As everyone at Tesla’s Cyber Rodeo settles down to listen to Elon Musk’s talk at Giga Texas, the anticipation builds in the air. The Tesla community is eager and excited to hear about any updates and details Elon Musk will announce to the world at Giga Texas Cyber Rodeo.
Welcoming Elon Musk to the stage are drones depicting an image of Nikola Tesla, the inventor the company is named after. The drones also depicted the Cyber Rodeo sign. Later, the drone show formed the image of a moving vehicle, which turned out to be the Model Y. Next the drones formed the Cybertruck’s outline in the sky, an image few at the Cyber Rodeo will forget.
And, of course, in true Elon fashion, Tesla did not forget to highlight the community’s love for The Doge with drones. The Tesla hedgehog also made an appearance during the spectacular drone show.
After the drone show, Tesla showed a short clip of a “herd” Tesla Model Y’s running through Giga Texas grounds alongside a horse and its rider.
The video was cut short with the arrival of Elon Musk, arriving in style in an original Tesla Roadster — the car that started it all.
The following are Elon Musk’s comments from his Giga Texas Cyber Rodeo address.
“We’re gonna talk about the past, present and future,” Elon Musk told the crowd, showcasing the first car Tesla ever made: the Roadster.
“When we first started out Tesla, I thought we had — optimistically — a 10% chance of succeeding,” he stated. He thanked the Tesla team for their hard work and contributed the company’s current success to them.
Musk lists all the products Tesla offers, including its solar products. He announced that two-thirds of America’s electric vehicles are Tesla cars.
Musk highlighted the accomplishments of the Tesla AI team. He announced that Tesla was aiming for the wide release of FSD beta in North America this year.
“California was running out of room,” Musk stated. “And we needed a place to grow big. And there’s no place like Texas,” he said, thanking the state and particularly Travis County.
Musk revealed that Tesla Giga Texas is taller than the Burj Khalifa if the factory were turned on its side. In classic Elon Musk, the CEO said that one could fit a total of 194 billion hamsters in Giga Texas.
“And this building is the most advanced car factory that Earth’s ever seen,” proclaimed Elon Musk, bringing up the idea that Tesla’s factories are product in and of themselves once again.
Musk noted that Tesla is building its own cells at Giga Texas, the long-awaited 4680 cells. He proudly stated that the Austin factory could be one of the biggest cell factories in the world.
“Raw materials in, a bunch of stuff happens, and car out,” Musk said, describing the simplified version of Tesla’s main operations. He added that Tesla plans to produce the Cybertruck in Austin next year.
“I can’t wait to have this baby around. [Cybertruck] is gonna be epic,” Musk commented about the electric pickup truck.
Musk also stated that Giga Texas will be the most “high-volume” factory in America. He stated that Tesla will aim to command 20% of the auto market in the long term.
“We’re gonna move at a truly massive scale,” Elon Musk teased. He also hinted at the company’s Robotaxi fleet, describing it as futuristic and significantly different than Tesla’s other offerings. Musk also talked about Optimus.
Tesla plans to produce V1 Optimus, the Cybertruck, the next-generation Roadster, and the Semi next year.
Tesla Chief Designer Franz von Holzhausen later showed up with the Cybertruck. Elon Musk pointed out that there are no handles on the Cybertruck. He apologized for the vehicle’s production delay, though both the CEO and the Design Chief assured the audience that the Cybertruck will be well worth the wait.
And with that, Elon Musk kicked off the Cyber Rodeo party! Several minutes’ worth of fireworks ensued.
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Tesla entered two new markets this week by advancing its presence in Latvia (Europe) and officially launching operations in Uruguay (South America), marking a rapid dual-continent expansion.
These moves underscore the company’s strategy to tap into emerging EV markets with supportive policies, renewable energy grids, and growing demand for sustainable transport.
Latvia: Strengthening the Baltic Footprint
In Latvia, Tesla has built on its earlier registration of Tesla Latvia SIA in late 2025 with recent steps toward full operations, including job postings for a service center and representation in Riga. This aligns with broader Baltic expansion following Lithuania’s model of pop-up stores and service centers.
Coming to Latvia https://t.co/XNkQQJ2O6a pic.twitter.com/yS9kpcNky1
— Tesla Europe, Middle East & Africa (@teslaeurope) July 17, 2026
EV penetration in Latvia stands at around 7 percent for BEVs in new passenger car registrations. 2025 data showed 1,602 BEVs out of about 22,500 total, or 7.1 percent, with combined plug-ins nearing 19 percent. Growth has been steady but below the European average, supported by government subsidies and infrastructure development. Tesla models like the Model 3 lead local EV registrations.
Vehicles for the Latvian market will likely be sourced from Gigafactory Berlin or Gigafactory Shanghai. Charging infrastructure is robust for the region as well, with over 400- 2,000 public points, with Tesla Superchargers in Riga, Jūrmala, and along Via Baltica routes offering up to 250 kW.
Uruguay: Third South American Country
Tesla teased its Uruguay arrival with “Estamos llegando,” or, “We are arriving,” on social media, followed by an official presentation scheduled for mid-July.
Hola Uruguay 🇺🇾
Nuestros Model 3 y Model Y están cada vez mas cerca! pic.twitter.com/FR41fsA7um
— Tesla Latinoamérica (@Tesla_LatAm) June 30, 2026
The company established Tesla Uruguay SAS, homologated Model 3 and Model Y (three versions each), and appointed local leadership. This makes Uruguay Tesla’s third official South American market after Chile and Colombia.
