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Tesla, India talks stagnate as neither party is willing to budge on terms
Tesla and Indian government officials have essentially reached a standstill as neither party is willing to budge from terms they feel are necessary to bring the electric automaker’s vehicles to the South Asian country.
Tesla has said for years that it would enter India as a market for its electric vehicles. Progress started to be made in 2021 when Tesla acquired several business licenses in India, but things have hit a roadblock in recent months, especially as Tesla is unwilling to commit to a Gigafactory facility unless it can test demand first. Indian officials are reluctant to roll back duties on imported vehicles so Tesla can determine whether the market would be an ideal place to build a factory that could potentially cost $1 billion or more.
Tesla cannot effectively test demand because the import duties would increase the cost of cars $40,000 and under by 40%. Anything over $40,000 is subject to a 100% tax, putting the cars out of the price range for many people.
However, Indian officials told Reuters that “they have been unconvinced by Tesla’s lobbying as the company has not yet shared any firm plan to invest in the country.” Tesla has not yet committed to any solidified investment, likely because the current government administration, run by Prime Minister Narendra Modi, is unwilling to lower import taxes that would allow a foreign company to test demand. The focus is only on domestic manufacturing, as a part of Modi’s “Make In India” plan from 2015 that aimed to boost local manufacturing.
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Tesla’s unwillingness to commit because of no real demand data, along with India’s requests for a formal commitment, has resulted in “a weird stalemate situation,” one insider also said in the report. “Things are not moving ahead (for Tesla),” they said.
Another source has stated that Tesla is open to sourcing its automotive components from local manufacturers and would eventually move toward manufacturing them internally. This would provide domestic companies supplier deals initially, and then contribute to workforce and labor growth as Tesla transitioned to a vertically integrated system in India after a few years of operation. One example of workforce growth that Tesla has contributed to is China, as Gigafactory Shanghai is expanding its Model Y line to 9,000 workers from 6,000. When the expansion is completed, 18,000 people will be employed at the Shanghai facility.
Even though Tesla is willing to utilize local suppliers early on, government officials are looking for a firm commitment. “If they do not want to invest anything here, how is that model going to work,” the source said. Additionally, this source stated that import duties being rolled back soon was “highly unlikely.”
Rumors of a potential meeting between Modi and CEO Elon Musk, who stated last week that Tesla was still working through “challenges” with India’s government, have circulated. A source did state that Tesla officials have met with India’s Tax and Customs department and Modi’s office in the past. Tesla officials have pushed for a meeting between Musk and Modi directly.
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Tesla recently received its largest order for the all-electric Semi from Einride, a Swedish transport service, for 500 units, a groundbreaking invoice to receive before the first deliveries begin.
Even more remarkable, Einride CEO Roozbeh Charli said in a recent interview that he expects his company to take delivery of all 500 — the entire order — before the end of 2027. He even expects to have 75 Tesla Semi units in the Einride fleet before the end of this year.
🚨 Einride CEO Roozbeh Charli on the Tesla Semi partnership:
“If we start with the Amazon announcement that we did earlier this year, that was on the back of having gone through a proving period together with them and proving out our technology. Then we took that next step in… pic.twitter.com/oazkXjwoig
— TESLARATI (@Teslarati) August 28, 2026
Charli said the Tesla partnership was part of a broader push, along with its earlier partnership with Amazon. Einride is assisting Amazon with the use of its Saga AI platform, which helps eliminate questions about budgeting and forecasting for logistics companies.
The Semi, as well as Tesla’s production and subsequent delivery of the units to Einride, will help the company “to have a good supply of vehicles that we can deploy on the [Saga AI] platform,” Charli said. “Tesla is also a relationship we’ve had for a while, and as the Tesla Semi deliveries are firming up, we decided to do a larger commitment to that and deploy that on our platform.”
In its initial announcement, Einride said it anticipated taking delivery of the trucks over the next two years, but now it appears the company is expecting all 500 units within the next 16 months.
