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Tesla’s million mile battery: Veteran auto’s ‘fake it till you make it’ strategy is perfectly fine
It is no secret that Tesla is actively pursuing a million-mile battery. With such an innovation, Tesla hopes to make its electric cars outlast gasoline-powered vehicles several times over, while ensuring that its energy storage devices are capable of lasting literal decades while being actively deployed. But if recent news is any indication, it appears that Tesla is not the only company that is closing in on a million-mile battery.
During a recent online investor conference, GM Executive Vice President Doug Parks stated that the veteran American automaker is also working on a million mile battery solution. Beyond this, Parks suggested that GM is “almost there” in developing a battery that’s far above the Ultium batteries that were announced last March. Unfortunately, the GM executive did not specify a solid timeline for the introduction of its own million mile battery, only stating that multiple teams were working on it.
GM’s rather sudden announcement of its million-mile battery echoes the company’s overall strategy with its electric vehicle program. Back in March, the automaker unveiled a sweeping electric vehicle strategy that will involve $20 billion in investments and about 20 EVs for practically every market. But despite the grandiose plans and announcements, the veteran automaker did not really disclose a lot of concrete details about its EV push, such as pricing, specifications, and timing.
GM’s approach to electric vehicles almost seems like a “fake it till you make it” strategy. Back in March, there was a lot of talk about Tesla’s upcoming Battery and Powertrain Day, which was speculated to involve discussions and announcements about the company’s next-generation of electric vehicles and energy solutions. GM’s “EV Day” seemed to be a response to this. In the same light, the previous weeks have involved updates about the impending release of Tesla’s million mile battery, an innovation that is apparently “almost there” in GM.
While this may at times feel like veteran automakers like GM are simply following Tesla’s EV playbook, it must be noted that every step made by legacy carmakers towards electric vehicles is a step towards the wider adoption of sustainable transport. Thus, despite the fact that GM’s EV strategies today are more smoke and mirrors and concept vehicles, the American automaker’s focus on electric cars is still admirable. This is a pretty big point for GM, considering that it is the very company that practically stopped the first coming of the modern electric car with its controversial cancellation of the EV1.
Besides, it is difficult to deny that legacy automakers such as GM are making an effort towards electrification now. Despite the fact that leaked production plans accessed by Reuters indicated that GM and Ford only intend to produce 320,000 EVs in 2026 for the North American market, the company is still investing heavily in EVs. For its Ultium batteries, for example, GM has stated that it is working with Korean firm LG Chem to find ways to reduce costs and improve overall performance. Adam Kwiatkowski, executive chief engineer of GM’s electric propulsion systems, noted that the automaker and LG Chem are also looking at investments in mines, hedging metals prices, and potential partnerships with metal refiners.
The next few years will definitely be one for the record books, as Tesla enters its next phase with its million mile battery and Plaid powertrain, and legacy automakers such as GM take a serious stance on electric vehicles. It’s easy to forget, after all, that less than a decade ago, the pervading narrative in the auto industry was that electric cars are still intended to be stuck as niche products, glorified golf cars for the wealthy and not much more.
The landscape today is very different, and there’s no bigger symbol of this change than GM’s own Hummer EV, a vehicle that’s the spiritual successor of the gas-guzzling monster SUV that pretty much killed the EV1. Other vehicles like the Tesla Cybertruck, which is expected to break the stereotypes of EVs as vehicles that cannot be used for real work and utility, further shows the steady trend forward for electric cars.
Tesla is a leader in the electric vehicle movement. That much is sure. But the company itself has noted that it cannot transition the world towards sustainability on its own. For true sustainability to happen, other companies, legacy carmakers like GM included, have to go all-in on the EV movement as well. One can only hope that this time, announcements such as GM’s million mile battery initiative are more on the “make it” side than on the “fake it” side.
H/T @ajtourville.
The in-car Tesla Theater is among the most unique features available within the cars. When charging, parked, camping, or just hanging out, vehicle occupants can access a variety of streaming platforms on the large center screen, helping keep them entertained during downtime.
However, the Theater might be getting plenty more streaming platforms, something that owners have requested for some time.
Tesla owners recently discovered that visiting Apple TV in the vehicle browser can launch a fullscreen interface that looks and behaves like a dedicated application rather than an ordinary webpage:
TESLARATI Premium Membership
$19.99 USDToday I learned that if you go to Apple TV in the Tesla browser, it will open up an actual Apple TV app, fully functional. Not just the site.
Apparently there are more apps than just the few that show on the apps page. pic.twitter.com/os1Ypfm4JR
— Jason W (@jmwilt21) August 20, 2026
The experience drops the usual address bar and browser chrome, presenting catalogs, continue watching rows, and playback controls in the same window Tesla Theater already uses for its listed services. Independent testers soon found similar treatment for HBO Max, Paramount+, Peacock, Disney+, and Prime Video when those sites are opened from the car browser.
