News
Elon Musk’s Tesla, SpaceX top list of most attractive employers for engineering students
Employer branding specialist Universum has released its 2019 rankings for the most attractive employers in the United States. Based on the firm’s findings, which were tabulated from a survey of tens of thousands of students from hundreds of universities, it appears that two of Elon Musk’s companies, SpaceX and Tesla, are perceived by engineering students as the best employers in the country.
SpaceX, Elon Musk’s private space company, was dubbed by engineering students as the No. 1 employer they wish to work for, dethroning NASA, which topped last year’s rankings. Among the respondents of Universum’s survey, 20.7% of engineering students listed the disruptive space firm among their Top 5 ideal companies. SpaceX moved up significantly in this year’s rankings too, as the company was ranked No. 3 in the branding firm’s survey in 2018.
Tesla stood proudly at No. 2 in Universum’s rankings, with18.7% of engineering students listing the electric car maker as one of their Top 5 ideal employers. Tesla was also ranked 2nd in the branding firm’s 2018 surveys, which all but highlights the strength of the company’s brand. This is all the more impressive if one were to consider the noise from skeptics surrounding the company, which have largely dominated the news cycle around Tesla for the past months.
Both Tesla and SpaceX are known for being workplaces that are incredibly challenging. During the early days of SpaceX, the company’s recruiting pitch was simple: it was the “special forces” in the space industry. This pitch, which all but highlights the hard work and dedication required of all SpaceX employees, all but became a beacon that attracted the most dedicated workers. As history would show, being special forces has its merits, as SpaceX currently offers employees the opportunity to work for a company that quite literally is leading the private space race.
Tesla, for its part, is known to be just as challenging as SpaceX. While one could argue that electric car manufacturing is not as complicated as rocket science, the sheer scale of Tesla’s operations is enough to keep every employee busy. As noted by a study from Handshake, a student career-services app, last year, this intense work culture is actually among the reasons why applicants consider the electric car maker as an attractive place of employment.
One common denominator between SpaceX and Tesla that is likely compelling for job-seekers is CEO Elon Musk, whose style of leadership is equal parts daunting and inspiring. While Musk is known to be a leader who demands a lot from his employees, he is also a leader that prefers to stay in the front lines. During the challenging days of Tesla’s Model X and Model 3 production ramps, Musk slept in the company’s Fremont factory, just so he could address any issues in the facility as they arose. Anecdotes from the Tesla community during the construction of GA4 also indicate that Musk was among the workers torquing bolts in the new Model 3 assembly line.
This extends to Musk’s use of Tesla’s technologies as well. As indicated in a report from The Information that featured accounts from members of Tesla’s Autopilot team, Musk uses himself as a test subject for the company’s driver-assist software. Musk’s personal vehicle is loaded with pre-released “development build” Autopilot versions, which allow him to push the driver-assist software to its limits. This practice has allowed Tesla to quickly spot Autopilot’s areas for improvement, though according to the publication’s sources, it has also resulted in Musk finding himself in “situations that many of us wouldn’t want to be in.”
News
Tesla Cybercab sighting confirms one highly requested feature
The feature will likely allow the Cybercab to continue operating even in conditions when its cameras could be covered with dust, mud, or road grime.
A recent sighting of Tesla’s Cybercab prototype in Chicago appears to confirm a long-requested feature for the autonomous two-seater.
The feature will likely allow the Cybercab to continue operating even in conditions when its cameras could be covered with dust, mud, or road grime.
The Cybercab’s camera washer
The Cybercab prototype in question was sighted in Chicago, and its image was shared widely on social media. While the autonomous two-seater itself was visibly dirty, its rear camera area stood out as noticeably cleaner than the rest of the car. Traces of water were also visible on the trunk. This suggested that the Cybercab is equipped with a rear camera washer.
As noted by Model Y owner and industry watcher Sawyer Merritt, a rear camera washer is a feature many Tesla owners have requested for years, particularly in snowy or wet regions where camera obstruction can affect visibility and the performance of systems like Full Self-Driving (FSD).
While only the rear camera washer was clearly visible, the sighting raises the possibility that Tesla may equip the Cybercab’s other external cameras with similar cleaning systems. Given the vehicle’s fully autonomous design, redundant visibility safeguards would be a logical inclusion.
The Cybercab in Tesla’s autonomous world
The Cybercab is Tesla’s first purpose-built autonomous ride-hailing vehicle, and it is expected to enter production later this year. The vehicle was unveiled in October 2024 at the “We, Robot” event in Los Angeles, and it is expected to be a major growth driver for Tesla as it continues its transition toward an AI- and robotics-focused company. The Cybercab will not include a steering wheel or pedals and is intended to carry one or two passengers per trip, a decision Tesla says reflects real-world ride-hailing usage data.