Built at a dedicated factory in Sparks, Nevada, the Tesla Semi has been perhaps the biggest and most intensive testing process the company has ever had for a single vehicle model. For the past several years, Tesla has been working with many companies, most notably Frito-Lay and PepsiCo, to gain knowledge on the performance on regional routes.
Tesla plans to launch the Semi officially on September 24, five months after production started ramping.
Additionally, drivers have said they are happy about the Semi’s performance and that its numerous safety and productivity features have made their jobs and routes much easier.
Tesla Cybercab is using a unique strategy for picking up the correct rider, which is a crucial part of ride-hailing to ensure people end up in the right place and are charged the correct price.
Cybercab will utilize an RGB strip in its front light bar that will illuminate in a variety of different colors to mark itself.
This identifying mark will also appear in the Robotaxi app, giving riders in the same location a notable distinction in an effort to avoid any confusion regarding who should get in each vehicle.
🚨 Tesla is using different light bar colors to help riders understand which vehicle is theirs
Pretty cool strategy pic.twitter.com/eGMpEMeRpc
— TESLARATI (@Teslarati) August 27, 2026
Other ride-hailing services use similar strategies: Lyft and Uber rides are recognizable through driver identity, vehicle type and color, as well as license plate. Waymo will display the rider’s initials on top of the vehicle, letting them know that the specific vehicle for them has arrived.
Tesla’s strategy is unique and interesting, but there are some flaws. Cybercab’s main purpose is aimed toward being an autonomous ride for all, including those who have disabilities like being blind or even color blind.
Tesla will likely have something in the pipeline for those who cannot see colors or have limited vision. There will definitely be multiple ways to identify which vehicle is the one that “you” specifically ordered.
Cybercab is set to start giving public rides next Thursday, September 3, in Austin, as it announced a dedicated event last week and invited many members of the Tesla community.
Additionally, members of the public will be invited as well. Tesla has been offering employee rides in Cybercab for nearly two months.
Tesla has said goodbye to one customization option for its vehicles: the wrap service it launched several years ago.
After launching an in-house wrap service in August 2020 for the first time in China. In the U.S., it launched in October 2023. Tesla continued to expand the program and adjust it with better pricing and fewer options for the Cybertruck.
By December 2023, it was giving owners of the Model 3, Model Y, and the Cybertruck the opportunity to give their vehicle a fresh look with a vinyl wrap.
Tesla revamps in-house vinyl wrap service with better pricing
It was only available in five locations: Costa Mesa, Oceanside, Santa Clara, West Covina, all in California, and Seattle, Washington.
However, Tesla made some big adjustments to its shop, and the wrap service is officially gone:
Tesla has made a LOT of changes to its online shop recently — price increases, price cuts, new options, and several products being removed entirely.
Some of the biggest increases are wheel covers. 👀
📈 PRICE INCREASES
• 2017-2023 | Model 3 Aero Wheel Cover — Style: Refresh…— Phoenix Self-Driving 🐦🔥 (@PhoenixFSD) August 25, 2026
Wraps are very popular across the Tesla lineup, especially since the company offers relatively few colors. Many choose to wrap their Teslas with interesting colors, patterns, or even finishes, turning their cars from glossy to satin or matte.
However, Tesla’s wrap service was so limited geographically that it never really had a chance to get off the ground or compete with local shops. Every area in the United States is now overflowing with detailing shops, mobile detailers, and other automotive specialists, many of whom perform wrap services.
Tesla’s service was confined to the Pacific time zone and only spanned across two states. It was never going to be something Tesla was a major competitor in, nor was it going to disrupt the wrapping industry. Now that the program has ended, it seems pretty ideal to believe it was always going to be a short-term thing.
Along with the wrap service, Tesla removed several other products, but nothing too crazy. The Model 3 Door Pocket and Cupholder Liners, the Model S 19″ Magnetite Wheel and Winter Tire Package, Model X/Y Ski/Snowboard Carrier for Hitch Rack, Tesla’s Electric Summer Party Tee, and the Electric Summer Tee were the other items the company totally eliminated from its online shop.
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