News
NASA Mars rover completes preflight checks ahead of this week’s launch
NASA’s Perseverance rover headed for Mars this week officially cleared all required Flight Readiness Reviews, pushing the mission one step closer to its launch pad rollout and liftoff. Launch provider ULA (United Launch Alliance) announced the milestone earlier today.
“The Launch Readiness Review (LRR) has given the approval to continue preparations for Thursday’s liftoff of the United Launch Alliance Atlas V rocket carrying NASA’s Mars 2020 mission,” ULA’s official mission page stated. “Leadership from ULA, NASA and the Space Force assessed the readiness of the rocket, payload and mission assets, discussed the status of pre-flight processing work, heard technical overviews of the countdown and flight, and previewed the weather forecast that continues to be favorable with an 80 percent chance of acceptable conditions. At the conclusion of the meeting, senior leaders were polled and gave a unanimous ready status for launch, then signed the Launch Readiness Certificate.”
βI just want to say that the launch readiness review is complete and we are βgoβ for launch.β Administrator @JimBridenstine shares the latest for the July 30 launch of our @NASAPesereve rover. #CountdownToMars https://t.co/JXscvTFIRt pic.twitter.com/yVEHYrHq4J
— NASA (@NASA) July 27, 2020
NASA followed with two separate live-streamed conferences in an effort to both inform and engage the public about the mission’s details and goals. During the first pre-launch event, key executives for the mission expressed their pride in the Perseverance rover team while making particular note of the challenging circumstances faced during the COVID-19 pandemic. “Every day was taking the kids to work day,” mused Omar Baez, NASA’s Senior Launch Director.
Keeping the 2020 Mars rover mission on schedule has been vitally important compared to other launches due to the timing involved with the seven-month journey to the red planet. “We have a 20 day planetary launch window, and if we miss it, we’re pushing out another couple of years,” explained Matt Wallace, Perseverance’s Deputy Project Manager, during the first conference. NASA’s second conference of the day focused on the engineering details behind the rover’s instruments to fulfill its three primary missions of seeking signs of life, collecting/caching samples, and testing future technologies.
βI would have never thought that a launch director would be working from home, and Iβve done that for the last 5 months.β @NASA_LSP Launch Director Omar Baez shares how the whole @NASAPersevere team adjusted to work in todayβs environment. #CountdownToMars pic.twitter.com/rxO49EG5SL
— NASA (@NASA) July 27, 2020
The 2020 rover has many unique instruments that make it stand out from NASA’s other rovers and landers currently residing on Mars. As part of making the search for ancient microbial life its mission priority, Perseverance has a large robotic arm with a multi-bit drill attached for gathering and storing scientifically interesting samples. These specimens will later be brought to Earth as part of a “sample return” mission.
NASA’s newest Mars rover will additionally have two technology tests aboard – one that generates oxygen from the planet’s carbon dioxide atmosphere, the other a small helicopter for gathering aerial data, and enabling more widespread travel possibilities. Perhaps most relatable to many humans’ day-to-day, however, is Perseverance’s “selfie” capabilities. Not just limited to snaps surrounded by regolith and red mountains, once descent and landing begin from Martian orbit, the rover’s numerous cameras will capture the entire event on video and send the footage back to NASA’s team and the public alike.
Perseverance will accomplish its tasks using power provided by a plutonium-238 nuclear energy source with a 14-year lifespan. As the isotope decays, heat is generated and converted into electricity to charge the rover’s batteries. This part of the mission was activated and loaded with Perseverance into its ULA Atlas V rocket last week.
NASA plans the mission’s launch pad rollout tomorrow with an early morning liftoff on Thursday, July 30th.
Elon Musk
SpaceX announces new Starbase for ‘thousands of Starship launches annually’
SpaceX announced today that it would expand its launch capabilities into a new U.S. state: Louisiana.
Today, SpaceX, in conjunction with the Louisiana Economic Development Office, said that it will establish a new launch facility, which it will call Starbase, Louisiana. It will be located near Vermilion Parish, supporting thousands of launches each year, at least eventually.
CEO Elon Musk commented by stating, “Starbase Louisiana will ultimately have over a dozen launch towers, enabling more than 30 Starship flights per day and making it the biggest launch site on Earth!”
Starbase Louisiana will ultimately have over a dozen launch towers, enabling more than 30 Starship flights per day and making it the biggest launch site on Earth!
SpaceX makes sci-fi real. https://t.co/C7Ht0U12ba
β Elon Musk (@elonmusk) August 25, 2026
The expansion is SpaceX’s latest move to push its launch cadence to be more frequent than ever. SpaceX said that Starbase, Louisiana, will be built to “support thousands of Starship flights a year,” with the first coming in 2029.
SpaceX announced the new facility in partnership with the Louisiana Economic Development Office as it will bring a major influx of jobs and investments into the area. Currently, it will produce more than 3,000 new jobs in Louisiana, and SpaceX plans to invest at least $100 billion into the entire facility, ensuring that many jobs are created as a result.
Environmental Responsibility
SpaceX acknowledges the impact launches could have on marshlands, local wildlife, and water sources. Here’s how the company plans to help with the issues in Vermilion Parish:
- Restoring the Shoreline: “In Vermilion Parish, the shoreline is eroding between 3.3 and 23 feet per year. Weβre partnering with state and federal agencies to expand Louisianaβs Coastal Master Plan and Coastal Wetlands Planning, Protection and Restoration Act projects, including Gulf shoreline protection breakwaters designed to reduce wave energy and slow loss along the Gulf edge.”
