SpaceX has launched its Falcon 9 rocket for the 200th time.
Measuring 70 meters (230 ft) tall and 3.7 meters (12 ft) wide, the 200th Falcon 9 rocket lifted off from SpaceX’s Vandenberg Space Force Base SLC-4E pad on January 31st, 2023. Beyond the statistical milestone, the Starlink 2-6 mission was a mostly ordinary launch of SpaceX’s own internet satellites.
However, SpaceX removed a pair of 310-kilogram (~680 lb) Starlink V1.5 satellites to make room for an ION orbital transfer vehicle (space tug) built by Italian space logistics company D-Orbit. ION SCV009 was fitted with four hosted payloads [PDF]: a solar sail designed to speed up satellite deorbiting, a prototype of a satellite deployment mechanism, a computer developed by Swiss students, and a memorial payload carrying cremated human remains.
About an hour after liftoff, Falcon 9 deployed ION SCV009. A batch of 49 Starlink satellites followed twenty minutes later, successfully completing Falcon 9’s 200th launch.
The update that's rolling out to the fleet makes full use of the front and rear steering travel to minimize turning circle. In this case a reduction of 1.6 feet just over the air— Wes (@wmorrill3) April 16, 2024
SpaceX’s Falcon 9 rocket debuted in June 2010, twelve and a half years ago. Considering that the company’s only prior experience was with a highly unreliable rocket about a magnitude smaller, Falcon 9 got off to an impressive start, suffering just one partial failure in its first five years of operation. A two-year period of pain followed when Falcon 9 suffered its one and only in-flight failure in June 2015 and a catastrophic explosion on the ground in September 2016.
However, since SpaceX returned its workhorse rocket to flight in January 2017, it hasn’t failed once. Starlink 2-6 was Falcon 9’s 177th consecutively successful launch – the most of any rocket in history. Against all odds, Falcon 9 has achieved that unprecedented reliability while simultaneously being the only partially-reusable orbital-class rocket in operation. Starlink 2-6 also marked SpaceX’s 93rd consecutively successful Falcon booster landing and 138th launch of a reused Falcon booster. Few rockets in history can claim to have launched 93 times without failure.
Fewer still have launched 200 times total or 199 times successfully. Depending on how one classifies similar variants, perhaps just half a dozen of the 100+ orbital rockets developed in the history of spaceflight have launched 200 times or more. It’s unlikely that SpaceX’s Falcon rocket family will ever come close to variants of certain Soviet-era rockets, one of which has flown almost 800 times, but it’s likely also true that it will be decades before another modern rocket comes close to matching Falcon.
SpaceX executives have made it clear that the company eventually wants to replace its partially-reusable Falcon rockets with Starship, a more capable fully-reusable rocket still in development, but Falcon is far from done. Falcon 9 took ten and a half years to complete its first 100 launches. The next 100 took a little over two years. SpaceX’s launch cadence continues to accelerate in the meantime. If the company gets its way, Falcon 9 could launch for the 300th time in the first half of 2024.
For the second time in a row, Starlink 2-6 was SpaceX’s seventh launch in one month. February could be even busier. SpaceX is set to kick off the second month of the year with another Starlink launch as early as the 2nd.
Elon Musk
Lufthansa Group to equip Starlink on its 850-aircraft fleet
Under the collaboration, Lufthansa Group will install Starlink technology on both its existing fleet and all newly delivered aircraft, as noted by the group in a press release.
Lufthansa Group has announced a partnership with Starlink that will bring high-speed internet connectivity to every aircraft across all its carriers.
This means that aircraft across the group’s brands, from Lufthansa, SWISS, and Austrian Airlines to Brussels Airlines, would be able to enjoy high-speed internet access using the industry-leading satellite internet solution.
Starlink in-flight internet
Under the collaboration, Lufthansa Group will install Starlink technology on both its existing fleet and all newly delivered aircraft, as noted by the group in a press release.
Starlink’s low-Earth orbit satellites are expected to provide significantly higher bandwidth and lower latency than traditional in-flight Wi-Fi, which should enable streaming, online work, and other data-intensive applications for passengers during flights.
Starlink-powered internet is expected to be available on the first commercial flights as early as the second half of 2026. The rollout will continue through the decade, with the entire Lufthansa Group fleet scheduled to be fully equipped with Starlink by 2029. Once complete, no other European airline group will operate more Starlink-connected aircraft.
Free high-speed access
As part of the initiative, Lufthansa Group will offer the new high-speed internet free of charge to all status customers and Travel ID users, regardless of cabin class. Chief Commercial Officer Dieter Vranckx shared his expectations for the program.
