There are only a few days left before the Tesla Cybertruck’s first deliveries, and in an apparent effort to generate more attention for the vehicle, the EV maker has brought its all-electric pickup truck to several of its physical stores. The public’s reaction has been very notable.
Tesla bulls such as The Future Fund Managing Partner Gary Black have noted that the Cybertruck will have a “halo effect” of sorts for the electric vehicle maker. This suggests that even those who will not be purchasing the Cybertruck may end up purchasing one of the company’s other electric cars because their attention was captured by the all-electric pickup truck.
Over the past few days, this does seem to be the case. In social media posts, electric vehicle advocates and Tesla community members shared photos and images of Cybertruck displays that were attracting quite a lot of interest from visitors. Such a reaction bodes well for the Cybertruck, as it hints that the vehicle really is an attention-grabbing product.
The following are some of the posts shared by electric vehicle enthusiasts about Tesla’s Cybertruck displays.
$TSLA halo effect. https://t.co/n12vWwXxQA— Gary Black (@garyblack00) November 25, 2023
People go check out Cybertruck. It does attract eyeballs for some reason. pic.twitter.com/GQYvTuvjwo— Ray (@ray4tesla) November 25, 2023
The Cybertruck is FŮĊĶING INSANE!
I just left the Bellevue Square @Tesla showroom. It was packed with curious mall goers and fans.
The Cybertruck looked like it was ready for mass production. This is my third time seeing one in person and I could not see any flaws in this… pic.twitter.com/bk31FmiYHJ— Matthew Donegan-Ryan (@MatthewDR) November 27, 2023
I just saw the Tesla Cybertruck in person for the first time and it did not disappoint! Any photos and videos you see online doesn't do it justice.
Much more impressive in person.
One of the Tesla employees at the showroom said that anyone with a reservation number starting… pic.twitter.com/nPUFV7ocur— Collin Rugg (@CollinRugg) November 27, 2023
Anyone that underestimates the ripple effect the Cybertruck will have on accelerating the world’s transition to sustainable energy, are all about to be shell shocked. This is the best product that Tesla has ever created & people absolutely fuckin love it. pic.twitter.com/VoiNTVgnxi— Teslaconomics (@Teslaconomics) November 25, 2023
The Cybertruck hype is for real and anyone standing on the other side of change will probably get run over pic.twitter.com/xoqMXAqmmv— Teslaconomics (@Teslaconomics) November 26, 2023
The attention surrounding the Cybertruck seemingly echoes the interest that surrounded the Tesla Model 3 prior to its unveiling. At the time, Tesla was only delivering the Model S sedan and the Model X SUV, so the company was not considered a mass-market car manufacturer yet. The Model 3 was the electric car maker’s first mass-market car, and EV enthusiasts were so hyped about the product that some stood in line for hours just to reserve the vehicle. Later Model 3 displays also attracted a lot of attention.
Needless to say, the EV market has changed a lot since the Model 3 was unveiled. But despite the electric car segment being far more mature now, one could not help but feel like the Cybertruck is indeed yet another Model 3 or Model Y moment for Tesla. Sure, it’s just another EV that just happens to be designed differently compared to others in its segment. But considering the consumer interest it is already drumming up today, it does seem like Tesla is about to capture lightning in a bottle once more with the Cybertruck.
The Tesla Cybertruck is expected to have its first delivery event at Giga Texas this November 30, 2023.
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Tesla Sweden’s Megapack Supercharger near Arlanda continues to aggravate IF Metall union
The charging site, located in Arlandastad outside Stockholm, appears to be operating despite ongoing union blockade measures tied to Tesla’s labor dispute in the country.
Tesla Sweden’s Megapack-powered Supercharger station near Arlanda Airport has continued to aggravate Swedish labor union IF Metall. The charging site, located in Arlandastad outside Stockholm, appears to be operating despite ongoing union blockade measures tied to Tesla’s labor dispute in the country.
Comments about the site were shared by IF Metall representatives in remarks to Swedish publication CarUp.
The Arlandastad location includes eight Tesla Superchargers powered by a Megapack battery system. Unlike traditional charging stations that rely on direct grid connections, the site uses a large battery installation to store electricity and power the chargers.
According to the Swedish publication, the setup allowed the station to come online despite sympathy measures from Sweden’s electricians’ union, which has attempted to prevent companies from cooperating with Tesla as part of the broader labor conflict.
IF Metall press manager Jesper Pettersson indicated that the union was not aware that the Superchargers had already been connected and activated.
“We do not know the details around this. But it is further proof of how Tesla systematically finds loopholes to circumvent the sympathy measures through active strikebreaking. Every time this happens it gives us reason to sharpen our conflict measures,” Pettersson said.
Union representatives also noted that the Megapack appears to be charged using electrical cables routed through nearby terrain, though the exact power source remains under review.
The Megapack-powered site has then prompted questions from Swedish labor unions about how electricity is being supplied to the system.
IF Metall has submitted a report to Sweden’s Energy Market Inspectorate asking the regulator to review whether the electricity supply arrangement complies with national regulations. The Megapack is reportedly charged using electricity from a local company, though the provider has not been publicly identified.
