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SpaceX Mars landing expert talks Starship recovery challenges in new interview
Formerly responsible for developing Falcon 9 (and Heavy) into the routinely-landing reusable rocket it is today, senior SpaceX engineer Lars Blackmore says he now has one primary focus: figuring out how to land Starship on Earth, the Moon, and Mars.
A graduate of University of Cambridge and MIT, the latter of which interviewed him on October 23rd for an “Alumni Stories” blog, Lars Blackmore has become famous for his groundbreaking work in guidance, navigation, and control (GNC). After graduating with honors from Cambridge and earning a PhD from MIT, Dr. Blackmore joined NASA in 2007 and immersed himself in “precision Mars landing”, part of a more general focus on figuring out how to autonomously control vehicles in uncertain conditions.
In his last year at NASA, Blackmore co-invented an algorithm known as G-FOLD (Guidance for Fuel Optimal Large Divert) that should theoretically enable precision landings on Mars, improving the state of the art by two full orders of magnitude (+/- 10 km to +/- 100 m). In 2011, he departed NASA and joined SpaceX, where he lead the development of the GNC technology needed to successfully and reliably recovery Falcon 9 boosters. Although the same could be said for any number of critical, groundbreaking systems that had to be developed, the onboard software that autonomously guides Falcon 9 landings on the fly is one of many things that booster recovery and reuse would be wholly impossible without.
After numerous failed attempts, all part SpaceX’s preferred learning process, Falcon 9 successfully landed for the first time on December 21st, 2015. As they say, the rest is history: in the roughly four years since that milestone landing, SpaceX has successfully completed 57 orbital launches, recovered boosters 43 more times, and reused flight-proven boosters on 23 launches. Since that first success, more than half of all SpaceX launches have been followed by a successful booster landing (or two).
Back to Mars
In 2018, Dr. Blackmore officially took on a new full-time role as SpaceX’s Principal Mars Landing Engineer. As the namesake suggests, this meant handing (now semi-routine) Falcon 9 and Heavy GNC development to a strong team and beginning to tackle an array of new problems that will need to be solved for SpaceX to reach the Moon, Mars, and beyond.
Following radical design modifications made to Starship in 2018 and again in 2019, SpaceX is pursuing a radically different method of recovery with Starship (the upper stage), while Super Heavy will more directly follow in the footsteps of Falcon 9/Heavy. Starship, however, is being designed to perform a guided descent more akin to a skydiver falling straight down, using flaps at its nose and tail (explicitly “not wings”) to accurately guide its fall.
As little as a few hundred meters above the ground, Starship will then perform a radical maneuver, igniting its Raptor engines to flip around, burn in the opposite direction to counteract that sideways boost, and finally coming in for a precise landing on Earth/Mars/the Moon.
Beyond the new GNC software and knowledge needed to make that maneuver real, Blackmore is also responsible for Starship atmospheric entry, no less critical to enabling precise, repeatable landings from orbital velocity to touchdown. In his recent interview with University of Cambridge staff, Lars revealed that his role as Principal Mars Landing Engineer involved a far wider scope than his previous GNC-centered work, with the goal instead being to design a launch vehicle (Starship) from the ground up to be easily recovered and reused. Falcon 9 Block 5 may be radically different than the ‘V1.0’ rocket that debuted in 2010, but it’s still ultimately a product of retroactive engineering.
With Starship and Super Heavy, SpaceX instead wants to take the vast wealth of knowledge and experience gained from F9/FH and build the vehicle from the ground up to be optimized for full reuse. Ultimately, Dr. Blackmore stated that “landing Starship will be much harder than landing Falcon 9, but if [SpaceX] can do it, it will be revolutionary.”
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Tesla Model 3 and Model Y dominates U.S. EV market in 2025
The figures were detailed in Kelley Blue Book’s Q4 2025 U.S. Electric Vehicle Sales Report.
Tesla’s Model 3 and Model Y continued to overwhelmingly dominate the United States’ electric vehicle market in 2025. New sales data showed that Tesla’s two mass market cars maintained a commanding segment share, with the Model 3 posting year-to-date growth and the Model Y remaining resilient despite factory shutdowns tied to its refresh.
The figures were detailed in Kelley Blue Book’s Q4 2025 U.S. Electric Vehicle Sales Report.
Model 3 and Model Y are still dominant
According to the report, Tesla delivered an estimated 192,440 Model 3 sedans in the United States in 2025, representing a 1.3% year-to-date increase compared to 2024. The Model 3 alone accounted for 15.9% of all U.S. EV sales, making it one of the highest-volume electric vehicles in the country.
The Model Y was even more dominant. U.S. deliveries of the all-electric crossover reached 357,528 units in 2025, a 4.0% year-to-date decline from the prior year. It should be noted, however, that the drop came during a year that included production shutdowns at Tesla’s Fremont Factory and Gigafactory Texas as the company transitioned to the new Model Y. Even with those disruptions, the Model Y captured an overwhelming 39.5% share of the market, far surpassing any single competitor.
Combined, the Model 3 and Model Y represented more than half of all EVs sold in the United States during 2025, highlighting Tesla’s iron grip on the country’s mass-market EV segment.