“In our anniversary year, in which we are celebrating Lufthansa’s 100th birthday, we have decided to introduce a new high-speed internet solution from Starlink for all our airlines. The Lufthansa Group is taking the next step and setting an essential milestone for the premium travel experience of our customers.
“Connectivity on board plays an important role today, and with Starlink, we are not only investing in the best product on the market, but also in the satisfaction of our passengers,” Vranckx said.
Elon Musk
Tesla locks in Elon Musk’s top problem solver as it enters its most ambitious era
The generous equity award was disclosed by the electric vehicle maker in a recent regulatory filing.
Tesla has granted Senior Vice President of Automotive Tom Zhu more than 520,000 stock options, tying a significant portion of his compensation to the company’s long-term performance.
The generous equity award was disclosed by the electric vehicle maker in a recent regulatory filing.
Tesla secures top talent
According to a Form 4 filing with the U.S. Securities and Exchange Commission, Tom Zhu received 520,021 stock options with an exercise price of $435.80 per share. Since the award will not fully vest until March 5, 2031, Zhu must remain at Tesla for more than five years to realize the award’s full benefit.
Considering that Tesla shares are currently trading at around the $445 to $450 per share level, Zhu will really only see gains in his equity award if Tesla’s stock price sees a notable rise over the years, as noted in a Sina Finance report.
Still, even at today’s prices, Zhu’s stock award is already worth over $230 million. If Tesla reaches the market cap targets set forth in Elon Musk’s 2025 CEO Performance Award, Zhu would become a billionaire from this equity award alone.
Tesla’s problem solver
Zhu joined Tesla in April 2014 and initially led the company’s Supercharger rollout in China. Later that year, he assumed the leadership of Tesla’s China business, where he played a central role in Tesla’s localization efforts, including expanding retail and service networks, and later, overseeing the development of Gigafactory Shanghai.
Zhu’s efforts helped transform China into one of Tesla’s most important markets and production hubs. In 2023, Tesla promoted Zhu to Senior Vice President of Automotive, placing him among the company’s core global executives and expanding his influence beyond China. He has since garnered a reputation as the company’s problem solver, being tapped by Elon Musk to help ramp Giga Texas’s vehicle production.
With this in mind, Tesla’s recent filing seems to suggest that the company is locking in its top talent as it enters its newest, most ambitious era to date. As could be seen in the targets of Elon Musk’s 2025 pay package, Tesla is now aiming to be the world’s largest company by market cap, and it is aiming to achieve production levels that are unheard of. Zhu’s talents would definitely be of use in this stage of the company’s growth.
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Tesla counters Norway’s VAT hike with dedicated consumer bonus
The move follows Tesla Norway’s stunning finish in 2025, where the company saw substantial sales during the final weeks of the year.
Tesla has rolled out a price incentive in Norway, effectively offsetting a notable VAT increase that hit electric vehicle buyers at the start of 2026.
The move follows Tesla Norway’s stunning finish in 2025, where the company saw substantial sales during the final weeks of the year.
A “Tesla bonus”
Once the VAT increase kicked in at the start of 2026, Tesla Norway’s sales cooled almost immediately, as noted in a CarUp report. Tesla’s response was swift, with the electric vehicle maker rolling out what it calls a “Tesla bonus.”
This bonus effectively cuts prices by up to 50,000 kronor across eight model variants. All versions of the Tesla Model Y qualify for the incentive, along with most Tesla Model 3 trims, save for the base entry-level model.
This means that for Tesla Norway’s best-selling vehicles, the bonus effectively restores pricing to pre-VAT levels. This blunts the impact of the new tax and makes Tesla’s vehicle offerings competitive again in Europe’s most EV-saturated market.
Stabilizing demand
In addition to the “Tesla bonus,” the electric car maker is also offering a promotional interest rate for up to three years, with terms varying by model. The incentive applies to orders placed between January 9 and March 31, 2026, with delivery required by the end of the first quarter.
The stakes are high in Norway, where electric vehicles dominate new-car registrations. From the vehicles that were sold in 2025, 96% of new cars sold were fully electric. And from this number, Tesla and its Model Y made their dominance felt. This was highlighted by Geir Inge Stokke, director of OFV, who noted that Tesla was able to achieve its stellar results despite its small vehicle lineup.
“Taking almost 20% market share during a year with record-high new car sales is remarkable in itself. When a brand also achieves such volumes with so few models, it says a lot about both demand and Tesla’s impact on the Norwegian market,” Stokke stated.
Lufthansa Group to equip Starlink on its 850-aircraft fleet
Tesla locks in Elon Musk’s top problem solver as it enters its most ambitious era
