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Here’s what SpaceX’s first Starlink satellite rideshare mission looks like [photo]
By way of customer Planet, SpaceX has published the first view of its inaugural Starlink satellite rideshare mission, revealing three mini fridge-sized Earth imaging satellites perched on a stack of dozens of Starlink spacecraft.
Scheduled to launch no earlier than (NET) 5:21 am (09:21 UTC) on June 13th, SpaceX’s eighth launch of Starlink v1.0 satellites (Starlink V1 L8) could usher in a revolutionary new way for smallsat operators to get their spacecraft in orbit. The company’s first Starlink rideshare customer has become a vocal supporter in the days before the first launch, praising unprecedentedly low launch costs SpaceX is able to offer. In fact, executives of Planet – now the world’s second most prolific satellite launcher after SpaceX – were so surprised at the prices the launch company was charging that they “could not believe what [they] were looking at”.
To account for the mass added by three Planet SkySats (~350 kg or 770 lb), SpaceX revealed earlier today that it had removed two Starlink satellites – each weighing ~260 kg (570 lb) – from the original stack of 60 spacecraft. Aside from confirming that Falcon 9 is balancing at the very edge of its performance envelope to launch ~16 metric tons (~35,000 lb) of satellites while still enabling booster recovery, the removal of two Starlink satellites to make way for rideshare payloads hints at an incredible level of flexibility available to SpaceX.
For customers of the fledgling small satellite rideshare program interested in procuring launch services directly, Planet’s SkySats are almost perfectly sized to extract the most bang for the buck from SpaceX’s current pricing system. Planet likely spent a bit more to have SpaceX build it a custom adapter and deployment mechanism for two launches, but the company’s launch costs for six SkySats – split between two June 2020 Starlink missions – could be as low as $6 million based on SpaceX’s own calculator. Due to the general secrecy of launch prices, it’s hard to accurately compare, but Planet would have had to pay upwards of $40 million – almost seven times as much – to launch six SkySats on dedicated Rocket Lab Electron rockets.
In return for $5-30+ million dollars in savings, Planet’s six new SkySats will have to work to raise their orbits from around 300 to 450 kilometers (190-280 mi) after deploying from SpaceX’s Starlink satellite stack. That work will expend a significant portion of their propellant reserves, likely cutting several months (up to several years) off of their operational lifespans. Believed to cost around $3-5 million each, however, the money Planet has saved by launching SkySats with SpaceX could potentially pay for an entirely new batch of six more satellites (or more).
With cost savings like that at hand, it’s no wonder that Planet’s Mike Safyan – Vice President of Launch – described SpaceX’s Starlink rideshare program as “incredibly competitive” and “one of the more significant programs for the smallsat industry”. Having overseen the launch of hundreds of Planet’s Dove and SkySat satellites over the last nine years, it would be hard to find a more qualified industry voice on the subject. Indeed, the rest of the smallsat industry is also responding positively to SpaceX’s new offering, with dozens of commercial spacecraft already assigned to future rideshare launches.
At this point, SpaceX plans to offer rideshare opportunities on Starlink missions every month for the indefinite future, all while charging as little as a $1 million per slot. Thanks to third-party launch services companies like Spaceflight and Exolaunch, much smaller cubesats and nanosats will also have ways to get into orbit on SpaceX rockets for much less than the company’s base price. Meanwhile, scheduled to launch no earlier than June 22nd, SpaceX’s very next Starlink launch – V1 L9 – is expected to include three more Planet SkySats and two similar BlackSky imaging satellites.
If SpaceX can maintain the impressive inertia of its Starlink launch and rideshare efforts, it’s safe to say that the company is going to be a towering presence in the smallsat launch industry for the foreseeable future.
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Elon Musk clapped back at France’s decision to withhold the approval for Tesla’s Full Self-Driving (FSD) Supervised system, projecting a clear and blunt message to French Transport Minister Phillippe Tabarot, after he publicly rejected the technology in its current form.