The Cybercab is also expected to feature in-vehicle entertainment through its center touchscreen, wireless charging, and other rider-focused amenities. Musk has also hinted that the vehicle includes far more innovation than is immediately apparent, stating on X that “there is so much to this car that is not obvious on the surface.”
News
Tesla seen as early winner as Canada reopens door to China-made EVs
Tesla had already prepared for Chinese exports to Canada in 2023 by equipping its Shanghai Gigafactory to produce a Canada-specific version of the Model Y.
Tesla seems poised to be an early beneficiary of Canada’s decision to reopen imports of Chinese-made electric vehicles, following the removal of a 100% tariff that halted shipments last year.
Thanks to Giga Shanghai’s capability to produce Canadian-spec vehicles, it might only be a matter of time before Tesla is able to export vehicles to Canada from China once more.
Under the new U.S.–Canada trade agreement, Canada will allow up to 49,000 vehicles per year to be imported from China at a 6.1% tariff, with the quota potentially rising to 70,000 units within five years, according to Prime Minister Mark Carney.
Half of the initial quota is reserved for vehicles priced under CAD 35,000, a threshold above current Tesla models, though the electric vehicle maker could still benefit from the rule change, as noted in a Reuters report.
Tesla had already prepared for Chinese exports to Canada in 2023 by equipping its Shanghai Gigafactory to produce a Canada-specific version of the Model Y. That year, Tesla began shipping vehicles from Shanghai to Canada, contributing to a sharp 460% year-over-year increase in China-built vehicle imports through Vancouver.
When Ottawa imposed a 100% tariff in 2024, however, Tesla halted those shipments and shifted Canadian supply to its U.S. and Berlin factories. With tariffs now reduced, Tesla could quickly resume China-to-Canada exports.
Beyond manufacturing flexibility, Tesla could also benefit from its established retail presence in Canada. The automaker operates 39 stores across Canada, while Chinese brands like BYD and Nio have yet to enter the Canadian market directly. Tesla’s relatively small lineup, which is comprised of four core models plus the Cybertruck, allows it to move faster on marketing and logistics than competitors with broader portfolios.
Elon Musk
Tesla confirms that work on Dojo 3 has officially resumed
“Now that the AI5 chip design is in good shape, Tesla will restart work on Dojo 3,” Elon Musk wrote in a post on X.
Tesla has restarted work on its Dojo 3 initiative, its in-house AI training supercomputer, now that its AI5 chip design has reached a stable stage.
Tesla CEO Elon Musk confirmed the update in a recent post on X.
Tesla’s Dojo 3 initiative restarted
In a post on X, Musk said that with the AI5 chip design now “in good shape,” Tesla will resume work on Dojo 3. He added that Tesla is hiring engineers interested in working on what he expects will become the highest-volume AI chips in the world.
“Now that the AI5 chip design is in good shape, Tesla will restart work on Dojo3. If you’re interested in working on what will be the highest volume chips in the world, send a note to AI_Chips@Tesla.com with 3 bullet points on the toughest technical problems you’ve solved,” Musk wrote in his post on X.
Musk’s comment followed a series of recent posts outlining Tesla’s broader AI chip roadmap. In another update, he stated that Tesla’s AI4 chip alone would achieve self-driving safety levels well above human drivers, AI5 would make vehicles “almost perfect” while significantly enhancing Optimus, and AI6 would be focused on Optimus and data center applications.
Musk then highlighted that AI7/Dojo 3 will be designed to support space-based AI compute.
Tesla’s AI roadmap
Musk’s latest comments helped resolve some confusion that emerged last year about Project Dojo’s future. At the time, Musk stated on X that Tesla was stepping back from Dojo because it did not make sense to split resources across multiple AI chip architectures.
He suggested that clustering large numbers of Tesla AI5 and AI6 chips for training could effectively serve the same purpose as a dedicated Dojo successor. “In a supercomputer cluster, it would make sense to put many AI5/AI6 chips on a board, whether for inference or training, simply to reduce network cabling complexity & cost by a few orders of magnitude,” Musk wrote at the time.
Musk later reinforced that idea by responding positively to an X post stating that Tesla’s AI6 chip would effectively be the new Dojo. Considering his recent updates on X, however, it appears that Tesla will be using AI7, not AI6, as its dedicated Dojo successor. The CEO did state that Tesla’s AI7, AI8, and AI9 chips will be developed in short, nine-month cycles, so Dojo’s deployment might actually be sooner than expected.
Tesla Cybercab sighting confirms one highly requested feature
Tesla seen as early winner as Canada reopens door to China-made EVs
