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SpaceX lands 100th Falcon booster
Exactly six years after its first successful recovery, SpaceX has landed a Falcon booster for the 100th time.
On December 21st, 2015, the first Falcon 9 V1.2 Full Thrust (Block 1) rocket lifted off from SpaceX’s Cape Canaveral LC-40 launch pad on the company’s return-to-flight mission after a catastrophic in-flight failure just six months prior. Unwilling as ever to waste an opportunity, no matter how important the mission, SpaceX – on top of debuting a major Falcon 9 upgrade – chose to take advantage of the return to flight to attempt to land a Falcon booster back on land for the first time ever. Ultimately, on top of successfully deploying multiple Orbcomm OG2 communications satellites in orbit for a paying customer, Falcon 9 booster B1019 sailed through its boostback, reentry, and landing burns without issue. About nine minutes after liftoff, the rocket ultimately touched down on a concrete “landing zone” just a few miles from where it lifted off with uncanny ease relative to SpaceX’s numerous failed attempts in the ~18 months prior.
Exactly six years later, on December 21st, 2021, Falcon 9 booster B1069 lifted off from Kennedy Space Center (KSC) Pad 39A with an upgraded, flight-proven Cargo Dragon in tow for SpaceX’s 24th International Space Station (ISS) resupply mission. CRS-24 also marked the company’s 31st and final launch of 2021, representing more successful Falcon launches completed in a single year than SpaceX had even attempted in its entire nine-year history up to the point of that first successful booster landing.
Unlike B1019 and its anxiety-ridden launch and first-of-its-kind recovery attempt, Falcon booster landings are now not only routine but expected. For SpaceX, a launch without a landing – intentionally or by accident – is now so unusual that it’s practically more newsworthy than the alternative. Of the 57 launches SpaceX has now completed in the last two years, only 4 did not include a successful booster landing – of which only the loss of one was intentional.
CRS-24 was no different. About nine minutes after liftoff, after a flawless ascent, stage separation, and reentry burn, Falcon 9 B1069 fired up its engines once more and landed softly aboard drone ship Just Read The Instructions (JRTI). Anything less would have been an oddity and a major loss for SpaceX, given that a full four Falcon boosters have already singlehandedly supported nine or more launches. The unintentional loss of any booster is already hard to swallow but it’s even more painful to lose a new booster that might have otherwise bastioned SpaceX’s fleet and supported another 10+ launches in just a year or two.
Thankfully, no such fate befell B1069 and the booster now has a potentially long and productive life of launches in front of it. With just a single NASA mission under its belt, the Falcon 9 is a prime candidate to launch SpaceX’s upcoming Axiom-1 private astronaut mission, though it could just as easily support any number of upcoming missions for the US military, NASA, the Italian Space Agency (ASI), or other major customers.
Now safely in orbit, the uncrewed Dragon 2 capsule C209 – carrying 3 tons (~6500 lb) of cargo – will make its way to the ISS for the second time and dock with the station as early as 4:30 am EDT (09:30 UTC), Wednesday, December 22nd. It’ll be the capsule’s second space station arrival in a little over six months.
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Tesla’s Sweden standoff draws UAW support as unions widen pressure campaign
In a post shared on social media, the United Auto Workers stated that it stands with IF Metall workers who are striking against Tesla Sweden.
The United Auto Workers (UAW) has publicly expressed solidarity with Swedish union IF Metall as its strike against Tesla continues, adding international attention to the extended labor dispute in the European country.
UAW supports IF Metall’s strike
In a post shared on social media, the United Auto Workers stated that it stands with IF Metall workers who are striking against Tesla Sweden. UAW Region 8 Director Tim Smith stated that the union fully supports IF Metall’s efforts to secure a collective bargaining agreement with the automaker.
“UAW stands with IF Metall workers on strike against Tesla, fighting for a collective bargaining agreement. UAW Region 8 Director Tim Smith pledged the UAW’s full support and solidarity,” the UAW International Union stated in its post.
IF Metall launched its strike against Tesla Sweden in late 2023 over the electric car maker’s refusal to sign a collective agreement. The action has since been supported by other unions through sympathy strikes affecting ports, logistics, and service operations.
Tesla Sweden has maintained that it complies with Swedish labor laws and offers competitive pay and benefits, though the company has not publicly commented on the UAW’s latest show of support.