Tabarot outlines several concerns with Tesla Full Self-Driving in a detailed video statement, where he said, “The safety trade-offs are not yet sufficient to authorize it as it currently stands,” he said. He emphasized that FSD is not a true self-driving system and that the driver remains fully responsible.
Key issues Tabarot also brought up included allowing speeding when surrounding traffic exceeds limits and what he believes are insufficient guarantees of driver attention during complex urban maneuvers such as lane changes, intersections, and roundabouts.
Delaying the approval of FSD in France will cost lives
— Elon Musk (@elonmusk) July 22, 2026
While acknowledging technological progress and France’s support for autonomous innovation, Tabarot stressed that deployment must prioritize road safety. He noted ongoing technical discussions with Tesla, the Netherlands, and other European partners, with further ecosystem meetings planned for the fall.
Musk’s rebuke highlights the human cost of regulatory caution. Tesla’s latest safety reports provide compelling data supporting accelerated adoption. In the most recent 12-month period, vehicles using FSD (Supervised) recorded one major collision per approximately 5.1 million miles driven, dramatically better than the U.S. national average of one crash per 698,000 miles.
Even Tesla vehicles driven manually with active safety features outperform the average by a wide margin. These figures come from billions of real-world miles of telemetry, showing FSD vehicles involved in far fewer incidents than both manual Teslas and the broader U.S. fleet.
Critics argue Tesla’s comparisons require careful scrutiny regarding reporting thresholds and fleet demographics, yet the data consistently positions FSD as a potential lifesaver. With road fatalities remaining a leading cause of death worldwide, Musk contends that proven safer technology should not face prolonged bureaucratic hurdles.
France’s measured approach reflects the broader European regulatory caution, which many, especially Musk, have been critical of in the past. However, as autonomous systems from Tesla and competitors like Waymo demonstrate superior safety in independent studies, pressure is mounting for harmonized approvals.
Musk’s warning carries the belief that every month of delay may equate to avoidable tragedies on European roads.
In a striking revelation that underscores the lucrative crossover between Big Tech and space exploration, Alphabet Inc., Google’s parent company, disclosed a massive $94.1 billion equity stake in SpaceX following the rocket company’s blockbuster initial public offering earlier this year.
The disclosure came in Alphabet’s quarterly filing, marking the first time the long-held private investment has been publicly valued at market prices. Google was an early backer, investing alongside Fidelity in 2015 with roughly $500-900 million at a time when SpaceX was valued around $12 billion.
That bet has delivered extraordinary returns, roughly a hundredfold, transforming a strategic play on satellite internet and launch capabilities into one of Alphabet’s largest assets.
Google, $GOOGL, has said they hold $94 billion in SpaceX, $SPCX, shares after IPO.
— unusual_whales (@unusual_whales) July 23, 2026
Of the total holding, approximately $80 billion remains subject to short-term post-IPO lockup restrictions, preventing near-term sales. An additional $14.1 billion faces longer-term restrictions, extending into the third quarter of 2027. This structure limits immediate liquidity but protects against market volatility as SpaceX transitions into public trading.
The SpaceX position contributed significantly to gains in Alphabet’s broader investment portfolio, which also includes a major stake in AI leader Anthropic. Combined, these holdings helped drive nearly $100 billion in investment gains during the second quarter, providing a substantial boost to net income amid ongoing AI spending pressures.
Analysts view the disclosure as validation of Alphabet’s venture strategy beyond its core search and cloud businesses. The investment aligns with deeper ties, including reported multi-billion-dollar deals for AI computing capacity on SpaceX infrastructure. As SpaceX advances Starship flights, Starlink expansion, and ambitious Mars goals under Elon Musk, Google’s stake positions it to benefit from the commercialization of space.
For Alphabet, the windfall highlights how patient, forward-looking bets in transformative sectors can yield outsized rewards. While lockups temper short-term impact, the holding cements SpaceX as a cornerstone of Alphabet’s diversified portfolio in an era where aerospace, AI, and connectivity increasingly intersect. Investors will watch closely as restrictions lift and SpaceX’s public performance unfolds.