This shift is a plausible early signal that Tesla is widening Theater support without a formal software note. Theater has long been a set of web views rather than native applications, so recognizing extra domains and stripping the browser frame is a small server-side change that can expand the catalog quickly.
Owners still lack permanent Theater icons for the newly recognized services, and video remains limited to Park, yet the smoother launch is a meaningful step toward a broader lounge while charging.
Tesla Theater arrived with software version 10 in September 2019. The first video services were Netflix, YouTube, and Hulu, available only while parked and originally tied to WiFi. Spotify arrived in the same era as music rather than Theater video. Disney+ joined officially in July 2021 with the 2021.24 update, giving owners another major catalog on the center screen. Twitch and TikTok later appeared among the default Theater tiles, and Tesla Tutorials remained a persistent educational tile.
Not every addition stayed put. In December 2023, a Holiday software build removed the Disney+ tile for many United States owners after a public dispute involving advertising on X. Hulu stayed visible even though Disney owned it. Visiting disneyplus.com in the browser often restored the tile, which suggested the removal was a recognition list change rather than a complete block. Owners have also reported occasional blank Theater grids after updates, usually fixed by language toggles, resets, or later firmware.
Tesla axes Disney+ from vehicles with Musk-Iger rivalry, but there’s a workaround
Code archives from 2024 listed many unused source names, including Apple TV and Prime Video, that never became official icons, which now looks like groundwork for the current fullscreen browser behavior.
Now that this hint toward an expanded Theater experience has been recognized, Tesla could follow through with these additional shortcuts as a sign that more streaming platforms are available in Teslas than ever before.
Tesla recently received its largest order for the all-electric Semi from Einride, a Swedish transport service, for 500 units, a groundbreaking invoice to receive before the first deliveries begin.
Even more remarkable, Einride CEO Roozbeh Charli said in a recent interview that he expects his company to take delivery of all 500 — the entire order — before the end of 2027. He even expects to have 75 Tesla Semi units in the Einride fleet before the end of this year.
🚨 Einride CEO Roozbeh Charli on the Tesla Semi partnership:
“If we start with the Amazon announcement that we did earlier this year, that was on the back of having gone through a proving period together with them and proving out our technology. Then we took that next step in… pic.twitter.com/oazkXjwoig
— TESLARATI (@Teslarati) August 28, 2026
Charli said the Tesla partnership was part of a broader push, along with its earlier partnership with Amazon. Einride is assisting Amazon with the use of its Saga AI platform, which helps eliminate questions about budgeting and forecasting for logistics companies.
The Semi, as well as Tesla’s production and subsequent delivery of the units to Einride, will help the company “to have a good supply of vehicles that we can deploy on the [Saga AI] platform,” Charli said. “Tesla is also a relationship we’ve had for a while, and as the Tesla Semi deliveries are firming up, we decided to do a larger commitment to that and deploy that on our platform.”
In its initial announcement, Einride said it anticipated taking delivery of the trucks over the next two years, but now it appears the company is expecting all 500 units within the next 16 months.
Built at a dedicated factory in Sparks, Nevada, the Tesla Semi has been perhaps the biggest and most intensive testing process the company has ever had for a single vehicle model. For the past several years, Tesla has been working with many companies, most notably Frito-Lay and PepsiCo, to gain knowledge on the performance on regional routes.
Tesla plans to launch the Semi officially on September 24, five months after production started ramping.
Additionally, drivers have said they are happy about the Semi’s performance and that its numerous safety and productivity features have made their jobs and routes much easier.
Tesla Cybercab is using a unique strategy for picking up the correct rider, which is a crucial part of ride-hailing to ensure people end up in the right place and are charged the correct price.
Cybercab will utilize an RGB strip in its front light bar that will illuminate in a variety of different colors to mark itself.
This identifying mark will also appear in the Robotaxi app, giving riders in the same location a notable distinction in an effort to avoid any confusion regarding who should get in each vehicle.
🚨 Tesla is using different light bar colors to help riders understand which vehicle is theirs
Pretty cool strategy pic.twitter.com/eGMpEMeRpc
— TESLARATI (@Teslarati) August 27, 2026
Other ride-hailing services use similar strategies: Lyft and Uber rides are recognizable through driver identity, vehicle type and color, as well as license plate. Waymo will display the rider’s initials on top of the vehicle, letting them know that the specific vehicle for them has arrived.
Tesla’s strategy is unique and interesting, but there are some flaws. Cybercab’s main purpose is aimed toward being an autonomous ride for all, including those who have disabilities like being blind or even color blind.
Tesla will likely have something in the pipeline for those who cannot see colors or have limited vision. There will definitely be multiple ways to identify which vehicle is the one that “you” specifically ordered.
Cybercab is set to start giving public rides next Thursday, September 3, in Austin, as it announced a dedicated event last week and invited many members of the Tesla community.
Additionally, members of the public will be invited as well. Tesla has been offering employee rides in Cybercab for nearly two months.
Tesla Theater might be getting plenty more streaming platforms
Tesla Semi’s biggest adoptee gives an update on production timeline