Peter Lydell, an ombudsman at IF Metall, previously stated that Swedish law limits electricity trading to companies with proper authorization.
“The legislation states that only companies that engage in electricity trading may supply electricity to other parties. You may not supply electricity without a permit, then you are engaging in illegal electricity trading. That is why we have reported this…
“This is about a company that helps Tesla circumvent the conflict measures that exist. It is clear that it is troublesome and it can also have consequences,” Lydell said.
IF Metall and Tesla Sweden’s conflict has been going on for over two years now.
Elon Musk
Starbase after dark: Musk’s latest photo captures a Spaceport on the brink of history
SpaceX’s Starbase city in Boca Chica, Texas is rapidly transforming the southern tip of the Lone Star State into one of the most ambitious launch complexes in history.
A striking nighttime photograph of SpaceX’s Starbase facility in Boca Chica, Texas, shared recently by Elon Musk on X, offers a dramatic glimpse of an operation that is rapidly transforming the southern tip of the Lone Star State into one of the most ambitious launch complexes in history.
The most immediately visible change in the photo is the presence of two fully erected Starship launch towers dominating the coastal skyline. The second orbital launch pad, known as Pad B, now features its fully erected tower, OLIT-3, which stands approximately 474 feet tall and incorporates an integrated water-cooled flame trench designed to minimize damage and reduce turnaround time between launches. The dual-tower silhouette against the night sky signals a decisive shift from experimental testing facility to high-cadence launch operations.
Grok Image concept of Elon Musk’s latest Starbase photo via X
Back at Starbase, Pad 2 is approaching hardware completion, with upgraded chopstick arms, a new chilldown vent system, and all 20 hold-down arms now fitted with protective doors to shield them from the intense exhaust of up to 33 Raptor 3 engines, according to a deeper dive by NASASpaceFlight.
SpaceX has also received approval to nearly double the footprint of the Starbase launch site, with groundwork already underway to add LNG liquefaction plants, expanded propellant storage, and additional ground support infrastructure.
The photo also carries a milestone civic dimension. Starbase officially became a Texas city in May 2025 after a community vote, with SpaceX employees elected as mayor and commissioners of the newly incorporated municipality. That legal status streamlines launch approvals and gives SpaceX direct control over local infrastructure decisions.
The FAA has approved an increase in launches from Starbase in Texas from five to twenty-five per year, clearing the runway for the kind of flight frequency needed to fulfill Starship’s ultimate mission of ferrying cargo and crew to the Moon, servicing the Department of Defense, deploying next-generation Starlink satellites, and eventually establishing Elon Musk’s long sought after goal of a self-sustaining human presence on Mars.
Seen from above in the dark, Starbase looks less like a test site and more like a spaceport.
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Tesla loses Director who designed one of the company’s best features
Thomas Dmytryk, who has spent over 11 years with Tesla and helped to develop Over-the-Air updates and the company’s vehicles’ ability to utilize them to improve, has decided to leave.
Tesla has lost the director who designed one of the company’s best features: Over-the-Air updates.
Thomas Dmytryk, who has spent over 11 years with Tesla and helped to develop Over-the-Air updates and the company’s vehicles’ ability to utilize them to improve, has decided to leave. In a lengthy statement on LinkedIn, Dmytryk said that he’s “closing the book.” He had nothing but good things to say:
“After 11 incredible years at Tesla, I’m closing the book. It’s been the ride of a lifetime: always on the news, innovating relentlessly, constantly pushing the limits. Tesla is THE place for talented, passionate people. I feel insanely lucky to have been part in that culture for so long.”
It appears the intense lifestyle of developing and creating intensively for so long might have caught up to Dmytryk, who did not give his definitive plans for the future, and it appears he may be taking some time off before jumping into a new venture:
“The future? Extremely bright. Ambitions intact, just getting started as a transformative company that could elevate billions of lives. So why leave now?! Human life’s always been my North Star, right now I need to be with mines. I’ve always admired Tesla’s top leadership and vision. But what I’ve always found incredible is the tenacity, brilliance and devotion of people on the front line. YOU make Tesla unstoppable. I wish you all the best and of course EPIC wins.”
The move was first reported by NotaTeslaApp.
Over-the-Air updates are among Tesla’s best features. They are used to improve the Full Self-Driving suite, add features, remedy recalls, and more. Many vehicles have the ability to receive OTA updates, as I did in a Ford Bronco previous to my Model Y. However, Tesla does them better than anyone else: they’re seamless, effective, and frequent. Your car always improves.
The move is a blow to Tesla, of course, considering Dmytryk’s massive contribution to the company and extremely long tenure spent, but not something that is overwhelmingly detrimental. Tesla deals with a lot of extremely intelligent people, some of whom are the best in their field, so they are sure to find a suitable replacement.
However, it’s no secret that the company has been losing some of its top talent, some of whom were in executive roles. Some have left to take on new projects, and others have not revealed their career plans.
It seems at least some of those employees are simply deciding to walk away and try new things after working so hard for so long. According to Dmytryk’s LinkedIn, he also played a large part in Musk’s acquisition of X, as he stated he “worked at Twitter/X ~45/week while working at the same pace for Tesla.”
That averages a 13-hour day, seven days a week, or 18 hours for the normal five-day work week.