Tesla’s challenges in 2025
Tesla’s sustained performance came amid a year of elevated public and political controversy surrounding Elon Musk, whose political activities in the first half of the year ended up fueling a narrative that the CEO’s actions are damaging the automaker’s consumer appeal. However, U.S. sales data suggest that demand for Tesla’s core vehicles has remained remarkably resilient.
Based on Kelley Blue Book’s Q4 2025 U.S. Electric Vehicle Sales Report, Tesla’s most expensive offerings such as the Tesla Cybertruck, Model S, and Model X, all saw steep declines in 2025. This suggests that mainstream EV buyers might have had a price issue with Tesla’s more expensive offerings, not an Elon Musk issue.
Ultimately, despite broader EV market softness, with total U.S. EV sales slipping about 2% year-to-date, Tesla still accounted for 58.9% of all EV deliveries in 2025, according to the report. This means that out of every ten EVs sold in the United States in 2025, more than half of them were Teslas.
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Tesla Model 3 and Model Y earn Euro NCAP Best in Class safety awards
“The company’s best-selling Model Y proved the gold standard for small SUVs,” Euro NCAP noted.
Tesla won dual categories in the Euro NCAP Best in Class awards, with the Model 3 being named the safest Large Family Car and the Model Y being recognized as the safest Small SUV.
The feat was highlighted by Tesla Europe & Middle East in a post on its official account on social media platform X.
Model 3 and Model Y lead their respective segments
As per a press release from the Euro NCAP, the organization’s Best in Class designation is based on a weighted assessment of four key areas: Adult Occupant, Child Occupant, Vulnerable Road User, and Safety Assist. Only vehicles that achieved a 5-star Euro NCAP rating and were evaluated with standard safety equipment are eligible for the award.
Euro NCAP noted that the updated Tesla Model 3 performed particularly well in Child Occupant protection, while its Safety Assist score reflected Tesla’s ongoing improvements to driver-assistance systems. The Model Y similarly stood out in Child Occupant protection and Safety Assist, reinforcing Tesla’s dual-category win.
“The company’s best-selling Model Y proved the gold standard for small SUVs,” Euro NCAP noted.
Euro NCAP leadership shares insights
Euro NCAP Secretary General Dr. Michiel van Ratingen said the organization’s Best in Class awards are designed to help consumers identify the safest vehicles over the past year.
Van Ratingen noted that 2025 was Euro NCAP’s busiest year to date, with more vehicles tested than ever before, amid a growing variety of electric cars and increasingly sophisticated safety systems. While the Mercedes-Benz CLA ultimately earned the title of Best Performer of 2025, he emphasized that Tesla finished only fractionally behind in the overall rankings.
“It was a close-run competition,” van Ratingen said. “Tesla was only fractionally behind, and new entrants like firefly and Leapmotor show how global competition continues to grow, which can only be a good thing for consumers who value safety as much as style, practicality, driving performance, and running costs from their next car.”
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Tesla is shifting FSD to a subscription-only model, confirms Elon Musk
Tesla CEO Elon Musk confirmed the upcoming update in a post on social media platform X.
Tesla will be ending one-time purchases of its Full Self-Driving (FSD) system after Valentine’s Day, transitioning the feature to a monthly subscription-only model.
Tesla CEO Elon Musk confirmed the upcoming update in a post on social media platform X.
No more FSD one-time purchases
As per Elon Musk in his post on X, “Tesla will stop selling FSD after Feb 14. FSD will only be available as a monthly subscription thereafter.” This marks a shift in how Tesla monetizes its FSD system, which can now be purchased for a one-time fee or accessed through a monthly subscription.
FSD’s subscription model has been $99 per month in the United States, while its one-time purchase option is currently priced at $8,000. FSD’s one-time purchase price has swung wildly in recent years, reaching $15,000 in September 2022. At the time, FSD was proficient, but its performance was not on par with v14. This made its $15,000 upfront price a hard sell for consumers.
Tesla’s move to a subscription-only model could then streamline how the company sells FSD. It also lowers the entry price for the system, as even price-conscious drivers would likely be able to justify FSD’s $99 monthly subscription cost during periods when long-distance travel is prevalent, like the holidays.
Musk’s compensation plan and FSD subscription targets
Tesla’s shift to a subscription-only FSD model comes amidst Musk’s 2025 CEO Performance Award, which was approved by Tesla shareholders at the 2025 Annual Shareholders Meeting with roughly 75% support. Under the long-term compensation plan, Musk must achieve a series of ambitious operational milestones, including 10 million active FSD subscriptions, over the next decade for his stock awards to vest.
The 2025 CEO Performance Award’s structure ties Musk’s potential compensation to Tesla’s aggressive targets that span market capitalization, vehicle deliveries, robotics, and software adoption. Apart from his 10-million active FSD subscription target, Musk’s compensation is also tied to Tesla producing 20 million vehicles cumulatively, delivering 1 million Tesla bots, and having 1 million Robotaxis in operation. He must also lead Tesla to a market cap of $8.5 trillion.
If successful, Elon Musk’s 2025 CEO Performance Award could make him the world’s first trillionaire. It could also help Tesla become the world’s most valuable company by market cap by a notable margin.
Tesla Model 3 and Model Y dominates U.S. EV market in 2025
Tesla Model 3 and Model Y earn Euro NCAP Best in Class safety awards
