News
Tesla Model 3 gross margin could be as high as 39% in China: report
Recent reports from China point to the idea that the Made-in-China Tesla Model 3 Standard Range+ is making the electric automaker money hand-over-fist, with a nearly 40% gross margin. The large margins Tesla is making on the SR+ Model 3 indicate the company is making a lot of headway in improving its vehicle production process, potentially making way for even more affordable cars.
Tesla owner-enthusiast @Ray4Tesla spotted a post from Chinese technology company Sina Technology, which recently posted details about the MIC Model 3 SR+ and its sizable gross margins.
Sina indicates that the MIC Model 3 SR+ delivered by Tesla in Q1 2020 has a gross margin of 39.37%. This means that with its ¥271,550 price tag ($38,275), the vehicle actually costs ¥188,700 to produce ($26,653). Assuming that Sina‘s figures are accurate, Tesla China could be making a profit of around ¥82,285 ($11,622) per Model 3 SR+ sold.
According to Sina Tech, the gross margin for MIC SR+ Model 3 delivered in Q1 is 39.37%, which is far higher than that of any MBA vehicle. The cost is ¥188,700 or $26,653. Each SR M3 can yield a profit of ¥82,285 or $11,622. The exceptionally high GM signals more price cuts ahead. pic.twitter.com/rBNiEktjqd
— Ray (@ray4tesla) June 12, 2020
This gross price margin exceeds that of any other luxury vehicle, according to Sina.
Automotive veteran Sandy Munro once said that Tesla’s advantage post-COVID-19 would be its ability to build cars in an efficient fashion thanks to the company’s vertical integration. Tesla maintains a shortlist of suppliers for things that the company doesn’t build in-house, but many of its car’s elements are manufactured at or around the company’s Fremont facility. For example, Tesla’s seats are produced at a warehouse just a few minutes from the Fremont production plant.
The vertical integration saves Tesla money by not having to pay suppliers, which also ties into the company’s ability to handle substantial demand shifts.
Tesla has seemingly seen an increased demand in China during the first six months of production at Giga Shanghai. Despite the company’s low sales numbers in April, sales picked up once more as additional configurations of the Model 3 was offered. It should further be noted that April’s dip was not due to decreasing demand. It was because Tesla planned to reduce the price of the SR+ configuration of the sedan to qualify for federal incentives. In May, sales tripled, and the Model 3 was once again the most popular EV in the country.
Tesla’s Chinese battery supplier, CATL, recently developed a million-mile battery pack and has successfully developed a cobalt-free assembly that will reduce the cost of manufacturing. Cobalt is the most expensive metal used in the NCA battery packs that Tesla used. However, Tesla recently received approval to use cobalt-free Lithium iron phosphate batteries (LFP) for its Model 3 in China. This will reduce production costs even further and may even lead to additional price cuts down the road.
Tesla sold 11,095 Model 3s in China in May, according to the CPCA, making it the most popular electric car in the country by a country mile. Several factors drive the car’s popularity, but if Tesla can continue to dial-in price cuts while demand increases, the Model 3 could become the most popular car in China altogether.
Featured
Tesla Cybercab is coming to Asia this month as US service officially begins
Tesla Asia says Cybercab will be on display in Hong Kong, Tokyo, Beijing and Shanghai this month.
Tesla’s Cybercab is heading to Asia. The official Tesla Asia account posted on X Thursday, inviting Cybercab fans to “Come experience the future of autonomy in Hong Kong, Tokyo, Beijing & Shanghai.” The post went up within hours of Tesla’s own Cybercab milestone in Texas, where the company said Thursday it had begun offering rides in across Austin.
Exact dates and venues for the Asia tour haven’t been released yet, though Tesla Hong Kong replied to the announcement with “Cybercab will be on display in Hong Kong soon,” while Tesla Japan’s response pointed fans to a sign up page for updates. Neither post mentions test rides or a service area, and nothing so far suggests Tesla is launching Robotaxi operations in any of the four cities. Based on how Tesla has run past Cybercab tours, in Europe in late 2024 and at US shopping centers that same December, the Asia stops are almost certainly static displays at Tesla stores or public venues as a means to stimulate buzz for its future driverless ride-hailing service in the big cities.
Cybercab will be on display in Asia this month!
Come experience the future of autonomy in Hong Kong, Tokyo, Beijing & Shanghai. pic.twitter.com/wGmmEastfX— Tesla Asia (@Tesla_Asia) September 4, 2026
The timing lines up with Tesla’s only prior Cybercab appearance in the region, a booth at the China International Import Expo in Shanghai last November, which Teslarati covered at the time. At that event, Tesla’s regional general manager for Shanghai framed the car as evidence of the company’s broader mission, a message Tesla has since formalized in its Master Plan Part IV, which states that “autonomous vehicles have the capacity to dramatically improve the affordability, availability and safety of transportation while reducing pollution, particularly in our increasingly dense global cities.” The same document is where Tesla lays out its “sustainable abundance” framing for Cybercab and Optimus alike, describing the two as the hardware behind an AI driven push to cut the cost of transportation and labor at scale.
