News
Tesla Cybertruck saves a life even before its deliveries begin
The Tesla Cybertruck was met by a wide range of emotions when it was unveiled last November. It was celebrated, it was mocked, it was met with anger, and it was met with enthusiasm. The all-electric pickup is not yet being delivered to customers, but even now, the vehicle continues to inspire the creativity of many. And if a story from a Tesla owner is any indication, it appears that the Cybertruck may have already saved a life.
Tesla owner u/Jeriath27 recently shared his and his family’s experience surrounding the all-electric pickup on the r/TeslaMotors subreddit. His story started about a year ago when his family took delivery of a Tesla Model 3. The EV enthusiast actually reserved a Model 3 years prior, but circumstances prevented him from going through with the purchase when the vehicle was initially released. Fortunately, the Tesla enthusiast was able to justify a Model 3 purchase last year, on account of a long commute, a new job, and the vehicle’s gas savings.
Interestingly enough, u/Jeriath27’s wife was quite skeptical about the Model 3 at first, especially as she would be the one driving it about 95% of the time. But in true Tesla fashion, the Model 3 promptly endeared itself to the EV enthusiast’s wife, to the point where she actually started doing some Uber and Lyft on the side. This was quite notable, considering that she has bad anxiety and is generally uncomfortable with strangers. Everything seemed to be in place then, but things fell apart when summer hit.

While visiting a friend in another state, u/Jeriath27’s spouse experienced a bad episode, which stemmed from deep-rooted PTSD. She ended up in a medical facility, and it took the Tesla owner fighting the court just to get her home. By this time, she was pumped with so much medicine that she was a shell of her usual self. As noted by the Tesla owner, his wife ended up having cluster seizures and vivid nightmares for months, and she fell into an extremely deep depression. She started seeing a therapist and her doctor worked to get her medicine figured out, but the healing process was very deliberate.
Then came November 21, 2019. As related by the Tesla owner, his wife had been sleeping as usual and he was just waiting for the unveiling of the Cybertruck. He was aware that the Cybertruck’s design will probably not be for everyone, and sure enough, when Elon Musk brought the massive all-electric pickup onstage, u/Jeriath27 was not really that excited. He thought the Cybertruck’s design was interesting, but it was not something that he was immediately drawn to. Nevertheless, he opted to show the Cybertruck to his wife the next day.
As it turned out, u/Jeriath27’s spouse loved the all-electric truck’s unique XY design. She spent the next few hours watching and rewatching the Cybertruck’s unveiling. Seeing how his wife was reacting to the vehicle, the Tesla owner promptly reserved a unit for themselves. He then printed the email confirmation and showed it to his wife. She was ecstatic for the first time in four months.

Interestingly enough, the family’s reservation for the all-electric pickup truck provided a small push that provided some timely motivation to u/Jeriath27’s wife. With the couple deciding that they would save up for the vehicle together, the Tesla owner’s spouse started feeling more motivated. She put up charts and motivational pictures to encourage herself, and she started providing Uber rides in the family’s Model 3 once more. She even started getting into conversations with other Tesla owners at Superchargers during road trips.
Of course, it should be noted that it’s not really healthy to have someone’s motivation tied to a single consumer product. In later comments, the Tesla owner noted that he and his wife are aware of this, and they are determined to continue therapy to help her recovery further. That being said, it’s difficult to deny that it was the presence of a strange-looking vehicle that brought the Tesla owner’s spouse out of a severe downturn. Her current enthusiasm for the Cybertruck, if any, has allowed her to open up more to her therapist, which could hopefully expedite her healing.
At the end of the day, sometimes, one just needs to have something to look forward to. Even if that something is a massive all-electric pickup.
Read u/Jeriath27’s full post about his family’s Tesla Cybertruck story here.
News
Tesla enters two new markets on two different continents in one week
Tesla entered two new markets this week by advancing its presence in Latvia (Europe) and officially launching operations in Uruguay (South America), marking a rapid dual-continent expansion.
These moves underscore the company’s strategy to tap into emerging EV markets with supportive policies, renewable energy grids, and growing demand for sustainable transport.
Latvia: Strengthening the Baltic Footprint
In Latvia, Tesla has built on its earlier registration of Tesla Latvia SIA in late 2025 with recent steps toward full operations, including job postings for a service center and representation in Riga. This aligns with broader Baltic expansion following Lithuania’s model of pop-up stores and service centers.
Coming to Latvia https://t.co/XNkQQJ2O6a pic.twitter.com/yS9kpcNky1
— Tesla Europe, Middle East & Africa (@teslaeurope) July 17, 2026
EV penetration in Latvia stands at around 7 percent for BEVs in new passenger car registrations. 2025 data showed 1,602 BEVs out of about 22,500 total, or 7.1 percent, with combined plug-ins nearing 19 percent. Growth has been steady but below the European average, supported by government subsidies and infrastructure development. Tesla models like the Model 3 lead local EV registrations.
Vehicles for the Latvian market will likely be sourced from Gigafactory Berlin or Gigafactory Shanghai. Charging infrastructure is robust for the region as well, with over 400- 2,000 public points, with Tesla Superchargers in Riga, Jūrmala, and along Via Baltica routes offering up to 250 kW.
Uruguay: Third South American Country
Tesla teased its Uruguay arrival with “Estamos llegando,” or, “We are arriving,” on social media, followed by an official presentation scheduled for mid-July.
