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Kimbal Musk’s Tesla Model 3 giveaway is about the bigger picture

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Kimbal Musk is giving away his personal, fully-loaded Tesla Model 3 to help raise funds for Big Green, a nonprofit organization aimed at fostering learning gardens and food literacy among schoolchildren in the United States.

There is no doubt that one lucky donor to Kimbal’s fundraiser will bring home the incredibly rare VIN#006 Tesla. Looking at the rationale behind Big Green and the nonprofit’s long-term goals, however, it becomes evident that this particular fundraiser is more than just about a car — it is about being part of a change.

An avid food enthusiast, Kimbal Musk has been vocal about the state of nutrition among America’s children for years. In a TEDx Talk in Boulder back in 2011, Kimbal described how unhealthy eating habits have become so ingrained in children, interacting with healthy food has turned into an unfamiliar experience.

“Over the past few decades, we have not been responsible stewards. We’ve changed America’s culture from a food culture to a fuel culture. For children, it’s even worse. Fat and sugar is all they know. Going to a vegetable garden is like going to the zoo,” Kimbal said.

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Kimbal’s reservations about how America’s young and their unhealthy eating habits are well-founded. Last year, researchers from Harvard simulated future obesity rates for the United States’ kids; and the results were alarming. According to the Harvard study, over 57% of children in America today could be obese by the time they reach the age of 35. This is far more than figures outlined in CDC’s recent study, which suggested that nearly 40% of America’s population is obese today. A huge part of this problem, of course, is America’s culture of embracing processed, industrial food. 

This is where Kimbal Musk’s Big Green is trying to make a difference.

“Habits form early and so should a good diet. It all starts with real food.” – Kimbal Musk

Big Green builds Learning Gardens in America’s underserved schools. According to the nonprofit’s official website, the modular gardens are designed to be outdoor classrooms that literally teach children how to dig into their education and thrive in real, nutritious food and healthy eating habits. Big Green has established hundreds of these Learning Gardens across America to date, and it is hoping to build more.

 

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In a recent blog post, Kimbal expressed how he hopes to establish Learning Gardens in 100,000 schools across the country. To accomplish this ambitious, characteristically Musk-esque goal, Kimbal and his team at Big Green would need to raise enough funding. 

Omaze, the organization helping in raising awareness for Big Green, will be giving away Kimbal Musk’s personal Tesla Model 3 as part of a fundraising initiative to build a healthier future for kids.

“This ambitious goal will require a significant investment of resources, funding, and human capital. We must scale in order to fundamentally and radically alter the school food environment and ensure that all kids nationwide enjoy healthier futures through real food. While we’ve engaged some of the top US companies like Wells Fargo, Gordon Food Service, Chipotle, The Kitchen, Walmart, we need more American companies to join our efforts.

Reaching 100,000 schools in our lifetime is not something I can do by myself. This is a BIG effort for everyone in America. We must all try to make a Big Green effort to be part of the real food solution. I’m now asking you — CEOs, Governors, Superintendents, parents, and teachers — to support real food education. It’s time to step up to make real food in America a possibility before industrial food takes another child’s life.

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– Kimbal Musk”

Entering for a chance to take home Kimbal’s VIN#006 Model 3 starts at $10, which translates to 100 entries for the fully-loaded electric car. Larger contributions will help Kimbal’s non-profit provide seeds, plants, and supplies for school gardens, as well as aid in building kitchen kits to help teachers prepare fresh produce in the classroom.

Learn more about Kimbal’s Big Green initiative and how you can win his Model 3 at Omaze, ending April 24, 2018.

 

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Simon is an experienced automotive reporter with a passion for electric cars and clean energy. Fascinated by the world envisioned by Elon Musk, he hopes to make it to Mars (at least as a tourist) someday. For stories or tips--or even to just say a simple hello--send a message to his email, simon@teslarati.com or his handle on X, @ResidentSponge.

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Elon Musk

NASA’s first human outpost on the Moon starts now – SpaceX on deck

NASA named the rovers, landers, and vendors that will build America’s first Moon Base.

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NASA has laid out its most detailed Moon Base plan to date, describing a permanent outpost near the Moon’s south pole that the agency intends to build over the coming decade as a direct stepping stone to Mars. “The Moon Base will be America’s and humanity’s first outpost on another celestial world,” NASA Administrator Jared Isaacman said, adding that every mission crewed and uncrewed “will be a learning opportunity as we return to the lunar surface, build the infrastructure to stay, and master the skills required to live and operate in one of the most demanding and dangerous environments imaginable.”

The plan is structured in three phases involving both uncrewed and crewed missions to deliver equipment, vehicles, and infrastructure to the surface, with the first three moon base missions targeted to launch before the end of 2026.

Moon Base I, targeting fall 2026, will use Blue Origin’s Blue Moon Mark 1 lander to deliver scientific instruments to the Shackleton Connecting Ridge, the same region where Artemis astronauts will land. Moon Base II will send Astrobotic’s Griffin lander carrying more than 1,100 pounds of cargo including Astrolab’s FLIP rover to begin developing mobility systems on the surface. Moon Base III will carry the Lunar Vertex science mission on Intuitive Machines’ Nova-C Trinity lander to study lunar swirls near the south pole, with ESA and Korean science payloads aboard.

