News
Tesla Cybertruck saves a life even before its deliveries begin
The Tesla Cybertruck was met by a wide range of emotions when it was unveiled last November. It was celebrated, it was mocked, it was met with anger, and it was met with enthusiasm. The all-electric pickup is not yet being delivered to customers, but even now, the vehicle continues to inspire the creativity of many. And if a story from a Tesla owner is any indication, it appears that the Cybertruck may have already saved a life.
Tesla owner u/Jeriath27 recently shared his and his family’s experience surrounding the all-electric pickup on the r/TeslaMotors subreddit. His story started about a year ago when his family took delivery of a Tesla Model 3. The EV enthusiast actually reserved a Model 3 years prior, but circumstances prevented him from going through with the purchase when the vehicle was initially released. Fortunately, the Tesla enthusiast was able to justify a Model 3 purchase last year, on account of a long commute, a new job, and the vehicle’s gas savings.
Interestingly enough, u/Jeriath27’s wife was quite skeptical about the Model 3 at first, especially as she would be the one driving it about 95% of the time. But in true Tesla fashion, the Model 3 promptly endeared itself to the EV enthusiast’s wife, to the point where she actually started doing some Uber and Lyft on the side. This was quite notable, considering that she has bad anxiety and is generally uncomfortable with strangers. Everything seemed to be in place then, but things fell apart when summer hit.
While visiting a friend in another state, u/Jeriath27’s spouse experienced a bad episode, which stemmed from deep-rooted PTSD. She ended up in a medical facility, and it took the Tesla owner fighting the court just to get her home. By this time, she was pumped with so much medicine that she was a shell of her usual self. As noted by the Tesla owner, his wife ended up having cluster seizures and vivid nightmares for months, and she fell into an extremely deep depression. She started seeing a therapist and her doctor worked to get her medicine figured out, but the healing process was very deliberate.
Then came November 21, 2019. As related by the Tesla owner, his wife had been sleeping as usual and he was just waiting for the unveiling of the Cybertruck. He was aware that the Cybertruck’s design will probably not be for everyone, and sure enough, when Elon Musk brought the massive all-electric pickup onstage, u/Jeriath27 was not really that excited. He thought the Cybertruck’s design was interesting, but it was not something that he was immediately drawn to. Nevertheless, he opted to show the Cybertruck to his wife the next day.
As it turned out, u/Jeriath27’s spouse loved the all-electric truck’s unique XY design. She spent the next few hours watching and rewatching the Cybertruck’s unveiling. Seeing how his wife was reacting to the vehicle, the Tesla owner promptly reserved a unit for themselves. He then printed the email confirmation and showed it to his wife. She was ecstatic for the first time in four months.
Interestingly enough, the family’s reservation for the all-electric pickup truck provided a small push that provided some timely motivation to u/Jeriath27’s wife. With the couple deciding that they would save up for the vehicle together, the Tesla owner’s spouse started feeling more motivated. She put up charts and motivational pictures to encourage herself, and she started providing Uber rides in the family’s Model 3 once more. She even started getting into conversations with other Tesla owners at Superchargers during road trips.
Of course, it should be noted that it’s not really healthy to have someone’s motivation tied to a single consumer product. In later comments, the Tesla owner noted that he and his wife are aware of this, and they are determined to continue therapy to help her recovery further. That being said, it’s difficult to deny that it was the presence of a strange-looking vehicle that brought the Tesla owner’s spouse out of a severe downturn. Her current enthusiasm for the Cybertruck, if any, has allowed her to open up more to her therapist, which could hopefully expedite her healing.
At the end of the day, sometimes, one just needs to have something to look forward to. Even if that something is a massive all-electric pickup.
Read u/Jeriath27’s full post about his family’s Tesla Cybertruck story here.
Elon Musk
Lufthansa Group to equip Starlink on its 850-aircraft fleet
Under the collaboration, Lufthansa Group will install Starlink technology on both its existing fleet and all newly delivered aircraft, as noted by the group in a press release.
Lufthansa Group has announced a partnership with Starlink that will bring high-speed internet connectivity to every aircraft across all its carriers.
This means that aircraft across the group’s brands, from Lufthansa, SWISS, and Austrian Airlines to Brussels Airlines, would be able to enjoy high-speed internet access using the industry-leading satellite internet solution.
Starlink in-flight internet
Under the collaboration, Lufthansa Group will install Starlink technology on both its existing fleet and all newly delivered aircraft, as noted by the group in a press release.
Starlink’s low-Earth orbit satellites are expected to provide significantly higher bandwidth and lower latency than traditional in-flight Wi-Fi, which should enable streaming, online work, and other data-intensive applications for passengers during flights.
Starlink-powered internet is expected to be available on the first commercial flights as early as the second half of 2026. The rollout will continue through the decade, with the entire Lufthansa Group fleet scheduled to be fully equipped with Starlink by 2029. Once complete, no other European airline group will operate more Starlink-connected aircraft.