Uruguay boasts one of Latin America’s highest EV penetrations, with battery-electric vehicles exceeding 20 percent market share recently, driven by tax incentives, high fuel prices, and a nearly 95-100 percent renewable electricity grid. Hundreds of Teslas already operate via grey imports, but official sales bring warranties, service, and support.
Vehicles will be imported from Gigafactory Shanghai, enabling competitive pricing for Model 3 and Model Y. Charging plans include Supercharger development alongside existing infrastructure, leveraging the country’s green energy advantage for affordable operation.
Tesla Superchargers follow Model 3 and Model Y to South American country
Tesla’s Dual Continent Expansion
Tesla’s simultaneous push into Latvia and Uruguay demonstrates efficient scaling: prioritizing service and infrastructure first, then direct sales in high-potential niches. In Europe, it fills Baltic gaps; in Latin America, it counters Chinese dominance while leveraging renewables.
This dual move signals Tesla’s ambition to accelerate global EV adoption amid varying regional paces. By addressing local needs, like subsidies in Latvia or incentives and green grids in Uruguay, Tesla not only boosts volumes but advances its mission of sustainable energy.
For investors and consumers, it highlights resilience and opportunity in diverse markets, potentially paving the way for further growth in underserved regions. With strong fundamentals in both, these entries could yield long-term gains as EV transitions mature worldwide.
SpaceX has announced a new target date for the thirteenth test flight of Starship: Monday, July 20, with the launch window opening at 6:45 p.m ET/5:45 p.m. CT.
This is the first rescheduling attempt of Starship’s 13th test flight. It was set to launch last night, but SpaceX scrubbed the launch attempt.
🚨 SpaceX is now looking at Monday, July 20th at 6:45 p.m ET/5:45 p.m. CT for the 13th test flight of Starship pic.twitter.com/7s8aMJV5Ge
— TESLARATI (@Teslarati) July 17, 2026
CEO Elon Musk revealed that some of the engines on Starship did not start, which automatically triggers a launch abort. Two of the Raptor engines will be removed and replaced.
To be confident of a good flight, 2 Raptors will be removed & replaced. Most probable launch timing is early next week.
— Elon Musk (@elonmusk) July 17, 2026
SpaceX officially announced the new launch window this morning.
Starship’s 13th test launch comes with a few new objectives, but SpaceX does not plan to attempt a catch of the booster, which it has done several times in the past.
For Starship’s Upper Stage, there are some adjustments to ensure engine reusability that will be assessed during the ascent, and 20 operational Starlink V3 satellites are also set to make their way into space. SpaceX also plans to attempt an in-space relight of a single Raptor engine, which is a critical demonstration for future orbital deorbit, refueling, and deep space maneuvers.
Ultimately, it will splash down in the Indian Ocean.
The continuous tests help SpaceX advance the Starship program toward eventual full reusability, operational Starlink V3 deployment, and future missions, which include NASA’s Artemis program.
Elon Musk
SpaceX Starship Flight 13 aborted at Zero and Musk just told us what broke
Four Raptor engines failed to ignite at T-zero, forcing SpaceX to scrub Starship Flight 13 Thursday.
SpaceX scrubbed the Starship Flight 13 launch attempt Thursday evening at the last possible moment, after four of the Super Heavy booster’s 33 Raptor 3 engines failed to ignite during the startup sequence. The 90-minute window had opened at 6:45 p.m. EDT from Starbase in Boca Chica, Texas, and the countdown had proceeded without issue all day, with more than 11.5 million pounds of liquid methane and liquid oxygen being fully loaded into the rocket before the automated abort triggered. SpaceX’s launch directors posted on X, “Standing down from today’s flight test attempt,” and shut down the livestream shortly after.
Musk confirmed the root cause within hours. “Some of the engines didn’t start, triggering an automatic launch abort,” he wrote on X. “To be confident of a good flight, 2 Raptors will be removed and replaced. Most probable launch timing is early next week.” SpaceX engineers began draining propellant tanks immediately and Booster 20 was rolled back to its hangar for inspection.
The timing adds a layer of significance that did not exist during any of the previous 12 Starship flights. This is the first time SpaceX has attempted to launch Starship since the company made its stock market debut in June, listing under ticker SPCX at $135 per share. Public investors are now watching every Starship outcome in real time, and a last-second abort carries more visibility than it would have six months ago.
Flight 13 was designed to be one of the most consequential tests in the program’s history. It was set to carry 20 Starlink V3 satellites, the first operational payload Starship has ever attempted to deploy. Six of those satellites carried external cameras to photograph Starship’s heat shield from the outside during flight, which would act as a self-inspection approach SpaceX has never attempted before. The mission also needed to complete a Raptor engine relight in space, a step SpaceX skipped on Flight 12 in May after losing an engine during ascent. That Flight 12 booster also flipped 90 degrees off course during its boostback burn when five engines failed to reignite.
SpaceX has not announced an official next launch date. Musk’s “early next week” window points to July 21 or 22 at the earliest, pending the engine swap and a return to the pad.
Tesla enters two new markets on two different continents in one week
SpaceX announces new Starship 13 test flight target date