Elon Musk pivots SpaceX plans to Moon base before Mars

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On the rover side, NASA awarded Astrolab $219 million and Lunar Outpost $220 million to build the first phase of Lunar Terrain Vehicles, with both rovers targeted for deployment to the lunar surface by 2028. Astrolab’s crewed rover weighs roughly 2,000 pounds and can reach over 6 mph. Lunar Outpost’s Pegasus rover can operate autonomously or via remote control at over 9 mph. Blue Origin separately received $188 million with an option worth $280.4 million to deliver cargo landers for rover transport.

NASA also confirmed that MoonFall, a mission deploying four survey drones to scout Artemis landing sites, has selected Firefly Aerospace to build the transport spacecraft, with a 2028 launch target.

SpaceX sits at the center of that commercial layer. SpaceX holds the NASA Human Landing System contract for the Starship-derived lander that will put astronauts on the surface under Artemis IV, currently targeting 2028. Before that can happen, SpaceX must demonstrate in-orbit propellant transfer at scale, a process requiring multiple Starship tanker launches to fuel a single mission. Water ice at the lunar south pole is central to the base’s long-term viability, as it can be converted into drinking water, breathable oxygen, and rocket fuel, directly reducing dependence on Earth resupply. That resource loop becomes far more practical if Starship can land and be refueled on or near the Moon itself.

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Elon Musk has publicly stated that Starship V3, which recently completed its first flight, should be capable enough for initial Mars missions. The Moon Base plan announced Tuesday is the infrastructure layer that connects everything between those two ambitions, and SpaceX is the only American company currently contracted to build the rocket that gets humans to either destination.

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Tesla ditches India after years of broken promises

Tesla has ditched its plans to build a factory in India after years of failed negotiations.

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Tesla’s long-running effort to establish a manufacturing presence in India is officially over. India’s Minister of Heavy Industries H.D. Kumaraswamy confirmed on May 19, 2026 that Tesla has informed authorities it will not proceed with a manufacturing facility in the country.

Tesla first signaled serious interest in India around 2021, when it began hiring local staff and lobbying the Indian government for lower import tariffs. The ask was straightforward: reduce duties enough for Tesla to test the market with imported vehicles before committing capital to a local factory. India’s position was equally firm, with an ask of Tesla to commit to manufacturing first, then receive tariff relief. Neither side moved, and the talks quietly collapsed.

Tesla to open first India experience center in Mumbai on July 15

India had offered a policy that would reduce import duties from 110% down to 15% on EVs priced above $35,000, provided companies committed at least $500 million toward local manufacturing investment within three years. Tesla declined to participate. The tariff standoff was only part of the problem. Analysts pointed to significant gaps in India’s local supply chain, inadequate industrial infrastructure, and a mismatch between Tesla’s premium pricing and the purchasing power of India’s automotive market as additional factors that made the investment difficult to justify.

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First signs of an unraveling relationship came in April 2024, when Musk abruptly cancelled a planned trip to India where he was set to meet Prime Minister Modi and announce Tesla’s market entry. By July 2024, Fortune reported that Tesla executives had stopped contacting Indian government officials entirely. The government at that point understood Tesla had capital constraints and no plans to invest.

The more fundamental issue is that Tesla’s existing factories are currently operating at approximately 60% capacity, making a commitment to building new manufacturing capacity in a new market difficult to defend to investors. Tesla will continue selling imported Model Y vehicles through its existing showrooms in Mumbai, Delhi, Gurugram, and Bengaluru, but local production is no longer part of the plan.

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Trump’s invite for Elon just reshuffled Tesla’s big Signature Delivery Event

Tesla rescheduled its final Model S farewell to May 20 after Musk joined Trump in China.

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Tesla has rescheduled its Model S and Model X Signature Edition delivery event to Wednesday, May 20, 2026, after abruptly calling off the original May 12 celebration. The event will take place at Tesla’s factory at 45500 Fremont Boulevard in Fremont, California, the same location where the Model S first rolled off the line in 2012. Invitees received a follow-up email asking them to reconfirm attendance and download a new QR code ticket, with Tesla noting that all travel and accommodation expenses remain the buyer’s responsibility.

The reason behind the original cancellation came into focus the same day it was announced. President Trump invited Elon Musk, Apple’s Tim Cook, BlackRock’s Larry Fink, Boeing’s Kelly Ortberg, and executives from Goldman Sachs, Blackstone, Citigroup, and Meta to join his trip to China this week for a summit with President Xi Jinping. The agenda covers trade, artificial intelligence, export controls, Taiwan, and the Iran war, following weeks of escalating friction between Washington and Beijing over AI technology, sanctions, and rare earth exports. Trump wrote on Truth Social, “I am very much looking forward to my trip to China, an amazing Country, with a Leader, President Xi, respected by all.”

Tesla launches 200mph Model S “Gold” Signature in invite-only purchase

The vehicles at the center of all this are the last Model S and Model X units Tesla will ever build. Priced at $159,420 each, the 250 Model S and 100 Model X Signature Edition units come finished in Garnet Red with a one-year no-resale agreement, giving Tesla right of first refusal if the owner decides to sell. As Teslarati reported, the Model S defined Tesla’s early identity as a serious luxury automaker, and the Fremont factory line that built it is now being converted to manufacture Optimus humanoid robots.

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Musk’s inclusion in the China delegation drew attention given his very public relationship with Trump, and the invitation signals the two have moved past and past grievances. Trump originally brought Musk on to lead the Department of Government Efficiency following his inauguration, and despite a sharp public dispute in mid-2025, the two have appeared together repeatedly in recent months. A seat on the China trip, the most diplomatically consequential visit of Trump’s current term, puts Musk back at the table on U.S. economic policy at a moment when Tesla’s China revenue remains one of the company’s most important financial pillars.

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