current shift, paid Facebook ads promoting Full Self-Driving (Supervised) and YouTube Shorts offering up to $1,000 back on Powerwall batteries, marks a pragmatic evolution.

Advertisement

These targeted campaigns coincide with the end of one-time FSD purchases and a March 31 deadline for FSD transfer eligibility on new vehicles.

This move likely signals Tesla adapting to scale, as well as a more concerted effort to stop misinformation regarding its platform. As EV competition intensifies and the company bets big on robotaxis and energy storage, pure organic buzz may not suffice to hit adoption targets. Selective digital ads allow precise, cost-effective reach without abandoning core principles.

If successful, it could foreshadow measured expansion into marketing, boosting high-margin software and home energy revenue while preserving Tesla’s innovative edge. But, it’s nice to see the strategy return, especially as Tesla has been reluctant to change its mind in the past.

Advertisement
Continue Reading

News

Tesla Model Y outsells everything in three states, but Ford dominates

The Model Y’s success here highlights accelerating mainstream adoption of electric SUVs, which offer spacious interiors, impressive range, rapid acceleration, and low operating costs.

Published

on

Credit: Tesla

The Tesla Model Y was the best-selling vehicle in three different states in the U.S. last year, according to new data that shows the all-electric crossover outsold every other car in a few places. However, Ford widely dominated the sales figures with its popular F-Series of pickups.

According to new vehicle registration data compiled by Edmunds and visualized by Visual Capitalist, the Ford F-Series, encompassing models like the F-150, F-250, F-350, and F-450, claimed the title of best-selling vehicle in 29 states.

This dominance underscores the pickup truck’s unbreakable appeal across much of the country, particularly in rural, Midwestern, Southern, and Western states, where towing capacity, durability, and utility for work or recreation remain top priorities.

The F-Series has held the crown as America’s overall best-selling vehicle for decades, a streak that continued strong into 2025 despite broader market shifts.

Yet, amid this truck-heavy reality, Tesla made a notable breakthrough. The Model Y emerged as the top-selling vehicle, not just the leading EV, but the outright best-seller in three key states: California, Nevada, and Washington.

Advertisement

These West Coast strongholds reflect regions with robust EV infrastructure, high environmental awareness, generous incentives, and tech-savvy populations. In California alone, nearly 50 percent of new vehicle registrations were electrified, far outpacing the national average of around 25 percent.

The Model Y’s success here highlights accelerating mainstream adoption of electric SUVs, which offer spacious interiors, impressive range, rapid acceleration, and low operating costs.

Elon Musk: Tesla Model Y is world’s best-selling car for 3rd year in a row

Elsewhere, Japanese crossovers filled many gaps: Toyota’s RAV4 and Honda’s CR-V topped charts in several urban and densely populated Northeastern and Midwestern states, where fuel efficiency, reliability, and family-friendly features win out over larger trucks.

Advertisement

While Ford’s broad reach shows traditional preferences persist, at least for now, Tesla’s Model Y victories in high-population, influential states signal a gradual but undeniable transition toward electrification. As charging networks expand and battery technology improves, more states could follow the West Coast’s lead in the coming years.

This 2025 map captures a pivotal moment: pickup trucks still rule the majority, but EVs are carving out meaningful territory where consumer priorities align with sustainability and innovation. The road ahead promises continued competition between legacy giants and electric disruptors.

Continue Reading

Elon Musk

Elon Musk shares updated Starship V3 maiden launch target date

The comment was posted on Musk’s official account on social media platform X.

Published

on

Credit: SpaceX/X

SpaceX CEO Elon Musk shared a brief Starship V3 update in a post on social media platform X, stating the next launch attempt of the spacecraft could take place in about four weeks.

The comment was posted on Musk’s official account on social media platform X.

Musk’s update suggests that Starship Flight 12 could target a launch around early April, though the schedule will depend on several remaining milestones at SpaceX’s Starbase launch facility in Texas.

Among the key steps is testing and certification of the site’s new launch tower, launch mount, and tank farm systems. These upgrades will support the next generation of Starship vehicles.

Advertisement

Booster 19 is expected to roll to the launch site and be placed on the launch mount before returning to the production facility to receive its 33 Raptor engines. The booster would then return for a static fire test, which could mark the first time a Super Heavy booster equipped with Raptor V3 engines is fired on the pad.

Ship 39 is expected to undergo a similar preparation process. The vehicle will likely return to the production site to receive its six engines before heading to Massey’s test site for static fire testing.

Once both stages are prepared, the booster and ship will roll out to the launch site for the first full stack of a V3 Super Heavy and V3 Starship. A full wet dress rehearsal is expected to follow before any launch attempt.

Elon Musk has previously shared how SpaceX plans to eventually recover Starship’s upper stage using the launch tower’s robotic arms. Musk noted that the company will only attempt to catch the Starship spacecraft after two successful soft landings in the ocean. The approach is intended to reduce risk before attempting a recovery over land.

Advertisement

“Should note that SpaceX will only try to catch the ship with the tower after two perfect soft landings in the ocean. The risk of the ship breaking up over land needs to be very low,” Musk wrote in a post on X.

Such a milestone would represent a major step toward the full reuse of the Starship system, which remains a central goal for SpaceX’s long-term launch strategy.

Continue Reading