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SpaceX’s Elon Musk talks next goals for Falcon rocket reusability
CEO Elon Musk has reiterated that SpaceX is still pursuing a major rocket reuse milestone he originally set for the company several years ago and revealed that its Falcon rockets could ultimately soar far beyond it.
Musk has been talking publicly about reusable rockets for well over a decade but the first hard numbers linked to real hardware came with the debut of Falcon 9’s Block 5 upgrade in May 2018. In a conference call with reporters, Musk famously revealed that the Block 5 upgrade incorporated design changes that would ultimately allow SpaceX to reuse orbital-class Falcon boosters at least ten times each. An upper bound of 100+ flights per booster would also be possible with regular maintenance and part replacements every ten or so launches.
Since the upgrade’s May 11th, 2018 launch debut, Falcon 9 and Heavy Block 5 rockets have completed 37 launches – all successful – with only one in-flight anomaly, a March 2020 engine failure that prevented booster recovery but didn’t preclude mission success. Excluding three flawless Falcon Heavy launches, SpaceX’s 34 Falcon 9 Block 5 launches were collectively completed by 11 boosters – an average of >3 launches per rocket. In fewer words, SpaceX has accumulated a vast wealth of data with which it can judge the Block 5 design and CEO Elon Musk has some choice observations more than two years after his Block 5 press conference.

In the simplest possible terms, Musk’s August 19th comments strongly suggest that the Block 5 upgrade has more than met the goals laid out for it back in 2018.
The fact alone that the average Falcon 9 Block 5 booster (even including one expendable mission) has launched more than three times is a major credit to the design. At the same time, SpaceX flew the same booster for the sixth time just days ago and achieved the fifth launch of three separate Falcon 9 boosters between March and August of 2020.
Now, with all that experience in hand and a Falcon 9 Block 5 booster already 60% of the way to the ten-flight reuse milestone, Musk says that “100+ flights are possible” and that “there isn’t an obvious limit.” While “some parts will need to be replaced or upgraded” to achieve dozens or hundreds of booster reuses, Musk says that SpaceX “almost never need[s] to replace a whole [Merlin 1D] engine.

Given that a Falcon 9 booster’s nine M1D engines are likely the most difficult part of each rocket to quickly and safely reuse, it’s extremely easy to believe that individual boosters can launch dozens – if not hundreds – of times with just a small amount of regular maintenance and repairs. In that sense, SpaceX has effectively achieved Musk’s long-lived dream of building a rocket that is (more or less, at least) approaching the reusability of aircraft.
Of course, even 100-flight Falcon boosters would still be at least one or two orders of magnitude distant from most modern aircraft, but that would still be a vast improvement over any other launch vehicle in history (especially including the Space Shuttle).


