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Tesla Semi Unveiled: 500+ mile range, Bugatti-beating aero, 2019 production
Tesla CEO Elon Musk unveiled the company’s highly anticipated semi-truck Thursday night on an airport hangar adjoining the company’s Design Center in Hawthorne, CA. It’s the California-based electric car maker’s first foray into the commercial trucking industry.
Before a packed crowd of thousands, Musk revealed industry-disrupting details of the Tesla Semi.
The Tesla Semi can accelerate from 0-60 in 5 seconds, without cargo, and 20 seconds with a full 80,000 lb. load, more than twice as quick as a traditional diesel truck. The Semi can also traverse a 5% gradient at 65mph, compared to 45mph for diesel trucks. This is all powered by the truck’s four independent electric motors says Musk. “You can lose two of the four motors, and the truck will still keep going. In fact, even if you have only two of the four motors active it will still beat a diesel truck.”
Tesla Semi-Reveal before the big curtain drop (Photo: Teslarati)
In addition, the Tesla Semi has a .36 drag coefficient, compared to the standard of .65-.70. Musk compared it to a Bugatti, noting that the semi-truck beats the supercar’s .38 drag coefficient. “Overall, the Semi is more responsive, covers more miles than a diesel truck in the same amount of time, and more safely integrates with passenger car traffic,” says Tesla in its official announcement. The company also highlighted the fact that the Semi benefits tremendously from the regenerative braking that can recapture 98% of braking energy into the battery.
The Tesla Semi’s development has been led by Jerome Guillen, VP of Trucks and Programs. He has led the development of the truck since January 2016, and prior to his current role was VP of Worldwide Sales and Service and was the Model S’s Program Director & VP of Vehicle Engineering. While it may seem odd that Guillen jumped from Sales and Service to leading the development of an all-electric semi-truck, it’s worth noting that before joining Tesla, he was Director of Business Innovation at Daimler and General Manager of Freightliner (Large manufacturer of class 8 diesel semi-trucks, owned by Daimler).
Musk also pointed out that it takes 15 minutes for traditional diesel-powered semi-trucks to fuel up, where as a Tesla Semi can charge 400 miles in 30 minutes, which is provided by “Megachargers“. The Megachargers run on solar power and Tesla has guaranteed electricity rates of $0.07 per kWh with Semi owners.
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- The Tesla Semi’s interior. (Credit: Tesla)
The interior of the Tesla Semi has one seat positioned in the center and provides drivers with unparalleled visibility. The seat is surrounded by two touchscreens that reminisce the ones found in the Model 3 sedan. Tesla’s semi-truck will also be equipped with Enhanced Autopilot which Musk notes will provide safety by automatically pulling over and stopping when truckers are in danger.
The Semi also has a small front truck, “because why not”, said Musk. The glass windshield on the Semi is thermonuclear resistant glass, which Musk says is a big deal because semi-trucks often have their windshields crack twice a year (which renders the truck undrivable). It can be assumed that this incredible glass could be related to Tesla’s nearly indestructible Solar Roof glass development.
Tesla claims that the semi will cost 20% less per mile compared to diesel trucks, costing $1.26/mile versus $1.51/mile . But that wasn’t all. Musk announced convoy technology that will further reduce the cost per mile driven for the Tesla Semi, even beating the cost of rail-based transportation.
“Tesla Semi can also travel in a convoy, where one or several Semi trucks will be able to autonomously follow a lead Semi.”
While Tesla didn’t unveil the price of the Semi, Musk noted that the semi-truck is expected to save operators $200k on fuel alone over 1 million miles. This resonated with fleet owners as Jerome Guillen pointed to some important guests at the event, stating that they had “placed a lot of reservations”. First production of the Tesla Semi is expected sometime in 2019.
Elon Musk
Lufthansa Group to equip Starlink on its 850-aircraft fleet
Under the collaboration, Lufthansa Group will install Starlink technology on both its existing fleet and all newly delivered aircraft, as noted by the group in a press release.
Lufthansa Group has announced a partnership with Starlink that will bring high-speed internet connectivity to every aircraft across all its carriers.
This means that aircraft across the group’s brands, from Lufthansa, SWISS, and Austrian Airlines to Brussels Airlines, would be able to enjoy high-speed internet access using the industry-leading satellite internet solution.
Starlink in-flight internet
Under the collaboration, Lufthansa Group will install Starlink technology on both its existing fleet and all newly delivered aircraft, as noted by the group in a press release.
Starlink’s low-Earth orbit satellites are expected to provide significantly higher bandwidth and lower latency than traditional in-flight Wi-Fi, which should enable streaming, online work, and other data-intensive applications for passengers during flights.
Starlink-powered internet is expected to be available on the first commercial flights as early as the second half of 2026. The rollout will continue through the decade, with the entire Lufthansa Group fleet scheduled to be fully equipped with Starlink by 2029. Once complete, no other European airline group will operate more Starlink-connected aircraft.