- Rebuilding the Marshlands: “In working with the state, weβre planning thousands of acres of marsh creation using beneficial-use placement of dredged material and offshore sediment sources. Restoration will also include interior marsh bank stabilization and rebuilding marsh in remnant canals. These projects can reconnect fragmented wetlands, restore natural buffers against storms, and return habitat that has been lost to erosion and historic canalization.”
- Preserving Coastal Wildlife: “Pecan Island and nearby wetlands are high-value habitat for migratory waterfowl, shorebirds, wading birds, and other coastal wildlife. SpaceX is not developing the full footprint of the land and will preserve wetlands and wildlife habitat. At existing launch sites, waterfowl and other birds continue to use nearby habitat during operations. Working with wildlife agencies, landowners, and conservation groups, SpaceX will support monitoring and management so this habitat stays productive and hunting, fishing, birding, and other recreational activities that are part of this coastβs culture can continue.”
SpaceX shares rose about 2.5 percent on the news.
Cybertruck
Tesla just made Cybertruck more expensive
Tesla Cybertruck trims saw a big price change, at least on two of the three available to consumers, as demand for the all-electric pickup appears to be increasing.
Tesla bumped up its Base All-Wheel-Drive trim level up to $74,990 from $69,990 and the Premium All-Wheel-Drive configuration from $79,990 to $84,990. The Cyberbeast price remains unchanged at $99,990.
π¨ Cybertruck prices went up as Tesla bumped them 7%
– Tesla Cybertruck AWD is now $74,990
– Tesla Cybertruck Premium AWD now $84,990
– Tesla Cyberbeast now $99,990 https://t.co/MYJbaw56GLβ TESLARATI (@Teslarati) August 25, 2026
Despite questions of demand for the truck, Tesla is bumping its two least expensive trims up $5,000 to signal that there are plenty of buyers. Although SpaceX has been buying Tesla Cybertruck units to utilize as company vehicles, it is no secret that the Cybertruck is among the most sought-after Tesla models out there.
The issue has always been pricing, at least for the most part. When Tesla initially launched the Cybertruck AWD at $59,990 a few months back, the company stated that price would remain intact for just ten days due to the influx of orders it received.
Cybertruck Sales: Is It the Product or Pricing?
Depending on who you ask, you will likely hear one of two explanations for relatively low Cybertruck sales: either the product itself or the pricing.
Yes, this is the best-selling all-electric pickup on the market. However, there are people who simply hate the look of it, which I understand, but do not agree with. Look is totally subjective, and I love the look of the Cybertruck.
Some people will not buy the Cybertruck because of the look, but I am under the impression that sales would be much better if this truck were priced lower; something that might not be possible considering Tesla’s need to make money on its products. When it was unveiled in 2019, its most expensive trim level was $69,990. Now, the cheapest trim level is more expensive than that.
I would be in a Cybertruck if it were more affordable. I LOVE my Model Y, but Cybertruck is the best vehicle Tesla makes, and it’s not particularly close. Even in the base model, the steer-by-wire, the space, storage, and performance make it more desirable than the Model Y to me. I cannot be the only Tesla owner without a Cybertruck who feels this way.
If you’re interested in buying a Tesla vehicle, use my referral link.
Energy
Tesla Semi factory is getting a celebration nobody expected
Tesla will inaugurate its Nevada Semi factory September 24, five months after production quietly began ramping.
Tesla says it will officially inaugurate its new Semi factory in Nevada next month. The Tesla Semi account posted the announcement on X, sharing a graphic titled “Semi Rollout” with a date of September 24. No further details were given about the format of the event or who would attend.
While Tesla’s dedicated Semi plant in Sparks, adjacent to Gigafactory Nevada, opened back in April, with the first trucks rolling off the high volume line on April 29, the timing for the factory inauguration comes at a surprise. The ribbon cutting event five months into production is a break from how Tesla has usually handled its other factories, where the first truck or car off the line typically served as the milestone moment.
Inauguration of new Semi factory in Nevada next month pic.twitter.com/a8kAlxrOOn
β Tesla Semi (@tesla_semi) August 24, 2026
The 1.7 million square foot factory was built as part of a $3.6 billion expansion Tesla announced in early 2023, and it shares a site with the battery cell lines that feed the Semi’s structural pack, a decision meant to remove the supply bottleneck that delayed the truck for years. The plant is designed for 50,000 trucks a year at full ramp. Semi program director Dan Priestley has said production “is now ramping” rather than claiming it has reached scale.
Nine years passed between the Semi’s 2017 unveiling and this stage of production, with the truck slipping from an original 2019 target through hand built pilot units for PepsiCo and a slow build out of the Nevada plant. An inauguration event now gives Tesla a stage to talk up that ramp and reset expectations for how many trucks it can begin delivering at scale.
The September date also lines up with the Semi’s next milestone. Tesla confirmed the truck is heading to Europe with a full unveiling at the IAA Transportation trade show in Hannover, Germany, running September 15 through 20. Between the Nevada event and the Hannover reveal, Tesla has roughly a week and a half in September to make the case that the Semi is now a truck being built and sold on two continents rather than tested in a handful of fleets.