Musk says that SpaceX is still actively pushing to fly a Falcon 9 booster ten times and Starlink missions – allowing the company to mitigate risk on its own launches – will leave plenty of opportunities. If SpaceX can fly Falcon 9 booster B1049 every 60 days on average, the company could hit that ten-flight milestone as early as Q2 2021.
The SpaceX CEO also responded to a classic head-in-the-sand claim from traditional aerospace companies like United Launch Alliance (ULA), refuting the theoretical supposition that booster reuse “doesn’t make sense” until ten-flight reuse is achieved. Instead, Musk says that SpaceX only needs to fly each booster three times to ensure that booster reuse is cheaper than just building new rockets.
In short, despite the ad hoc rationalizations competitors continue to use to excuse years of denial and laurel-resting, SpaceX is routinely reusing rockets, saving major resources by doing so, and has still just barely scratched the surface of what is ultimately possible.
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Tesla Semi’s biggest adoptee gives an update on production timeline
Tesla recently received its largest order for the all-electric Semi from Einride, a Swedish transport service, for 500 units, a groundbreaking invoice to receive before the first deliveries begin.
Even more remarkable, Einride CEO Roozbeh Charli said in a recent interview that he expects his company to take delivery of all 500 — the entire order — before the end of 2027. He even expects to have 75 Tesla Semi units in the Einride fleet before the end of this year.
🚨 Einride CEO Roozbeh Charli on the Tesla Semi partnership:
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$19.99 USD“If we start with the Amazon announcement that we did earlier this year, that was on the back of having gone through a proving period together with them and proving out our technology. Then we took that next step in… pic.twitter.com/oazkXjwoig
— TESLARATI (@Teslarati) August 28, 2026
Charli said the Tesla partnership was part of a broader push, along with its earlier partnership with Amazon. Einride is assisting Amazon with the use of its Saga AI platform, which helps eliminate questions about budgeting and forecasting for logistics companies.
The Semi, as well as Tesla’s production and subsequent delivery of the units to Einride, will help the company “to have a good supply of vehicles that we can deploy on the [Saga AI] platform,” Charli said. “Tesla is also a relationship we’ve had for a while, and as the Tesla Semi deliveries are firming up, we decided to do a larger commitment to that and deploy that on our platform.”
In its initial announcement, Einride said it anticipated taking delivery of the trucks over the next two years, but now it appears the company is expecting all 500 units within the next 16 months.
Built at a dedicated factory in Sparks, Nevada, the Tesla Semi has been perhaps the biggest and most intensive testing process the company has ever had for a single vehicle model. For the past several years, Tesla has been working with many companies, most notably Frito-Lay and PepsiCo, to gain knowledge on the performance on regional routes.
Tesla plans to launch the Semi officially on September 24, five months after production started ramping.
Additionally, drivers have said they are happy about the Semi’s performance and that its numerous safety and productivity features have made their jobs and routes much easier.
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Tesla Cybercab uses a unique strategy for picking up the right rider
Tesla Cybercab is using a unique strategy for picking up the correct rider, which is a crucial part of ride-hailing to ensure people end up in the right place and are charged the correct price.
Cybercab will utilize an RGB strip in its front light bar that will illuminate in a variety of different colors to mark itself.
This identifying mark will also appear in the Robotaxi app, giving riders in the same location a notable distinction in an effort to avoid any confusion regarding who should get in each vehicle.
🚨 Tesla is using different light bar colors to help riders understand which vehicle is theirs
Pretty cool strategy pic.twitter.com/eGMpEMeRpc
— TESLARATI (@Teslarati) August 27, 2026
Other ride-hailing services use similar strategies: Lyft and Uber rides are recognizable through driver identity, vehicle type and color, as well as license plate. Waymo will display the rider’s initials on top of the vehicle, letting them know that the specific vehicle for them has arrived.
Tesla’s strategy is unique and interesting, but there are some flaws. Cybercab’s main purpose is aimed toward being an autonomous ride for all, including those who have disabilities like being blind or even color blind.
Tesla will likely have something in the pipeline for those who cannot see colors or have limited vision. There will definitely be multiple ways to identify which vehicle is the one that “you” specifically ordered.
Cybercab is set to start giving public rides next Thursday, September 3, in Austin, as it announced a dedicated event last week and invited many members of the Tesla community.
Additionally, members of the public will be invited as well. Tesla has been offering employee rides in Cybercab for nearly two months.
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Tesla ends in-house wrap service that always seemed like a short-term program
Tesla has said goodbye to one customization option for its vehicles: the wrap service it launched several years ago.
After launching an in-house wrap service in August 2020 for the first time in China. In the U.S., it launched in October 2023. Tesla continued to expand the program and adjust it with better pricing and fewer options for the Cybertruck.
By December 2023, it was giving owners of the Model 3, Model Y, and the Cybertruck the opportunity to give their vehicle a fresh look with a vinyl wrap.
Tesla revamps in-house vinyl wrap service with better pricing
It was only available in five locations: Costa Mesa, Oceanside, Santa Clara, West Covina, all in California, and Seattle, Washington.
However, Tesla made some big adjustments to its shop, and the wrap service is officially gone:
Tesla has made a LOT of changes to its online shop recently — price increases, price cuts, new options, and several products being removed entirely.
Some of the biggest increases are wheel covers. 👀
📈 PRICE INCREASES
• 2017-2023 | Model 3 Aero Wheel Cover — Style: Refresh…— Phoenix Self-Driving 🐦🔥 (@PhoenixFSD) August 25, 2026
Wraps are very popular across the Tesla lineup, especially since the company offers relatively few colors. Many choose to wrap their Teslas with interesting colors, patterns, or even finishes, turning their cars from glossy to satin or matte.
However, Tesla’s wrap service was so limited geographically that it never really had a chance to get off the ground or compete with local shops. Every area in the United States is now overflowing with detailing shops, mobile detailers, and other automotive specialists, many of whom perform wrap services.
Tesla’s service was confined to the Pacific time zone and only spanned across two states. It was never going to be something Tesla was a major competitor in, nor was it going to disrupt the wrapping industry. Now that the program has ended, it seems pretty ideal to believe it was always going to be a short-term thing.
Along with the wrap service, Tesla removed several other products, but nothing too crazy. The Model 3 Door Pocket and Cupholder Liners, the Model S 19″ Magnetite Wheel and Winter Tire Package, Model X/Y Ski/Snowboard Carrier for Hitch Rack, Tesla’s Electric Summer Party Tee, and the Electric Summer Tee were the other items the company totally eliminated from its online shop.