Whether Cybercab actually operates as a robotaxi anywhere in Asia remains an open question, considering China has already pushed an autonomous ride-hailing market that’s run on homegrown players like Baidu’s Apollo Go and Pony AI. For now, the four city tour reads as a marketing push timed to Austin’s momentum.
Lifestyle
Tesla Cybertruck targets job site crews with new Tailgate Utility Track and Bed Gear Box accessory
Tesla launched a $350 tailgate track and a $985 lockable Bed Gear Box for Cybertruck.
Tesla’s Cybertruck team added two more items to the Tesla Shop, targeting job site crews and owners who use the truck bed for actual work rather than just showing it off. The official Cybertruck X account posted the Tailgate Utility Track and the Bed Gear Box within minutes of each other, part of a five item batch that also included a reflective jacket, a spray paint hat and an updated reflective tee.
The Tailgate Utility Track runs $350 and turns the folded down tailgate into another mounting surface. It’s a single aluminum track with a T-slot for sliding accessories and two L-track attachment points, plus two load stops included in the box. The pitch is straightforward: strap down oversized cargo, like lumber or a cooler, that hangs off the back of the bed without it sliding out mid-drive. It bolts onto the existing tailgate and works on every Cybertruck trim.
Tailgate Utility Trackhttps://t.co/PCAYXlFBvS pic.twitter.com/sCV2NVxf1W
— Cybertruck (@cybertruck) September 3, 2026
The Bed Gear Box costs $985 and is a different kind of accessory. It’s a lockable aluminum storage box, 55.78 inches long, 19.8 inches wide and 7.79 inches tall, that mounts to the bed’s L-track rails and comes with two internal bins for smaller items. According to Tesla, at just over 57 pounds empty, it’s meant to stay in place rather than come in and out with each trip, giving owners a factory-fit alternative to loose totes for tools, recovery gear or emergency supplies. Tesla’s listing notes that Long Range and Dual Motor AWD Cybertrucks need the L-Tracks accessory installed separately before the Gear Box will mount, since L-tracks come standard only on certain configurations.
Tesla Cybertruck bed gear box accessory
Both accessories lean on the idea Tesla has been building toward since Elon Musk first described the Cybertruck’s third-party attachment strategy at the 2023 shareholder meeting, when he said the truck would ship with mounting points so outside companies, and Tesla itself, could keep adding gear without redesigning the bed. That’s the same L-track backbone underneath the tailgate shield and jumpseats Tesla launched last year, and the off-road armor package that arrived through the same X account in 2025.
Owners looking to round out the rest of the L-track ecosystem, cargo dividers, MOLLE panels, bed racks and similar gear, can find a wider range of options through our Cybertruck accessories collection.
Tesla Cybercab rides are officially open to the public in Austin, Texas, as the company confirmed on Thursday following its launch event that the two-seater would be available in the company’s Robotaxi fleet.
Cybercab is Tesla’s first vehicle completely void of any manual controls. It has no steering wheel and no pedals, and it will utilize Tesla’s Full Self-Driving fleet to operate. The first rides have already happened, as those at the event were able to hail a Cybercab to any location within the company’s geofence in Austin.
Tesla’s $25K car is the Cybercab with no steering wheel or pedals
The addition of Cybercab to the public Robotaxi fleet is a major statement in Tesla’s trek to launch fully autonomous driving. For years, critics have complained about the need for drivers to continuously supervise the vehicle.
With Cybercab, there are no manual controls in the cockpit other than to control the seat, the center screen, and the climate. The vehicle is fully geared toward being a living room on wheels in a sense: equipped with Starlink V5 satellites, CEO Elon Musk said the vehicle would enable 4K live video, gaming, and other entertainment options during travel.
Cybercab is basically a super comfortable lounge on wheels with a great TV and epic sound https://t.co/X1aWKoJdJV
— Elon Musk (@elonmusk) September 3, 2026
Musk noted that Cybercab is “designed and built for maximally efficient autonomous operation.”
Tesla continues to push the envelope on autonomy, and over the next several months, the company could start selling Cybercab units to the public.
The company opened up a public interest form on its website to gauge demand, and many have already submitted requests to purchase a fleet of Cybercab units for their own personal ride-hailing side hustle.
The launch of Cybercab in this area marks a major accomplishment for Tesla, as it also announced that it has reached 1 million unsupervised autonomous miles since launching driverless rides on the Robotaxi fleet.
Things are moving along at a fine pace, and although we have waited for this for some time, the day has finally come when Tesla is offering self-driving rides of some kind to the public.
Tesla Cybercab is coming to Asia this month as US service officially begins
Tesla Cybertruck targets job site crews with new Tailgate Utility Track and Bed Gear Box accessory
