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Tesla and the EV sector’s growth is driving up lithium, cobalt, and nickel prices
The electric vehicle revolution is fully underway. Led by successful vehicles like the Tesla Model 3, which are compelling alternatives to comparable internal combustion cars, EV sales are taking off. The momentum of EVs as a whole may hit some challenges soon, however, partly due to the rising prices of raw materials that are critical to the production of batteries.
The prices of lithium-ion batteries have seen a 90% decline to just about $130 per kWh. That’s very close to the widely targeted $100 per kWh level, which is estimated to be the point where EVs could become fully competitive with ICE cars in terms of cost. Expectations were high that the battery industry would hit $100 per kWh in 2024, but recent trends in the market suggest that this may not necessarily be the case.
Increasing EV Demand
Benchmark Mineral Intelligence, a company that tracks the worldwide battery supply chain, noted that lower costs helped boost EV sales by 112% in 2021 to over 6.3 million units globally from the previous year. And sales are only poised to increase. EV leader Tesla, which sold nearly a million pure electric cars on its own in 2021, is looking to grow its deliveries by 50% this year — and estimates among TSLA bulls suggest that the company’s growth might be even more impressive.
Benchmark Mineral Intelligence notes that battery-grade cobalt prices are up 119% from January 1, 2020 through mid-January 2022. Nickel sulfate prices saw a 55% rise in price, and lithium carbonate saw a whopping 569% increase. Benchmark Mineral Intelligence chief data officer Caspar Rawles, in a statement to The Wall Street Journal, noted that some battery cell makers that typically offered long-term fixed-price contracts have ended up shifting to a variable price model instead. This allowed them to pass on some of the costs of rising material prices to consumers.
What is quite unfortunate is that battery materials may remain in short supply for some time. China, which dominates the battery supply chain, is also aggressively increasing its electric vehicle production. And considering that it generally takes about seven to ten years to deploy a new mine, a lot of key battery components may end up being supply-constrained in the coming years.
Addressing A Supply Shortage
The rising prices of battery raw materials do not mean that the EV revolution would likely be slowed down, however. The battery recycling industry is now gaining some momentum, with companies like Redwood Materials — which is led by Tesla co-founder and former CTO JB Straubel — already preparing to sell recycled battery components to Panasonic for the production of battery cells at Tesla’s Gigafactory Nevada later this year. This helps foster a closed-loop system since Redwood also receives Panasonic’s battery scrap from Tesla’s Nevada facility.
Other initiatives that may help the auto sector weather the rising costs of battery materials involve a focus on batteries that use less expensive, more abundant components. Tesla China is among the companies that are at the forefront of this movement, with Giga Shanghai utilizing lithium iron phosphate (LFP) batteries for the Model 3 and Model Y. LFP batteries utilize iron in their cathodes instead of nickel and cobalt, making them less controversial and far more affordable.
And while LFP batteries typically result in vehicles with shorter range than cars equipped with nickel-based cells, tests from veteran electric vehicle owners in countries such as Norway are starting to reveal that iron-based cells are nothing to scoff at. Longtime EV advocate Bjorn Nyland, for example, recently conducted one of his 1,000-km tests in a base Model 3 equipped with an LFP battery that was produced in Gigafactory Shanghai. The vehicle performed amazingly despite the cold conditions and its relatively small 60 kWh battery pack.
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Tesla has officially launched its first branded Supercharger just months after initiating a new program that allows third-party companies to brand their own charging piles.
The site opened in Land O’ Lakes, Florida, and features eight V4 Supercharging stalls offering up to 325 kW of charging speed. It appears it was purchased by a company called Suncoast Credit Union. This particular branch is located Northeast of Tampa, which is on the Gulf of Mexico.
It features graphics of Florida animals, like alligators:
Here’s a video of the graphics being installed on the Tesla Superchargers at this site: https://t.co/oIfEPNZjAH pic.twitter.com/ENWakZ2qT9
— TESLARATI (@Teslarati) November 20, 2025
Tesla launched this program back in September, and it basically was a way to expand its Supercharger presence and also allow companies to pay for the infrastructure. Tesla maintains it. When it announced the “Supercharger for Business,” it said:
“Purchase and install Superchargers at your business. Superchargers are compatible with all electric vehicles, bringing EV drivers to your business by offering convenient, reliable charging.”
The program does a few things. Initially, it expands EV charging infrastructure and makes charging solutions more readily available for drivers. It can also attract people to those businesses specifically.
Tesla launches new Supercharger program that business owners will love
The chargers can also be branded with any logo that the business chooses, which makes them more personalized and also acts as an advertisement.
