News
Tesla Autopilot ‘easily tricked’ by Consumer Reports in bizarre test
Consumer Reports claims to have shown that Tesla Autopilot can be “easily tricked” into driving without anyone in the driver’s seat. The test process was extremely bizarre and required certain items that most drivers would never have in their vehicles.
CR released a report on April 22nd entitled, “CR Engineers Show a Tesla Will Drive With No One in the Driver’s Seat.” The test was in response to the recent and very public Tesla Model S crash in Texas, where two men, unfortunately, passed away after their all-electric sedan crashed violently into a tree at a high speed. Investigators are attempting to determine whether the vehicle was “driverless,” a claim made by several mainstream media outlets. CEO Elon Musk chimed in just days after the crash and the very public coverage of it to say that it would be impossible for Autopilot to function on the road where the crash occurred due to the lack of road lines, which are required to initiate the use of Basic Autopilot.
Tesla alleged “driverless” crash in Texas: What is known so far
The CR test required the vehicle, a Tesla Model Y, to be in motion, and engineers then engaged Autopilot and set the speed dial to 0, which brought the car to a stop. Next, Jake Fisher, CR’s Senior Director of Auto Testing, placed a “small, weighted chain on the steering wheel, to simulate the weight of a driver’s hand, and slid over into the front passenger seat without opening any of the vehicle’s doors, because that would disengage Autopilot.” The Autopilot speed was then adjusted so that the vehicle would accelerate from its stationary position. The car managed to drive up and down the half-mile lane of the CR test track, although nobody was in the seat or controlling the vehicle. “It was a bit frightening when we realized how easy it was to defeat the safeguards, which we proved were clearly insufficient,” Fisher said. The engineers encouraged nobody to try the experiment at home, but who will have a custom weighted chain sitting around to experiment with anyway?
“In our evaluation, the system not only failed to make sure the driver was paying attention, but it also couldn’t tell if there was a driver there at all,” Fisher added, but he wasn’t done throwing shade at Tesla. “Tesla is falling behind other automakers like GM and Ford that, on models with advanced driver assist systems, use technology to make sure the driver is looking at the road.” GM’s SuperCruise and Ford’s recently released BlueCruise are what Fisher is referencing, but the comparisons don’t really add up.
Tesla Autopilot has over 23 billion real-world miles of data that is stored in a Neural Network to improve performance. With every mile driven, Tesla’s semi-autonomous driving functionalities become more robust, more precise, and more adaptable to human behavior. Ford and GM have accumulated only a fraction of these statistics. Tesla, meanwhile, recently reported its Q1 2021 Safety Report, where it found that Autopilot is nearly 10 times safer than human driving.
Tesla’s Q1 2021 accident data shows Autopilot is closing in on being 10X safer than humans
The test performed by CR is extremely bizarre because people would not normally have all of these things in their vehicle or even in their possession, to begin with. Tesla maintains that drivers are responsible for remaining attentive during the entirety of their driving experience. The company has never claimed to have released a program capable of Level 5 autonomy where a driver needs to pay no attention to the road or the vehicle’s surroundings. Yet, Tesla’s very-publicized crash raises questions from those who have a historical distaste for the company and its products. Consumer Reports has not been keen on Tesla in the past. They have indicated that GM’s SuperCruise, despite being less effective or safe than Autopilot based on data, holds a commanding lead over Tesla’s semi-autonomous driving program.
It is worth noting that Tesla has several safety thresholds that would prohibit anyone from attempting to let the vehicle drive itself. These include a steering wheel monitoring system, which will bring the car to a complete stop if the driver is not holding it. The system also requires a driver to be in the seat to function, and the company recently revoked FSD software from several drivers who were abusing the program by being inattentive. More safety features, like a facial features recognition camera, will monitor the driver’s eyes and face to ensure they are paying attention to the road.
What are your thoughts on the CR study? Let us know in the comments, or let me know at @KlenderJoey on Twitter. You can email me at joey@teslarati.com as well.
Elon Musk
Tesla is ramping up its advertising strategy on social media
Tesla has long stood out in the automotive world for its unconventional approach to advertising—or, more accurately, its near-total avoidance of it. For over a decade, the company spent virtually nothing on traditional marketing.
Tesla seems to be ramping up its advertising strategy on social media once again. Marketing and advertising have not been a major focus of Tesla’s, something that has brought some criticism to the company from its fans.
However, the company looks to be making adjustments to that narrative, as it has at times in the past, as ads were spotted on several different platforms over the past few days.
On Facebook and YouTube, ads were spotted that were evidently placed by Tesla. On Facebook, Tesla was advertising Full Self-Driving, and on YouTube, an ad for its Energy Division was spotted:
Tesla also threw up some ads on YouTube for Energy https://t.co/19DGQMjBsA pic.twitter.com/XQRfgaDKxY
— TESLARATI (@Teslarati) March 9, 2026
Tesla has long stood out in the automotive world for its unconventional approach to advertising—or, more accurately, its near-total avoidance of it. For over a decade, the company spent virtually nothing on traditional marketing.
In 2022, Tesla’s U.S. ad spend was roughly $152,000, a rounding error compared to General Motors’ $3.6 billion the following year.
Traditional automakers averaged about $495 per vehicle on ads; Tesla spent $0. CEOElon Musk’s stance was explicit: “Tesla does not advertise or pay for endorsements,” he posted on X in 2019. “Instead, we use that money to make the product great.”
The strategy relied on word-of-mouth from delighted owners, Elon’s massive X following, viral product launches, media frenzy, and customer referrals. A great product, Musk argued, sells itself. It does not need Super Bowl spots or billboards. Resources poured into R&D instead, with Tesla investing nearly $3,000 per car, far more than rivals.