Tesla owners get union attention
Pro-union groups in Sweden have recently expanded their outreach beyond Tesla’s facilities and workforce. Activists have begun distributing informational leaflets against the EV maker directly on Tesla vehicles parked across Stockholm, as per a report from Swedish outlet Dagens Arbete.
The yellow slips, designed to resemble parking notices, urge regular Tesla owners to pressure the company into signing a collective agreement. Organizers involved in the effort have argued that the leaflets are intended to simply inform consumers rather than single out individual owners. When owners are present, however, activists stated that they explain the dispute verbally.
Tesla has not issued a public response regarding the leaflet distribution campaign as of writing.
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Starlink goes mainstream with first-ever SpaceX Super Bowl advertisement
SpaceX used the Super Bowl broadcast to promote Starlink, pitching the service as fast, affordable broadband available across much of the world.
SpaceX aired its first-ever Super Bowl commercial on Sunday, marking a rare move into mass-market advertising as it seeks to broaden adoption of its Starlink satellite internet service.
Starlink Super Bowl advertisement
SpaceX used the Super Bowl broadcast to promote Starlink, pitching the service as fast, affordable broadband available across much of the world.
The advertisement highlighted Starlink’s global coverage and emphasized simplified customer onboarding, stating that users can sign up for service in minutes through the company’s website or by phone in the United States.
The campaign comes as SpaceX accelerates Starlink’s commercial expansion. The satellite internet service grew its global user base in 2025 to over 9 million subscribers and entered several dozen additional markets, as per company statements.
Starlink growth and momentum
Starlink has seen notable success in numerous regions across the globe. Brazil, in particular, has become one of Starlink’s largest growth regions, recently surpassing one million users, as per Ookla data. The company has also expanded beyond residential broadband into aviation connectivity and its emerging direct-to-cellular service.
Starlink has recently offered aggressive promotions in select regions, including discounted or free hardware, waived installation fees, and reduced monthly pricing. Some regions even include free Starlink Mini for select subscribers. In parallel, SpaceX has introduced AI-driven tools to streamline customer sign-ups and service selection.
The Super Bowl appearance hints at a notable shift for Starlink, which previously relied largely on organic growth and enterprise contracts. The ad suggests SpaceX is positioning Starlink as a mainstream alternative to traditional broadband providers.
Tesla engineers deflected calls from Apple on a daily basis while the tech giant was developing its now-defunct electric vehicle program, which was known as “Project Titan.”
Back in 2022 and 2023, Apple was developing an EV in a top-secret internal fashion, hoping to launch it by 2028 with a fully autonomous driving suite.
However, Apple bailed on the project in early 2024, as Project Titan abandoned the project in an email to over 2,000 employees. The company had backtracked its expectations for the vehicle on several occasions, initially hoping to launch it with no human driving controls and only with an autonomous driving suite.
Apple canceling its EV has drawn a wide array of reactions across tech
It then planned for a 2028 launch with “limited autonomous driving.” But it seemed to be a bit of a concession at that point; Apple was not prepared to take on industry giants like Tesla.
Wedbush’s Dan Ives noted in a communication to investors that, “The writing was on the wall for Apple with a much different EV landscape forming that would have made this an uphill battle. Most of these Project Titan engineers are now all focused on AI at Apple, which is the right move.”
Apple did all it could to develop a competitive EV that would attract car buyers, including attempting to poach top talent from Tesla.
In a new podcast interview with Tesla CEO Elon Musk, it was revealed that Apple had been calling Tesla engineers nonstop during its development of the now-defunct project. Musk said the engineers “just unplugged their phones.”
Musk said in full:
“They were carpet bombing Tesla with recruiting calls. Engineers just unplugged their phones. Their opening offer without any interview would be double the compensation at Tesla.”
Interestingly, Apple had acquired some ex-Tesla employees for its project, like Senior Director of Engineering Dr. Michael Schwekutsch, who eventually left for Archer Aviation.
Tesla took no legal action against Apple for attempting to poach its employees, as it has with other companies. It came after EV rival Rivian in mid-2020, after stating an “alarming pattern” of poaching employees was noticed.
Tesla’s Sweden standoff draws UAW support as unions widen pressure campaign
Starlink goes mainstream with first-ever SpaceX Super Bowl advertisement