Free high-speed access
As part of the initiative, Lufthansa Group will offer the new high-speed internet free of charge to all status customers and Travel ID users, regardless of cabin class. Chief Commercial Officer Dieter Vranckx shared his expectations for the program.
“In our anniversary year, in which we are celebrating Lufthansa’s 100th birthday, we have decided to introduce a new high-speed internet solution from Starlink for all our airlines. The Lufthansa Group is taking the next step and setting an essential milestone for the premium travel experience of our customers.
“Connectivity on board plays an important role today, and with Starlink, we are not only investing in the best product on the market, but also in the satisfaction of our passengers,” Vranckx said.
Elon Musk
Tesla locks in Elon Musk’s top problem solver as it enters its most ambitious era
The generous equity award was disclosed by the electric vehicle maker in a recent regulatory filing.
Tesla has granted Senior Vice President of Automotive Tom Zhu more than 520,000 stock options, tying a significant portion of his compensation to the company’s long-term performance.
The generous equity award was disclosed by the electric vehicle maker in a recent regulatory filing.
Tesla secures top talent
According to a Form 4 filing with the U.S. Securities and Exchange Commission, Tom Zhu received 520,021 stock options with an exercise price of $435.80 per share. Since the award will not fully vest until March 5, 2031, Zhu must remain at Tesla for more than five years to realize the award’s full benefit.
Considering that Tesla shares are currently trading at around the $445 to $450 per share level, Zhu will really only see gains in his equity award if Tesla’s stock price sees a notable rise over the years, as noted in a Sina Finance report.
Still, even at today’s prices, Zhu’s stock award is already worth over $230 million. If Tesla reaches the market cap targets set forth in Elon Musk’s 2025 CEO Performance Award, Zhu would become a billionaire from this equity award alone.
Tesla’s problem solver
Zhu joined Tesla in April 2014 and initially led the company’s Supercharger rollout in China. Later that year, he assumed the leadership of Tesla’s China business, where he played a central role in Tesla’s localization efforts, including expanding retail and service networks, and later, overseeing the development of Gigafactory Shanghai.
Zhu’s efforts helped transform China into one of Tesla’s most important markets and production hubs. In 2023, Tesla promoted Zhu to Senior Vice President of Automotive, placing him among the company’s core global executives and expanding his influence beyond China. He has since garnered a reputation as the company’s problem solver, being tapped by Elon Musk to help ramp Giga Texas’s vehicle production.
With this in mind, Tesla’s recent filing seems to suggest that the company is locking in its top talent as it enters its newest, most ambitious era to date. As could be seen in the targets of Elon Musk’s 2025 pay package, Tesla is now aiming to be the world’s largest company by market cap, and it is aiming to achieve production levels that are unheard of. Zhu’s talents would definitely be of use in this stage of the company’s growth.
News
Tesla counters Norway’s VAT hike with dedicated consumer bonus
The move follows Tesla Norway’s stunning finish in 2025, where the company saw substantial sales during the final weeks of the year.
Tesla has rolled out a price incentive in Norway, effectively offsetting a notable VAT increase that hit electric vehicle buyers at the start of 2026.
The move follows Tesla Norway’s stunning finish in 2025, where the company saw substantial sales during the final weeks of the year.
A “Tesla bonus”
Once the VAT increase kicked in at the start of 2026, Tesla Norway’s sales cooled almost immediately, as noted in a CarUp report. Tesla’s response was swift, with the electric vehicle maker rolling out what it calls a “Tesla bonus.”
This bonus effectively cuts prices by up to 50,000 kronor across eight model variants. All versions of the Tesla Model Y qualify for the incentive, along with most Tesla Model 3 trims, save for the base entry-level model.
This means that for Tesla Norway’s best-selling vehicles, the bonus effectively restores pricing to pre-VAT levels. This blunts the impact of the new tax and makes Tesla’s vehicle offerings competitive again in Europe’s most EV-saturated market.
Stabilizing demand
In addition to the “Tesla bonus,” the electric car maker is also offering a promotional interest rate for up to three years, with terms varying by model. The incentive applies to orders placed between January 9 and March 31, 2026, with delivery required by the end of the first quarter.
The stakes are high in Norway, where electric vehicles dominate new-car registrations. From the vehicles that were sold in 2025, 96% of new cars sold were fully electric. And from this number, Tesla and its Model Y made their dominance felt. This was highlighted by Geir Inge Stokke, director of OFV, who noted that Tesla was able to achieve its stellar results despite its small vehicle lineup.
“Taking almost 20% market share during a year with record-high new car sales is remarkable in itself. When a brand also achieves such volumes with so few models, it says a lot about both demand and Tesla’s impact on the Norwegian market,” Stokke stated.
Lufthansa Group to equip Starlink on its 850-aircraft fleet
Tesla locks in Elon Musk’s top problem solver as it enters its most ambitious era
