Toyota’s bZ4X electric vehicle arrives at dealers this Spring, catalyzing the Japanese automaker’s launch into pure EVs, its first in nearly ten years.
“The all-electric Toyota bZ4X SUV not only looks to further Toyota’s commitment to a carbon-neutral future, but it does so in style,” the company said after launching the vehicle this morning. “Ready to make a fresh mark on the Battery Electric Vehicle (BEV) segment, bZ4X blends bold, modern styling with tech-laden features in an extremely capable platform.”
Credit: Toyota
The bZ4X is Toyota’s first addition to the global bZ series, which stands for “Beyond Zero.” Designed and developed with human-centricity at the heart, Toyota said it hopes to provide more than a mobility solution for customers, but also an innovative space for drivers to imagine a new era of the company’s vehicles.
The bZ4X is a competitive and attractive option for electric vehicle buyers. Important metrics like range and performance are at the focal point of any consumer’s decision in the emerging EV sector, and Toyota brought some competitive numbers to the table with its introductory bZ offering. The bZ4X offers 252 miles of range in its XLE front-wheel-drive models and will start at just $42,000. Not to mention, the bZ4X’s body style is a common selection in the U.S. market. Combining functionality with a sleek design, it is neither bulky nor restrictive.
Credit: Toyota
Toyota said the design of the bZ4X is one that focuses on a “dynamically flowing silhouette.” “The profile of the bZ4X is balanced and sleek, with dynamic character lines that flow from front to rear,” the automaker said. It is a sporty look that also encapsulates some futuristic features, like the enclosed grille area that is simply not feasible on a gas-powered vehicle. Despite its design, it still has the classic Toyota look, keeping the vehicle unique in its own way, not veering too far away from the overall feel of its cars.
Four Trim Levels, All Under $50k
Toyota will offer four trim levels for the bZ4X: two grades with XLE and Limited and two drivetrains, front-wheel and all-wheel-drive.
- 2023 Toyota bZ4X XLE FWD – $42,000
- 2023 Toyota bZ4X Limited FWD – $46,700
- 2023 Toyota bZ4X XLE AWD – $44,080
- 2023 Toyota bZ4X Limited AWD – $48,780
Front-Wheel-Drive trim levels will produce 201 horsepower, with All-Wheel-Drive configurations offering slightly more at 214. Instant torque will help the bZ4X achieve a 7.1-second 0-60 MPH time for the FWD trims and just 6.5 seconds for the AWD drivetrains.
All bZ4X models are equipped with a J1772/CCS1 socket, so home and public charging will be a breeze. Toyota said that there is also a 6.6 kW onboard charger, which allows the bZ4X to charge from low to full in about 9 hours with a Level 2 charger at home or in public.
Credit: Toyota
Toyota’s Big Plans for EVs
About a quarter of Toyota’s total sales in the United States in 2021 were of its electrified vehicles, it said. However, these are not pure EVs, and included hydrogen fuel cell electrics, hybrids, and plug-in hybrids.
There are big plans for pure EVs at Toyota, however, despite its focus on other powertrains for many years. Globally, Toyota plans to expand to around 70 electrified models by 2025, featuring 15 dedicated pure EVs. Seven of the fifteen will feature the bZ brand moniker. “This diverse portfolio of electrified products will help propel Toyota toward its goal of carbon neutrality by 2050,” the company added. “Globally, Toyota has put more than 20 million electrified models on the road – with a CO2 emissions reduction effect equivalent to the CO2 emissions reduction of over 5.5 million BEVs. Over the next nine years, Toyota will invest $70+ billion in electrified vehicles as a whole with the target to launch 3.5 million BEVs globally in 2030.”
Toyota debuts bZ4X SUV concept, kicking off its 15 electric vehicle lineup
I’d love to hear from you! If you have any comments, concerns, or questions, please email me at joey@teslarati.com. You can also reach me on Twitter @KlenderJoey, or if you have news tips, you can email us at tips@teslarati.com.
Elon Musk
Ford CEO Farley says Tesla is not who to look at for EV expertise
Interestingly, Farley has been one of the most hellbent CEOs in terms of a legacy automaker standpoint to push the EV effort. It did not go according to plan, as Ford took a $19.5 billion charge and retreated from its EV push in late 2025.
Ford CEO Jim Farley said in a recent podcast interview that Tesla is not who Americans should look at to beat Chinese carmakers.
The comments have sparked quite a bit of outrage from Tesla fans on X, the social media platform owned by Elon Musk.
Farley said that Chinese automakers are better examples of how to beat competitors. He said (via the Rapid Response Podcast):
“If you’re an American and you want us to beat the Chinese in the car business, you’re all going to want to pay attention, not necessarily to Tesla. Nothing against Tesla—they’ve been doing great—but they really don’t have an updated vehicle. The best in the business for us, cost-wise and competition-wise, supply chain, manufacturing expertise, and the I.P. in the vehicle, was really BYD. In this next cycle of EV customers in the U.S., they want pickups and utilities and all these different body styles. But they want them at $30,000, not $50,000. Like the first inning, they want them affordably.”
Despite Farley’s synopsis, it is worth mentioning that Tesla had the best-selling passenger vehicle in the world last year, and in China in March, as the Model Y continued its global dominance over other vehicles.
Musk responded to Farley’s comments by stating:
“This is before Supervised FSD is approved in China. Limiting factor is production output in Shanghai.”
This is before supervised FSD is approved in China. Limiting factor is production output in Shanghai.
— Elon Musk (@elonmusk) April 19, 2026
Interestingly, Farley has been one of the most hellbent CEOs in terms of a legacy automaker standpoint to push the EV effort. It did not go according to plan, as Ford took a $19.5 billion charge and retreated from its EV push in late 2025.