Hola Uruguay 🇺🇾
Nuestros Model 3 y Model Y están cada vez mas cerca! pic.twitter.com/FR41fsA7um
— Tesla Latinoamérica (@Tesla_LatAm) June 30, 2026
The company established Tesla Uruguay SAS, homologated Model 3 and Model Y (three versions each), and appointed local leadership. This makes Uruguay Tesla’s third official South American market after Chile and Colombia.
Uruguay boasts one of Latin America’s highest EV penetrations, with battery-electric vehicles exceeding 20 percent market share recently, driven by tax incentives, high fuel prices, and a nearly 95-100 percent renewable electricity grid. Hundreds of Teslas already operate via grey imports, but official sales bring warranties, service, and support.
Vehicles will be imported from Gigafactory Shanghai, enabling competitive pricing for Model 3 and Model Y. Charging plans include Supercharger development alongside existing infrastructure, leveraging the country’s green energy advantage for affordable operation.
Tesla Superchargers follow Model 3 and Model Y to South American country
Tesla’s Dual Continent Expansion
Tesla’s simultaneous push into Latvia and Uruguay demonstrates efficient scaling: prioritizing service and infrastructure first, then direct sales in high-potential niches. In Europe, it fills Baltic gaps; in Latin America, it counters Chinese dominance while leveraging renewables.
This dual move signals Tesla’s ambition to accelerate global EV adoption amid varying regional paces. By addressing local needs, like subsidies in Latvia or incentives and green grids in Uruguay, Tesla not only boosts volumes but advances its mission of sustainable energy.
For investors and consumers, it highlights resilience and opportunity in diverse markets, potentially paving the way for further growth in underserved regions. With strong fundamentals in both, these entries could yield long-term gains as EV transitions mature worldwide.
Elon Musk
SpaceX announces new Starship 13 test flight target date
SpaceX has announced a new target date for the thirteenth test flight of Starship: Monday, July 20, with the launch window opening at 6:45 p.m ET/5:45 p.m. CT.
This is the first rescheduling attempt of Starship’s 13th test flight. It was set to launch last night, but SpaceX scrubbed the launch attempt.
🚨 SpaceX is now looking at Monday, July 20th at 6:45 p.m ET/5:45 p.m. CT for the 13th test flight of Starship pic.twitter.com/7s8aMJV5Ge
— TESLARATI (@Teslarati) July 17, 2026
CEO Elon Musk revealed that some of the engines on Starship did not start, which automatically triggers a launch abort. Two of the Raptor engines will be removed and replaced.
To be confident of a good flight, 2 Raptors will be removed & replaced. Most probable launch timing is early next week.
— Elon Musk (@elonmusk) July 17, 2026
SpaceX officially announced the new launch window this morning.
Starship’s 13th test launch comes with a few new objectives, but SpaceX does not plan to attempt a catch of the booster, which it has done several times in the past.
For Starship’s Upper Stage, there are some adjustments to ensure engine reusability that will be assessed during the ascent, and 20 operational Starlink V3 satellites are also set to make their way into space. SpaceX also plans to attempt an in-space relight of a single Raptor engine, which is a critical demonstration for future orbital deorbit, refueling, and deep space maneuvers.
Ultimately, it will splash down in the Indian Ocean.
The continuous tests help SpaceX advance the Starship program toward eventual full reusability, operational Starlink V3 deployment, and future missions, which include NASA’s Artemis program.
Elon Musk
SpaceX Starship Flight 13 aborted at Zero and Musk just told us what broke
Four Raptor engines failed to ignite at T-zero, forcing SpaceX to scrub Starship Flight 13 Thursday.
SpaceX scrubbed the Starship Flight 13 launch attempt Thursday evening at the last possible moment, after four of the Super Heavy booster’s 33 Raptor 3 engines failed to ignite during the startup sequence. The 90-minute window had opened at 6:45 p.m. EDT from Starbase in Boca Chica, Texas, and the countdown had proceeded without issue all day, with more than 11.5 million pounds of liquid methane and liquid oxygen being fully loaded into the rocket before the automated abort triggered. SpaceX’s launch directors posted on X, “Standing down from today’s flight test attempt,” and shut down the livestream shortly after.
Musk confirmed the root cause within hours. “Some of the engines didn’t start, triggering an automatic launch abort,” he wrote on X. “To be confident of a good flight, 2 Raptors will be removed and replaced. Most probable launch timing is early next week.” SpaceX engineers began draining propellant tanks immediately and Booster 20 was rolled back to its hangar for inspection.
The timing adds a layer of significance that did not exist during any of the previous 12 Starship flights. This is the first time SpaceX has attempted to launch Starship since the company made its stock market debut in June, listing under ticker SPCX at $135 per share. Public investors are now watching every Starship outcome in real time, and a last-second abort carries more visibility than it would have six months ago.
Flight 13 was designed to be one of the most consequential tests in the program’s history. It was set to carry 20 Starlink V3 satellites, the first operational payload Starship has ever attempted to deploy. Six of those satellites carried external cameras to photograph Starship’s heat shield from the outside during flight, which would act as a self-inspection approach SpaceX has never attempted before. The mission also needed to complete a Raptor engine relight in space, a step SpaceX skipped on Flight 12 in May after losing an engine during ascent. That Flight 12 booster also flipped 90 degrees off course during its boostback burn when five engines failed to reignite.
SpaceX has not announced an official next launch date. Musk’s “early next week” window points to July 21 or 22 at the earliest, pending the engine swap and a return to the pad.