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SpaceX to fly reused rockets on half of all 2018 launches as competition lags far behind

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Speaking at SATELLITE 2018, SpaceX President Gwynne Shotwell reiterated the company’s commitment to and their customers’ acceptance of reusable rockets at the 2018, stating that SpaceX intends to fly reused boosters on at least half of their 2018 launch manifest.

Barring unforeseen circumstances, SpaceX is effectively on track to complete 30 separate missions this year with more than half flying flight-proven Falcon 9 (and Heavy) boosters. Thus far, the company has completed five launches – three flight-proven – in two months, perfectly extrapolating out to ~18 flight-proven missions and 30 total launches in 2018. While the middle weeks of March will not see any SpaceX launches, the company is on track to reach 11 flights total in late April/early March, six with reused boosters.

Ignoring the tidal wave of reusable rockets

Ultimately, SpaceX’s scheduled launch cadence lends a huge amount of credence to Shotwell’s historically pragmatic claim. Assuming a successful introduction of Falcon 9 Block 5 sometime in April (currently April 5), SpaceX may even be able to get closer to flying reused boosters on two thirds of their 2018 launches, a truly jaw-dropping achievement for a year-old technology in an industry that previously saw minimal technological progress in rocketry for the better part of two decades, if not three or even four.

In almost every conceivable manner, SpaceX has taken a complacent industry by surprise, to such an extent that other major rocket builders have barely begun to develop their competitive responses to successful reuse. SpaceX’s main domestic and global competitors – ULA, Arianespace, and ILS – are at best five years away from more than dabbling in operationally reusable rocketry. ULA is in the best shape here, and their strategy of recovering just the engine segment of their future Vulcan rocket is unlikely to fly – let alone conduct the first real reuse of engines – before 2023 or 2024 at the absolute earliest, and reuse is by no means a public priority for the company.

SpaceX’s main competitors are at best five years away from more than dabbling in operationally reusable rocketry

At this point in time, Arianespace has been halfhearted for years in their attempts to seriously consider reusable rocketry. As of 2018, the closest they have gotten is a noncommittal study that would see the French and German space agencies field a Falcon 1-sized (tiny) vehicle to study the SpaceX approach to landing rockets. In the case of Arianespace, ULA, and ILS, their Ariane 6, Vulcan, and Proton Medium rockets currently under development for inaugural launches no earlier than 2020 have indeed all been explicitly designed to compete with SpaceX’s highly-competitive Falcon 9. Sounds promising, right? The reality, however, is that each distinct company has more or less designed their modernized rockets to compete with Falcon 9’s pre-reusability pricing. Even before SpaceX begins to seriously lower the cost of reused Falcon 9s at the customer level, their competitors are already incapable of beating the price of Falcon 9 and Falcon Heavy, at least without accepting net losses or leaning on government subsidies.

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Arianespace’s Ariane 5 and ULA’s Atlas 5 and Delta 4 rockets do have impeccable and undeniably superior records of reliability, but SpaceX is making rapid progress towards enhanced reliability and unprecedented launch cadences. Falcon 9 Block 5 – SpaceX’s hard-won solution to rapid and cheaply reusable rocket boosters – is weeks away from its first launch, with something like six or more additional Block 5 boosters in the late stages of construction and assembly at SpaceX’s Hawthorne factory. The first prototype of BFR, a rocket designed with a fully-reusable booster and upper stage, has already begun to be assembled, with spaceship test hops scheduled to begin in 2019 and full-up orbital tests hoped to begin as early as 2020. Even with a pessimistic outlook on SpaceX’s BFR development prospects, the likelihood of orbital tests/operational launches beginning before the mid-2020s is incredibly high, barring insurmountable technological hurdles.

Whether or not SpaceX actually manages to begin its first flights to Mars in 2022 (even 2024-2026), BFR and its highly reusable orbital upper stage will swallow the launch industry whole if it manages to be even a tenth as affordable as its engineers intend it to be, and it will likely be in the late stages of hardware development and test launches before ULA, Arianespace, or ILS have even begun to operationally fly their tepid responses to reusability.

SpaceX’s BFR is being designed to launch crew, cargo, and fuel for unprecedentedly low prices. (SpaceX)

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Eric Ralph is Teslarati's senior spaceflight reporter and has been covering the industry in some capacity for almost half a decade, largely spurred in 2016 by a trip to Mexico to watch Elon Musk reveal SpaceX's plans for Mars in person. Aside from spreading interest and excitement about spaceflight far and wide, his primary goal is to cover humanity's ongoing efforts to expand beyond Earth to the Moon, Mars, and elsewhere.

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Tesla analysts believe Musk and Trump feud will pass

Tesla CEO Elon Musk and U.S. President Donald Trump’s feud shall pass, several bulls say.

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The White House, Public domain, via Wikimedia Commons
President Donald J. Trump purchases a Tesla on the South Lawn, Tuesday, March 11, 2025. (Official White House Photo by Molly Riley)

Tesla analysts are breaking down the current feud between CEO Elon Musk and U.S. President Donald Trump, as the two continue to disagree on the “Big Beautiful Bill” and its impact on the country’s national debt.

Musk, who headed the Department of Government Efficiency (DOGE) under the Trump Administration, left his post in May. Soon thereafter, he and President Trump entered a very public and verbal disagreement, where things turned sour. They reconciled to an extent, and things seemed to be in the past.

