Tesla’s first street, labeled “Tesla Straße,” has been erected in Germany near Giga Berlin.
Tesla has been working to construct and develop its next production facility in Brandenburg, Germany, since January 2020. Now, the first street named after the electric automaker has arrived.
Photos shared by @Gf4Tesla show the street sign, which was erected on the morning of Friday, August 14, 2020. The sign will direct drivers off of German drivers off of the L38, which is located just off of Bundesautobahn Route 10.
#GigaBerlin
August 14 / 2020
Hey, today is the official opening of "Tesla Straße". 👍 pic.twitter.com/9c8HBKusqK— Gigafactory Berlin News (@Gf4Tesla) August 14, 2020
The “1” that is placed just below the street sign is indicative of the street address. For example, a house situated at the address “1 Tesla Straße” would be on this road, making it easier for drivers to find places of interest that they could be traveling to.
The placement of the street sign is indicative of Tesla’s presence in Germany as if the construction of a Gigafactory was not enough. The electric automaker has won over plenty of people in the European country as it will provide economic stimulation through vehicle production and employment opportunities.
However, Tesla’s street sign in Brandenburg could be taken as an official initiation into the country. Often times, street signs are named after prominent figures or are symbolic of what an area means. For example, many streets are named after important figures in history, and others are named after what stands at the location currently. This point is relevant for streets like “Martin Luther King Boulevard,” or for SpaceX Headquarters in Hawthorne, California, which sits on Rocket Road.
Interestingly, several GPS and Mapping applications have already included Tesla Straße into its infrastructure. Apple Maps is one example, and one Twitter user by the name of @AndiOlli80 stated that TomTom has also implemented the street into its system.
Construction crews at the Giga Berlin site are currently working on completing the fabrication of each of the facility’s structures. Now, the Drive Unit is the closest to completion, as the framework for the building is finished, but crews are installing walls and ceilings for the building.
Giga Berlin’s paint shop and Body In White buildings are also moving along quickly in part to prefabricated construction methods, and crews are working toward completing those facilities in a timely fashion.
#GigaBerlin
August 14 / 2020+++Weekend update +++
A lot has happened again during the week.
– Drive Unit ( DU ) built more walls and started to cover the roof.
– Body in white ( BW ) will be extended, more pillars will be set and steel skeleton beams.
……📈 pic.twitter.com/3RPtLTRGL0— Gigafactory Berlin News (@Gf4Tesla) August 14, 2020
Giga Berlin will manufacture the Model Y first, and production is expected to begin in July 2021.
Tesla has expanded its branded ‘For Business’ Supercharger program that it launched last year, as yet another company is using the platform to attract EV owners to its business and utilize a unique advertising opportunity.
Francis Energy of Oklahoma is launching four Superchargers in Norman, where the University of Oklahoma is located. The Superchargers, which are fitted with branding for Francis Energy, will officially open tomorrow.
It will not be the final Supercharger location that Francis Energy plans to open, the company confirmed to EVWire.
Back in early September, Tesla launched the new “Supercharger for Business” program in an effort to give businesses the ability to offer EV charging at custom rates. It would give their businesses visibility and would also cater to employees or customers.
“Purchase and install Superchargers at your business,” Tesla wrote on a page on its website for the new program. “Superchargers are compatible with all electric vehicles, bringing EV drivers to your business by offering convenient, reliable charging.”
The first site opened in Land O’ Lakes, Florida, which is Northeast of Tampa, as a company called Suncoast launched the Superchargers for local EV owners.
Tesla launches its new branded Supercharger for Business with first active station
The program also does a great job at expanding infrastructure for EV owners, which is something that needs to be done to encourage more people to purchase Teslas and other electric cars.
Francis Energy operates at least 14 EV charging locations in Oklahoma, spanning from Durant to Oklahoma City and nearly everywhere in between. Filings from the company, listed by Supercharge.info, show the company’s plans to convert some of them to Tesla Superchargers, potentially utilizing the new Supercharger for Business program to advertise.
Moving forward, more companies will likely utilize Tesla’s Supercharger for Business program as it presents major advantages in a variety of ways, especially with advertising and creating a place for EV drivers to gain range in their cars.
