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SpaceX Starlink factory building satellites four times faster than closest competitor
An executive says that SpaceX’s Seattle-based Starlink factory is building satellites up to four times faster than OneWeb, the company’s closest competitor in the new low Earth orbit (LEO) internet space race.
Speaking at the SATELLITE 2020 Conference on March 9th, Jonathan Hofeller – VP of Starlink and Sales – revealed SpaceX’s extraordinary Starlink production rate just days before the company’s sixth planned 60-satellite launch. Now two days away from liftoff with Falcon 9 and its satellite stack already vertical at the launch pad, SpaceX will likely end the week with some 350 operational satellites in orbit – around twice as many as any other public or private constellation in history.
While SpaceX will have soon attempted five 60-satellite Starlink launches in four months, CEO Elon Musk recently revealed that the company is still building spacecraft faster than it can launch them. At a reported production rate of six satellites per day, that news is now incredibly unsurprising given that it means SpaceX could theoretically build the world’s second-largest satellite constellation (excluding Starlink) in a single month. To be clear, though, the company has created one of the best possible problems the Starlink program could have.
First revealed in late 2019 and reiterated in recent months, SpaceX executives have consistently noted that the company plans to attempt some 20-24 dedicated Starlink launches in 2020 alone. As previously noted on Teslarati, 20-24 launches could put enough Starlink satellites in orbit for SpaceX to realistically begin serving customers almost anywhere on Earth.
“In recent months, SpaceX has indicated that Starlink will need at least 24 dedicated launches – 1440 satellites – to achieve uninterrupted global coverage, while as few as six launches (300 satellites) could enable service for customers in the northern US and southern Canada.
COO and President Gwynne Shotwell believes SpaceX can begin serving customers as early as mid-2020, ultimately maturing into an experienced internet service provider (ISP) in 2021. With almost 120 satellites already in orbit, if SpaceX can manage an average of 1.5 to 2 Starlink launches per month in 2020, the broadband internet constellation should have near-global coverage by the end of the year.”
Teslarati.com — December 20th, 2019
Two and a half months into 2020, it’s entirely possible that SpaceX already has several launches worth of Starlink satellites waiting for their Falcon rockets. Weather and hardware-related delays have impacted each of the three 2020 Starlink launches SpaceX has completed thus far, pushing its internal manifest back by at least several weeks. SpaceX could be strategically slowing work at its factory based on predictions of rocket availability in the next few months, avoiding a massive stockpile of Starlink satellites. Still, it’s just as likely that its Seattle HQ has been churning out several satellites per day for weeks or even months. Even if SpaceX has only averaged four satellites per day over the last three months, it would likely have a backlog of 4+ launches (~240 satellites).
Bigger, cheaper, faster
Compared to OneWeb, SpaceX Starlink satellites thus weigh 75% more, offer at least 50% more bandwidth for internet services, can be manufactured for less than half the cost in a quarter of the time, and likely cost – per satellite – at least three times less to launch. These are the fundamental, unavoidable benefits of SpaceX’s preferred strategy of vertical integration writ large. End-product quality and functionality held equal, it’s numerically impossible for a more traditional company like OneWeb to compete head-to-head with a vertically-integrated competitor like SpaceX.
Thankfully, though, the supply for LEO-based internet services is currently so small – and the demand so large – that OneWeb will almost certainly be able to find a niche and survive. For now, the fact remains that SpaceX is all but guaranteed to continue building and launching far more satellites than OneWeb — all for a dramatically lower cost.
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Tesla Cybercab is using a unique strategy for picking up the correct rider, which is a crucial part of ride-hailing to ensure people end up in the right place and are charged the correct price.
Cybercab will utilize an RGB strip in its front light bar that will illuminate in a variety of different colors to mark itself.
This identifying mark will also appear in the Robotaxi app, giving riders in the same location a notable distinction in an effort to avoid any confusion regarding who should get in each vehicle.
🚨 Tesla is using different light bar colors to help riders understand which vehicle is theirs
Pretty cool strategy pic.twitter.com/eGMpEMeRpc
— TESLARATI (@Teslarati) August 27, 2026
Other ride-hailing services use similar strategies: Lyft and Uber rides are recognizable through driver identity, vehicle type and color, as well as license plate. Waymo will display the rider’s initials on top of the vehicle, letting them know that the specific vehicle for them has arrived.
Tesla’s strategy is unique and interesting, but there are some flaws. Cybercab’s main purpose is aimed toward being an autonomous ride for all, including those who have disabilities like being blind or even color blind.
Tesla will likely have something in the pipeline for those who cannot see colors or have limited vision. There will definitely be multiple ways to identify which vehicle is the one that “you” specifically ordered.
Cybercab is set to start giving public rides next Thursday, September 3, in Austin, as it announced a dedicated event last week and invited many members of the Tesla community.
Additionally, members of the public will be invited as well. Tesla has been offering employee rides in Cybercab for nearly two months.
