News
Tesla holds highest average transaction price increase in 2022, Musk warns of ‘inflation pressure’
Tesla and SpaceX are experiencing substantial “inflation pressure,” according to CEO Elon Musk, who hinted toward potential price increases for his electric automotive company’s products in the coming months. It appears inflation pressure has already contributed to increases in Tesla’s average transaction price, which spiked more than any other major automaker from January to February 2022, according to Kelley Blue Book data.
Last night, CEO Elon Musk indicated both Tesla and SpaceX were experiencing incredible pressure from inflation, which would likely increase the costs of its products. “Tesla & SpaceX are seeing significant recent inflation pressure in raw materials & logistics,” Musk said. “And we are not alone.”
Tesla & SpaceX are seeing significant recent inflation pressure in raw materials & logistics
— Elon Musk (@elonmusk) March 14, 2022
It is no secret inflation has already contributed to price increases across nearly every sector, whether it be technology, automotive, or another consumer good. Tesla has not been invincible in recent months, being forced to increase prices of its vehicles due to raw materials availability, especially for electric vehicle batteries.
KBB data displayed the average transaction cost of every major automaker in January and February 2022. Tesla saw the most drastic increase in average transaction price from January 2022 to February 2022, with the cost increasing by 4.1 percent. Acura had the next-highest increase from January to February at 3.4 percent. Overall, the industry saw a 0.6 percent decrease in new vehicle cost during the first two months of 2022.
Tesla is just one of many in terms of costs rising substantially from February 2021 to February 2022. With the industry seeing an average 11.4 percent increase in transaction price Year-Over-Year in February, Tesla’s average surged 14.8 percent, a far cry from Jeep and Acura, who saw the highest increase with 20.9 and 21 percent, respectively.
Credit: Kelley Blue Book
“Consumers are paying near top dollar for new vehicles as prices remain high and incentives fall to a record low,” Michelle Krebs of Cox Automotive said. “With prices for oil and gas, along with commodities like metals used to build vehicles, soaring due to Russia’s invasion of Ukraine, automakers may be compelled to try to offset their increasing costs by raising vehicle prices. The Ukraine situation is causing additional disruption to the automotive supply chain which makes the likelihood of growing inventory, which remains stuck at low levels, less of a sure thing.”
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Inflationary pressure, especially with raw materials, including nickel, has perhaps delayed the rollout of new strategies for electric car companies. While many automakers, including Tesla, Rivian, Ford, and others, have committed to the potential use of nickel-based battery packs. However, Nickel prices have surged to $100,000 per metric ton on the London Metals Exchange, leading to a trading freeze.
Electric car owners are not the only ones feeling intense economic pressure. Combustion engine drivers are watching prices at the pump swell to near $6 per gallon in some instances. AAA data has the average cost of a gallon of gas in the U.S. at $4.325 per gallon, a nearly $1.50 increase in the past year.
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Elon Musk
Elon Musk estimates Tesla Semi could reach Europe next year
“We’ve got the Tesla Semi coming out, the heavy truck, and that’ll be going to Europe hopefully next year,” Musk said.
Tesla is preparing to expand its all-electric Semi truck program to Europe, with CEO Elon Musk indicating that the Class 8 vehicle could arrive in the region 2027.
Musk shared his update during an interview about Giga Berlin with plant manager André Thierig, which was posted on X by the official Tesla Manufacturing account.
“We’ve got the Tesla Semi coming out, the heavy truck, and that’ll be going to Europe hopefully next year,” he said.
Tesla has already begun limited production and customer deployments of the Tesla Semi in the United States, with the company working to scale output through the Semi factory near Giga Nevada. Considering Musk’s comments, it appears that a European rollout would be the next phase of the vehicle’s expansion beyond North America.
Musk’s use of the word “hopefully” leaves room for flexibility, but the remark signals that Europe is next in Tesla’s commercial expansion plans.
Musk has consistently argued that electrification should extend beyond passenger vehicles. During the same interview, he reiterated his view that “all ground transport should be electric,” adding that ships, and eventually aircraft, would follow.
The Semi plays a central role in that strategy. Heavy-duty freight remains one of the most emissions-intensive segments of road transport, and European regulators have increasingly pushed for lower-emission commercial fleets.
Tesla recently refreshed the Semi lineup on its official website, listing two variants: Standard and Long Range. The Standard trim offers up to 325 miles of range with an energy consumption rating of 1.7 kWh per mile, while the Long Range version provides up to 500 miles, which should be more than ample for European routes.
Elon Musk
Tesla Cybercab coming next to Giga Berlin, Optimus possibly after
“From a next major product standpoint, I think most likely is the Tesla Cybercab,” Musk said.
Tesla could add the Cybercab and Optimus humanoid robot to the production lineup at Giga Berlin, as per recent comments from CEO Elon Musk.
During a recent interview with Giga Berlin plant manager André Thierig, Musk identified the Cybercab as the most likely next major product for the German factory, with Optimus potentially following after.
“From a next major product standpoint, I think most likely is the Tesla Cybercab,” Musk said. He added that there are also “possibilities of Tesla Optimus” being produced in the facility.
Tesla has already begun production of the Cybercab in Giga Texas, with volume production expected to ramp this year. Based on Musk’s comments, it appears that if conditions align in Europe, Giga Berlin could eventually join that effort.
The CEO’s comments about Optimus coming to Gigafactory Berlin are quite unsurprising too considering that Musk has mentioned in the past that the humanoid robot will likely be Tesla’s highest volume product in the long run.
Giga Berlin will likely be able to produce mass volumes of Optimus, as the Model S and Model X lines being converted to an Optimus line in the Fremont Factory are already expected to produce 1 million units of the humanoid robot annually.
Apart from his comments about the Cybercab and Optimus, Elon Musk also confirmed that Giga Berlin has started ramping battery cell production and will continue expanding Model Y output, particularly as supervised Full Self-Driving (FSD) gains regulatory approvals in Europe.
Taken together, the remarks suggest Berlin’s role could evolve beyond vehicle assembly into a broader multi-product manufacturing hub, not just a regional Model Y plant.
Energy
Tesla Powerwall distribution expands in Australia
Inventory is expected to arrive in late February and official sales are expected to start mid-March 2026.
Supply Partners Group has secured a distribution agreement for the Tesla Powerwall in Australia, with inventory expected to arrive in late February and official sales beginning in mid-March 2026.
Under the new agreement, Supply Partners will distribute Tesla Powerwall units and related accessories across its national footprint, as noted in an ecogeneration report. The company said the addition strengthens its position as a distributor focused on premium, established brands.
“We are proud to officially welcome Tesla Powerwall into the Supply Partners portfolio,” Lliam Ricketts, Co-Founder and Director of Innovation at Supply Partners Group, stated.
“Tesla sets a high bar, and we’ve worked hard to earn the opportunity to represent a brand that customers actively ask for. This partnership reflects the strength of our logistics, technical services and customer experience, and it’s a win for installers who want premium options they can trust.”
Supply Partners noted that initial Tesla Powerwall stock will be warehoused locally before full commercial rollout in March. The distributor stated that the timing aligns with renewed growth momentum for the Powerwall, supported by competitive installer pricing, consumer rebates, and continued product and software updates.
“Powerwall is already a category-defining product, and what’s ahead makes it even more compelling,” Ricketts stated. “As pricing sharpens and capability expands, we see a clear runway for installers to confidently spec Powerwall for premium residential installs, backed by Supply Partners’ national distribution footprint and service model.”
Supply Partners noted that a joint go-to-market launch is planned, including Tesla-led training for its sales and technical teams to support installers during the home battery system’s domestic rollout.