Free high-speed access
As part of the initiative, Lufthansa Group will offer the new high-speed internet free of charge to all status customers and Travel ID users, regardless of cabin class. Chief Commercial Officer Dieter Vranckx shared his expectations for the program.
“In our anniversary year, in which we are celebrating Lufthansa’s 100th birthday, we have decided to introduce a new high-speed internet solution from Starlink for all our airlines. The Lufthansa Group is taking the next step and setting an essential milestone for the premium travel experience of our customers.
“Connectivity on board plays an important role today, and with Starlink, we are not only investing in the best product on the market, but also in the satisfaction of our passengers,” Vranckx said.
Elon Musk
Tesla locks in Elon Musk’s top problem solver as it enters its most ambitious era
The generous equity award was disclosed by the electric vehicle maker in a recent regulatory filing.
Tesla has granted Senior Vice President of Automotive Tom Zhu more than 520,000 stock options, tying a significant portion of his compensation to the company’s long-term performance.
The generous equity award was disclosed by the electric vehicle maker in a recent regulatory filing.
Tesla secures top talent
According to a Form 4 filing with the U.S. Securities and Exchange Commission, Tom Zhu received 520,021 stock options with an exercise price of $435.80 per share. Since the award will not fully vest until March 5, 2031, Zhu must remain at Tesla for more than five years to realize the award’s full benefit.
Considering that Tesla shares are currently trading at around the $445 to $450 per share level, Zhu will really only see gains in his equity award if Tesla’s stock price sees a notable rise over the years, as noted in a Sina Finance report.
Still, even at today’s prices, Zhu’s stock award is already worth over $230 million. If Tesla reaches the market cap targets set forth in Elon Musk’s 2025 CEO Performance Award, Zhu would become a billionaire from this equity award alone.
Tesla’s problem solver
Zhu joined Tesla in April 2014 and initially led the company’s Supercharger rollout in China. Later that year, he assumed the leadership of Tesla’s China business, where he played a central role in Tesla’s localization efforts, including expanding retail and service networks, and later, overseeing the development of Gigafactory Shanghai.
Zhu’s efforts helped transform China into one of Tesla’s most important markets and production hubs. In 2023, Tesla promoted Zhu to Senior Vice President of Automotive, placing him among the company’s core global executives and expanding his influence beyond China. He has since garnered a reputation as the company’s problem solver, being tapped by Elon Musk to help ramp Giga Texas’s vehicle production.
With this in mind, Tesla’s recent filing seems to suggest that the company is locking in its top talent as it enters its newest, most ambitious era to date. As could be seen in the targets of Elon Musk’s 2025 pay package, Tesla is now aiming to be the world’s largest company by market cap, and it is aiming to achieve production levels that are unheard of. Zhu’s talents would definitely be of use in this stage of the company’s growth.
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Tesla counters Norway’s VAT hike with dedicated consumer bonus
The move follows Tesla Norway’s stunning finish in 2025, where the company saw substantial sales during the final weeks of the year.
Tesla has rolled out a price incentive in Norway, effectively offsetting a notable VAT increase that hit electric vehicle buyers at the start of 2026.
The move follows Tesla Norway’s stunning finish in 2025, where the company saw substantial sales during the final weeks of the year.
A “Tesla bonus”
Once the VAT increase kicked in at the start of 2026, Tesla Norway’s sales cooled almost immediately, as noted in a CarUp report. Tesla’s response was swift, with the electric vehicle maker rolling out what it calls a “Tesla bonus.”
This bonus effectively cuts prices by up to 50,000 kronor across eight model variants. All versions of the Tesla Model Y qualify for the incentive, along with most Tesla Model 3 trims, save for the base entry-level model.
This means that for Tesla Norway’s best-selling vehicles, the bonus effectively restores pricing to pre-VAT levels. This blunts the impact of the new tax and makes Tesla’s vehicle offerings competitive again in Europe’s most EV-saturated market.
Stabilizing demand
In addition to the “Tesla bonus,” the electric car maker is also offering a promotional interest rate for up to three years, with terms varying by model. The incentive applies to orders placed between January 9 and March 31, 2026, with delivery required by the end of the first quarter.
The stakes are high in Norway, where electric vehicles dominate new-car registrations. From the vehicles that were sold in 2025, 96% of new cars sold were fully electric. And from this number, Tesla and its Model Y made their dominance felt. This was highlighted by Geir Inge Stokke, director of OFV, who noted that Tesla was able to achieve its stellar results despite its small vehicle lineup.
“Taking almost 20% market share during a year with record-high new car sales is remarkable in itself. When a brand also achieves such volumes with so few models, it says a lot about both demand and Tesla’s impact on the Norwegian market,” Stokke stated.
Lufthansa Group to equip Starlink on its 850-aircraft fleet
Tesla locks in Elon Musk’s top problem solver as it enters its most ambitious era