Tesla has said goodbye to one customization option for its vehicles: the wrap service it launched several years ago.
After launching an in-house wrap service in August 2020 for the first time in China. In the U.S., it launched in October 2023. Tesla continued to expand the program and adjust it with better pricing and fewer options for the Cybertruck.
By December 2023, it was giving owners of the Model 3, Model Y, and the Cybertruck the opportunity to give their vehicle a fresh look with a vinyl wrap.
Tesla revamps in-house vinyl wrap service with better pricing
It was only available in five locations: Costa Mesa, Oceanside, Santa Clara, West Covina, all in California, and Seattle, Washington.
However, Tesla made some big adjustments to its shop, and the wrap service is officially gone:
Tesla has made a LOT of changes to its online shop recently — price increases, price cuts, new options, and several products being removed entirely.
Some of the biggest increases are wheel covers. 👀
📈 PRICE INCREASES
• 2017-2023 | Model 3 Aero Wheel Cover — Style: Refresh…— Phoenix Self-Driving 🐦🔥 (@PhoenixFSD) August 25, 2026
Wraps are very popular across the Tesla lineup, especially since the company offers relatively few colors. Many choose to wrap their Teslas with interesting colors, patterns, or even finishes, turning their cars from glossy to satin or matte.
However, Tesla’s wrap service was so limited geographically that it never really had a chance to get off the ground or compete with local shops. Every area in the United States is now overflowing with detailing shops, mobile detailers, and other automotive specialists, many of whom perform wrap services.
Tesla’s service was confined to the Pacific time zone and only spanned across two states. It was never going to be something Tesla was a major competitor in, nor was it going to disrupt the wrapping industry. Now that the program has ended, it seems pretty ideal to believe it was always going to be a short-term thing.
Along with the wrap service, Tesla removed several other products, but nothing too crazy. The Model 3 Door Pocket and Cupholder Liners, the Model S 19″ Magnetite Wheel and Winter Tire Package, Model X/Y Ski/Snowboard Carrier for Hitch Rack, Tesla’s Electric Summer Party Tee, and the Electric Summer Tee were the other items the company totally eliminated from its online shop.
News
Tesla Robotaxi fleet gets a brain upgrade ahead of Cybercab launch event
Tesla’s Robotaxi service now runs longer hours nationwide as its unsupervised fleet quietly grows larger.
Tesla’s Robotaxi service just got easier to catch, with the company’s official Robotaxi account noting that rides are now available from 6 a.m. to 10 p.m., seven days a week, across its operating footprint. The account also said its unsupervised fleet is “a lot bigger” than before, though without specifics. The bigger change is what Tesla says upgraded intelligence in vehicle distribution and routing is what’s actually cutting wait times, not a new Full Self-Driving version.
While Tesla did not name the team behind the upgrade, the language points to its AI and fleet software group rather than the driving stack itself. Vehicle distribution and routing in Robotaxi has functioned mostly as a dispatch problem with the software deciding which idle car goes to which rider, and how far it has to travel to get there. “Upgraded intelligence” suggests a smarter version of that dispatch logic, likely using demand forecasting to position idle cars near where riders are about to request them rather than reacting once a request comes in. Tesla’s AI division has built similar prediction systems for other parts of the business, including the neural networks that power FSD itself, so applying that same approach to fleet logistics would be a natural extension rather than a new discipline for the team.
Robotaxi now runs 6am to 10pm, 7 days/week
Unsupervised fleet is a lot bigger
Also, upgraded intelligence in vehicle distribution & routing means you wait less pic.twitter.com/UFZ4bqg2dZ
— Tesla Robotaxi (@robotaxi) August 26, 2026
Tesla is also about a week away from a separate robotaxi milestone. The company plans to launch Cybercab, its purpose built two seat robotaxi with no steering wheel or pedals, in Austin on September 3. Cybercab has been giving employees rides on public and private roads for weeks, and the September event is expected to fold those vehicles into the existing Robotaxi fleet within days of the launch.
Thank you so much @Tesla for inviting us to the Cybercab launch in Austin! 🤠 pic.twitter.com/F1rAR8zd5O
— TESLARATI (@Teslarati) August 22, 2026
Austin previously ran Robotaxi from 6 a.m. to 2 a.m. as of last September, a schedule set before the service expanded into Dallas, Houston, Miami, Tampa, Orlando and the Bay Area. Wednesday’s post did not specify whether that extended overnight window still applies in Austin specifically or whether 6 a.m. to 10 p.m. is now the standard across every market. Tesla’s post, visible on its official Robotaxi account, framed the change simply as fewer riders waiting around for a car.
Whether the wider hours hold once Cybercab enters the fleet next week is the next thing worth watching. Tesla has tended to expand Robotaxi in increments, first geofence, then hours, then fleet size, and each step so far has arrived without much advance notice.
Tesla Cybercab uses a unique strategy for picking up the right rider
Tesla ends in-house wrap service that always seemed like a short-term program