In early 2026, Tesla made a bold strategic pivot: it largely eliminated the option to purchase Full Self-Driving (FSD) software outright and shifted to a subscription-only model. The change, effective around mid-February, ended the one-time fee that had previously ranged as high as $15,000 and later dropped to $8,000. Instead, customers would access FSD (Supervised) for $99 per month in the U.S.
At the time, skeptics questioned whether locking customers into recurring payments would hurt adoption or alienate buyers who preferred ownership of the feature. Tesla bet that a lower barrier to entry, seamless integration at purchase, and the ability to cancel at any time would drive higher uptake.
The results from Q2 2026 speak for themselves: the decision has been a resounding success, delivering the largest quarterly growth in FSD subscriptions in the company’s history.
Tesla FSD subscriptions went up 56% in Q2 2026 to 1.48 million, an increase of 200,000 from Q1 2026.
Tesla added more FSD subscribers in Q2 than in any quarter in its history. pic.twitter.com/jTciTD2JqW
— Sawyer Merritt (@SawyerMerritt) July 22, 2026
According to Tesla’s Q2 shareholder update, active FSD subscriptions reached 1.48 million globally by the end of June 2026. That represents a 56 percent increase year-over-year and a 15.6 percent jump from the prior quarter. Tesla added roughly 200,000 new subscriptions in the period alone—the biggest single-quarter gain on record.
North America led the charge, with more than 55 percent of new vehicle deliveries including an FSD subscription at the time of purchase, a record attach rate for the region.
Tesla explicitly noted that “more customers [are] opting for subscription at the time of vehicle purchase,” crediting the model shift and prominent placement of the option in the ordering process. Subscriptions now contribute meaningfully to ancillary revenue, helping offset pressure elsewhere in the business.
The financial upside is substantial: At $99 per month, 1.48 million active subscriptions generate approximately $146.5 million in monthly recurring revenue. Over a full year, that equates to roughly $1.76 billion in annualized recurring revenue (ARR) from FSD subscriptions alone, assuming steady retention and no major pricing changes.
These figures represent pure, high-margin software revenue. Unlike vehicle sales, which carry production costs, warranty obligations, and supply-chain risks, FSD subscriptions flow largely to the bottom line once the software is developed and deployed over-the-air.
Tesla does not break out exact FSD subscription revenue in its filings (it sits within “Services and Other”), but the category grew 50 percent year-over-year in Q2, with executives highlighting subscriptions as a key driver.
The subscription model offers several structural advantages. It lowers the upfront cost of a new Tesla, potentially broadening the buyer pool and supporting vehicle demand, especially important amid fluctuating EV market conditions. It creates a predictable revenue stream that compounds as the fleet grows and more owners try (and stick with) the software.
Legacy one-time purchasers still exist, but new growth is overwhelmingly subscription-based following the February cutoff.
Early data also suggests improving retention and satisfaction, as well. Tesla has rolled out iterative FSD updates, including v14 features, and expanded availability to additional markets. Recent regulatory approvals in parts of Europe have further boosted interest, with owners in newly enabled countries eager to activate the software they had been waiting for.
FSD is still supervised; regulatory hurdles for true unsupervised autonomy persist in many regions, including the United States, and competition in advanced driver-assistance systems is intensifying. Yet the Q2 numbers validate Tesla’s bet: by removing the large upfront commitment and making FSD accessible via subscription, the company has accelerated adoption faster than many anticipated.
What began as a controversial switch-up has become a clear win. With nearly 1.5 million subscribers, record attach rates, and nearly $1.8 billion in potential annual recurring revenue already in view, Tesla’s FSD business is transitioning from a promised future to a tangible, fast-growing profit engine.
If the momentum continues, and especially if unsupervised capabilities unlock robotaxi opportunities, the subscription flywheel could become one of the most valuable assets in Tesla’s portfolio.
Elon Musk claps back at France’s Tesla Full Self-Driving approval delay
Google’s massive stake in SpaceX will shock you