The best part is that the customers do not have to maintain anything about the Supercharger. Tesla still takes care of it and resolves any issues:
“We treat your site like we treat our sites. By providing you with a full-service package that includes network operations, preventative maintenance, and driver support, we’re able to guarantee 97% uptime–the highest in the industry.”
It appears the Superchargers will also appear within the in-car nav during routing, so they’ll be publicly available to anyone who needs to use them. They are still available to all EVs that have worked with Tesla to utilize its infrastructure, and they are not restricted to people who are only visiting the business.
Tesla has revealed its Cybertruck light bar installation fix after a recall exposed a serious issue with the accessory.
Tesla and the National Highway Traffic Safety Administration (NHTSA) initiated a recall of 6,197 Cybertrucks back in October to resolve an issue with the Cybertruck light bar accessory. It was an issue with the adhesive that was provided by a Romanian company called Hella Romania S.R.L.
Tesla recalls 6,197 Cybertrucks for light bar adhesive issue
The issue was with the primer quality, as the recall report from the NHTSA had stated the light bar had “inadvertently attached to the windshield using the incorrect surface primer.”
Instead of trying to adhere the light bar to the Cybertruck with an adhesive, Tesla is now going to attach it with a bracketing system, which will physically mount it to the vehicle instead of relying on adhesive strips or glue.
Tesla outlines this in its new Service Bulletin, labeled SB-25-90-001, (spotted by Not a Tesla App) where it shows the light bar will be remounted more securely:
The entire process will take a few hours, but it can be completed by the Mobile Service techs, so if you have a Cybertruck that needs a light bar adjustment, it can be done without taking the vehicle to the Service Center for repair.
However, the repair will only happen if there is no delamination or damage present; then Tesla could “retrofit the service-installed optional off-road light bar accessory with a positive mechanical attachment.”
The company said it would repair the light bar at no charge to customers. The light bar issue was one that did not result in any accidents or injuries, according to the NHTSA’s report.
This was the third recall on Cybertruck this year, as one was highlighted in March for exterior trim panels detaching during operation. Another had to do with front parking lights being too bright, which was fixed with an Over-the-Air update last month.
News
Tesla is already expanding its Rental program aggressively
The program has already launched in a handful of locations, specifically, it has been confined to California for now. However, it does not seem like Tesla has any interest in keeping it restricted to the Golden State.
Tesla is looking to expand its Rental Program aggressively, just weeks after the program was first spotted on its Careers website.
Earlier this month, we reported on Tesla’s intention to launch a crazy new Rental program with cheap daily rates, which would give people in various locations the opportunity to borrow a vehicle in the company’s lineup with some outrageous perks.
Along with the cheap rates that start at about $60 per day, Tesla also provides free Full Self-Driving operation and free Supercharging for the duration of the rental. There are also no limits on mileage or charging, but the terms do not allow the renter to leave the state from which they are renting.
🚨🚨 If you look up details on the Tesla Rental program on Google, you’ll see a bunch of sites saying it’s because of decreasing demand 🤣 pic.twitter.com/WlSQrDJhMg
— TESLARATI (@Teslarati) November 10, 2025
The program has already launched in a handful of locations, specifically, it has been confined to California for now. However, it does not seem like Tesla has any interest in keeping it restricted to the Golden State.
Job postings from Tesla now show it is planning to launch the Rental program in at least three new states: Texas, Tennessee, and Massachusetts.
The jobs specifically are listed as a Rental Readiness Specialist, which lists the following job description:
“The Tesla Rental Program is looking for a Rental Readiness Specialist to work on one of the most progressive vehicle brands in the world. The Rental Readiness Specialist is a key contributor to the Tesla experience by coordinating the receipt of incoming new and used vehicle inventory. This position is responsible for fleet/lot management, movement of vehicles, vehicle readiness, rental invoicing, and customer hand-off. Candidates must have a high level of accountability, and personal satisfaction in doing a great job.”
It also says that those who take the position will have to charge and clean the cars, work with clients on scheduling pickups and drop-offs, and prepare the paperwork necessary to initiate the rental.
The establishment of a Rental program is big for Tesla because it not only gives people the opportunity to experience the vehicles, but it is also a new way to rent a car.
Just as the Tesla purchasing process is more streamlined and more efficient than the traditional car-buying experience, it seems this could be less painful and a new way to borrow a car for a trip instead of using your own.
Tesla launches its new branded Supercharger for Business with first active station
Tesla reveals its Cybertruck light bar installation fix
