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SpaceX set to launch 40 satellites on fourth dedicated rideshare mission
SpaceX says a Falcon 9 rocket is on track to launch its fourth dedicated rideshare mission no earlier than (NET) 12:24 pm EDT (16:24 UTC) on Friday, April 1st.
Known as Transporter-4, SpaceX will launch the batch of 40 customer satellites out of its Cape Canaveral Space Force Station (CCSFS) LC-40 pad. Poor weather means that the company currently has a roughly 30% chance of favorable conditions on April 1st, improving to 50% on April 2nd and 80% on April 4th. Following the first NASA Space Launch System (SLS) rocket’s trip to a nearby launch pad, SpaceX also has to work around the agency’s plans to attempt an important wet dress rehearsal (WDR) test as early as April 3rd, preventing any launches that day.
SLS has already partially contributed to delays to Axiom-1 – the first all-private astronaut launch to the International Space Station – and could potentially disrupt Transporter-4 if weather or Falcon 9 fail to cooperate on Friday or Saturday.
Transporter-4’s payload of 40 satellites is the smallest number SpaceX has ever manifested on one of its dedicated rideshare missions. It’s unclear why so few satellites will be aboard, but one customer in particular likely explains why the company can launch such a small payload. That customer is Germany’s national space agency (DLR), which has manifested EnMAP – a hyperspectral Earth observation satellite – on Transporter-4. EnMAP itself is quite a bizarre case: the wildly overambitious smallsat was initially scheduled to launch as early as 2012 but has suffered a full decade of delays as endless issues arose. Painfully, those delays mean that EnMAP – a spacecraft largely designed before 2010 – is merely the latest in a long line of similarly capable satellites. Italy, for example, began work on an almost identically capable spacecraft – PRISMA – in 2008 and launched it in 2019 for ~$140 million.
According to one estimate, EnMAP’s cost has likely ballooned from ~$100 million to more than $330 million. In other words, it’s fairly reasonable to assume that SpaceX was able to charge DLR quite a bit more than Transporter-4’s other rideshare customers. SpaceX could have positioned it as a heavily discounted dedicated launch that just so happens to carry some secondary payloads – perhaps charging ‘just’ $15-30 million. EnMAP (950 kg or 2100 lb) is slightly heavier than the maximum weight SpaceX’s one-size-fits-all pricing allows for, but a customer with a similar 830 kilogram (1830 lb) spacecraft could launch it for as little as $4.6 million on a Transporter mission.
Of Transporter-4’s 40 payloads, at least 16 are using intermediaries like Spaceflight, Exolaunch, and D-Orbit, who then deal with SpaceX for the satellite owners. Excluding EnMAP, at least six other customers likely booked directly through SpaceX. Combined, total Transporter-4 revenue before EnMAP could be as low as ~$13 million. According to a SpaceX executive speaking in 2020, the total cost of a Falcon 9 launch with a recoverable, flight-proven booster is $28 million. Given that some executives have compared Transporter missions to public transit, it’s possible that SpaceX is willing to launch some rideshare missions even knowing they will lose money, but it’s hard to imagine it would burn $10-15 million (or more) instead of just delaying a few months to add more payloads.
Even though EnMAP is thus likely picking up all of financial slack, Transporter-4 is still a good demonstration of SpaceX’s flexibility – flexibility that current or prospective providers with much smaller rockets simply can’t match. With Falcon 9, SpaceX can just throw a 1-ton, $300 million spacecraft on top of a several-dozen-satellite rideshare mission and still recover both the booster and fairing without issue – all while charging its smaller customers a more or less unbeatable $1.1 million per 200-kilogram slot and $5500 for each additional kilogram.
SpaceX will begin streaming its first Transporter-4 launch attempt around 12:10 pm EDT (16:10 UTC).
News
Tesla is coming to Estonia and Latvia in latest European expansion: report
Tesla seems to be accelerating its regional expansion following its recent launch in Lithuania.
Recent reports have indicated that Tesla has taken a step toward entering the Baltic states by registering new subsidiaries in Latvia and Estonia.
Filings suggest that Tesla is accelerating its regional expansion following its recent launch in Lithuania, with service centers likely coming before full sales operations.
Official entities in Latvia and Estonia
Tesla has established two new legal entities, Tesla Latvia SIA and Tesla Estonia OÜ, both owned by Tesla International B.V., as noted in an EV Wire report. Corporate records show the Estonian entity was formed on December 16, 2025, while the Latvian subsidiary was registered earlier, on November 7.
Both entities list senior Tesla executives on their boards, including regional and finance leadership responsible for new market expansion across Europe. Importantly, the entities are registered under “repair and maintenance of motor vehicles,” rather than strictly vehicle sales. This suggests that Tesla service centers will likely be launched in both countries.
The move mirrors Tesla’s recent Baltic rollout strategy. When Tesla entered Lithuania, it first established a local entity, followed by a pop-up store within weeks and a permanent service center a few months later. It would then not be surprising if Tesla follows a similar strategy in Estonia and Latvia, and service and retail operations arrive in the first half of 2026.
