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SolarCity poised for rapid growth as residential solar installations soar

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The recent merger of Tesla and SolarCity introduces a new era in residential solar energy generation. With the demand for solar energy in the U.S. rising each year, benefits to both our environment and the nation’s economy increase. The trend toward residential solar installations does require efficient planning and execution of public policies. It also calls for analysis of the status of residential solar in order to move toward an enhanced solar integration across the U.S.

What does residential solar look like today in the U.S.?

Residential solar today is primarily a coastal phenomenon, although more than half of the states have enough residential solar to power at least a few thousand homes. Yet, in the third quarter of 2016, the U.S. surpassed all previous quarterly solar photovoltaic (PV) installation records: 4,143 megawatts (MW), or a rate of one megawatt (MW) every 32 minutes. That pace is even faster today, as the fourth quarter will surpass this past quarter’s historic total, according to the Solar Energies Industry Association (SEIA).

“The solar market now enjoys an economically-winning hand that pays off both financially and environmentally, and American taxpayers have noticed,” Tom Kimbis, SEIA’s interim president, said of the recent rise in residential solar. “With a 90 percent favorability rating and 209,000 plus jobs, the U.S. solar industry has proven that when you combine smart policies with smart 21st century technology, consumers and businesses both benefit.”

Here are the top five U.S. states with residential solar rooftops in September, 2016:

  • California: 3,258 MW
  • Arizona: 539 MW
  • New York: 444 MW
  • New Jersey: 386 MW
  • Massachusetts: 361 MW

These levels are considered ample to power a significant number of homes in their regions.

What’s the potential for other states to increase residential solar in the near future?

In order to power more than a few thousand homes and to become a major energy source across America, solar saturation must become deeper across existing states and more widespread among states that currently provide limited residential solar. Rooftops provide a large expanse of untapped area for solar energy generation, according to the National Renewable Energy Laboratory (NREL). What’s needed to reduce costs and losses often associated with transmission and distribution of electricity? Onsite distributed generation, such as that which is available from SolarCity and others. Yet, to create a paradigm in which onsite distributed generation can become a reality, different and sometimes dissonant potentials must be addressed.

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Technical potential considers multiple factors in a given region, such as resource availability and quality, technical system performance, and the physical availability of a suitable area for development. In other words, it measures how much of the total resource can actually be captured. It is often the only area of focus when residential solar is discussed.

However, in order for solar to reduce pollution, help homeowners to lower utility bills and gain more energy independence, technical aspects of the larger solar equation must work in sync with resource, economic and market potential.

  • Resource potential is the entire amount of energy in a particular form for the region;
  • Economic potential is possible generation quantity that results as a positive return on the
    investment of constructing the systems; and,
  • Market potential estimates the quantity of energy expected to be generated from the deployment of a technology into the market. It considers factors such as policies, competition with other technologies, and rate of adoption.

A study from the NREL indicates that, taking into account these four types of potential, there are broad regional trends in both the suitability and electric-generation possibilities of rooftops. Although only 26% of the total rooftop area on small buildings is suitable for PV deployment, the sheer number of buildings in this class gives small buildings the greatest technical potential.

What factors contribute to successful onsite distributed solar generation?

Small building rooftops could accommodate 731 GW of PV capacity and generate 926 TWh of PV energy annually, according to NREL, which represents approximately 65% of the total technical potential of rooftop PV. Think about how much energy could be generated by rooftop solar panels in each state if they were installed on all suitable roofs. Of course, the amount of suitable roof area, which takes into account factors such as shading, roof tilt, roof position, and roof size, must be included in any potential residential solar project planning.

The folks at SolarCity truly believe that, in every state, home rooftop solar could be a major energy resource. With research data backing their conclusions, they feel that U.S. total home solar capacity could increase 100 times over, and each state could meet 10-45% of its electricity needs from residential solar alone.

Add in roofs of medium and large buildings, and the solar integration number rises to 40 percent of all the electric demand in the continental U.S. By comparison, all rooftop solar today combined provides less than 0.5 percent of the nation’s electricity.

The potential for home rooftop solar to become a major energy source is enormous — in every state. And SolarCity argues that, the sooner that homes across the country become a part of that future, the more years they’ll have to enjoy its benefits.

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Sources: Solar Energy Industries Association, National Renewable Energy Laboratory, SolarCity

 

Carolyn Fortuna is a writer and researcher with a Ph.D. in education from the University of Rhode Island. She brings a social justice perspective to environmental issues. Please follow me on Twitter and Facebook and Google+

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Tesla China delivery centers look packed as 2025 comes to a close

Needless to say, it appears that Tesla China seems intent on ending 2025 on a strong note.

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Credit: @Tslachan/X

Tesla’s delivery centers in China seem to be absolutely packed as the final days of 2025 wind down, with photos on social media showing delivery locations being filled wall-to-wall with vehicles waiting for their new owners. 

Needless to say, it appears that Tesla China seems intent on ending 2025 on a strong note.

Full delivery center hints at year-end demand surge

A recent image from a Chinese delivery center posted by industry watcher @Tslachan on X revealed rows upon rows of freshly prepared Model Y and Model 3 units, some of which were adorned with red bows and teddy bears. Some customers also seem to be looking over their vehicles with Tesla delivery staff. 