Tesla counters jab at lack of advertising with perfect response
This reluctance wasn’t arrogance; it was philosophy, and Musk made it clear that the money was better spent on the product. Heavy spending on ads was seen as wasteful when innovation and authenticity drove organic demand. Shareholder calls for marketing budgets were ignored.
The current shift, paid Facebook ads promoting Full Self-Driving (Supervised) and YouTube Shorts offering up to $1,000 back on Powerwall batteries, marks a pragmatic evolution.
These targeted campaigns coincide with the end of one-time FSD purchases and a March 31 deadline for FSD transfer eligibility on new vehicles.
This move likely signals Tesla adapting to scale, as well as a more concerted effort to stop misinformation regarding its platform. As EV competition intensifies and the company bets big on robotaxis and energy storage, pure organic buzz may not suffice to hit adoption targets. Selective digital ads allow precise, cost-effective reach without abandoning core principles.
If successful, it could foreshadow measured expansion into marketing, boosting high-margin software and home energy revenue while preserving Tesla’s innovative edge. But, it’s nice to see the strategy return, especially as Tesla has been reluctant to change its mind in the past.
News
Tesla Model Y outsells everything in three states, but Ford dominates
The Model Y’s success here highlights accelerating mainstream adoption of electric SUVs, which offer spacious interiors, impressive range, rapid acceleration, and low operating costs.
The Tesla Model Y was the best-selling vehicle in three different states in the U.S. last year, according to new data that shows the all-electric crossover outsold every other car in a few places. However, Ford widely dominated the sales figures with its popular F-Series of pickups.
According to new vehicle registration data compiled by Edmunds and visualized by Visual Capitalist, the Ford F-Series, encompassing models like the F-150, F-250, F-350, and F-450, claimed the title of best-selling vehicle in 29 states.
This dominance underscores the pickup truck’s unbreakable appeal across much of the country, particularly in rural, Midwestern, Southern, and Western states, where towing capacity, durability, and utility for work or recreation remain top priorities.
The Tesla Model Y is the best-selling vehicle in California, Washington, and Nevada
How many states will it dominate next year? https://t.co/ERyoyce42D
— TESLARATI (@Teslarati) March 9, 2026
The F-Series has held the crown as America’s overall best-selling vehicle for decades, a streak that continued strong into 2025 despite broader market shifts.
Yet, amid this truck-heavy reality, Tesla made a notable breakthrough. The Model Y emerged as the top-selling vehicle, not just the leading EV, but the outright best-seller in three key states: California, Nevada, and Washington.
These West Coast strongholds reflect regions with robust EV infrastructure, high environmental awareness, generous incentives, and tech-savvy populations. In California alone, nearly 50 percent of new vehicle registrations were electrified, far outpacing the national average of around 25 percent.
The Model Y’s success here highlights accelerating mainstream adoption of electric SUVs, which offer spacious interiors, impressive range, rapid acceleration, and low operating costs.
Elon Musk: Tesla Model Y is world’s best-selling car for 3rd year in a row
Elsewhere, Japanese crossovers filled many gaps: Toyota’s RAV4 and Honda’s CR-V topped charts in several urban and densely populated Northeastern and Midwestern states, where fuel efficiency, reliability, and family-friendly features win out over larger trucks.
While Ford’s broad reach shows traditional preferences persist, at least for now, Tesla’s Model Y victories in high-population, influential states signal a gradual but undeniable transition toward electrification. As charging networks expand and battery technology improves, more states could follow the West Coast’s lead in the coming years.
This 2025 map captures a pivotal moment: pickup trucks still rule the majority, but EVs are carving out meaningful territory where consumer priorities align with sustainability and innovation. The road ahead promises continued competition between legacy giants and electric disruptors.
Elon Musk
Elon Musk shares updated Starship V3 maiden launch target date
The comment was posted on Musk’s official account on social media platform X.
SpaceX CEO Elon Musk shared a brief Starship V3 update in a post on social media platform X, stating the next launch attempt of the spacecraft could take place in about four weeks.
The comment was posted on Musk’s official account on social media platform X.
Musk’s update suggests that Starship Flight 12 could target a launch around early April, though the schedule will depend on several remaining milestones at SpaceX’s Starbase launch facility in Texas.
Among the key steps is testing and certification of the site’s new launch tower, launch mount, and tank farm systems. These upgrades will support the next generation of Starship vehicles.
Booster 19 is expected to roll to the launch site and be placed on the launch mount before returning to the production facility to receive its 33 Raptor engines. The booster would then return for a static fire test, which could mark the first time a Super Heavy booster equipped with Raptor V3 engines is fired on the pad.
Ship 39 is expected to undergo a similar preparation process. The vehicle will likely return to the production site to receive its six engines before heading to Massey’s test site for static fire testing.
Once both stages are prepared, the booster and ship will roll out to the launch site for the first full stack of a V3 Super Heavy and V3 Starship. A full wet dress rehearsal is expected to follow before any launch attempt.
Elon Musk has previously shared how SpaceX plans to eventually recover Starship’s upper stage using the launch tower’s robotic arms. Musk noted that the company will only attempt to catch the Starship spacecraft after two successful soft landings in the ocean. The approach is intended to reduce risk before attempting a recovery over land.
“Should note that SpaceX will only try to catch the ship with the tower after two perfect soft landings in the ocean. The risk of the ship breaking up over land needs to be very low,” Musk wrote in a post on X.
Such a milestone would represent a major step toward the full reuse of the Starship system, which remains a central goal for SpaceX’s long-term launch strategy.
Tesla is ramping up its advertising strategy on social media
Tesla Model Y outsells everything in three states, but Ford dominates