However, the second disagreement between the two started on Monday, as Musk continued to push back on the “Big Beautiful Bill” that the Trump administration is attempting to sign into law. It would, by Musk’s estimation, increase spending and reverse the work DOGE did to trim the deficit.

President Trump has hinted that DOGE could be “the monster” that “eats Elon,” threatening to end the subsidies that SpaceX and Tesla receive. Musk has not been opposed to ending government subsidies for companies, including his own, as long as they are all abolished.

How Tesla could benefit from the ‘Big Beautiful Bill’ that axes EV subsidies

Despite this contentious back-and-forth between the two, analysts are sharing their opinions now, and a few of the more bullish Tesla observers are convinced that this feud will pass, Trump and Musk will resolve their differences as they have before, and things will return to normal.

ARK Invest’s Cathie Wood said this morning that the feud between Musk and Trump is another example of “this too shall pass:”

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Additionally, Wedbush’s Dan Ives, in a note to investors this morning, said that the situation “will settle:”

“We believe this situation will settle and at the end of the day Musk needs Trump and Trump needs Musk given the AI Arms Race going on between the US and China. The jabs between Musk and Trump will continue as the Budget rolls through Congress but Tesla investors want Musk to focus on driving Tesla and stop this political angle…which has turned into a life of its own in a roller coaster ride since the November elections.”

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Tesla shares are down about 5 percent at 3:10 p.m. on the East Coast.

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Tesla scrambles after Musk sidekick exit, CEO takes over sales

Tesla CEO Elon Musk is reportedly overseeing sales in North America and Europe, Bloomberg reports.

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Credit: Tesla

Tesla scrambled its executives around following the exit of CEO Elon Musk’s sidekick last week, Omead Afshar. Afshar was relieved of his duties as Head of Sales for both North America and Europe.

Bloomberg is reporting that Musk is now overseeing both regions for sales, according to sources familiar with the matter. Afshar left the company last week, likely due to slow sales in both markets, ending a seven-year term with the electric automaker.

Tesla’s Omead Afshar, known as Elon Musk’s right-hand man, leaves company: reports

Afshar was promoted to the role late last year as Musk was becoming more involved in the road to the White House with President Donald Trump.

Afshar, whose LinkedIn account stated he was working within the “Office of the CEO,” was known as Musk’s right-hand man for years.

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Additionally, Tom Zhu, currently the Senior Vice President of Automotive at Tesla, will oversee sales in Asia, according to the report.

It is a scramble by Tesla to get the company’s proven executives over the pain points the automaker has found halfway through the year. Sales are looking to be close to the 1.8 million vehicles the company delivered in both of the past two years.

Tesla is pivoting to pay more attention to the struggling automotive sales that it has felt over the past six months. Although it is still performing well and is the best-selling EV maker by a long way, it is struggling to find growth despite redesigning its vehicles and launching new tech and improvements within them.

The company is also looking to focus more on its deployment of autonomous tech, especially as it recently launched its Robotaxi platform in Austin just over a week ago.

Tesla officially launches Robotaxi service with no driver

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However, while this is the long-term catalyst for Tesla, sales still need some work, and it appears the company’s strategy is to put its biggest guns on its biggest problems.

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Tesla upgrades Model 3 and Model Y in China, hikes price for long-range sedan

Tesla’s long-range Model 3 now comes with a higher CLTC-rated range of 753 km (468 miles).

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Credit: Tesla China

Tesla has rolled out a series of quiet upgrades to its Model 3 and Model Y in China, enhancing range and performance for long-range variants. The updates come with a price hike for the Model 3 Long Range All-Wheel Drive, which now costs RMB 285,500 (about $39,300), up RMB 10,000 ($1,400) from the previous price.

Model 3 gets acceleration boost, extended range

Tesla’s long-range Model 3 now comes with a higher CLTC-rated range of 753 km (468 miles), up from 713 km (443 miles), and a faster 0–100 km/h acceleration time of 3.8 seconds, down from 4.4 seconds. These changes suggest that Tesla has bundled the previously optional Acceleration Boost for the Model 3, once priced at RMB 14,100 ($1,968), as a standard feature.

Delivery wait times for the long-range Model 3 have also been shortened, from 3–5 weeks to just 1–3 weeks, as per CNEV Post. No changes were made to the entry-level RWD or Performance versions, which retain their RMB 235,500 and RMB 339,500 price points, respectively. Wait times for those trims also remain at 1–3 weeks and 8–10 weeks.

Model Y range increases, pricing holds steady

The Model Y Long Range has also seen its CLTC-rated range increase from 719 km (447 miles) to 750 km (466 miles), though its price remains unchanged at RMB 313,500 ($43,759). The model maintains a 0–100 km/h time of 4.3 seconds.

Tesla also updated delivery times for the Model Y lineup. The Long Range variant now shows a wait time of 1–3 weeks, an improvement from the previous 3–5 weeks. The entry-level RWD version maintained its starting price of RMB 263,500, though its delivery window is now shorter at 2–4 weeks.

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Tesla continues to offer several purchase incentives in China, including an RMB 8,000 discount for select paint options, an RMB 8,000 insurance subsidy, and five years of interest-free financing for eligible variants.

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