The images hint at a strong year-end push to clear inventory and deliver as many vehicles as possible. Interestingly enough, several Model Y L vehicles could be seen in the photos, hinting at the demand for the extended wheelbase-six seat variant of the best-selling all-electric crossover. 

Strong demand in China

Consumer demand for the Model Y and Model 3 in China seems to be quite notable. This could be inferred from the estimated delivery dates for the Model 3 and Model Y, which have been extended to February 2026 for several variants. Apart from this, the Model Y and Model 3 also continue to rank well in China’s premium EV segment

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From January to November alone, the Model Y took China’s number one spot in the RMB 200,000-RMB 300,000 segment for electric vehicles, selling 359,463 units. The Model 3 sedan took third place, selling 172,392. This is quite impressive considering that both the Model Y and Model 3 are still priced at a premium compared to some of their rivals, such as the Xiaomi SU7 and YU7. 

With delivery centers in December being quite busy, it does seem like Tesla China will end the year on a strong note once more. 

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Tesla Giga Berlin draws “red line” over IG Metall union’s 35-hour week demands

Factory manager André Thierig has drawn a “red line” against reducing Giga Berlin’s workweek to 35 hours, while highlighting that Tesla has actually increased its workers’ salaries more substantially than other carmakers in the country.

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(Credit: Tesla)

Tesla Giga Berlin has found itself in a new labor dispute in Germany, where union IG Metall is pushing for adoption of a collective agreement to boost wages and implement changes, such as a 35-hour workweek. 

In a comment, Giga Berlin manager André Thierig drew a “red line” against reducing Giga Berlin’s workweek to 35 hours, while highlighting that Tesla has actually increased its workers’ salaries more substantially than other carmakers in the country.

Tesla factory manager’s “red line”

Tesla Germany is expected to hold a works council election in 2026, which André Thierig considers very important. As per the Giga Berlin plant manager, Giga Berlin’s plant expansion plans might be put on hold if the election favors the union. He also spoke against some of the changes that IG Metall is seeking to implement in the factory, like a 35-hour week, as noted in an rbb24 report. 

“The discussion about a 35-hour week is a red line for me. We will not cross it,” Theirig said.  

“(The election) will determine whether we can continue our successful path in the future in an independent, flexible, and unbureaucratic manner. Personally, I cannot imagine that the decision-makers in the USA will continue to push ahead with the factory expansion if the election results favor IG Metall.”

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Giga Berlin’s wage increase

IG Metall district manager Jan Otto told the German news agency DPA that without a collective agreement, Tesla’s wages remain significantly below levels at other German car factories. He noted the company excuses this by referencing its lowest pay grade, but added: “The two lowest pay grades are not even used in car factories.”

In response, Tesla noted that it has raised the wages of Gigafactory Berlin’s workers more than their German competitors. Thierig noted that with a collective agreement, Giga Berlin’s workers would have seen a 2% wage increase this year. But thanks to Tesla not being unionized, Gigafactory Berlin workers were able to receive a 4% increase, as noted in a CarUp report. 

“There was a wage increase of 2% this year in the current collective agreement. Because we are in a different economic situation than the industry as a whole, we were able to double the wages – by 4%. Since production started, this corresponds to a wage increase of more than 25% in less than four years,” Thierig stated. 

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Tesla is seeing a lot of momentum from young Koreans in their 20s-30s: report

From January to November, young buyers purchased over 21,000 Teslas, putting it far ahead of fellow imported rivals like BMW and Mercedes-Benz.

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Tesla has captured the hearts of South Korea’s 20s-30s demographic, emerging as the group’s top-selling imported car brand in 2025. From January to November, young buyers purchased over 21,000 Teslas, putting it far ahead of fellow imported rivals like BMW and Mercedes-Benz. 

Industry experts cited by The Economist attributed this “Tesla frenzy” to fandom culture, where buyers prioritize the brand over traditional car attributes, similar to snapping up the latest iPhone.

Model Y dominates among young buyers

Data from the Korea Imported Automobile Association showed that Tesla sold 21,757 vehicles to the 20s-30s demographic through November, compared to BMW’s 13,666 and Mercedes-Benz’s 6,983. The Model Y led the list overwhelmingly, with variants like the standard and Long Range models topping purchases for both young men and women.

Young men bought around 16,000 Teslas, mostly Model Y (over 15,000 units), followed by Model 3. Young women followed a similar pattern, favoring Model Y (3,888 units) and Model 3 (1,083 units). The Cybertruck saw minimal sales in this group.

The Model Y’s appeal lies in its family-friendly SUV design, 400-500 km range, quick acceleration, and spacious cargo, which is ideal for commuting and leisure. The Model 3, on the other hand, serves as an accessible entry point with lower pricing, which is valuable considering the country’s EV subsidies.

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The Tesla boom

Experts described Tesla’s popularity as “fandom culture,” where young buyers embrace the brand despite criticisms from skeptics. Professor Lee Ho-geun called Tesla a “typical early adopter brand,” comparing purchases to iPhones.

Professor Kim Pil-soo noted that young people view Tesla more as a gadget than a car, and they are likely drawn by marketing, subsidies, and perceived value. They also tend to overlook news of numerous recalls, which are mostly over-the-air software updates, and controversies tied to the company.

Tesla’s position as Korea’s top import for 2025 seems secured. As noted by the publication, Tesla’s December sales figures have not been reported yet, but market analysts have suggested that Tesla has all but secured the top spot among the country’s imported cars this year. 

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