Tesla Cybercab is perhaps the most highly-anticipated project that the company plans to roll out this year, and as it is undergoing its testing phase in pre-production currently, there are some things to work through with it.
Over the weekend, an image of the Cybercab being loaded onto a tow truck started circulating on the internet, and people began to speculate as to what the issue could be.
Hmmmmmm… https://t.co/L5hWcOXQkb pic.twitter.com/OJBDyHNTMj
— TESLARATI (@Teslarati) January 11, 2026
The Cybercab can clearly be seen with a Police Officer and perhaps the tow truck driver by its side, being loaded onto, or even potentially unloaded from, the truck.
However, it seems unlikely it was being offloaded, as its operation would get it to this point for testing to begin with.
It appears, at first glance, that it needs assistance getting back to wherever it came from; likely Gigafactory Texas or potentially a Bay Area facility.
The Cybercab was also spotted in Buffalo, New York, last week, potentially undergoing cold-weather testing, but it doesn’t appear that’s where this incident took place.
It is important to remember that the Cybercab is currently undergoing some rigorous testing scenarios, which include range tests and routine public road operation. These things help Tesla assess any potential issue the vehicle could run into after it starts routine production and heads to customers, or for the Robotaxi platform operation.
This is not a one-off issue, either. Tesla had some instances with the Semi where it was seen broken down on the side of a highway three years ago. The all-electric Semi has gone on to be successful in its early pilot program, as companies like Frito-Lay and PepsiCo. have had very positive remarks.
The Cybercab’s future is bright, and it is important to note that no vehicle model has ever gone its full life without a breakdown. It happens, it’s a car.
Nevertheless, it is important to note that there has been no official word on what happened with this particular Cybercab unit, but it is crucial to remember that this is the pre-production testing phase, and these things are more constructive than anything.
Tesla analyst Andrew Percoco of Morgan Stanley teased the company’s dominance in its self-driving initiative, stating that its lead over competitors is “not even close.”
Percoco recently overtook coverage of Tesla stock from Adam Jonas, who had covered the company at Morgan Stanley for years. Percoco is handling Tesla now that Jonas is covering embodied AI stocks and no longer automotive.
His first move after grabbing coverage was to adjust the price target from $410 to $425, as well as the rating from ‘Overweight’ to ‘Equal Weight.’
Percoco’s new note regarding Tesla highlights the company’s extensive lead in self-driving and autonomy projects, something that it has plenty of competition in, but has established its prowess over the past few years.
He writes:
“It’s not even close. Tesla continues to lead in autonomous driving, even as Nvidia rolls out new technology aimed at helping other automakers build driverless systems.”
Percoco’s main point regarding Tesla’s advantage is the company’s ability to collect large amounts of training data through its massive fleet, as millions of cars are driving throughout the world and gathering millions of miles of vehicle behavior on the road.
This is the main point that Percoco makes regarding Tesla’s lead in the entire autonomy sector: data is King, and Tesla has the most of it.
One big story that has hit the news over the past week is that of NVIDIA and its own self-driving suite, called Alpamayo. NVIDIA launched this open-source AI program last week, but it differs from Tesla’s in a significant fashion, especially from a hardware perspective, as it plans to use a combination of LiDAR, Radar, and Vision (Cameras) to operate.
Percoco said that NVIDIA’s announcement does not impact Morgan Stanley’s long-term opinions on Tesla and its strength or prowess in self-driving.
NVIDIA CEO Jensen Huang commends Tesla’s Elon Musk for early belief
And, for what it’s worth, NVIDIA CEO Jensen Huang even said some remarkable things about Tesla following the launch of Alpamayo:
“I think the Tesla stack is the most advanced autonomous vehicle stack in the world. I’m fairly certain they were already using end-to-end AI. Whether their AI did reasoning or not is somewhat secondary to that first part.”
Percoco reiterated both the $425 price target and the ‘Equal Weight’ rating on Tesla shares.
Tesla expands its branded ‘For Business’ Superchargers
Tesla Cybercab ‘breakdown’ image likely is not what it seems