Ford cancels all-electric F-150 Lightning, announces $19.5 billion in charges
Instead, Ford is “doubling down on its affordable” EVs and said it would pivot from its previous plans.
Reaction from Tesla fans was pretty much how you would expect. Many said they have lost a lot of respect for Farley after his comments; others believe he is the last CEO anyone should be taking advice on EVs from.
Nevertheless, Farley’s plans are bold and brash; many consider Tesla the most ideal company to replicate EV efforts from. It will be interesting to see if Ford can rebound from this big adjustment, and hopefully, Farley’s plans to replicate efforts from BYD work out the way he hopes.
Elon Musk
SpaceX wins its first MARS contract but it comes with a catch
NASA awarded SpaceX a $175 million Mars rover contract while the White House proposes cutting the mission.
NASA just signed a $175.7 million contract with SpaceX to launch a Mars rover that the White House is simultaneously trying to defund. The contract, awarded on April 16, 2026, tasks SpaceX’s Falcon Heavy with launching the European Space Agency’s (ESA) Rosalind Franklin rover from Kennedy Space Center in Florida, no earlier than late 2028. It would mark the first time SpaceX has ever sent a payload to Mars.
Under NASA’s Rosalind Franklin Support and Augmentation project, known as ROSA, the agency is providing braking engines for the rover’s descent stage, radioisotope heater units that use decaying plutonium to keep the rover warm on the Martian surface, additional electronics, and a mass spectrometer instrument, as noted by SpaceNews.
Those nuclear heating units are the reason an American rocket was required at all. U.S. export controls on radioisotope technology mean any payload carrying them must launch on a domestic vehicle, which narrowed the field to SpaceX and United Launch Alliance. Falcon Heavy’s pricing made it the practical choice.
SpaceX is quietly becoming the U.S. Military’s only reliable rocket
Falcon Heavy debuted in February 2018 and has 11 launches to its record. The rocket has not flown since October 2024, when it sent NASA’s Europa Clipper toward Jupiter. The three-core design, built from modified Falcon 9 first stages, gives it the lift capacity needed for deep space planetary missions that a single Falcon 9 cannot reach.
The Rosalind Franklin rover has been sitting in storage in Europe for years. It was originally due to launch in 2022 as a joint mission with Russia, but Russia’s invasion of Ukraine ended that partnership, leaving the rover built but stranded without a launch vehicle or landing hardware. NASA stepped back in through a 2024 agreement with ESA to rescue the mission. The rover is designed to drill up to two meters below the Martian surface in search of evidence of past life, a science objective no previous mission has attempted at that depth.
The contradiction at the center of this story is hard to ignore. The White House’s fiscal year 2027 budget proposal included no funding for ROSA and did not mention the mission at all in the detailed congressional justification document released April 3.
Musk has long argued that reaching Mars is not optional. “We don’t want to be one of those single planet species, we want to be a multi-planet species.” Whether this particular mission survives Washington’s budget fight, the Falcon Heavy contract means SpaceX is now formally on record as the rocket that could get humanity’s next Mars science mission off the ground.
The timing of this contract carries extra weight given that SpaceX filed confidentially with the SEC in early April and is targeting an IPO roadshow in the week of June 8. It would be the largest public offering in history.
Tesla (NASDAQ: TSLA) is set to hold its Earnings Call for the first quarter of 2026 on Wednesday, and there are a lot of interesting things that are swirling around in terms of speculation from investors.
With the company’s executives, including CEO Elon Musk, answering a handful of questions that investors submit through the Say platform, fans want to know a lot of things about a lot of things.
These five questions come from Retail Investors, who are normal, everyday shareholders:
- When will we have the Optimus v3 reveal? When will Optimus production start, since we ended the Model S and Model X production earlier than mid-year? What’s the expected Optimus production rate exiting this year? What are the initial targeted skills?
- What milestones are you targeting for unsupervised FSD and Robotaxi expansion beyond Austin this year, and how will that drive recurring revenue?
- How will Hardware 3 cars reach Unsupervised Full Self-Driving?
- When do you expect Unsupervised Full Self-Driving to reach customer cars?
- When will Robotaxi expand past its current limited rollout?
Additionally, these are currently the three questions that are slated to be answered by Institutional Firms, which also answer a handful of questions during the call:
- Now that FSD has been approved in the Netherlands and is expected to launch across Europe this summer, can you discuss your Robotaxi strategy for the region?
- What enabled you to finish the AI5 tapeout early and were there any changes to the original vision? Last week, Elon said AI5 will go into Optimus and the Supercomputer, but one month ago said it would go into the Robotaxi. Has AI5 been dropped from the vehicle roadmap?
- Given the recent NHTSA incident filings, can you update us on the Robotaxi safety data? If safety validation remains the primary bottleneck, why not deploy thousands of vehicles to accelerate the removal of the safety driver?
The questions range through every current Tesla project, including FSD expansion and Optimus. However, many of the answers we will get will likely be repetitive answers we’ve heard in the past.
This is especially pertinent when the questions about when Unsupervised FSD will reach customer cars: we know Musk will say that it will happen this year. Is Tesla capable of that? Maybe. But a more transparent answer that is more revealing of a true timeline would be appreciated.
Hardware 3 owners are anxiously awaiting the arrival of FSD v14 Lite, which was promised to them last year for a release sometime this year.
The Earnings Call is set to take place on Wednesday at market close.
Ford CEO Farley says Tesla is not who to look at for EV expertise
SpaceX wins its first MARS contract but it comes with a catch
