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SolarCity poised for rapid growth as residential solar installations soar
The recent merger of Tesla and SolarCity introduces a new era in residential solar energy generation. With the demand for solar energy in the U.S. rising each year, benefits to both our environment and the nation’s economy increase. The trend toward residential solar installations does require efficient planning and execution of public policies. It also calls for analysis of the status of residential solar in order to move toward an enhanced solar integration across the U.S.
What does residential solar look like today in the U.S.?
Residential solar today is primarily a coastal phenomenon, although more than half of the states have enough residential solar to power at least a few thousand homes. Yet, in the third quarter of 2016, the U.S. surpassed all previous quarterly solar photovoltaic (PV) installation records: 4,143 megawatts (MW), or a rate of one megawatt (MW) every 32 minutes. That pace is even faster today, as the fourth quarter will surpass this past quarter’s historic total, according to the Solar Energies Industry Association (SEIA).
“The solar market now enjoys an economically-winning hand that pays off both financially and environmentally, and American taxpayers have noticed,” Tom Kimbis, SEIA’s interim president, said of the recent rise in residential solar. “With a 90 percent favorability rating and 209,000 plus jobs, the U.S. solar industry has proven that when you combine smart policies with smart 21st century technology, consumers and businesses both benefit.”
Here are the top five U.S. states with residential solar rooftops in September, 2016:
- California: 3,258 MW
- Arizona: 539 MW
- New York: 444 MW
- New Jersey: 386 MW
- Massachusetts: 361 MW
These levels are considered ample to power a significant number of homes in their regions.
What’s the potential for other states to increase residential solar in the near future?
In order to power more than a few thousand homes and to become a major energy source across America, solar saturation must become deeper across existing states and more widespread among states that currently provide limited residential solar. Rooftops provide a large expanse of untapped area for solar energy generation, according to the National Renewable Energy Laboratory (NREL). What’s needed to reduce costs and losses often associated with transmission and distribution of electricity? Onsite distributed generation, such as that which is available from SolarCity and others. Yet, to create a paradigm in which onsite distributed generation can become a reality, different and sometimes dissonant potentials must be addressed.
Technical potential considers multiple factors in a given region, such as resource availability and quality, technical system performance, and the physical availability of a suitable area for development. In other words, it measures how much of the total resource can actually be captured. It is often the only area of focus when residential solar is discussed.
However, in order for solar to reduce pollution, help homeowners to lower utility bills and gain more energy independence, technical aspects of the larger solar equation must work in sync with resource, economic and market potential.
- Resource potential is the entire amount of energy in a particular form for the region;
- Economic potential is possible generation quantity that results as a positive return on the
investment of constructing the systems; and, - Market potential estimates the quantity of energy expected to be generated from the deployment of a technology into the market. It considers factors such as policies, competition with other technologies, and rate of adoption.
A study from the NREL indicates that, taking into account these four types of potential, there are broad regional trends in both the suitability and electric-generation possibilities of rooftops. Although only 26% of the total rooftop area on small buildings is suitable for PV deployment, the sheer number of buildings in this class gives small buildings the greatest technical potential.
What factors contribute to successful onsite distributed solar generation?
Small building rooftops could accommodate 731 GW of PV capacity and generate 926 TWh of PV energy annually, according to NREL, which represents approximately 65% of the total technical potential of rooftop PV. Think about how much energy could be generated by rooftop solar panels in each state if they were installed on all suitable roofs. Of course, the amount of suitable roof area, which takes into account factors such as shading, roof tilt, roof position, and roof size, must be included in any potential residential solar project planning.
The folks at SolarCity truly believe that, in every state, home rooftop solar could be a major energy resource. With research data backing their conclusions, they feel that U.S. total home solar capacity could increase 100 times over, and each state could meet 10-45% of its electricity needs from residential solar alone.
Add in roofs of medium and large buildings, and the solar integration number rises to 40 percent of all the electric demand in the continental U.S. By comparison, all rooftop solar today combined provides less than 0.5 percent of the nation’s electricity.
The potential for home rooftop solar to become a major energy source is enormous — in every state. And SolarCity argues that, the sooner that homes across the country become a part of that future, the more years they’ll have to enjoy its benefits.
Sources: Solar Energy Industries Association, National Renewable Energy Laboratory, SolarCity
Elon Musk
Tesla reveals it is using AI to make factories more sustainable: here’s how
Tesla is using AI in its Gigafactory Nevada factory to improve HVAC efficiency.
Tesla has revealed in its Extended Impact Report for 2024 that it is using Artificial Intelligence (AI) to enable its factories to be more sustainable. One example it used was its achievement of managing “the majority of the HVAC infrastructure at Gigafactory Nevada is now AI-controlled” last year.
In a commitment to becoming more efficient and making its production as eco-friendly as possible, Tesla has been working for years to find solutions to reduce energy consumption in its factories.
For example, in 2023, Tesla implemented optimization controls in the plastics and paint shops located at Gigafactory Texas, which increased the efficiency of natural gas consumption. Tesla plans to phase out natural gas use across its factories eventually, but for now, it prioritizes work to reduce emissions from that energy source specifically.
It also uses Hygrometric Control Logic for Air Handling Units at Giafactory Berlin, resulting in 17,000 MWh in energy savings each year. At Gigafactory Nevada, Tesla saves 9.5 GWh of energy through the use of N-Methylpyrrolidone refineries when extracting critical raw material.