Tesla’s European push
Tesla saw a drop in sales in Europe in 2025, though the company is currently attempting to push more sales in the region by introducing its most affordable vehicles yet, the Model 3 Standard and the Model Y Standard. Both vehicles effectively lower the price of entry into the Tesla ecosystem, which may make them attractive to consumers.
Tesla is also hard at work in its efforts to get FSD approved for the region. In the fourth quarter of 2025, Tesla rolled out an FSD ride-along program in several European countries, allowing consumers to experience the capabilities of FSD firsthand. In early December, reports emerged indicating that the FSD ride-along program would be extended in several European territories until the end of March 2026.
Elon Musk
Elon Musk’s X will start using a Tesla-like software update strategy
The initiative seems designed to accelerate updates to the social media platform, while maintaining maximum transparency.
Elon Musk’s social media platform X will adopt a Tesla-esque approach to software updates for its algorithm.
The initiative seems designed to accelerate updates to the social media platform, while maintaining maximum transparency.
X’s updates to its updates
As per Musk in a post on X, the social media company will be making a new algorithm to determine what organic and advertising posts are recommended to users. These updates would then be repeated every four weeks.
“We will make the new 𝕏 algorithm, including all code used to determine what organic and advertising posts are recommended to users, open source in 7 days. This will be repeated every 4 weeks, with comprehensive developer notes, to help you understand what changed,” Musk wrote in his post.
The initiative somewhat mirrors Tesla’s over-the-air update model, where vehicle software is regularly refined and pushed to users with detailed release notes. This should allow users to better understand the details of X’s every update and foster a healthy feedback loop for the social media platform.
xAI and X
X, formerly Twitter, has been acquired by Elon Musk’s artificial intelligence startup, xAI last year. Since then, xAI has seen a rapid rise in valuation. Following the company’s the company’s upsized $20 billion Series E funding round, estimates now suggest that xAI is worth tens about $230 to $235 billion. That’s several times larger than Tesla when Elon Musk received his controversial 2018 CEO Performance Award.
As per xAI, the Series E funding round attracted a diverse group of investors, including Valor Equity Partners, Stepstone Group, Fidelity Management & Research Company, Qatar Investment Authority, MGX, and Baron Capital Group, among others. Strategic partners NVIDIA and Cisco Investments also continued support for building the world’s largest GPU clusters.
News
Tesla FSD Supervised wins MotorTrend’s Best Driver Assistance Award
The decision marks a notable reversal for the publication from prior years, with judges citing major real-world improvements that pushed Tesla’s latest FSD software ahead of every competing ADAS system.
Tesla’s Full Self-Driving (Supervised) system has been named the best driver-assistance technology on the market, earning top honors at the 2026 MotorTrend Best Tech Awards.
The decision marks a notable reversal for the publication from prior years, with judges citing major real-world improvements that pushed Tesla’s latest FSD software ahead of every competing ADAS system. And it wasn’t even close.
MotorTrend reverses course
MotorTrend awarded Tesla FSD (Supervised) its 2026 Best Tech Driver Assistance title after extensive testing of the latest v14 software. The publication acknowledged that it had previously criticized earlier versions of FSD for erratic behavior and near-miss incidents, ultimately favoring rivals such as GM’s Super Cruise in earlier evaluations.
According to MotorTrend, the newest iteration of FSD resolved many of those shortcomings. Testers said v14 showed far smoother behavior in complex urban scenarios, including unprotected left turns, traffic circles, emergency vehicles, and dense city streets. While the system still requires constant driver supervision, judges concluded that no other advanced driver-assistance system currently matches its breadth of capability.
Unlike rival systems that rely on combinations of cameras, radar, lidar, and mapped highways, Tesla’s FSD operates using a camera-only approach and is capable of driving on city streets, rural roads, and freeways. MotorTrend stated that pure utility, the ability to handle nearly all road types, ultimately separated FSD from competitors like Ford BlueCruise, GM Super Cruise, and BMW’s Highway Assistant.
High cost and high capability
MotorTrend also addressed FSD’s pricing, which remains significantly higher than rival systems. Tesla currently charges $8,000 for a one-time purchase or $99 per month for a subscription, compared with far lower upfront and subscription costs from other automakers. The publication noted that the premium is justified given FSD’s unmatched scope and continuous software evolution.
Safety remained a central focus of the evaluation. While testers reported collision-free operation over thousands of miles, they noted ongoing concerns around FSD’s configurable driving modes, including options that allow aggressive driving and speeds beyond posted limits. MotorTrend emphasized that, like all Level 2 systems, FSD still depends on a fully attentive human driver at all times.
Despite those caveats, the publication concluded that Tesla’s rapid software progress fundamentally reshaped the competitive landscape. For drivers seeking the most capable hands-on driver-assistance system available today, MotorTrend concluded Tesla FSD (Supervised) now stands alone at the top.