Perhaps the most interesting way Tesla is conserving energy is through the use of AI at Gigafactory Nevada, as it describes its use of AI to reduce energy demand:
“In 2023, AI Control for HVAC was expanded from Nevada and Texas to now include our Berlin-Brandenburg and Fremont factories. AI Control policy enables HVAC systems within each factory to work together to process sensor data, model factory dynamics, and apply control actions that safely minimize the energy required to support production. In 2024, this system achieved two milestones: the majority of HVAC infrastructure at Gigafactory Nevada is now AI-controlled, reducing fan and thermal energy demand; and the AI algorithm was extended to manage entire chiller plants, creating a closed-loop control system that optimizes both chilled water consumption and the energy required for its generation, all while maintaining factory conditions.”
Tesla utilizes AI Control “primarily on systems that heat or cool critical factory production spaces and equipment.” AI Control communicates with the preexisting standard control logic of each system, and any issues can be resolved by quickly reverting back to standard control. There were none in 2024.
Tesla says that it is utilizing AI to drive impact at its factories, and it has proven to be a valuable tool in reducing energy consumption at one of its facilities.
Elon Musk
Tesla analysts believe Musk and Trump feud will pass
Tesla CEO Elon Musk and U.S. President Donald Trump’s feud shall pass, several bulls say.
Tesla analysts are breaking down the current feud between CEO Elon Musk and U.S. President Donald Trump, as the two continue to disagree on the “Big Beautiful Bill” and its impact on the country’s national debt.
Musk, who headed the Department of Government Efficiency (DOGE) under the Trump Administration, left his post in May. Soon thereafter, he and President Trump entered a very public and verbal disagreement, where things turned sour. They reconciled to an extent, and things seemed to be in the past.
However, the second disagreement between the two started on Monday, as Musk continued to push back on the “Big Beautiful Bill” that the Trump administration is attempting to sign into law. It would, by Musk’s estimation, increase spending and reverse the work DOGE did to trim the deficit.
Every member of Congress who campaigned on reducing government spending and then immediately voted for the biggest debt increase in history should hang their head in shame!
And they will lose their primary next year if it is the last thing I do on this Earth.
— Elon Musk (@elonmusk) June 30, 2025
President Trump has hinted that DOGE could be “the monster” that “eats Elon,” threatening to end the subsidies that SpaceX and Tesla receive. Musk has not been opposed to ending government subsidies for companies, including his own, as long as they are all abolished.
How Tesla could benefit from the ‘Big Beautiful Bill’ that axes EV subsidies
Despite this contentious back-and-forth between the two, analysts are sharing their opinions now, and a few of the more bullish Tesla observers are convinced that this feud will pass, Trump and Musk will resolve their differences as they have before, and things will return to normal.
ARK Invest’s Cathie Wood said this morning that the feud between Musk and Trump is another example of “this too shall pass:”
BREAKING: CATHIE WOOD SAYS — ELON AND TRUMP FEUD “WILL PASS” 👀 $TSLA
She remains bullish ! pic.twitter.com/w5rW2gfCkx
— TheSonOfWalkley (@TheSonOfWalkley) July 1, 2025
Additionally, Wedbush’s Dan Ives, in a note to investors this morning, said that the situation “will settle:”
“We believe this situation will settle and at the end of the day Musk needs Trump and Trump needs Musk given the AI Arms Race going on between the US and China. The jabs between Musk and Trump will continue as the Budget rolls through Congress but Tesla investors want Musk to focus on driving Tesla and stop this political angle…which has turned into a life of its own in a roller coaster ride since the November elections.”
Tesla shares are down about 5 percent at 3:10 p.m. on the East Coast.
Elon Musk
Tesla scrambles after Musk sidekick exit, CEO takes over sales
Tesla CEO Elon Musk is reportedly overseeing sales in North America and Europe, Bloomberg reports.
Tesla scrambled its executives around following the exit of CEO Elon Musk’s sidekick last week, Omead Afshar. Afshar was relieved of his duties as Head of Sales for both North America and Europe.
Bloomberg is reporting that Musk is now overseeing both regions for sales, according to sources familiar with the matter. Afshar left the company last week, likely due to slow sales in both markets, ending a seven-year term with the electric automaker.
Tesla’s Omead Afshar, known as Elon Musk’s right-hand man, leaves company: reports
Afshar was promoted to the role late last year as Musk was becoming more involved in the road to the White House with President Donald Trump.
Afshar, whose LinkedIn account stated he was working within the “Office of the CEO,” was known as Musk’s right-hand man for years.
Additionally, Tom Zhu, currently the Senior Vice President of Automotive at Tesla, will oversee sales in Asia, according to the report.
It is a scramble by Tesla to get the company’s proven executives over the pain points the automaker has found halfway through the year. Sales are looking to be close to the 1.8 million vehicles the company delivered in both of the past two years.
Tesla is pivoting to pay more attention to the struggling automotive sales that it has felt over the past six months. Although it is still performing well and is the best-selling EV maker by a long way, it is struggling to find growth despite redesigning its vehicles and launching new tech and improvements within them.
The company is also looking to focus more on its deployment of autonomous tech, especially as it recently launched its Robotaxi platform in Austin just over a week ago.
However, while this is the long-term catalyst for Tesla, sales still need some work, and it appears the company’s strategy is to put its biggest guns on its biggest problems.
Tesla reveals it is using AI to make factories more sustainable: here’s how
Tesla analysts believe Musk and Trump feud will pass
Tesla scrambles after Musk sidekick exit, CEO takes over sales
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